West Adelaide Soccer Club

Name

West Adelaide Soccer Club

Legal name

West Adelaide Soccer Club

Website

https://westadelaide.com.au

Company type

Private

Founded year

1936

Operating status

Operating

Headcount range

1–10 employees

Short description

West Adelaide Soccer Club (Hellas) is a community soccer club in Kilburn, South Australia, fielding senior men's, women's, and Raptors teams in NPL SA and running junior development programs from age 4 to U18, serving approximately 800 registered players and 4,500 community members annually.

Ownership category

akta.pro rank

Product category

Community Soccer Club

NAICS

Sports Teams and Clubs (711211)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

akta.pro secondary industry

Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF)

Keywords

• Community soccer club
• Youth soccer programs
• Senior soccer teams
• Club sponsorship packages
• Sports facility rental

Headquarters

HQ city

Kilburn

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Sponsorship: Corporate sponsorship packages ranging from Executive Club ($5,000/year) to Senior Gold Sponsorship ($24,500) and Junior Team Sponsorships. Multiple tiers offering signage, jersey placement, and event access benefits.
2. Membership Fees: Annual membership providing entry to home games, merchandise discounts, membership card, and voting rights.
3. Player Registration: Registration fees for players across all age groups and teams from Miniroos to senior squads.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

West Adelaide Soccer Club (Hellas) is a non-profit community soccer club that fields competitive senior men's, women's (Raptors), and youth teams in South Australian football competitions, including the NPL SA. It runs youth development programs from age 4 (Miniroos, Juniors, Junior Girls), offers annual membership with home game access and merchandise discounts, sells tiered corporate sponsorship packages, and operates official merchandise through the Macron Store Adelaide.

Product overview

West Adelaide Soccer Club (Hellas) is a community soccer club operating a unified offering centered on competitive soccer teams and player development. The club provides Senior Teams (Men, Women, Raptors) competing in NPL SA, and Junior Programs (Miniroos, Juniors, Junior Girls) for youth development from age 4. Additional offerings include the Kilburn Sportsplex venue hire, Membership Program with season passes and merchandise discounts, Sponsorship Packages at various tiers for corporate partners, and a Merchandise Store. The club uses Majestri as its administrative platform for registration, invoicing, and member communications.

Differentiator

Problem solved

Functional benefit

Products and services

• Senior Teams (Men, Women, Raptors) Competitive soccer teams (Men's, Women's, and Raptors) competing in National Premier Leagues South Australia for adult senior players at the Kilburn Sportsplex home ground.
• Junior Programs (Miniroos, Juniors, Junior Girls) Youth soccer development programs for children from age 4, including Miniroos introductory programs, competitive junior teams, and girls-only development pathways.
• Membership Program Annual membership subscription providing season pass access to home games, merchandise discounts, membership card, voting rights, and invitations to club events.
• Sponsorship Packages Tiered corporate sponsorship packages ranging from Executive Club ($5,000/year) to Senior Gold ($24,500), Senior Silver ($14,500), Senior Bronze ($9,500), Stadium ($7,500), and Junior Team sponsorships ($1,500-$20,000), offering signage, jersey and apparel placement, website/social media recognition, database access, and ticketing.
• Official Merchandise Store Official club apparel and merchandise (jerseys, apparel, accessories) sold through the Macron Store Adelaide online storefront, with member-exclusive discounts available.
• Kilburn Sportsplex State-of-the-art home stadium and sports facility featuring top-tier seating capacity, advanced lighting systems, and modern club rooms, serving as the club's home ground for senior and junior matches.

Named customers3 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered major, minor and core.

• DistinctivemajorGTM or Marketing PartnerMajor sponsor with logo placement on club materials and website recognition.
• MacronmajorGTM or Marketing PartnerTechnical kit partner supplying club apparel and merchandise. Merchandise available through Macron Store Adelaide.
• South AvemajorGTM or Marketing PartnerMajor sponsor with logo placement on club materials and website recognition.
• ThirteenminorGTM or Marketing PartnerOther sponsor listed on partners page.
• Star DiscountminorGTM or Marketing PartnerOther sponsor listed on partners page.
• PMNminorGTM or Marketing PartnerOther sponsor listed on partners page.
• MarcellinaminorGTM or Marketing PartnerOther sponsor listed on partners page.
• IraklisminorGTM or Marketing PartnerOther sponsor with Greek heritage connection listed on partners page.
• IP PartnersminorGTM or Marketing PartnerOther sponsor listed on partners page.
• I&AminorGTM or Marketing PartnerOther sponsor listed on partners page.
• MajestricoreTechnology or IntegrationOfficial secure digital platform for administrative needs including registration, invoicing, fee payments, and team communications.

Scale indicators4 records

Recent moves3 records

Direct peers

• Para Hills Knights SC: Para Hills Knights is a direct NPL SA league competitor with both men's and women's teams, serving the same South Australian community soccer market as West Adelaide.
• Adelaide Comets FC: Adelaide Comets FC is an NPL SA senior competitor with deep Greek heritage, mirroring West Adelaide's community identity model and serving as a directly comparable peer in the same state-level league structure.
• MetroStars SC: MetroStars is a senior NPL SA competitor operating a community-based soccer club model with both men's and women's teams, directly comparable to West Adelaide in league tier, geographic market, and operational structure.
• Campbelltown City SC: Campbelltown City SC is a long-standing NPL SA club with men's and women's senior teams, competing in the same state league tier as West Adelaide with a similar community-led model and membership/sponsorship-driven revenue mix.
• Adelaide City FC: Adelaide City FC is a direct NPL SA competitor and one of South Australia's most established community soccer clubs, competing at the same senior men's level as West Adelaide with a similar community-led, membership-driven model.
• Cumberland United FC: Cumberland United FC is a community soccer club in the South Australian league system with a comparable grassroots, volunteer-driven operating model and junior-to-senior development structure.
• Modbury Jets SC: Modbury Jets SC is a South Australian community soccer club competing in NPL SA, with a comparable junior-to-senior player pathway and community club structure to West Adelaide.
• West Torrens Birkalla SC: West Torrens Birkalla SC is a South Australian NPL-level community soccer club with a comparable player development pathway and heritage-driven club identity to West Adelaide.

Others

• Football Federation South Australia: Football Federation SA is the governing body administering the NPL SA competition in which West Adelaide competes, providing regulatory oversight, scheduling, and competition structure relevant to the club's operations.

Broad incumbents

• Adelaide United FC: Adelaide United FC is the professional A-League club in South Australia that sits at the top of the state's football pyramid above NPL SA. While operating at a vastly larger scale, it is the dominant incumbent that defines the broader competitive landscape in which West Adelaide operates.

Market position

Strengths5 records

Weaknesses4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/WestAdelaideSC
• Facebookfacebook.com/WestAdelaide
• LinkedInlinkedin.com/company/west-adelaide-soccer-club
• Instagraminstagram.com/westadelaide.sc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about West Adelaide Soccer Club