Weyond
Weyond is a French coaching services company that trains certified personal trainers in a proprietary three-stage methodology and places them across a network of 70+ partner fitness centers, including Basic-fit, to build independent coaching businesses.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Weyond does
Weyond is a French training and coaching services company based in Grenoble that supports certified personal trainers in building independent, stable coaching businesses within fitness centers. Founded by a team that includes Léo Bourgoin, the company targets diploma-certified sports coaches across France who want to generate sustainable monthly income (a stated target of €3,000+/month) without relying on social media for client acquisition. Since 2024, Weyond has operated as a certified training organization (organisme de formation certifié), enabling it to deliver professional development programs that meet French quality standards.
The company's core product is the Weyond Method, a proprietary three-stage coaching framework consisting of "Rencontrer" (respectful client contact), "Signer" (sales appointment management from needs assessment through objection handling), and "Fidéliser" (creating extraordinary client experiences for long-term retention). Weyond combines this methodology with personalized mentorship, a community of peer coaches, and access to its partner gym network. The platform operates a direct recruitment website to onboard new coaches and relies on earned media (BFM TV, Le Figaro, CNews, Forbes France) and testimonial-driven referrals as primary marketing channels.
Weyond operates a community-led go-to-market motion, recruiting individual personal trainers through its dedicated application platform and placing them in partner fitness centers including Basic-fit clubs across France. According to company-reported metrics, 450 personal trainers have developed their activity with Weyond, 70+ partner gym locations host its coaches, and approximately 27,651 end-clients are currently being coached. Revenue is generated primarily through training program and mentorship fees paid by coaches joining the program, with pricing not publicly disclosed.
Weyond firmographics
Firmographics- Name
- Weyond
- Legal name
- Weyond
- Website
- https://weyond.fr
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Weyond is a French coaching services company that trains certified personal trainers in a proprietary three-stage methodology and places them across a network of 70+ partner fitness centers, including Basic-fit, to build independent coaching businesses.
- Ownership category
- akta.pro rank
Weyond industry classification
Industry- Product category
- Personal Trainer Education and Coaching Services
- NAICS
- Professional and Management Development Training (61143), Educational Support Services (61171)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Online/Remote Personal Training & Programming (HSADAAAM)
Keywords
Weyond business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Others
Revenue model
- Training and Coaching Programs: Weyond generates revenue through training programs and coaching services for personal trainers. The company operates as a certified training organization (certified since 2024) providing programs that help coaches develop stable and profitable businesses in fitness centers. Revenue appears to come from training/mentorship fees paid by coaches joining the program.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Weyond product offering
Product offeringCore offering
Weyond is a career partnership and training services provider for diploma-certified personal trainers operating in fitness centers. It delivers a structured 90-day accompaniment program built on a proprietary three-step methodology (Rencontrer, Signer, Fidéliser), personalized mentorship, and access to a network of 70+ partner gyms (including Basic-fit clubs) to help coaches build a stable, profitable client base generating €3,000+ per month without relying on social media.
Product overview
Weyond is a career partnership platform for certified personal trainers operating in fitness gyms, featuring a core Personal Trainer Program with the proprietary Weyond Method (a three-phase approach: Rencontrer/contact, Signer/sell, Fidéliser/retain) and a Basic-fit partner club network. The company also operates as a certified training organization (since 2024) providing mentorship, tools, and a supportive community to help coaches generate €3,000+/month sustainably without social media dependency.
Differentiator
Problem solved
Functional benefit
Products and services
- Personal Trainer Program (Accompagnement Coachs Sportifs) A career partnership program for diploma-certified sports coaches (personal trainers) to develop their independent personal training business in fitness gyms. It provides tools, proven techniques, and personalized mentorship to help coaches build a stable, loyal client base and generate sustainable income without relying on social media marketing.
- Weyond Method (Méthode Weyond) A structured three-step methodology (Rencontrer – soft contact and prospecting; Signer – sales appointment management including needs analysis and objection handling; Fidéliser – creating extraordinary client experiences for long-term retention) that gives coaches a simple, replicable recipe for client acquisition and retention.
- Basic-fit Partner Club Program A program for certified personal trainers to work as in-house personal trainers at Basic-fit partner clubs across France, providing a structured path to running a full-time personal training business with Weyond's accompaniment and methodology backing results.
Quantifiable outcome
- Coaches can achieve 3000+ euros/month within 90 days of joining the program
- +1 more outcomes
Companies that use Weyond
Customer profileSegments1 record
Ideal customer profiles1 record
Weyond technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Weyond partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Basic-fitcoreWeyond has established a partnership with Basic-fit, one of the major fitness chains in France. Through this partnership, Weyond places its certified personal trainers in Basic-fit clubs across the country. Personal trainers can work in Basic-fit locations near their homes while receiving Weyond's comprehensive support and methodology for building their coaching business.
Scale indicators3 records
Recent moves4 records
Expansion highlights4 records
Weyond competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Weyond social profiles
Digital presenceWeyond compliance and trust
Trust signalCompliance1 record
Weyond financial estimates
Financial estimateRevenue estimate
Valuation estimate
Weyond leadership team
Management profileNumber of profiles
Profiles1 record
Weyond funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Weyond M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Weyond
What does Weyond do?
Weyond is a career partnership and training services provider for diploma-certified personal trainers operating in fitness centers. It delivers a structured 90-day accompaniment program built on a proprietary three-step methodology (Rencontrer, Signer, Fidéliser), personalized mentorship, and access to a network of 70+ partner gyms (including Basic-fit clubs) to help coaches build a stable, profitable client base generating €3,000+ per month without relying on social media.
Is Weyond a public or private company?
Weyond is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Weyond founded?
Weyond was founded in -1. It employs 11 to 50 people.
How does Weyond make money?
One revenue line is on record: training and Coaching Programs.
Does Weyond have an API?
No public API is recorded for Weyond.
What industry is Weyond in?
Weyond's product category is Personal Trainer Education and Coaching Services. Its primary akta.pro industry code is HSADAAAM, Online/Remote Personal Training & Programming. Its NAICS code is 61143 and its SIC code is 7997.