Westview Orchards & Winery

What Westview Orchards & Winery does

Westview Orchards & Winery is a sixth-generation family-owned farm and agritourism destination operating 188 acres in Washington, Michigan, continuously under the same family since 1813. The business operates as a multi-vertical direct-to-consumer property combining a year-round Farm Market & Bakery (fresh produce, award-winning donuts, pies, jarred preserves, honey from 55 on-site bee hives, and Michigan maple syrup), a licensed Winery housed in a restored 1850s barn loft with an outdoor Schoolhouse Porch, seasonal U-Pick operations across raspberries, cherries, apples, pumpkins, sunflowers, and strawberries, and ticketed experiences including Fall Family Fun (corn maze, petting farm, wagon rides, jumping pad), field trips for schools and youth groups, party and corporate event rentals, and Goat Yoga via a partnership with UpDog Yoga.

The underlying operational platform is built on traditional farming methods anchored by a J-belt apple cider press installed in 1998 into the historic 1850 barn, with guest viewing windows that turn production into a visitor experience. Precision-agriculture inputs are sourced via an on-site Enviro Weather Station connected to MSU Extension, providing real-time temperature, rainfall, and humidity data for crop management. The technology stack is otherwise conventional small-business SaaS: Shopify for e-commerce, TicketSpice for event ticketing, and AgPro BookIt for field-trip reservations, with standard payment processing (Shop Pay, Apple Pay, Google Pay, major credit cards).

Westview makes money exclusively through one-time transactional sales across six revenue streams: Farm Market & Bakery retail, Winery bottle and by-the-glass sales, U-Pick produce, Fall Farm Fun admission ($14.95/person), field trip programs ($10.50/person, minimum 20 participants), and event/party venue rentals (tents $150–$300 for 2 hours, winery loft for private events). All commerce is direct-to-consumer with no wholesale, subscription, or distribution intermediaries. The customer base is fragmented across families with children (primary), schools and youth groups, corporate and private event organizers, and adults 21+ seeking wine and cider experiences, with no named enterprise anchor accounts.

Name

Westview Orchards & Winery

Legal name

Westview Orchards and Winery

Website

https://westvieworchards.com

Company type

Private

Founded year

1813

Operating status

Operating

Headcount range

11–50 employees

Short description

Westview Orchards & Winery is a sixth-generation, family-owned 188-acre farm and agritourism destination in Washington, Michigan, selling fresh produce, baked goods, wine, and seasonal experiences directly to consumers through a Farm Market, U-Pick operations, a winery, and ticketed fall and summer events.

Ownership category

akta.pro rank

Product category

Agritourism and Farm Market

NAICS

Fruit and Tree Nut Farming (1113), Apple Orchards (111331)

SIC

Agricultural Production-Crops (100)

akta.pro primary industry

Stone Fruit Orchards (Peaches, Nectarines, Plums, Cherries, Apricots) (AFAGACAC)

akta.pro secondary industries

Farmers’ Markets & Farm Stands (Fresh Food) (CRAHAHAE), Farmstead & Local Artisan Food Markets (Retail Shops) (CRAHAGAO)

Keywords

• Orchard farm market
• Pick-your-own produce
• Farm winery tastings
• Fresh apple cider
• Agritourism activities

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Farm Market & Bakery Sales: Retail sales of fresh produce, baked goods (donuts, pies), cider, jams, salsas, preserves, honey, and seasonal items directly to consumers visiting the farm
2. Winery Operations: Wine sales by the bottle and by-the-glass at the outdoor Schoolhouse Porch and historic 1850s barn loft, open weekends
3. Event Venue Rental: Birthday party tent rentals, corporate event hosting, and private winery loft rentals for showers and small events
4. U-Pick Operations: Customers pick their own produce including strawberries, raspberries, cherries, apples, pumpkins, sunflowers, and Saskatoons
5. Admission & Activity Fees: Fall Farm Fun weekend admission ($14.95/person), animal admission ($6), and activities including corn maze, giant slide, wagon rides
6. Field Trip Programs: School and group field trips with wagon rides, fruit picking, snacks, and farm activities. Pricing at $10.50/person for students and chaperones

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Westview Orchards & Winery is a 188-acre family farm operating a year-round Farm Market & Bakery, seasonal U-Pick produce fields, a licensed on-site Winery, and agritourism experiences including Fall Family Fun, Field Trips, party rentals, and Goat Yoga. The farm produces and sells fresh produce, cider, donuts, pies, jarred goods, wine, and honey through both on-site retail and a Shopify e-commerce store. Visitors also participate in seasonal activities and group events that combine farm education with entertainment.

Product overview

Westview Orchards & Winery is a 188-acre family farm operating since 1813, currently in its sixth generation. The business operates as a multi-faceted agritourism destination with a unified product portfolio centered on three core pillars: Farm Market & Bakery (fresh produce, award-winning donuts, pies, cider, and jarred/value-added products), U-Pick operations (seasonal berries, sunflowers, apples, and pumpkins), and the Winery (licensed winery with indoor loft and outdoor porch venues). The portfolio includes complementary experiences such as Fall Family Fun seasonal activities, Field Trips for educational groups, Party & Event Booking services, and Goat Yoga. Value-added products (preserves, salsas, BBQ sauces, honey) and beverage offerings (cider, wine) extend the farm's produce into retail goods sold through the Farm Market and online. The company utilizes Shopify for e-commerce, TicketSpice for event ticketing, and AgPro BookIt for field trip reservations.

Differentiator

Problem solved

Functional benefit

Products and services

• Farm Market & Bakery Year-round farm market offering fresh produce grown at Westview, award-winning baked goods including donuts and pies, cider, preserves, salsas, pickled goods, honey from 55 on-site bee hives, and Michigan maple syrups. Bakery produces fresh goods daily while the market carries seasonal fruits, vegetables, and fall decorations.
• Winery (Winery Loft & Schoolhouse Porch) Licensed winery featuring wine by the bottle, served in a restored 1850s barn loft on weekends. Summer outdoor winery at the Schoolhouse Porch. The winery loft is available for private event rentals.
• U-Pick Seasonal pick-your-own produce including raspberries, sunflowers, apples, pumpkins, cherries, Saskatoons, and strawberries. Activities rotate based on harvest calendar and weather conditions.
• Fall Family Fun Seasonal fall activities including Straw Mountain, 40 Foot Slide, Petting Animals, Jumping Pad, Playground, Spookley Bale Maze, Corn Maze, Wagon Rides, and Barnyard Basketball. Operates weekends starting Labor Day Weekend.
• Field Trips / Farm Tours Educational field trips for schools and groups including wagon rides, fruit picking (strawberries, raspberries, apples, pumpkins), playground access, farm animals, and seasonal snacks. Minimum 20 participants required.
• Party & Event Booking Birthday parties, corporate events, and celebrations with tent rentals, decorated stage rental, and optional food pre-orders. Requires minimum 25 paid guests. Winery loft available for private event rentals.
• Goat Yoga Outdoor yoga sessions held in the goat pavilion with UpDog Yoga instructors, including a complimentary glass of wine or cider and a cider donut. Runs in June and July with check-in at 6:00 PM.
• Animals Admission Admission to interact with farm animals including petting farm access and animal feed bags available for purchase.
• Sunflower Days 2026 New seasonal event featuring sunflower fields for wandering, photography, and summer enjoyment. General admission tickets available for purchase.
• Bloom & Glow (Golden Hour) New evening event experience featuring sunset viewing in sunflower fields on selected Friday evenings, marketed as 'Golden Hour' experience.

Named customers2 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Feature2 records

Partnerships

One partnership is on record.

• UpDog YogaminorStrategic or Co-development PartnerProfessional yoga instructors providing goat yoga sessions at Westview Orchards. UpDog Yoga leads hour-long yoga sessions suitable for all levels while goats participate in the class. Complimentary glass of wine or cider and donut included with each session.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Spicer Orchards: Multi-generation southeast Michigan orchard offering U-Pick fruit, bakery, cider, and fall agritourism. Comparable seasonal operating model, customer base, and product mix to Westview.
• Middleton Cider Mill: Historic Michigan cider mill producing fresh-pressed cider and donuts in a seasonal farm-store setting. Comparable cider press heritage, bakery product line, and family visitor focus.
• Erwin Orchards: Family-owned orchard in Lyon Township offering U-Pick apples, cider, donuts, and seasonal farm fun. Closely mirrors Westview's fresh-market + U-Pick + bakery proposition in the same regional market.
• Blake's Orchard & Cider Mill: Michigan-based multi-generation orchard and cidermill with U-Pick, hard cider, farm market, bakery, and seasonal agritourism attractions. Highly comparable to Westview on product mix, geography (southeast Michigan), and DTC farm-market model.
• Long Family Orchard, Cider Mill and Farm: Michigan orchard and cider mill offering U-Pick, baked goods, and farm fun. Similar family-owned DTC operating model with comparable product breadth.
• Yates Cider Mill: Historic Rochester Hills cider mill where Westview's apples were pressed for decades. Operates a cider press, bakery, and family-oriented fall activities, making it a direct experiential and geographic peer.
• The Country Mill: Michigan orchard, cidery, and wedding/event venue with U-Pick, bakery, and farm market. Comparable diversified agritourism and value-added product strategy.
• Wiard's Orchard & Cider Mill: Family-owned Ypsilanti-area orchard with U-Pick apples, cider mill, bakery, and a fall festival including corn maze, wagon rides, and country store. Directly overlaps Westview's U-Pick, cider, and family-fun activities.

Broad incumbents

• St. Julian Winery: Michigan's largest and oldest winery, producing wine and cider at scale across multiple tasting rooms. Overlaps with Westview's winery component but operates much more broadly across retail and wholesale channels.

Regional players

• Pankiewicz Cider Mill & Farm Market: Southeast Michigan farm market and cider mill producing fresh cider, baked goods, and seasonal produce. Comparable farm-market and cider offering, anchored in the same regional agritourism cluster.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/WestviewOrchards
• Instagraminstagram.com/westvieworchards
• LinkedInlinkedin.com/company/westview-orchards-winery

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Westview Orchards & Winery