Snackbar Wip-in

What Snackbar Wip-in does

Snackbar Wip-in is a privately owned Dutch snackbar operating since 1970 from a single storefront at Dorpsplein 5, 1759 GM Callantsoog, in the coastal dune-belt of North Holland, Netherlands. The business serves fresh-cut fries prepared daily from quality potatoes and fried to order, alongside hamburgers, fried fish, salads, and traditional Dutch snacks, under an "eerlijk fastfood" (honest fastfood) positioning that emphasizes responsible frying and freshly prepared ingredients. The snackbar opens 365 days per year from 11:30 to 20:00 (extended during summer and busy periods), is wheelchair accessible with free parking and WiFi on site, and operates with approximately 30 staff covering counter service, cash register operation, inventory restocking, frying, and cleaning duties.

The customer base is split between two persona segments: tourists and beach visitors to Callantsoog's Blue Flag beach and the surrounding dune and bulb-field nature areas, and local residents of Callantsoog and adjacent North Holland coast towns. Pricing is per-unit on individual menu items, which are not publicly disclosed on the website; the only listed monetary instrument is the €5 snackbon (gift voucher), sold at face value and non-refundable for cash. Payment at the storefront and online accepts cash, PIN, credit card, and iDEAL.

Distribution is direct-to-consumer through two channels: a single physical retail storefront in Callantsoog, and an online click-collect ordering flow delivered via a partnership with the e-food.nl platform. The business also operates a complementary vacation house rentals (vakantiehuizen) offering in Callantsoog, listed on the corporate website alongside snackbar operations. There is no proprietary technology stack, no franchising, no wholesale or B2B channel, no multi-unit footprint, and no disclosed revenue or financial filings. The company is an independently operated private firm registered with KvK 69081611, GDPR/AVG-compliant, with no parent company, funding rounds, acquisitions, or leadership transitions in the source data.

Name

Snackbar Wip-in

Legal name

Snackbar Wip-In

Website

https://wip-in.com

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

1–10 employees

Short description

Privately owned Dutch snackbar in Callantsoog, North Holland, operating since 1970. Serves beach tourists and local residents fresh-cut fries, burgers, snacks, and fried fish via one storefront and e-food.nl click-collect ordering, open 365 days a year.

Ownership category

akta.pro rank

Product category

Quick-Service Restaurant / Dutch Snackbar

NAICS

Limited-Service Restaurants (722513)

SIC

Retail-Eating Places (5812), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Seafood Fast Casual (THAFABAJ)

Keywords

• Dutch snackbar food
• Fresh-cut fries
• Fast food counter
• Click-collect ordering
• Beachside food service

Headquarters

HQ city

Callantsoog

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Food and beverage retail sales: Direct retail sales of freshly prepared fast food items including fries, burgers, snacks, fried fish, and salads to consumers at the storefront and via online ordering with click-collect.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Snackbar Wip-in is a traditional Dutch snackbar that prepares and sells freshly cut fries, hamburgers, snacks, fried fish, and salads at its single storefront in Callantsoog, Netherlands. Items are fried to order from daily fresh ingredients under responsible frying standards. Customers can also pre-order online via e-food.nl for click-collect, paying by cash, PIN, credit card, or iDEAL.

Product overview

Snackbar Wip-in is a traditional Dutch fast food snackbar operating since 1970, offering a unified product experience centered around fresh-cut fries, hamburgers, snacks, and beverages. The company combines its physical snackbar operations with an online ordering platform, allowing customers to order online via e-food.nl and pick up without waiting. The business also operates vacation house rentals as a complementary offering, though this is secondary to the core snackbar operations.

Differentiator

Problem solved

Functional benefit

Products and services

• Fresh-cut fries and snackbar menu Traditional Dutch snackbar menu offering daily fresh-cut fries, hamburgers, snacks, fried fish, and salads. Items are freshly prepared while customers wait, using fresh ingredients under responsible frying standards. Sold to individual consumers at the physical storefront.
• Online click-collect ordering Online ordering service enabling customers to pre-order fresh fries, burgers, snacks, fish, and salads via the e-food.nl platform, pay by iDEAL, credit card, PIN, or cash, and pick up at the storefront without waiting in line. Targeted at individual consumers.
• Wip-in snackbonnen (gift vouchers) €5 gift vouchers usable at the snackbar as a form of prepaid credit. Not redeemable for cash and must be used in full. Sold to individual consumers for gifting or personal use.

Named customers5 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core and minor.

• e-food.nlcoreChannel Partner/ Reseller/ Distributore-food.nl is the online ordering and click-collect platform used by Snackbar Wip-in. The platform enables customers to place orders online, pay via iDEAL, credit card, or pin, and pickup without waiting in line. This partnership provides the online ordering infrastructure for the snackbar's digital commerce operations.
• BYTE24minorImplementation/ SI/ Consulting PartnerBYTE24 is credited as the website developer for www.wip-in.com. They built and maintain the company's website according to the footer credit 'Made by BYTE24'.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• McDonald's Netherlands: Dominant Dutch quick-service restaurant chain offering burgers, fries, and snacks. Competes for the same fast-food tourist spend in Callantsoog but at much broader scale and with a global brand.
• Burger King Netherlands: Major international QSR brand with Dutch locations serving burgers and fries. Represents broader fast-food competition for tourist meal occasions that Wip-in also targets.

Direct peers

• Kwalitaria: Largest Dutch snackbar franchise brand, operating hundreds of franchised snackbars nationwide. Comparable limited-service snackbar model with fries, burgers, and fried snacks targeting Dutch consumers.
• Bram Ladage: The Hague-based Dutch fries and snackbar specialist focused on fresh-cut, premium potato fries with a similar 'quality fry' positioning to Wip-in. Directly comparable on product mix (fries-led) and fresh-preparation value proposition.
• De Patatzaak: Dutch snackbar franchise specializing in fries and traditional Dutch snacks with multiple locations. Operates the same counter-service, snack-led format targeting the same Dutch consumer segment.
• Manneken Pis: Amsterdam-headquartered Dutch fries/snackbar chain emphasizing freshly prepared Belgian-style fries and traditional snacks. Closely matches Wip-in's fresh-cut fries and limited-service format.
• Febo: Iconic Dutch snackbar chain operating walk-up and seated locations selling fries, burgers, and fried snacks. Same limited-service, counter-style model as Snackbar Wip-in and serves a directly comparable Dutch fast-food customer.
• De Frietboutique: Dutch premium fries concept focused on freshly prepared, higher-quality fries with varied sauces. Overlaps with Wip-in's 'eerlijk fastfood' premium positioning and fresh-cut fry differentiation.

Regional players

• Seafood restaurant / eetcafé in Callantsoog area: Local sit-down seafood restaurants and eetcafés in the Callantsoog coastal area compete for the same visitor dining occasions, particularly around fried fish dishes like lekkerbek that Wip-in also offers.

Emerging players

• Food truck operators at Callantsoog events: Mobile food vendors that serve beach events and festivals in the North Holland coast area. Partial overlap with Wip-in's snack-led, event-driven customer base during peak summer periods.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/snackbarwipin
• Instagraminstagram.com/snackbarwipin
• LinkedInlinkedin.com/company/snackbar-wip-in

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Snackbar Wip-in