Whitford Park Golf
Whitford Park Golf Club is a private member-owned Auckland golf and country club founded in 1968, operating a par-71 championship 18-hole course, driving range, pro shop, clubhouse, pool, and tennis facilities across 254 acres in Whitford Valley.
- Company typePrivate
- Founded1968
- HeadquartersWhitford, New Zealand
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Whitford Park Golf does
Whitford Park Golf Club is a private, member-owned golf and country club founded in 1968, located on 254 acres in the Whitford Valley approximately 30 minutes from Auckland CBD, New Zealand. The club operates a par-71 championship 18-hole golf course (6,250 metres from Blue tees) developed across 144 acres, complemented by a 20-bay public driving range, a fully stocked pro shop carrying major brands (Titleist, Callaway, FootJoy, Adidas, Bridgestone, Wilson Staff), professional coaching services, and an online tee booking system powered by DotGolf. Additional amenities distinguish it from a standard golf course: a swimming pool, tennis courts, clubhouse with dining and bar, kids' play area, and function facilities for corporate and social events. Catering is delivered via an on-site partnership with Basil & Beet Eatery.
The business model combines recurring subscription revenue from a tiered membership program (7-day at NZ$2,540, 5-day at NZ$2,285, 9-hole at NZ$1,385, Young Adult from NZ$759, Junior at NZ$385, with $550 or $275 joining fees) with transactional revenue from green fees (NZ$55-$135 depending on affiliation), driving range token sales, pro shop retail, coaching, and corporate function packages. Reciprocal playing rights agreements with 13 partner golf clubs across New Zealand and Australia form an ecosystem that differentiates the membership proposition from standalone competitors. Customer segments span regular golfers, families, corporate groups, junior golfers, and visitor/affiliated golfers.
The club is governed by its members with no external parent, private equity, or venture capital ownership. Operations are supported by a small core team supplemented by DotGolf's booking platform and the catering partner; revenue is not publicly disclosed. The club positions itself around course quality (consistently top-ranked greens in New Zealand), rural valley setting, and the multi-amenity Country Club concept established at its 1968 founding.
Whitford Park Golf firmographics
Firmographics- Name
- Whitford Park Golf
- Legal name
- Whitford Park Golf Club
- Website
- https://whitfordpark.co.nz
- Company type
- Private
- Founded year
- 1968
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Whitford Park Golf Club is a private member-owned Auckland golf and country club founded in 1968, operating a par-71 championship 18-hole course, driving range, pro shop, clubhouse, pool, and tennis facilities across 254 acres in Whitford Valley.
- Ownership category
- akta.pro rank
Whitford Park Golf industry classification
Industry- Product category
- Golf Club and Recreational Sports Facilities
- NAICS
- Golf Courses and Country Clubs (713910), Golf Courses and Country Clubs (71391)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Golf Courses & Golf Facilities (MPAKAEAD)
- akta.pro secondary industry
- Athletic Field & Golf Course Groundskeeping (IMAIAIAH)
Keywords
Where Whitford Park Golf is headquartered
LocationHeadquarters
- HQ city
- Whitford
- HQ country
- New Zealand
- HQ region
- Oceania
Offices1 record
Markets served
Whitford Park Golf business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Membership Subscriptions: Annual membership fees in various categories including 7-day, 5-day, 9-hole, and Young Adult memberships. These provide recurring revenue from committed golfers with access to all club facilities including course, pool, tennis courts, and clubhouse.
- Green Fees: Visitors pay green fees for 9 or 18 hole rounds. Pricing varies by affiliation status (affiliated vs non-affiliated golfer) and whether they are guests of members. Monday specials provide discounted rates.
- Pro Shop Sales: The pro shop stocks major golf brands including Titleist, Wilson Staff, FootJoy, Bridgestone, Sun Mountain, Clicgear, Adidas, Huffer, and Callaway. Revenue from equipment and apparel sales.
- Driving Range: Token-based driving range access (25, 50, or 75 balls) and key card memberships for bulk ball purchases. Open to both members and public.
- Catering and Bar Services: Basil & Beet Eatery provides on-site catering for functions, events, and daily dining. Bar facilities serve members and visitors. Function room hire for corporate and social events.
- Coaching Services: Golf lessons available from golf professionals. Contact golf shop on 09 930 7267 to book.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | 7 Day Membership - Men's and Ladies |
| Subscription | Annual | 5 Day Membership - Men's and Ladies |
| Subscription | Annual | 9 Hole Membership - Men's and Ladies |
| Subscription | Annual | Junior Membership - Under 19 |
| Subscription | Annual | Young Adult Membership (6-day, excludes Saturday) |
| One time/ perpetual license | Multi-year contract | Joining Fees |
| Unit Pricing | Pay-as-you-go | Driving Range Tokens |
| Unit Pricing | Pay-as-you-go | 18-Hole Green Fees - Non-affiliated |
| Unit Pricing | Pay-as-you-go | 18-Hole Green Fees - Affiliated |
| Unit Pricing | Pay-as-you-go | 9-Hole Green Fees |
| Unit Pricing | Pay-as-you-go | Monday Special |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Whitford Park Golf product offering
Product offeringCore offering
Whitford Park Golf Club is a private member-owned golf club that sells annual memberships, green fees, driving range access, golf coaching, pro shop equipment, clubhouse dining, and event catering. It operates an 18-hole par 71 championship golf course, a 20-bay driving range, and family recreational amenities including a swimming pool and tennis courts. Tee bookings, memberships, and recurring green fee revenue are anchored by the DotGolf booking system.
Product overview
Whitford Park Golf Club offers a comprehensive golf and recreational experience centered around its championship 18-hole golf course. The core product portfolio includes the par-71 course (measuring 6,250 metres from Blue tees), a 20-bay driving range, pro shop with major golf brands, professional coaching services, and an online tee booking system via DotGolf. The club provides multiple membership tiers (7-Day, 5-Day, 9-Hole, Junior, and Young Adult) with joining fees ranging from $275-$550 and annual subscriptions from $385-$2,540. Additional offerings include the Basil & Beet Eatery catering service for events, reciprocal playing rights at 13 clubs across New Zealand and Australia, plus recreational amenities such as swimming pool, tennis courts, and children's play area. The club operates tee booking through DotGolf and membership management through a member login system.
Differentiator
Problem solved
Functional benefit
Products and services
- Championship 18-Hole Golf Course Par 71 championship course set across 144 developed acres of indigenous trees and streams, measuring 6,250 metres from Blue tees, with couch grass fairways and consistently top-quality greens available to members and green fee players.
- Membership Programs Annual membership tiers comprising 7-Day ($2,540), 5-Day ($2,285), 9-Hole ($1,385), Junior under-19 ($385), and Young Adult tiers for ages 19-35 ($759-$1,820), plus one-time joining fees of $550 or $275 depending on tier.
- Driving Range 20-bay driving range open to the public seven days a week with token-based ball purchase (25 balls $6, 50 balls $10, 75 balls $15) and key card memberships (500 or 1,000 balls at member or guest pricing).
- Pro Shop On-site retail shop stocking equipment and apparel from Titleist, Wilson Staff, FootJoy, Bridgestone, Sun Mountain, Clicgear, Adidas, Huffer and Callaway, staffed by experienced golf professionals.
- Golf Coaching Golf lessons delivered by golf professionals at the club, bookable through the golf shop on 09 930 7267 for individuals seeking instruction.
- Online Tee Booking (DotGolf) Online tee time reservation platform powered by DotGolf, enabling members and visitors to book playing times 24/7.
- Clubhouse and Function Facilities Clubhouse with lounge, dining, and bar areas offering elevated course views, plus function room hire for corporate and social events.
- Basil & Beet Eatery Catering On-site catering service for functions, weddings, cocktail events, birthdays, corporate golf days and special events, with customizable food and beverage packages delivered by the club's catering partner.
- Junior Golf Program Junior Academy and Under-19 playing rights program with $385 annual membership, age-appropriate playing times and criteria, and coaching support.
- Recreational Facilities Swimming pool, tennis courts, picnic area, and children's play area available alongside the golf course for member and visitor use.
- Reciprocal Club Access Reciprocal playing rights at 13 partner clubs across New Zealand (Carrington, Helensville, Palmerston North, Coringa, Waitiki, St Clair) and Australia (Albury, Muirfield Sydney, Pacific Brisbane, Tea Tree Gully Adelaide, Woodlands Melbourne, Keperra Queensland), accessed via Whitford Park membership.
Companies that use Whitford Park Golf
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles5 records
Whitford Park Golf technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Whitford Park Golf partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and minor.
- Carrington Golf Club (New Zealand)coreReciprocal playing rights for Whitford Park members to play at Carrington Golf Club, located at 109 Matai Bay Road, KariKari Peninsula, Northland.
- Helensville Golf Club (New Zealand)coreReciprocal playing rights for Whitford Park members to play at Helensville Golf Club, located at 197 Peak Road, Helensville, Auckland.
- Palmerston North Golf Club (New Zealand)coreReciprocal playing rights for Whitford Park members to play at Palmerston North Golf Club, located at 100 Brightwater Terrace, Palmerston North.
- Coringa Golf Club (New Zealand)coreReciprocal playing rights for Whitford Park members to play at Coringa Golf Club, located at 680 McLeans Island Road, McLeans Island, Christchurch.
- Waitiki Golf Club (New Zealand)coreReciprocal playing rights for Whitford Park members to play at Waitiki Golf Club, located at 111 Waitikiri Drive, Burwood, Christchurch.
- St Clair Golf Club (New Zealand)coreReciprocal playing rights for Whitford Park members to play at St Clair Golf Club, located at 20 Isadore Road, St Clair, Dunedin.
- Albury Golf Club (Australia)coreReciprocal playing rights for Whitford Park members to play at Albury Golf Club, located at 530 North St, Albury 2460, Australia.
- Muirfield Golf Club Sydney (Australia)coreReciprocal playing rights for Whitford Park members to play at Muirfield Golf Club Sydney, located at Barclay Rd, North Rocks 2151, Australia.
- Pacific Golf Club Brisbane (Australia)coreReciprocal playing rights for Whitford Park members to play at Pacific Golf Club Brisbane, located at 430 Pine Mountain Rd, Carindale 4152, Australia.
- Tee Tree Gully Golf Club Adelaide (Australia)coreReciprocal playing rights for Whitford Park members to play at Tee Tree Gully Golf Club Adelaide, located at Hamilton Road, Fairview Park 5097, Australia.
- Woodlands Golf Club Melbourne (Australia)coreReciprocal playing rights for Whitford Park members to play at Woodlands Golf Club Melbourne, located at 109 White Street, Mordialloc, Australia.
- Keperra Country Golf Club Queensland (Australia)coreReciprocal playing rights for Whitford Park members to play at Keperra Country Golf Club Queensland, located at 44 Duggan Street, Keperra, Queensland 4055, Australia.
- DotGolfcoreDotGolf provides the tee booking software platform for Whitford Park Golf Club, enabling online tee time reservations for members and visitors.
- Basil & Beet Eatery (Caterer)minorOn-site catering partner operating at Whitford Park Golf Club, providing function catering, cafe services, and event catering for members and visitors.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Whitford Park Golf competitors and assessment
Company assessmentBroad incumbents
- ClubCorp: Large US-based owner/operator of golf and country clubs with extensive member networks. Relevant as a broad incumbent in the private member-club space, though operating in a different geography.
- Invited (formerly ClubCorp): Major operator of private golf and country clubs in the US. Comparable as a scaled club operator managing multiple member-golf properties, though Whitford Park is a single-asset member-owned club.
Regional players
- Wairakei Golf + Sanctuary: Premium golf and resort destination in Taupo, New Zealand. Comparable to Whitford Park as a member-accessible NZ golf facility with championship course and broader leisure amenities, though it serves a different geographic catchment.
- Muirfield Golf Club Sydney: Australian reciprocal partner club with member-based access. Comparable as a member-owned championship golf club in the broader Australasian reciprocal network Whitford Park participates in.
- Carrington Golf Club: Northland, New Zealand golf club where Whitford Park members hold reciprocal playing rights. Comparable as a championship NZ golf club with member and visitor access, located in a different region.
Direct peers
- Formosa Golf Club: Auckland-region golf club offering membership, corporate golf days, and event facilities. Comparable to Whitford Park as a competing Auckland-area club targeting similar member and corporate segments.
- Royal Auckland Golf Club: A historic Auckland golf club with championship credentials and member-based access. Comparable to Whitford Park in scale, membership structure, and Auckland metropolitan market positioning.
- Gulf Harbour Country Club: A premium New Zealand golf and country club located north of Auckland, offering a championship course, membership tiers, dining, and event facilities. Directly comparable to Whitford Park as a member-owned Auckland-region golf club with similar family and corporate offerings.
- Titirangi Golf Club: One of New Zealand's top-ranked golf courses, located in west Auckland. Comparable to Whitford Park as a high-quality Auckland golf club offering membership, green fees, and reciprocal access arrangements.
Others
- DotGolf: New Zealand golf technology provider powering Whitford Park's tee booking and website. Relevant as a key technology partner and ecosystem enabler for NZ golf clubs.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Whitford Park Golf social profiles
Digital presenceWhitford Park Golf financial estimates
Financial estimateRevenue estimate
Valuation estimate
Whitford Park Golf leadership team
Management profileNumber of profiles
Whitford Park Golf funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Whitford Park Golf M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Whitford Park Golf
What does Whitford Park Golf do?
Whitford Park Golf Club is a private member-owned golf club that sells annual memberships, green fees, driving range access, golf coaching, pro shop equipment, clubhouse dining, and event catering. It operates an 18-hole par 71 championship golf course, a 20-bay driving range, and family recreational amenities including a swimming pool and tennis courts. Tee bookings, memberships, and recurring green fee revenue are anchored by the DotGolf booking system.
Is Whitford Park Golf a public or private company?
Whitford Park Golf is a private company. It is classified as management employee owned and is currently operating.
When was Whitford Park Golf founded?
Whitford Park Golf was founded in 1968. It employs 1 to 10 people.
Where is Whitford Park Golf based?
Whitford Park Golf is headquartered in Whitford, New Zealand, in the Oceania region.
How does Whitford Park Golf make money?
Six revenue lines are on record. Membership Subscriptions are the primary driver. The others are green Fees, pro Shop Sales, driving Range, catering and Bar Services and coaching Services.
Who are Whitford Park Golf's main competitors?
Broad incumbents on record are ClubCorp and Invited (formerly ClubCorp). Regional players are Wairakei Golf + Sanctuary, Muirfield Golf Club Sydney and Carrington Golf Club. Direct peers are Formosa Golf Club, Royal Auckland Golf Club, Gulf Harbour Country Club and Titirangi Golf Club. DotGolf is listed as an others.
Does Whitford Park Golf have an API?
No public API is recorded for Whitford Park Golf.
What industry is Whitford Park Golf in?
Whitford Park Golf's product category is Golf Club and Recreational Sports Facilities. Its primary akta.pro industry code is MPAKAEAD, Golf Courses & Golf Facilities, with a secondary code of IMAIAIAH, Athletic Field & Golf Course Groundskeeping. Its NAICS code is 713910 and its SIC code is 7997.