Werribee Indoor Sports Centre

What Werribee Indoor Sports Centre does

Werribee Indoor Sports Centre is a privately held, single-location indoor sports and entertainment facility located at 13 Riverside Avenue, Werribee, Victoria, Australia. Founded in 1983 and operating for 42 years, the venue serves Melbourne's western suburbs with a combined offering of indoor sports (cricket, soccer, futsal, netball, table tennis) and the BouncyRoos inflatable play park, alongside F&B and licensed bar facilities. The company generates revenue through court and venue hire, birthday party packages (ranging from $199 to $990), casual walk-in admission to the inflatable park, league and tournament registrations, and corporate event hire, supported by official affiliations with Cricket Australia, Indoor Netball Australia, and Indoor Sports Victoria, plus a Fast4Soccer venue partnership linking it into a national network.

The business operates a direct-to-consumer model with bookings processed via Spawtz (sports) and VenueSumo (parties), and markets to a 20km catchment covering 15+ western Melbourne suburbs. Operational scale metrics cited on the company's website include 2,000+ total bookings, 396 club members, 1,000 table tennis members, 160 tournaments hosted, and venue capacity for 100+ children on inflatables and 50 supervising adults. With 5 disclosed employees and no public revenue, the business functions as a founder/owner-operated local venue operator with event-driven positioning, anchored by recurring league and party bookings and episodic anchor events such as the Netball Super Nationals 2025.

Name

Werribee Indoor Sports Centre

Legal name

Werribee Indoor Sports Centre

Website

https://werribeeindoorsports.com.au

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

1–10 employees

Short description

Werribee Indoor Sports Centre is a privately held indoor sports and entertainment facility in Werribee, Victoria, serving Melbourne's western suburbs since 1983. It operates indoor courts for cricket, soccer, netball, and table tennis, alongside the BouncyRoos inflatable park, birthday party packages, and event hire for families, sports teams, and corporate groups.

Ownership category

akta.pro rank

Product category

Indoor Sports and Family Entertainment Facility

NAICS

Fitness and Recreational Sports Centers (71394), Amusement Parks and Arcades (7131)

SIC

Services-Amusement & Recreation Services (7900), Services-Membership Sports & Recreation Clubs (7997), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Arenas & Indoor Sports Centers (MPAKAEAB)

akta.pro secondary industries

Multi-Sport Complexes & Community Sports Parks (MPAKAEAH), Family Entertainment Centers & Indoor Amusement (Arcades, Trampoline Parks, Indoor Play) (THAAAAAD), Sports & Arena Event Venues (Stadiums, Arenas) (THAHAAAF)

Keywords

• Indoor sports facility
• Birthday party venue
• Inflatable play park
• Indoor cricket courts
• Corporate event venue

Headquarters

HQ city

Werribee

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Court and Facility Hire: Revenue from renting indoor courts for cricket, soccer, futsal, netball, and table tennis. Single court hire at $70/hour, double court at $120/hour, table tennis at $7-15/hour depending on time.
2. Birthday Party Packages: Multiple party package tiers generating revenue from families: Venue Takeover ($990 for 3-hour private hire), Signature Plus ($349 for 10 kids catered), Signature ($279 for 10 kids BYO), and Mini Roos ($199 for 5 kids). Additional revenue from food catering, beverages, and extra children.
3. General Admission / Walk-in Play: Casual entry tickets for BouncyRoos inflatable play area at $16.99 per child for 2 hours of play. Open weekends and school holidays.
4. Sports League Registrations: Revenue from futsal league registrations ($20/player registration fee, minimum $120 per 6-player team) and match fees ($90 per team per game). Includes indoor cricket, soccer, and netball leagues.
5. Food and Beverage: On-site food and beverage sales including pizzas, snacks, drinks, coffee, and alcohol (licensed bar). Revenue from optional catering packages for parties and casual café sales.
6. Corporate and Private Event Venue Hire: Revenue from hiring the entire venue for corporate events, private functions, and end-of-year celebrations. Starting from $990 for 3 hours for up to 100 guests.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Werribee Indoor Sports Centre is a multi-purpose indoor sports and entertainment venue that rents indoor turf courts for cricket, soccer/futsal, netball, and table tennis by the hour, and operates the BouncyRoos Inflatable Playland offering walk-in casual play and themed birthday party packages. The centre also hosts corporate and private venue hire, sports leagues (including Fast4Soccer), coaching programs, and major national tournaments such as the Netball Super Nationals 2025, with on-site food, beverage, and licensed bar services.

Product overview

Werribee Indoor Sports Centre operates as a unified indoor sports and entertainment complex combining BouncyRoos Inflatable Playland with traditional indoor sports facilities. The venue offers four primary service lines: (1) BouncyRoos Inflatable Playland for casual play and birthday parties featuring giant inflatables, obstacle courses, laser tag, and Nerf tag; (2) Indoor Sports including cricket, soccer/futsal (including Fast4Soccer), netball, and table tennis with court hire and league competitions; (3) Event Hire for private parties, corporate events, and venue hire; and (4) Food & Beverage catering services. The facility has served the Melbourne western suburbs community for 42 years, hosting major events like Netball Super Nationals and Indoor Cricket Masters.

Differentiator

Problem solved

Functional benefit

Brands

• BouncyRoos: Inflatable playland featuring giant bouncy castles, obstacle courses, slides, and interactive inflatables for kids aged 3-12, located within Werribee Indoor Sports

Products and services

• BouncyRoos Inflatable Playland Melbourne's first custom-designed inflatable park featuring giant bouncy castles, obstacle courses, slides, and interactive inflatables for children's birthday parties and casual play sessions. Walk-in access available weekends and school holidays.
• Birthday Party Packages Multi-tier birthday party packages for children including Inflatable Parties, Sports Parties, Nerf Parties, Private and Family Parties, and End of Year Parties. Packages bundle dedicated party tables, playtime, food options, and decorations into single offerings ranging from $199 to $990.
• Indoor Cricket Court Hire Premium indoor cricket turf with all-weather play capability and equipment provided, suitable for friendly matches, corporate games, and cricket enthusiasts at all skill levels. Affiliated with Cricket Australia.
• Indoor Soccer / Futsal Court Hire High-quality indoor soccer turf for practice, friendly matches, and competitive games. Includes the Fast4Soccer format (4v4) with a pathway to Regional, State, and Australian Championships through the Fast4Soccer national network.
• Indoor Netball Court Hire Spacious indoor netball court for friendly matches, team practices, and competitive games with professionally maintained turf designed for all-weather play. Affiliated with Indoor Netball Australia; hosted Netball Super Nationals 2025.
• Table Tennis Hire Indoor table tennis facility with quality tables for casual games, practice sessions, and friendly matches. Peak hours priced at $15 per hour and off-peak hours at $7 per hour.
• Sports Leagues and Competitions Recurring league competitions in futsal, indoor cricket, indoor netball, and table tennis, including the Fast4Soccer national pathway. Futsal registration is $20 per player ($120 minimum per 6-player team) with $90 per team per match fee.
• Private Venue Hire Exclusive private venue hire for corporate events, family gatherings, end-of-year celebrations, and special occasions. Starting from $990 for 3 hours for up to 100 guests with exclusive access to inflatables, sports courts, and party areas.
• BouncyRoos General Admission (Walk-in Play) Walk-in casual play at the BouncyRoos Inflatable Park for children ages 3-12, open Saturday and Sunday 10AM-4PM and daily during school holidays 11AM-4PM. Priced at $16.99 per child for 2 hours of inflatable play.
• Sports Coaching Programs Structured coaching programs for soccer, cricket, and karate designed to build skills and confidence in participants. Soccer coaching previously offered free registration and trial classes.

Quantifiable outcome

• 500+ players and coaches expected at Netball Super Nationals 2025
• +1 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core.

• Indoor Netball AustraliacoreStrategic or Co-development PartnerAffiliated organization supporting indoor netball operations. Werribee Indoor Sports hosts major national events under this affiliation including the Netball Super Nationals 2025 with teams from every major state.
• Cricket AustraliacoreStrategic or Co-development PartnerOfficial affiliation with Cricket Australia for indoor cricket operations. Facility provides premium indoor turf for cricket training and competitions regardless of weather conditions.
• Indoor Sports VictoriacoreStrategic or Co-development PartnerAffiliated with Indoor Sports Victoria, the governing body for indoor sports in Victoria. Supports league operations and provides pathway to competitions.
• Fast4SoccercoreChannel Partner/ Reseller/ DistributorOfficial venue partner for Fast4Soccer, Australia's fastest-growing indoor soccer format. Provides local league platform with pathway to Regional Championships, State Championships, and Australian Championships. Part of 4+ venue national network.
• BouncyRooscoreStrategic or Co-development PartnerMelbourne's first custom-designed inflatable park brought to Werribee Indoor Sports. BouncyRoos provides giant inflatables, obstacle courses, and interactive play equipment for birthday parties and casual play.

Scale indicators9 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Bounce Inc. Australia's largest trampoline and indoor inflatable park chain. Comparable to Werribee Indoor Sports because both operate indoor entertainment venues with inflatable play infrastructure, party packages, and family-targeted marketing in Australia.
• Funtopia: Indoor family entertainment centres in Australia combining active play, parties, and group events. Comparable because it competes for the same birthday party and weekend family outing demand as Werribee Indoor Sports in the Melbourne market.
• Inflatable World: Franchised indoor inflatable play centres across Australia. Closely comparable because its core offering (inflatable play arenas for children, party hosting, casual walk-in sessions) directly mirrors the BouncyRoos component of Werribee Indoor Sports.
• Flip Out: National trampoline and inflatable park operator in Australia with multiple sites. Directly comparable as an indoor active-entertainment venue offering jump sessions, party packages, and group bookings to families — the same core use cases as Werribee Indoor Sports / BouncyRoos.
• Urban Rec: Operator of indoor social sports leagues across Australia. Comparable because it competes directly with Werribee Indoor Sports' futsal, netball, and indoor cricket league programming for the same adult sports team customer base.

Broad incumbents

• Sky Zone: Global trampoline and indoor active-entertainment park chain with Australian locations. Comparable to Werribee Indoor Sports because it offers a similar inflatable/active play product, party packages, and group bookings, but operates at a larger, multi-national scale.
• Strike Bowling: Australian bowling-and-bar entertainment venue chain. Comparable because it targets the same corporate events, group bookings, and adult social entertainment demand as Werribee Indoor Sports' venue hire and licensed bar offering.
• MSAC (Melbourne Sports & Aquatic Centre): Major public indoor sports and aquatic facility in Melbourne. Comparable as an indoor multi-sport venue operator offering court hire, leagues and programmed activities, though at a much larger scale and broader sport portfolio than Werribee Indoor Sports.

Others

• Zone Bowling: Australian bowling entertainment chain with party packages, F&B, and group events. Comparable as a family entertainment venue competing for birthday party and corporate event spend, but its core product (bowling) differs from Werribee Indoor Sports' sports-and-inflatables focus.

Regional players

• Latitude Melbourne: Large-format indoor entertainment complex in Melbourne offering go-karts, bowling, laser tag and other activities. Comparable as a regional competitor for birthday parties, corporate events, and group bookings, though located outside the western-suburbs catchment.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/werribee-indoor-sports-centre

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Werribee Indoor Sports Centre