Witraż
Witraż is a family-owned Polish manufacturer of custom PVC, wood, and aluminum windows and doors, selling build-to-order products through a nationwide licensed dealer network and export channels to residential homeowners, developers, and heritage/commercial projects.
- Company typePrivate
- Founded1999
- HeadquartersChoroszcz, Poland
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Witraż does
Witraż (legal entity: WITRAŻ SPÓŁKA Z OGRANICZONĄ ODPOWIEDZIALNOŚCIĄ SP.K.) is a family-owned Polish window and door manufacturer founded in 1999, headquartered in Łyski near Białystok in the Podlaskie region of northeastern Poland. The company designs, produces, and sells custom-configured windows and doors in three material families — PVC (Veka, Kömmerling profile systems), wood (pine, oak, meranti), and aluminum (Procural systems) — including passive-class product lines with Uw values from 0.71 W/m²K, fire-rated aluminum partitions (EI 30, EI 60), wood-aluminum composite systems, renovation profiles, heritage/retro-style windows, sliding/lift-and-slide doors, entry doors with multi-point locking, and external shutters. It operates ~15,500 m² of manufacturing halls with one of the most highly automated production lines in Europe, supporting stated annual capacity of 300,000 PVC windows and 30,000+ wooden windows.
The company's commercial model is build-to-order manufacturing with per-order quote-based pricing, distributed primarily through a licensed authorized dealer network covering all 16 Polish voivodeships (with geographic-exclusivity protections for existing dealers), supplemented by field-based mobile sales representatives. A dedicated export department handles international sales, and the company markets through its website, social media, EU subsidy program integration (notably "Czyste Powietrze"), and an extensive library of technical and educational content. Its primary customer segment is individual residential homeowners (new build and renovation), with secondary segments in multi-family residential developers, heritage preservation projects, and commercial/public-sector construction. The company self-describes as the largest PVC window manufacturer in northeastern Poland and claims 1M+ historical customers; it has no publicly disclosed revenue, no outside institutional investors, and remains privately held under family ownership.
Witraż firmographics
Firmographics- Name
- Witraż
- Legal name
- WITRAŻ SPÓŁKA Z OGRANICZONĄ ODPOWIEDZIALNOŚCIĄ SP.K.
- Website
- https://witraz.eu
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Witraż is a family-owned Polish manufacturer of custom PVC, wood, and aluminum windows and doors, selling build-to-order products through a nationwide licensed dealer network and export channels to residential homeowners, developers, and heritage/commercial projects.
- Ownership category
- akta.pro rank
Witraż industry classification
Industry- Product category
- Window and Door Manufacturing
- NAICS
- Metal Window and Door Manufacturing (332321), Wood Window and Door Manufacturing (321911)
- SIC
- Metal Doors, Sash, Frames, Moldings & Trim (3442)
- akta.pro primary industry
- Windows (IMADAIAC)
- akta.pro secondary industries
- Interior Doors (IMADAIAB), Exterior Doors (IMADAIAA), Custom Window & Door Fabrication & Replacement (HSAPAJAI)
Keywords
Where Witraż is headquartered
LocationHeadquarters
- HQ city
- Choroszcz
- HQ country
- Poland
- HQ region
- Europe
Offices1 record
Markets served
Witraż business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Window and door product sales: Witraż generates revenue primarily through the manufacture and sale of windows and doors. The company produces custom-order windows in PVC, wood, and aluminum materials. Products include casement windows, sliding windows, tilt-and-turn windows, entrance doors, and exterior shutters. Revenue is generated on a per-order basis with individual pricing based on specifications, dimensions, materials, and accessories.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom per-order pricing based on product specifications |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Witraż product offering
Product offeringCore offering
Witraż manufactures and sells custom-made energy-efficient windows and doors in three materials — PVC, wood, and aluminum — plus external shutters and renovation profiles, from its 15,500 m² automated production facility in Łyski/Choroszcz near Białystok, Poland. Products cover passive-house-grade, sliding, fire-rated, renovation, and historic-style systems, sold under the Witraż Okna brand through a nationwide dealer network, mobile sales reps, and an export department.
Product overview
Witraż is a family-owned window and door manufacturer established in 1999, operating from northeastern Poland. The company produces energy-efficient windows and doors in three materials: PVC, wood, and aluminum. Their product portfolio includes: (1) PVC Windows - featuring Veka and Kömmerling profile systems with variants like V82 Powertherm+ (passive-class), KÖMMERLING 88, and sliding systems VEKAMOVE 76 and VEKAMOTION 82; (2) Wood Windows - including Ecoline, Thermoline, Ecotherm (passive-class), and wood-aluminum Duo series combining natural wood interiors with aluminum cladding; (3) Aluminum Windows - using Procural systems including PE 78 N HI, fire-resistant PE 78 EI, and large sliding SL 1600 tt; (4) Doors - wooden entry doors with multi-point locking; (5) External Shutters - adaptive (RAS, RAK/E, RAR) and mounted (RNK series) variants. The company operates 15,500 m² of production halls with 400 employees, producing 300,000 PVC windows and 30,000 wood windows annually. Products serve residential construction with focus on energy efficiency (passive and low-energy standards), renovation projects including heritage buildings, and smart home integration capabilities.
Differentiator
Problem solved
Functional benefit
Products and services
- PVC Windows (Okna PVC) Energy-efficient PVC windows built on Veka and Kömmerling profile systems, including standard, sliding, renovation and PVC-aluminum hybrid variants. Offer passive-class performance with Uw values down to 0.71 W/m²K on KÖMMERLING 88 and 0.74 W/m²K on V82 Powertherm+, with options such as VEKAMOVE 76, VEKAMOTION 82, PK76 Innovo+ AC and Renovation Profiles (V82 Renovo 35, V70 Renovo 35, PK76 Renovo 60).
- Wood Windows (Okna drewniane) Windows made from layered-glued pine, oak and meranti timber with pre-impregnation before profile joining. Product family includes standard, wood-aluminum (Duo Regular, Duo Modern, Duo Quadro, Duo Ronda, Duo Integral), sliding (Witraż SKB, HS Witraż Slide), passive-class Ecotherm and historical/retro Renovation Profiles for protected buildings.
- Aluminum Windows (Okna aluminiowe) Windows manufactured from Procural aluminum profile systems, in standard three-chamber (PE 78 N / PE 78 N HI), large-sliding (SL 1600 tt / SL 1600 tt HI), fire-resistant (PE 78 EI), ventilation and FIX fixed-glazing variants, with thermal-break construction for energy efficiency.
- PE 78 EI Fire-Resistant Aluminum Windows Three-chamber aluminum window system with aerogel fire-protection inserts, certified for EI 30 and EI 60 fire resistance ratings, designed for fire partitions in commercial and public buildings.
- Doors (Drzwi) Wooden entry and interior doors with panel and frame constructions, featuring G.U-SECURY AUTOMATIC multi-point locking systems and thermal insulation, designed to complement Witraż's wood window systems.
- External Shutters (Rolety zewnętrzne) External shutter range supplied as an accessory to Witraż windows and doors, including adaptive variants (RAS, RAK/E, RAR) and mounted variants (RNK/T, RNS, RNK/XT, RNK/E, RNK/B) with thermal-insulation, privacy and sun-protection functions.
- Retro Historical-Style Windows Heritage windows styled for protected historical buildings, with decorative moldings, wooden cornices, columns with decorative capitals, glazing bars and period-authentic hardware, supplied alongside Renovation Profiles for installation without facade damage.
- Special Windows (Okna specjalne) Specialty wooden-window range including renovation profiles, box windows, casement windows, sash windows, rotating windows, IPA (Scandinavian outward-opening) windows and HTR (French-style traditional drainage) windows.
Quantifiable outcome
- Windows with Uw values as low as 0.71 W/m²K (Kömmerling 88) meeting passive house standards
- +2 more outcomes
Companies that use Witraż
Customer profileSegments4 records
Ideal customer profiles4 records
Witraż technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Witraż partnerships and signals
Strategic signalScale indicators8 records
Recent moves7 records
Expansion highlights6 records
Witraż competitors and assessment
Company assessmentDirect peers
- Drutex: Drutex is one of Poland's largest PVC and wooden window and door manufacturers, headquartered near Słupsk. It directly competes with Witraż across PVC/aluminum/wood window categories for Polish residential and export customers.
- AdamS: AdamS is a Polish window and door manufacturer producing PVC, aluminum, and wood products for residential and commercial use. It is a direct competitor in the Polish multi-material window market.
- Oknoplast: Oknoplast is a leading Polish PVC window and door producer serving both Polish and Western European markets. It is a direct comparable to Witraż in terms of product mix, dealer-channel distribution, and energy-efficiency positioning.
- Eko-Okna: Eko-Okna is one of the largest Polish manufacturers of PVC, wood, and aluminum windows and doors, with extensive dealer networks across Europe. It is a direct competitor to Witraż in multi-material window production and export-led growth.
- MS więcej niż okna (MS Windows): MS Windows is a Polish manufacturer of PVC, aluminum, and wood windows and doors serving residential and commercial customers. It is a direct peer in the Polish mid-market window segment with overlapping dealer-based distribution.
- Fakro: Fakro is a Polish family-owned manufacturer specializing in roof windows and skylights but also producing vertical windows and doors. It is comparable as a Polish family-owned building envelope manufacturer with international distribution.
- Internorm: Internorm is an Austrian/European manufacturer of PVC, wood-aluminum, and aluminum windows and doors focused on energy efficiency and passive-house standards. It is comparable to Witraż on premium, passive-class positioning across multiple materials.
Broad incumbents
- Schüco: Schüco is a major German manufacturer of aluminum and PVC-U window, door, and facade systems with global reach. It is comparable as a broad incumbent providing aluminum window systems (Procural competitor) and high-end residential/commercial building envelope solutions.
- Aluprof: Aluprof is a major Polish aluminum systems manufacturer supplying window, door, and facade profile systems across Europe. It is a broad incumbent comparable to Witraż on aluminum window systems and Polish manufacturing scale.
- Reynaers Aluminium: Reynaers is a leading European manufacturer of aluminum window, door, and curtain wall systems. It is comparable as a broad incumbent in the aluminum window segment, including high-performance and fire-rated product lines that overlap with Witraż's PE 78 N HI and PE 78 EI ranges.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Witraż social profiles
Digital presenceWitraż compliance and trust
Trust signalCompliance1 record
Witraż financial estimates
Financial estimateRevenue estimate
Valuation estimate
Witraż leadership team
Management profileNumber of profiles
Profiles3 records
Witraż funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Witraż M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Witraż
What does Witraż do?
Witraż manufactures and sells custom-made energy-efficient windows and doors in three materials — PVC, wood, and aluminum — plus external shutters and renovation profiles, from its 15,500 m² automated production facility in Łyski/Choroszcz near Białystok, Poland. Products cover passive-house-grade, sliding, fire-rated, renovation, and historic-style systems, sold under the Witraż Okna brand through a nationwide dealer network, mobile sales reps, and an export department.
Is Witraż a public or private company?
Witraż is a private company. It is classified as family owned and is currently operating.
When was Witraż founded?
Witraż was founded in 1999. It employs 11 to 50 people.
Where is Witraż based?
Witraż is headquartered in Choroszcz, Poland, in the Europe region.
How does Witraż make money?
One revenue line is on record: window and door product sales.
Who are Witraż's main competitors?
Direct peers on record are Drutex, AdamS, Oknoplast, Eko-Okna, MS więcej niż okna (MS Windows), Fakro and Internorm. Broad incumbents are Schüco, Aluprof and Reynaers Aluminium.
Does Witraż have an API?
No public API is recorded for Witraż.
What industry is Witraż in?
Witraż's product category is Window and Door Manufacturing. Its primary akta.pro industry code is IMADAIAC, Windows, with a secondary code of IMADAIAB, Interior Doors. Its NAICS code is 332321 and its SIC code is 3442.