Women Empowering Women National

What Women Empowering Women National does

Women Empowering Women National (WEW) is a private, membership-based networking organization founded in 2013 by Michell Stockmann and Laura Mattson in O'Fallon, Illinois, serving professional women, entrepreneurs, college students, and career-transitioning or retired women seeking authentic collaborative relationships rather than transactional networking. The organization operates through a network of 13+ free-to-attend local chapter meetings across Illinois, Missouri, California, and South Carolina, complemented by virtual meetings, a national conference, empowerment summits, and Member Empowerment Meetups. WEW monetizes primarily through three annual subscription tiers — Student ($39), Individual ($159), and Empowered ($279) — supplemented by conference tickets, sponsorship opportunities, and a paid Speaker Program application process.

The product surface is built on a standard WordPress website with a membership portal rather than proprietary technology; payments are processed via Stripe and events are syndicated to Google Calendar, iCalendar, Outlook 365, and Outlook Live. Members access a member directory, job board, member marketplace, on-demand video library (hosted on Vimeo), and a members-only financial wellness tool. The signature programmatic element is the S.O.S. (Share Our Successes/Share Our Struggles) Circle, introduced in 2017, which provides a structured vulnerability forum during meetings. The organization filed for an official WEW trademark in 2020 as part of its national LLC launch.

The go-to-market model is community- and event-led: free chapter meeting attendance drives organic acquisition that converts attendees into paid memberships, with word-of-mouth referrals and member testimonials reinforcing growth. The organization is led by Founder & CEO Michell Stockmann, supported by a small team of approximately five (Social Media/Web Manager, Events & Communication Coordinator, and additional administrative staff) and a network of volunteer chapter leaders across all locations. WEW launched its inaugural national conference at Disney's Coronado Springs Resort in February 2025, marking a milestone in its progression from a regional Illinois group to a multi-state organization.

Name

Women Empowering Women National

Legal name

Women Empowering Women

Website

https://wewnational.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Women Empowering Women National is a private, subscription-based women's networking organization operating 13+ local chapters across Illinois, Missouri, California, and South Carolina, plus virtual meetings, serving professional women, entrepreneurs, students, and retirees through tiered annual memberships ($39-$279) and free-attendance chapter meetings.

Ownership category

akta.pro rank

Headquarters

HQ city

Breese

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Subscriptions: Three-tiered annual membership model providing recurring subscription revenue. Individual Membership at $159/year, Empowered Membership at $279/year, and Student Membership at $39/year. All tiers include access to chapter meetings, virtual events, on-demand content, and community features. Membership auto-renews annually unless cancelled.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Women Empowering Women (WEW) is a national networking membership organization that sells annual subscriptions (Student $39, Individual $159, Empowered $279) granting access to local chapter meetings across 15+ U.S. cities, virtual meetings, member directory, marketplace, job board, on-demand video library, and financial wellness resources. The organization supplements membership revenue with paid annual events including the National Conference and Empowerment Summit, plus sponsorship opportunities and a $25 speaker application program.

Product overview

Women Empowering Women (WEW) is a national networking organization built on a platform-plus-programs architecture. The core platform provides membership tiers (Individual, Empowered, and Student), a member directory, marketplace, job board, financial wellness tool, and on-demand video library. Around this platform, WEW operates a network of free local chapter meetings across 15+ locations plus virtual meetings, with structured programs including S.O.S. Circles (sharing sessions), Member Empowerment Meetups, a national conference, speaker program, and chapter leader development. The organization utilizes Stripe for payment processing and integrates calendar subscriptions with Google Calendar, iCalendar, and Outlook platforms.

Differentiator

Problem solved

Functional benefit

Products and services

• Individual Membership Entry-level annual membership at $159/year for professional women, providing basic member profile, access to the WEW Member Directory, free access to all in-person chapter and virtual meetings, on-demand recorded videos, discounted event rates, private Facebook group access, and Member Empowerment Meetups. Selects one chapter.
• Empowered Membership Premium annual membership at $279/year including all Individual Membership benefits plus enhanced member profile and directory visibility, featured placement on multiple chapter pages, two product or service listings in the WEW Member Marketplace, and one published spotlight feature article on the blog. May select all applicable chapters.
• Student Membership Discounted annual membership at $39/year for college students, providing exposure to networking benefits within the empowered community and access to WEW Mentors. Student ID required for approval.
• WEW Chapter Meetings Local in-person chapter meetings held monthly across 15+ U.S. locations in Illinois, Missouri, California, and South Carolina. Free for anyone to attend. Structured agenda includes networking, introductions, the S.O.S. Circle, and guest speaker presentations. Lunch meetings typically run 11:30am-1pm.
• Virtual Meetings

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Partnerships

Seven partnerships are on record, tiered minor.

• C Three Business ConsultantsminorGTM or Marketing PartnerAmy Yan is Founder & CEO of C Three Business Consultants (Certified WMBE/EDWOSB). Referenced as sponsor for WEW Happy Hour events and as a chapter leader testimonial source. Amy Yan is a St. Louis area chapter leader.
• The Star AgencyminorGTM or Marketing PartnerHost of WEW Happy Hour events. Partnership involves hosting networking events for WEW community members. Presented by WEW West County Chapter.
• Rung for WomenminorOthersWomen's professional organization in St. Louis posting job openings on WEW job board including Facilities Coordinator and Manager, Learning & Development positions. Referenced in career listings section.
• PremierUminorOthersCompany posting Controller position on WEW job board located in Swansea, Illinois.
• Mary KayminorOthersIndependent Beauty Consultant opportunity posted on WEW job board as a remote, self-employed position.
• Avid Health at HomeminorOthersHealthcare company posting Part-time Caregiver/Personal Care Aide positions across Madison, St. Clair, Monroe and Clinton County on WEW job board.
• Bravenly GlobalminorOthersHealth and wellness company where Michell Stockmann serves as a Brand Partner. Represents personal business interest of founder rather than formal organizational partnership.

Scale indicators3 records

Recent moves10 records

Expansion highlights5 records

Direct peers

• Chief: Chief is a private membership network of senior women executives offering in-person roundtables, peer groups, and events. It overlaps with WEW's high-end Empowered tier and networking-for-women value proposition, but skews to C-suite rather than small-business owners.
• National Association of Professional Women (NAPW): NAPW is a membership-based professional organization for women offering local chapters, networking events, and a member directory. It is comparable to WEW in subscription model, chapter programming, and women-only professional networking focus.
• Ellevate Network: Ellevate Network is a paid membership-based professional networking community for women, offering local chapters, virtual events, mentorship, and an online member directory. It is the closest direct competitor to WEW in both membership model and women-only professional networking positioning.
• eWomenNetwork: eWomenNetwork is a long-running women's business networking and event organization offering membership tiers, conferences, and local chapter programming. It is comparable to WEW in subscription model, conference-led growth, and women-business-owner target audience.
• Athena International: Athena International is a women's leadership organization operating through local chapters and signature events that promote mentorship and professional advancement. Comparable to WEW in chapter-based women-only professional networking and event-driven growth.
• Women Presidents Organization (WPO): WPO is a membership organization for women presidents and owners of multimillion-dollar companies, organized into local chapters with peer advisory groups. It shares WEW's women-only, chapter-based, paid-membership structure but serves a higher-revenue segment.
• National Association of Women Business Owners (NAWBO): NAWBO is a dues-based membership association for women business owners with local chapters, national conferences, and advocacy programming. It is comparable to WEW as a chapter-driven women's professional organization with tiered membership and event-led engagement.
• FemCity: FemCity operates city-based women's networking chapters with in-person events, online community, and member benefits. It mirrors WEW's hyper-local chapter strategy and women-professional focus, making it a near-direct peer.

Regional players

• BNI (Business Network International): BNI is the largest referral-based business networking organization with thousands of local chapters globally. While co-ed and referral-transactional rather than women-focused and relational, it overlaps with WEW in local chapter structure, paid membership, and weekly networking meetings.

Broad incumbents

• The Wing: The Wing (now relaunched as a digital platform) historically operated as a women-focused membership club with physical locations and curated programming. Comparable to WEW's women-only membership and community ethos, but anchored in physical workspace rather than lunch meetings.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubevimeo.com/womenempoweringwomen
• Facebookfacebook.com/WomenEmpoweringWomenUSA
• LinkedInlinkedin.com/company/women-empowering-women-national
• Instagraminstagram.com/wewnational

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Women Empowering Women National