Webbs Builders Merchants

What Webbs Builders Merchants does

Webbs Builders Merchants, legally HJ Webb and Son, is a family-owned partnership founded in 1960 and headquartered at a single physical yard on Faringdon Road (A420) in Longcot, Oxfordshire (SN7 7UA). The firm operates as a regional builders merchant and timber supplier serving a four-county catchment spanning Swindon, Wiltshire, Gloucestershire and Oxfordshire, with a stated headcount of seven employees including a General Manager (Steve Davison) and two trained, certified timber graders who stress-grade all structural timber to C16 or C24 standards on site.

Its product range spans domestic and agricultural fencing (over 234 domestic fencing SKUs including 91 fence panel and board variants), wooden, metal, pedestrian and custom-made gates in softwood and hardwood, constructional and finishing timber plus sheet materials and cladding, building materials (aggregates, cement, blocks, bricks, paving, insulation, plasterboard, drainage, roofing, treatments), tools, ironmongery, workwear, site equipment and garden products including decking and railway sleepers. Notable technical features include the in-house C16/C24 grading capability, stocking of unusual sizes such as 7.2M lengths and 200mm/225mm boards, and Elite Stockist status for the patented DuraPost by Birkdale galvanized steel fence post system alongside Ronseal paints and preservatives.

The business model is direct-to-consumer and direct-to-trade via a physical yard (open 6:30am–5pm weekdays, Saturday mornings) and an e-commerce website that operates an enquiry-basket quote system with a two-working-hour response commitment. Revenue comes primarily from one-time product sales at unit pricing, with delivery fees applied per order and a trade account facility offering monthly payment terms to repeat business customers; nationwide delivery is offered for larger orders outside the core local area. Customers fall into three segments — Consumer/Residential (DIY and home improvement), Trade and Business (builders, contractors, farmers, tradespeople) and Agricultural/Equestrian — each governed by separate Terms of Sale. Marketing is community-led, relying on the Swindon Supermarine FC sponsorship, showjumping event sponsorship, website catalogue and word-of-mouth rather than paid digital channels.

Name

Webbs Builders Merchants

Legal name

HJ Webb and Son

Website

https://webbsbm.co.uk

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Webbs Builders Merchants (HJ Webb and Son) is a family-owned builders merchant and timber supplier founded in 1960, operating a single Longcot yard and website-based enquiry basket serving residential, trade and agricultural customers across Swindon, Wiltshire, Gloucestershire and Oxfordshire.

Ownership category

akta.pro rank

Product category

Building Materials and Timber Supply

NAICS

Building Material and Supplies Dealers (4441), Building Material and Garden Equipment and Supplies Dealers (444), Lumber, Plywood, Millwork, and Wood Panel Merchant Wholesalers (42331), Lumber, Plywood, Millwork, and Wood Panel Merchant Wholesalers (423310), Other Building Material Dealers (44418)

SIC

Retail-Lumber & Other Building Materials Dealers (5211), Wholesale-Lumber & Other Construction Materials (5030), Wholesale-Lumber, Plywood, Millwork & Wood Panels (5031)

akta.pro primary industry

Lumber & Timber Retail (Dimensional Lumber, Plywood, OSB) (CRAIAEAA)

akta.pro secondary industries

Structural & Framing Components Retail (Trusses, Joists, Beams, Engineered Wood) (CRAIAEAJ), Masonry & Hardscapes Retail (Brick, Block, Pavers, Stone) (CRAIAEAF)

Keywords

• Builders merchants supply
• Timber and fencing supplies
• Agricultural fencing materials
• Building materials retail
• Custom gate manufacturing

Headquarters

HQ city

Longcot

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Building Materials Sales: One-time product sales across fencing, timber, gates, building materials, tools, and garden products. Prices quoted on day with delivery charges applied separately for local and national orders.
2. Trade Account Facilities: Monthly account facilities provided to regular trade customers with payment terms, making it easier for business customers to manage purchasing.
3. Delivery Services: Local delivery available for all products, and nationwide delivery for larger orders. Delivery charges presented as part of quotation and order process.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Webbs Builders Merchants is a family-owned builders merchants and timber supplier operating a physical yard in Longcot, Oxfordshire and an online catalogue with an enquiry basket quote system. It sells domestic fencing, agricultural and commercial fencing, wooden and metal gates (including custom drive and entrance gates), timber and boards, building materials, tools, and garden products to both residential and trade customers, with local and national delivery and trade account monthly payment facilities.

Product overview

Webbs Builders Merchants operates as a traditional builders merchants and timber supplier offering a comprehensive range of building materials and hardware. The core offering includes domestic and agricultural fencing products (fence panels, boards, posts, and treatments), gates (wooden and metal, custom and standard), timber and boards (sheet materials, constructional and finishing timber), building materials (aggregates, blocks, bricks, insulation, roofing, paint), tools and equipment, and garden products (decking, paving). The company also serves as an Elite Stockist for DuraPost by Birkdale, a galvanized steel fence post system. Products are available for collection or local/national delivery, with an enquiry basket service for quotes on the expanding product selection.

Differentiator

Problem solved

Functional benefit

Products and services

• Domestic Fencing Full stock of close-board fencing, larchlap panels, trellises, gates, posts, fixings, building materials, and tools for residential fencing projects; includes fence panels and boards, fence posts and supports, and residential fence treatments. Available for collection or delivery to homeowners and trade customers.
• Agricultural and Commercial Fencing Posts, poles, stakes, netting, wire products, hurdles, paling, Postcrete, and Postfix supplied for agricultural and commercial fencing applications such as livestock containment, perimeters, and farm infrastructure.
• Agricultural, Commercial and Entrance Gates Wooden and metal gates, pedestrian and kissing gates, custom drive and entrance gates, wooden picket and side gates, with metal posts and furniture. Softwood gates are sustainable joinery-grade redwood pressure treated with Tanalith E; hardwood options include Iroko and Sapele. Custom drive and entrance gate manufacturing available.
• Timber and Boards Sheet materials, constructional timber, finishing timber, mouldings, coving, architrave, and cladding products. Stocks unusual sizes including 200mm and 225mm boards and long lengths such as 7.2M; sheet materials primarily 2440mm x 1220mm. All timber larger than 47x50mm is stress graded to C16 or C24 by two certified graders.
• Building Materials Aggregates, cement, sand, blocks, bricks, lintels, paving slabs, insulation, damp proofing, plasterboard and plaster supplies, drainage, guttering, roofing, paint treatments, preservatives, and concrete products for construction and renovation.
• Tools, Equipment and Fittings Ironmongery, hand tools, safety and workwear, site equipment, first aid equipment, fencing tools, adhesives, fillers, sealants, and tape supplied alongside building materials for trade and DIY customers.
• Garden Products Decking and decking accessories, paving slabs, railway sleepers, and other garden landscaping products for residential gardens.
• DuraPost by Birkdale Steel Fence Posts Elite Stockist range of DuraPost by Birkdale, a patented cold rolled galvanised steel (DX51D Z275NA-C) fence post system manufactured to EN 10346. Includes classic posts, end channels, end posts, capping rails, post caps, gravel boards, and screws and fixings in Galvanised, Olive, Anthracite, Sepia, and Grey finishes. Lightweight, stronger and more durable than traditional timber fence posts and maintenance-free.
• Ronseal Paints, Varnishes and Preservatives Ronseal paints, varnishes, and preservatives for residential fence treatments and wood protection applications, available in various colours.
• Trade Account Facility Monthly billing account facility offered to regular trade and business customers under separate Business & Trade Account Terms of Sale, making it easier for builders, contractors, farmers, and equestrian businesses to manage ongoing purchasing of fencing, timber, gates, and building materials.
• Local and Nationwide Delivery Service Delivery of building materials, fencing, timber, gates, and garden products. Local delivery available for all products; nationwide delivery available for larger orders. Delivery charges are quoted as part of the order process and typically fulfilled within 30 calendar days.

Quantifiable outcome

• Quotes provided within two working hours
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered core, standard and minor.

• DuraPost by BirkdalecoreChannel Partner/ Reseller/ DistributorElite Stockist for DuraPost by Birkdale, offering a huge selection of DuraPost fencing products including classic posts, end channels, end posts, capping rails, post caps, and gravel boards. DuraPost is a patented cold rolled galvanised steel (DX51D Z275NA-C) fence post system manufactured to EN 10346 standards.
• RonsealstandardChannel Partner/ Reseller/ DistributorSupplying a huge selection of Ronseal paints, varnishes, and preservatives for residential fence treatments and wood protection applications.
• Swindon Supermarine FCminorOthersClub sponsorship to build local brand awareness and community engagement.
• Showjumping EventsminorOthersShowjumping sponsorship for community engagement and brand visibility.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Jewson: National builders merchants chain supplying timber, fencing, building materials and tools to trade and DIY customers. Operates the same categories as Webbs but with national branch coverage and broader commercial accounts.
• Travis Perkins: UK's largest builders merchants operating hundreds of branches nationwide. Directly comparable core product categories (timber, fencing, building materials, tools) but vastly larger scale and branch network than Webbs.
• Wickes: UK retail and trade-focused builders merchants selling timber, fencing, building materials and kitchens via stores and a strong e-commerce platform. Directly comparable product mix with greater digital checkout capability than Webbs.
• Buildbase: UK builders merchants part of the Grafton Group supplying heavyside and lightside building materials, timber, and landscaping products. Comparable range and trade customer focus.
• Selco Builders Warehouse: Trade-only builders merchants with 70+ UK branches selling timber, fencing, building materials and tools to trade customers. Comparable trade-account business model, though with much larger scale.
• Huws Gray: Major UK builders and timber merchants with branches across England and Wales. Directly comparable timber, fencing, and building materials assortment targeted at trade and DIY customers.

Regional players

• Gibbs & Dandy: Midlands and South England builders merchants supplying timber, fencing, building materials and tools with strong trade-account focus. Comparable trade customer orientation and product mix.
• Covers Timber & Builders Merchants: Independent regional builders and timber merchants across southern England offering timber, fencing, building materials and landscaping products. Comparable scale, regional focus, and product range.
• Bradfords: Independent regional builders merchants operating primarily in the South West of England, including Gloucestershire and Wiltshire — direct overlap with Webbs' core geographic footprint and similar product mix.

Direct peers

• Mole Country Stores: UK agricultural and rural supplies retailer selling fencing, gates, timber and building products to farmers, equestrian and rural customers. Strong overlap with Webbs' agricultural/equestrian fencing and gate offering.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/webbs-builders-merchants

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Webbs Builders Merchants