OBS de Wilgenstam

What OBS de Wilgenstam does

OBS de Wilgenstam is a public primary school (openbare basisschool) located at Meidoornsingel 120 in the Rotterdam Schiebroek neighborhood of the Netherlands, founded in 1956 and operated under Stichting BOOR (Bestuur Openbaar Onderwijs Rotterdam), the governing body for all 66 public primary schools serving over 30,000 students in Rotterdam. The school delivers full primary education across eight grade levels (groups 1-8, ages 4-12) to an estimated 200+ students with a staff of approximately 10-20 teachers, specialists, support personnel, and administrators, operating under a continurooster (full-day schedule, 08:30-14:30 four days a week) with school-managed free lunch supervision.

The school's educational model combines core literacy and numeracy instruction with a differentiated product portfolio that includes the Plusklas enrichment program for gifted learners, a Kunstatelier art program for grades 1-4, Early Bird English from kindergarten, the Kanjertraining social-emotional learning curriculum, and after-school ateliers covering dance/drama, woodworking, singing, art, robotics, and crafts for grades 5-8. Its technology stack consists of Chromebooks for student assignments with real-time colored feedback indicators (red/orange/green), interactive whiteboards (digiborden) in all classrooms, and a custom mobile app built in partnership with ParentCom for parent communication, group updates, activity photos, and parent-teacher meeting scheduling.

The school is funded primarily through Dutch government education budgets channeled via Stichting BOOR, with no tuition charged. Ancillary revenue is limited to a voluntary €45 per-child annual contribution to the Ouderraad (Parent Council) for extra activities, a mandatory €115 work week fee for students in groups 6-8 covering curriculum-related trips, and before/after school care fees collected by external partner Kinderopvang Mundo. The school holds an on-site Peuter & Co preschool (since April 2018) as an enrollment pipeline for ages 2-3, operates from a renovated building with energy label A+ completed in 2010, and received a 'goede onderwijskwaliteit' (good educational quality) rating from the Dutch Inspectorate of Education in its 2017 four-year review.

Name

OBS de Wilgenstam

Legal name

OBS De Wilgenstam

Website

https://wilgenstam.nl

Company type

Private

Founded year

1956

Operating status

Operating

Headcount range

1–10 employees

Short description

Public primary school in Rotterdam Schiebroem, Netherlands, serving children ages 4-12 across eight grade levels under Stichting BOOR with government funding, Chromebooks, enrichment programs, and an on-site preschool pipeline.

Ownership category

akta.pro rank

Product category

Primary Education Services

NAICS

Elementary and Secondary Schools (611110), Elementary and Secondary Schools (6111), Educational Services (61)

SIC

Services-Educational Services (8200), Services-Child Day Care Services (8351)

akta.pro primary industry

Domain-Specific Curriculum (Literacy, Numeracy, Science, SEL, Motor, Arts) (EDACAJAB)

akta.pro secondary industries

Digital/Interactive Curriculum Content (Apps, Games, Multimedia Lessons) (EDACAJAK), Comprehensive ECE Curriculum Frameworks (Birth–5) (EDACAJAA)

Keywords

• Primary education services
• Public elementary schooling
• Gifted learner enrichment
• School age child care
• Arts culture education

Headquarters

HQ city

Rotterdam

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Government funding: Public primary school funded primarily through Dutch government educational funding via Stichting BOOR (Bestuur Openbaar Onderwijs Rotterdam). School is part of 66 public primary schools under BOOR, serving over 30,000 students in Rotterdam.
2. Voluntary parent contribution: Voluntary parent contribution of €45 per child per school year. Used to fund extra activities organized by the Ouderraad (Parent Council) such as Sinterklaas, Christmas, Easter breakfast, and school trips.
3. Work week fee: Mandatory contribution of €115 per child per school year for students in groups 6, 7, and 8 to fund the 3-day work week trips. These are not optional as they form part of the curriculum.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

OBS De Wilgenstam is a public primary school (openbare basisschool) in Rotterdam Schiebroek that delivers government-funded education for children ages 4-12 across groups 1-8 under a continurooster (continuous full-day schedule). It supplements core literacy, numeracy, and citizenship instruction with enrichment programs including the Plusklas gifted class, Kunstatelier arts program, Early Bird English from kindergarten, Kanjertraining social-emotional learning, after-school ateliers (robotics, woodworking, dance, drama, crafts), and Chromebook-based digital learning with real-time teacher monitoring.

Product overview

OBS De Wilgenstam is a public primary school (basisschool) in Rotterdam Schiebroek, part of Stichting BOOR. The school provides comprehensive primary education services for grades 1-8, operating a continuous all-day schedule model. Beyond core literacy and numeracy instruction, the school offers a differentiated educational portfolio including the Plusklas enrichment program for gifted students, the Kunstatelier art program for grades 1-4, an Early Bird English program starting from kindergarten, and digital education using Chromebooks with immediate feedback systems. The school also provides before-and-after school care through partner organizations, with its own Wilgenstam App for parent communication developed in partnership with ParentCom. Activity ateliers for upper grades include robotics, woodworking, dance, and art workshops.

Differentiator

Problem solved

Functional benefit

Brands

• OBS De Wilgenstam: Openbare basisschool (public primary school) operated by Stichting BOOR in Rotterdam Schiebroek.

Products and services

• OBS De Wilgenstam Primary Education Public primary education service delivering instruction for groups 1 through 8 (ages 4-12), including core literacy, numeracy, and citizenship subjects, plus arts, culture, technology, and English language instruction. Operated as a state-funded free school under a continurooster full-day schedule with free lunch supervision. Target users are children ages 4-12 residing in Rotterdam Schiebroek and surrounding areas.
• Wilgenstam Mobile App Smartphone application developed in partnership with ParentCom, providing group-specific news, activity photos, parent communication, and appointment scheduling for parent-teacher meetings. Available on Apple App Store and Google Play.

Quantifiable outcome

• Good educational quality rating from Dutch Inspectorate (2017)
• +1 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Peuter & CocoreStrategic or Co-development Partner · 3 April 2018Preschool provider operating on school premises since April 2018. Serves children ages 2-3, preparing them for kindergarten through play-based learning, early literacy and numeracy skills.
• Stichting BOOR (Bestuur Openbaar Onderwijs Rotterdam)coreStrategic or Co-development PartnerSchool governing body for all public primary, secondary, and special education schools in Rotterdam. BOOR oversees 66 public primary schools serving over 30,000 students. Provides administrative support, policy direction, and quality oversight.
• ParentcomcoreTechnology or IntegrationTechnology partner that developed the Wilgenstam mobile app for parent communication. App provides group updates, activity photos, and parent-teacher meeting scheduling.
• Kinderopvang MundominorChannel Partner/ Reseller/ DistributorBefore and after school childcare provider located in main school building. Offers pre-school from 7:30 AM and after-school care until 6:30 PM, including holidays.
• Passend Primair Onderwijs (PPO) RotterdamminorStrategic or Co-development PartnerEducational partnership providing support for students requiring additional assistance. Also provides information videos about enrollment procedures for Rotterdam primary schools.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Stichting BOOR: Governing body for all 66 public primary, secondary, and special education schools in Rotterdam serving 30,000+ students. Direct parent organization of OBS de Wilgenstam, providing administrative, policy, and quality oversight; comparable as the broader institutional operator in the same primary education space.
• Optimus Onderwijs: Large school organization operating primary, secondary, and special education schools across the Netherlands. Comparable as a multi-school governing body in Dutch public primary education that shares the same bekostiging-driven funding model and curriculum oversight responsibilities.

Regional players

• Kind & Co Onderwijs: Primary education organization in the broader South Holland region. Comparable as a Dutch primary school operator in a similar public funding regime, though not directly competing in the same Rotterdam neighborhoods.

Direct peers

• PCBO (Protestants-Christelijke Basisonderwijs Rotterdam): Protestant-Christian primary education foundation operating multiple basisscholen in Rotterdam. Comparable as a direct competitor in the same Rotterdam primary education market targeting similar Schiebroek-area families with publicly funded curriculum.
• Stichting Katholiek Onderwijs Rotterdam (Katholiek Onderwijs): Catholic primary education foundation running schools in Rotterdam. Competes for the same Rotterdam families as BOOR schools like Wilgenstam, operating under similar bekostiging rules with denominational differentiation.
• Agora (Rochdale): School organization in the Rotterdam region providing primary education across multiple locations. Comparable as a same-region multi-school operator competing for Rotterdam families with similar public funding dynamics.

Others

• Kinderopvang Mundo: Childcare partner providing before/after school care (BSO) on-site at OBS de Wilgenstam since 2018. Comparable as an on-site childcare operator integrated into the primary school facility, serving the same Schiebroek families for wraparound care needs.
• ParentCom: Technology partner that built the Wilgenstam mobile app for parent communication, group updates, and appointment scheduling. Comparable as an enabling vendor serving the Dutch primary school ecosystem, though not a competing educational institution.
• Heutink ICT / Heutink Primair Onderwijs: Major Dutch supplier of educational materials, furniture, and digital learning tools to primary schools. Comparable as a key ecosystem partner enabling Chromebook and digital curriculum adoption in basisscholen like Wilgenstam.

Emerging players

• Bareka SaaS Basisschool App: Dutch SaaS provider of communication and administrative apps for primary schools. Comparable as an emerging player in the school communication platform category where Wilgenstam currently relies on ParentCom, representing potential competitive threat or alternative vendor.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Wilgenstam
• Instagraminstagram.com/wilgenstam
• LinkedInlinkedin.com/company/obs-de-wilgenstam

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OBS de Wilgenstam