Welcome Housing & Support Services

What Welcome Housing & Support Services does

Welcome Housing & Support Services is a registered Canadian non-profit (Charitable #132671066RR0001) founded in 2019 in Halifax, Nova Scotia, that operates a portfolio of housing and wraparound support services aimed at reducing and eliminating homelessness in the Halifax Regional Municipality. The organization owns and operates six buildings housing approximately 75 tenants at deeply affordable rents (far below market in Halifax; 25% of tenant income in Dartmouth), and delivers five core program lines: Affordable Housing with tenant support, a Diversion Program providing one-time rental/utility arrears payments to prevent eviction, a voluntary Trusteeship budgeting program serving 250+ people per month, Housing Support via the AHANS Coordinated Access By-Names List, and Intimate Partner Violence Housing Support using Intensive Case Management. An Impactful Engagement program runs weekly drop-in housing clinics at Halifax North Memorial Library (Tuesdays) and Alderney Gate Library (Thursdays), and settlement is supported through three tiers of IKEA Halifax household starter kits ($200-$1,895) and a new Harbour Harvest food-access program.

The technology stack is minimal and non-proprietary: client coordination flows through the By-Names Database managed by AHANS rather than an in-house platform, and the organization does not offer apps, APIs, or disclosed AI capabilities. The business model is a hybrid non-profit funding structure combining HRM government grants, individual and corporate donations (processed via Canada Helps), and below-market rent collection from ~75 tenants. With 11-50 employees, two offices (2330 Gottingen St, Halifax; 18 Highfield Park Drive, Dartmouth), and a Board of Directors led by Executive Director Laura MacKay, the organization operates within a tightly defined single-municipality service area and depends on a dense network of referral partnerships (Phoenix Youth, Adsum, Barry House, Dal Legal Aid, 211 Nova Scotia, Royal LePage Shelter Foundation, Alice House, Upward Kitchen).

Name

Welcome Housing & Support Services

Legal name

Welcome Housing & Support Services

Website

https://welcomehousing.ca

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Welcome Housing & Support Services is a Halifax-based non-profit, founded in 2019, that provides deeply affordable housing (~75 tenants in six buildings) and wraparound services including eviction prevention, budgeting trusteeship, and IPV case management to individuals experiencing homelessness and housing insecurity in the Halifax Regional Municipality.

Ownership category

akta.pro rank

Product category

Affordable Housing Services

NAICS

Community Housing Services (62422), Other Community Housing Services (624229)

SIC

Services-Social Services (8300)

akta.pro primary industry

Homelessness Prevention, Shelter & Supportive Housing Services (BPAIANAC)

akta.pro secondary industry

Public & Affordable Housing Programs (Subsidies, Vouchers, Public Housing) (BPAIANAA)

Keywords

• Affordable housing services
• Homelessness prevention programs
• Housing support services
• Non-market rental housing
• Social housing management

Headquarters

HQ city

Halifax, Nova Scotia

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Affordable Housing Rent Collection: Rent collection from approximately 75 tenants across six buildings. Halifax properties offered at far below market rent; Dartmouth properties offered at 25% of tenant income.
2. Government Funding & Grants: Primary funding from government sources including Halifax Regional Municipality to support housing programs and services.
3. Donations & Charitable Contributions: Receives donations from individuals and partners (e.g., IKEA Halifax donation kits). Charitable registration #132671066RR0001.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Welcome Housing & Support Services operates deeply affordable non-market rental housing across six buildings in Halifax and Dartmouth, alongside wraparound support services. It runs a Housing First portfolio that includes rent-geared-to-income housing, an eviction-prevention Diversion Program providing one-time payments for rental and utility arrears, a voluntary Trusteeship budgeting program, Coordinated Access housing navigation, and trauma-informed case management for survivors of intimate partner violence. Services are delivered through direct office access, weekly library clinics, and a network of community and shelter partners in the Halifax Regional Municipality.

Product overview

Welcome Housing & Support Services is a not-for-profit organization offering a portfolio of housing and support services focused on reducing and eliminating homelessness in the Halifax Regional Municipality. The core service suite includes Affordable Housing (deeply affordable non-market rental units), Diversion Program (one-time payment assistance to prevent eviction), Trusteeship (voluntary budgeting support), Housing Support (coordinated access through the By-Name-List), Intimate Partner Violence Housing Support (intensive case management for IPV survivors), and Impactful Engagement (in-reach housing clinics at libraries). Supporting food security needs are addressed through the Harbour Harvest and Food Programs partnerships. The organization also facilitates settlement into new housing through three tiers of donation kits (Essential, Comfort & Essentials, and Full Home Starter) sourced through an IKEA partnership.

Differentiator

Problem solved

Functional benefit

Products and services

• Affordable Housing Deeply affordable non-market rental housing offered at rent geared to income (25% of tenant income in Dartmouth, below-market in Halifax) with a tenant support team that assists with individualized services such as tax filing and subsidy applications, across six owned buildings in North Halifax and Dartmouth.
• Diversion Program One-time payment assistance program for low-income individuals (net monthly income of $1500 or less) at risk of losing housing or power, providing direct payment to landlords or power companies to prevent eviction or disconnection. Accessed through Housing Clinics.
• Trusteeship Voluntary budgeting program for individuals facing housing insecurity that helps clients navigate government resources, create realistic budgets, and foster landlord relationships, supporting over 250 people per month.
• Housing Support Collaborative assistance to help individuals experiencing homelessness find and maintain safe, affordable housing through the Coordinated Access By-Name-List (BNL), including application assistance for public housing and rent supplements.
• Intimate Partner Violence Housing Support Intensive Case Management (ICM) program supporting individuals and families leaving intimate partner violence with safety planning, housing navigation, By-Names Database referrals, and advocacy using a trauma-informed approach.
• Impactful Engagement (InReach Library Clinics) InReach services offering weekly drop-in housing clinics at local libraries (Halifax North Memorial Library on Tuesdays 9:30am-12pm and Alderney Gate Library on Thursdays 9:30am-12pm), connecting individuals experiencing homelessness to community resources including the Halifax By-Names-Database, rental subsidies, and public housing.

Quantifiable outcome

• 64 clients successfully found and secured housing through Diversion Program in 2025 (YTD)
• +3 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered minor, notable and core.

• Royal LePage Shelter FoundationminorGTM or Marketing Partner · 23 October 2025Co-sponsored Night Light Walk event on October 23, 2025, raising funds in support of Alice House and women/children affected by intimate partner violence.
• Alice HouseminorGTM or Marketing Partner · 23 October 2025Local IPV shelter receiving funds from Night Light Walk event co-sponsored by Welcome Housing.
• Dal Legal AidnotableStrategic or Co-development Partner · 26 June 2023Collaborated on renoviction prevention legal cases. Together successfully opposed Blackbay Management's attempt to renovict tenants, allowing tenants to remain housed.
• AHANS (Affordable Housing Association of Nova Scotia)coreStrategic or Co-development PartnerCoordinates the By-Names Database (BND) and community agencies that 'pull' from the list to address housing needs. Welcome Housing receives housing support caseloads through this coordinated access system. BND holds all information necessary to assess, prioritize, refer, and match people to housing resources as part of Coordinated Access.
• Upward KitchenminorGTM or Marketing PartnerProvides meals that Welcome Housing distributes to unhoused neighbors and clients, supporting food security for vulnerable populations.
• IKEA HalifaxminorGTM or Marketing PartnerDonated household item kits (Essential, Comfort, and Full Home Starter Kits priced $200-$1,895) for clients moving into new housing. Welcome Housing purchases kits through IKEA account and delivers to clients.
• 211 Nova ScotiacoreGTM or Marketing Partner24/7 community resource referral service. Connects individuals to Welcome Housing services as part of comprehensive social services navigation. Available in 240+ languages.
• Halifax North Memorial Public LibrarycoreStrategic or Co-development PartnerHosts weekly housing support clinic on Tuesdays 9:30am-12pm at 2285 Gottingen Street, Halifax. Provides accessible community location for housing support services.
• Alderney Gate LibrarycoreStrategic or Co-development PartnerHosts weekly housing support clinic on Thursdays 9:30am-12pm at 60 Alderney Drive, Dartmouth. Provides accessible community location for housing support services.
• Emergency Shelter Partners (Phoenix Youth, Adsum, Barry House, Metro Turning Point, Salvation Army, Mi'Kmaw Emergency Shelter, Bryony House)coreStrategic or Co-development PartnerListed as immediate shelter resources on Welcome Housing contact page. Referral network for individuals needing emergency housing before accessing Welcome Housing services.
• Canada HelpsminorChannel Partner/ Reseller/ DistributorOnline donation processing platform enabling charitable contributions to Welcome Housing. Allows one-time and recurring donations.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Barry House (Coverdale Centre Society): Halifax-based emergency shelter and housing support provider. Listed as a core referral partner of Welcome Housing and operates directly comparable front-line homelessness services in HRM.
• Mi'kmaw Native Friendship Centre: Halifax-based Indigenous organization offering housing support, emergency shelter, and cultural programs. Comparable as a regional HRM housing services provider serving overlapping vulnerable populations.
• YWCA Halifax: Local YWCA offering affordable housing, shelter, and support services for women and families in HRM. Comparable in housing-plus-support model and focus on vulnerable populations including IPV survivors.
• Adsum for Women and Children: Halifax non-profit providing shelter, housing, and support services for women, children, and gender-diverse people experiencing homelessness. Directly comparable in service model, geography, and trauma-informed approach.
• Bryony House: Halifax non-profit shelter and transition house for women and children leaving intimate partner violence. Directly comparable for IPV case management and trauma-informed housing navigation services.

Broad incumbents

• Salvation Army Halifax: National non-profit operating emergency shelter and housing programs in Halifax, including the Centre of Hope. Comparable in providing HRM shelter and emergency housing services as part of a broader portfolio.
• Metro Non-Profit Housing Association (MNPHA): Nova Scotia umbrella association for non-profit housing providers, where Welcome Housing's founder previously served as Executive Director. Comparable as a sector support and affordable housing advocacy body in the same region.
• Homeward Trust Edmonton: Edmonton's homelessness-serving planning and funding body that operates a Housing First system and By-Name List analogous to AHANS. Comparable in operating a coordinated access backbone and funding housing programs at a city scale.
• Raising the Roof: National Canadian charity focused on preventing and ending homelessness through fundraising, research, and programs. Comparable as a larger, nationally scoped homelessness-focused non-profit operating in the same mission space.

Regional players

• Phoenix Youth Programs: Halifax-based non-profit serving youth experiencing homelessness and housing insecurity. Directly comparable as a regional HRM operator offering shelter, housing support, and case management within the same coordinated access ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/welcomehousing
• Instagraminstagram.com/welcome.housing/?hl=en
• LinkedInlinkedin.com/company/welcome-housing-&-support-services

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Welcome Housing & Support Services