Wöhler Italia

Name

Wöhler Italia

Legal name

Wöhler Italia SRL

Website

https://woehler.it

Company type

Private

Founded year

1932

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Professional Diagnostic Instruments

NAICS

Warm Air Heating and Air-Conditioning Equipment and Supplies Merchant Wholesalers (42373), Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512), Analytical Laboratory Instrument Manufacturing (334516)

SIC

Wholesale-Hardware & Plumbing & Heating Equipment & Supplies (5070), Steam & Air-Conditioning Supply (4961), Laboratory Analytical Instruments (3826)

akta.pro primary industry

Chimney Sweeping & Flue Cleaning (HSAEANAA)

akta.pro secondary industries

Ventilation, Ducting & Air Distribution Equipment (IMAHAKAG), Smoke Control & Fire/Smoke Damper Inspection & Testing (IMAIAJAI), Fireplace Cleaning & Maintenance (Wood/Gas) (HSAEANAE)

Keywords

• Combustion analysis instruments
• Chimney inspection equipment
• Gas leak testing devices
• HVAC diagnostic tools
• Professional cleaning technology

Headquarters

HQ city

Costermano

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Hardware Product Sales: Sale of professional diagnostic and cleaning instruments including combustion analyzers, pressure/leakage testers, video inspection cameras, CO2 meters, chimney cleaning equipment, and accessories. Products are sold as one-time purchases with prices ranging from €140 to €4,350+ for professional equipment.
2. Service and Maintenance: Calibration, repair, and maintenance services provided through the Wöhler Service center in Costermano (VR), with 72-hour standard service or 24-hour express service options.
3. Long-term Rental (Pacchetto Senza Pensieri): Equipment rental program offering monthly payments (e.g., €68.64/month for Wöhler M 603) that includes maintenance, repairs, and theft coverage without excess. Equipment availability of 98% guaranteed during rental period.
4. Training and Seminars: Free webinars (30-minute sessions) and paid practical courses on biomass systems verification, UNI standards compliance, and equipment usage.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Wöhler Italia sells professional measurement, inspection, and cleaning instruments for chimney sweeps, heating installers, ventilation professionals, and construction companies. The product portfolio covers combustion analyzers, gas leak/pressure testers, video inspection cameras, CO2 and air quality detectors, laser thermometers, and chimney cleaning equipment, sold either outright or through the Pacchetto Senza Pensieri all-inclusive rental subscription. Customers receive pre-configured UNI-standard compliance procedures, on-site training, and calibration services from the Costermano VR service center.

Product overview

Wöhler Italia is the Italian subsidiary of the Wöhler Group, a German manufacturer founded in 1932 specializing in professional measurement, inspection, and cleaning instruments for the heating, ventilation, and chimney industry. The product portfolio is organized into four main categories: Measurement Instruments (combustion analyzers, pressure/leak testers, air quality/CO2 monitors, temperature/humidity meters), Video Inspection (cameras and endoscopes for flue and duct visualization), Cleaning Technology (chimney rods, brushes, and accessories), and Equipment (professional clothing and tools). Key products include the Wöhler M 603 universal leak analyzer, Wöhler VIS 500 video inspection camera, Wöhler CDL 210 and IQ 300 CO2 detectors, Wöhler IR Temp 310 laser thermometer, and Wöhler Mini Aspo S cleaning tool. The company offers both direct purchase and the 'Pacchetto Senza Pensieri' long-term rental program with maintenance included. Products are designed and manufactured in Germany with a focus on compliance with Italian UNI standards for gas, heating, and ventilation systems.

Differentiator

Problem solved

Functional benefit

Brands

• Wöhler Pacchetto Senza Pensieri: Long-term rental package including equipment, maintenance, repairs, and theft coverage without excess
• Snap & Sweep®
• Wöhler VIS

Products and services

• Wöhler M 603 Universal Leak Analyzer (Analizzatore di Tenuta Universale) Universal leak analyzer for thermohydraulic systems, gas, climate, hybrid, hydraulic and drain leak testing. Designed for thermal/hydraulic installers needing compliance documentation. Price: €1,890.00 ex VAT.
• Wöhler VIS 500 Video Inspection Camera (Telecamera Videoispezione) Professional video inspection camera with interchangeable heads for chimney sweeps, drainage professionals, and HVAC technicians. Features WLAN connectivity, voice recording, photo/video capture and mobile app integration. Price: €4,350.00 ex VAT.
• Wöhler CDL 210 CO2 Data Logger (Rilevatore CO2) CO2 detector with NDIR infrared non-dispersive measurement for continuous indoor air quality monitoring. Designed for facility managers, schools, and offices needing WHO-aligned air quality data. Price: €235.00 ex VAT.
• Wöhler IQ 300 CO2 Analyzer (Analizzatore di CO2) CO2 air quality analyzer with traffic light indicator for classrooms, offices and meeting rooms, with UNI 10845/UNI 11859-1 flue gas backflow compliance. Price: €215.00 ex VAT.
• Wöhler IR Temp 310 Laser Thermometer (Termoigrometro Laser) Infrared laser thermometer for contactless surface temperature measurement and thermal bridge detection on walls and hard-to-reach locations. Price: €140.00 ex VAT.
• Wöhler Mini Aspo S Professional Cleaning Tool (Mini Viper S) Professional chimney, boiler flue, and small ventilation duct cleaning tool with 15m GFK rod and interchangeable brushes. From €158.00.
• Wöhler A 450 Combustion Analyzer (Analizzatore di Combustione) Combustion analyzer for biomass, gas, liquid and solid fuel heating systems, performing efficiency, flue gas, dust, wood moisture and burner calibration measurements per UNI standards. For chimney sweeps and energy assessors.
• Wöhler VE 500 HD Video Endoscope (Video-Endoscopio) HD video endoscope for visual inspections in tight spaces and difficult-to-access areas. Launched in 2024 for chimney and duct inspection professionals.
• Wöhler VIS 750 HD Video Inspection System (Videoispezione) High-definition video inspection camera system with advanced imaging for professional chimney and duct inspection. Launched in 2024.
• Wöhler Smoke Generators (Fumogeni) Smoke generators for leak testing in ventilation systems, drainage lines, and chimney applications. For installers and drainage professionals.
• Wöhler SC 660 Smart Connect External Pressure Sensor External Bluetooth pressure sensor extending Wöhler M 603 capability up to 60 bar for high-pressure testing of potable water and heating systems.
• Pacchetto Senza Pensieri (Carefree Package Rental Program) Long-term equipment rental subscription bundling maintenance, repairs and theft coverage without excess, with 98% availability guarantee. Targets Italian SMB professionals seeking risk-free equipment access.
• Wöhler DC 430 Pressure Analyzer (Analizzatore di Pressione) Automatic pressure analyzer for gas pipe leak testing per UNI 7129, with automatic pressure stabilization and volume measurement.

Quantifiable outcome

• 98% equipment availability guaranteed during rental period with downtime starting from receipt of defective unit at service center.
• +2 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature6 records

Partnerships

Six partnerships are on record, tiered supporting.

• Google Ireland LimitedsupportingTechnology or IntegrationGoogle provides web analytics (Google Analytics 4) and advertising tools (Google Ads, Google Ads Remarketing) for website traffic analysis and digital marketing campaigns. Google Fonts integration for web typography. Google Maps for location services.
• DHL International GmbHsupportingOthersDHL provides shipping label creation for product deliveries to customers throughout Italy.
• PayPalsupportingOthersPayPal provides payment processing services for e-commerce transactions on the Wöhler Italia online shop.
• KlarnasupportingOthersKlarna provides payment services including installment payment options for customers on the Wöhler Italia e-commerce platform.
• Leonex Internet GmbHsupportingTechnology or IntegrationLeonex provides website hosting services for woehler.it from their technology park facility in Paderborn, Germany.
• Comtrance GmbHsupportingTechnology or IntegrationComtrance provides virtual server rental and management services in Düsseldorf, Germany, supporting order processing operations per GDPR Article 28 requirements.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Seitron: Italian manufacturer of combustion analyzers, gas leak detectors, and HVAC diagnostic instruments. Direct competitor to Wöhler Italia in the Italian B2B market, particularly serving thermal installers and chimney sweeps with comparable UNI-standard compliant products.
• AFRISO: German-headquartered manufacturer of measurement and control equipment for heating, gas, and water systems. Comparable to Wöhler in combustion analysis, gas leak detection, and pressure testing equipment for the European installer and chimney sweep market.
• Sauermann (Kimo Instruments): French manufacturer of measurement instruments for indoor air quality, HVAC, and combustion applications. Direct peer to Wöhler in CO2/air quality monitoring and flue gas measurement equipment for European professional customers.
• Kane International: UK-based manufacturer of flue gas analyzers and combustion efficiency testing equipment for heating engineers and gas installers. Directly comparable product portfolio to Wöhler's combustion analyzer line, serving similar professional installer customers.
• Testo: German-headquartered global manufacturer of portable measurement instruments for HVAC, combustion analysis, flue gas, and indoor air quality. Directly comparable to Wöhler Italia across product categories (combustion analyzers, pressure testers, CO2 monitors) and target customers (chimney sweeps, installers).
• Bacharach: US-based manufacturer of combustion and emissions analyzers, refrigerant leak detection, and HVAC measurement instruments. Direct competitor to Wöhler in the professional diagnostic instrument category for HVAC/R technicians and installers.

Broad incumbents

• Honeywell Analytics: Global industrial gas detection and combustion analytics business of Honeywell. Broad incumbent offering combustion analyzers and gas detection equipment relevant to Wöhler's HVAC/chimney professional customer base, though primarily focused on industrial rather than SMB trades.
• Fluke (Fortive): US-headquartered global leader in portable electronic test and measurement instruments. Broad incumbent offering thermal imaging, pressure, and electrical measurement tools that overlap with Wöhler's professional measurement portfolio as part of a much wider test & measurement portfolio.
• Dräger: Global German-headquartered manufacturer of safety and gas detection technology including combustion and gas leak measurement. Broad incumbent operating across many safety and measurement categories with overlapping diagnostic instrument offerings for HVAC and safety professionals.

Regional players

• Tecnotest: Italian manufacturer of diagnostic instruments for heating, ventilation, and gas systems. Regional peer to Wöhler Italia operating primarily in the same Italian B2B channel for installers and chimney sweeps.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/woehler-italia

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wöhler Italia