Western Sport

Name

Western Sport

Legal name

Western Sport

Website

https://westernsport.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Firearms Retail

NAICS

Sporting Goods Retailers (45911), Sporting Goods Retailers (459110)

akta.pro primary industry

Firearms & Ammunition Retail (CRAMAKAA)

akta.pro secondary industries

Firearm Storage & Safety Retail (Safes, Cases, Locks) (CRAMAKAI), Shooting Sports Equipment Retail (Targets, Clay, Range Gear, Hearing/Eye Protection) (CRAMAKAG), Hunting, Shooting Sports & Archery Retail (CRAMABAK)

Keywords

• Firearms retail
• Tactical gear
• Ammunition sales
• Suppressor dealer
• Optics retailer

Headquarters

HQ city

Roanoke, TX

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Firearms Sales: Retail sales of firearms including rifles, handguns, shotguns, and AR-15 platform components. Revenue generated through one-time transaction sales at retail pricing.
2. Optics and Accessories Sales: Sales of scopes, red dot sights, thermal imaging, night vision, weapon lights, laser sights, and mounting accessories. Generates revenue through product markups on branded items.
3. Ammunition Sales: Retail ammunition sales across handgun, rifle, rimfire, and shotgun calibers. One-time transactional revenue.
4. NFA Item Processing: Processing of NFA items including suppressors with in-house ATF paperwork handling. SOT/Class III Dealer since 2007.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Western Sport is a direct-to-consumer firearms and tactical gear retailer selling rifles, handguns, shotguns, AR-15 components, ammunition, optics (including thermal and night vision), suppressors/NFA items, and firearm parts and accessories. The company operates a physical showroom and e-commerce storefront, offering in-house services such as optics mounting/zeroing and ATF paperwork handling for NFA items. Sales occur through online orders, phone orders, and in-store visits to professional shooters and enthusiasts.

Product overview

Western Sport is a firearms and tactical gear retailer operating as a physical gun store and e-commerce platform. The company offers a comprehensive portfolio of firearms, ammunition, optics, parts, accessories, and NFA items. Their core offering centers on firearms sales with an extensive AR-15 platform component ecosystem, complemented by suppressors and accessories. The product line includes rifles, handguns, shotguns, and related parts across multiple action types and calibers, with a strong emphasis on tactical and professional-grade optics including thermal imaging and night vision equipment.

Differentiator

Problem solved

Functional benefit

Products and services

• Firearms Complete line of firearms including rifles (bolt-action, lever-action, semi-auto, single shot, pump action), handguns (semi-auto pistols, revolvers), and shotguns (semi-auto, pump action, lever action, break action) from brands such as Taurus, Smith & Wesson, Colt, Charter Arms, Beretta, Mossberg, and Browning. Sold to qualified individual buyers via retail and e-commerce.
• AR-15 Components & Parts Complete range of AR-15 parts including magazines, uppers, lowers, bolt carrier groups, charging handles, barrels, stocks, grips, parts kits, handguards, and triggers from manufacturers such as Geissele, CMC Triggers, Midwest Industries, Fortis Manufacturing, and Magpul. Sold to individual AR-15 builders and customizers.
• Ammunition Wide selection of ammunition across handgun (9mm, .45 ACP, 10mm, .380 ACP, .38 Special), rifle (.223 Rem, 5.56 NATO, .308 Win, 6.5 Creedmoor, .300 Blackout), rimfire (.22 LR, .22 WMR, .17 HMR), and shotgun (12 gauge, 20 gauge, .410 bore) calibers from brands including Federal, Winchester, Remington, Hornady, and Barnes. Sold to individual consumers with bulk pricing available.
• Suppressors / NFA Items Suppressors and other NFA-regulated items for 5.56/.223, .30 cal, 9mm/pistol, and rimfire/.22 calibers, with in-house ATF paperwork handling. Western Sport is an SOT/Class III Dealer since 2007. Sold to qualified individual buyers through e-commerce, phone, and in-store.
• Optics Full spectrum of optics including riflescopes, prism scopes, magnifiers, red dot sights, holographic sights, thermal imaging (scopes, monoculars, binoculars, clip-on units), night vision, binoculars, rangefinders, and spotting scopes from brands such as Trijicon, EOTech, Holosun, Sig Sauer, AGM Global Vision, ATN, and Vortex. Sold to individual shooters.
• Firearm Parts, Accessories & Gear Firearm parts including triggers and trigger parts, barrels and choke tubes, bolts, slides and frames, handguards and forends, stocks, grips and buttstocks, conversion kits, and magazines, plus accessories such as holsters, gun cases (soft and hard), safes and security, cleaning equipment, targets, slings, and swivels. Sold to individual firearm owners.
• Scope Mounts, Rings, Plates & Adapters Scope rings and mounts plus optic plates and footprint adapters from manufacturers including Warne, Leupold, Weaver, Talley, and Burris. Sold to individual shooters installing optics on firearms.
• Iron, Night & Backup Sights Iron sights, night sights, and backup sights sold to individual shooters.
• Weapon Lights & Flashlights Weapon-mounted lights and handheld flashlights from Streamlight, SureFire, and Cloud Defensive. Sold to individual shooters for home defense, tactical, and duty use.
• Laser Sights & Aiming Devices Laser aiming devices from Viridian, Crimson Trace, and Streamlight. Sold to individual shooters.
• NFA Made Simple (In-House ATF Paperwork Service) In-house service in which Western Sport handles all ATF paperwork required for NFA item transfers (such as suppressors and short-barrel firearms). Available to qualified individual buyers purchasing NFA items, supported by the company's SOT/Class III dealer status.
• Optics Mounting & Zeroing Service In-house optics mounting and zeroing service performed at the Roanoke, TX retail showroom. Sold to individual customers purchasing optics and firearms from the retailer.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• ATF (Bureau of Alcohol, Tobacco, Firearms and Explosives)coreOthers · 1 January 2007Western Sport operates as an SOT/Class III Dealer since 2007, holding special federal licensing required to deal in NFA (National Firearms Act) items including suppressors, short-barrel shotguns, and other restricted firearms. This license enables the company to legally transfer NFA items to qualified customers and handle associated ATF paperwork in-house.

Scale indicators9 records

Recent moves4 records

Expansion highlights4 records

Emerging players

• Guns.com: Online firearms marketplace connecting buyers with local FFL dealers. Functions as a partial competitor and potential channel partner for Western Sport's inventory.
• Silencer Shop: Specialty retailer focused specifically on NFA/suppressor sales with a dealer network model. Directly competes in the suppressor/NFA category but takes a different approach to ATF paperwork processing.

Direct peers

• Sportsman's Warehouse: National sporting goods retailer with extensive firearms, ammunition, optics, and tactical gear assortments. Direct competitor in the firearms retail category with similar product breadth across handguns, long guns, and accessories.
• Midway USA: Direct-to-consumer firearms, ammunition, and shooting supplies retailer with deep catalog across optics, reloading, and accessories. A core competitor for Western Sport's online firearms and accessories sales.
• Cheaper Than Dirt: Established online firearms, ammunition, and shooting accessories retailer with Texas roots. Competes across the same product categories with an e-commerce-first model.
• Lucky Gunner: Online ammunition retailer offering bulk and case pricing across many calibers. Directly competes with Western Sport's ammunition revenue stream with a pure-play online model.
• Palmetto State Armory: Firearms manufacturer and retailer with strong AR-15 platform focus and direct-to-consumer e-commerce. Competes in both firearms and AR-15 components, with their own brand offering a pricing advantage.
• Brownells: Specialty retailer focused on firearms parts, accessories, and AR-15 components—the exact enthusiast-customizer segment Western Sport targets. Provides strong direct competition in the AR-15 customization and parts category.

Broad incumbents

• Academy Sports + Outdoors: Texas-based sporting goods and outdoor retailer with comparable firearms and ammunition offerings. Operates as a much larger broad-line incumbent with overlapping product categories in the DFW market.
• Bass Pro Shops: Largest U.S. outdoor retailer offering firearms, ammunition, optics, and accessories as part of a massive catalog. Competes with Western Sport on firearms selection and brand portfolio, but with vastly broader product lines.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/westernsport

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Western Sport