WOODEX

What WOODEX does

WOODEX is a Russian parquet manufacturing atelier founded in 1995 (originally as a Russian-Singapore joint venture 'ARD'), headquartered in Moscow with production facilities in the Tula and Krasnodar regions. The company produces solid wood boards, engineered boards, individual parquet planks, modular parquet, and artistic parquet using 30+ wood species (oak, walnut, cherry, pear, acacia, maple, ash) with custom treatment options including toning, brushing, and patina, and finishes such as oil, lacquer, and oil-wax. It also offers complementary products including terrace boards, garden parquet, decorative grilles, borders, wooden windowsills, stairs, and wall panels, plus Vermeister-brand installation chemicals.

WOODEX operates a sales-led, showroom-driven go-to-market anchored at its Moscow showroom on Kutuzovsky Prospekt, complemented by a partner network covering architects, designers, and builders who receive individual discounts. Revenue is generated across four streams: parquet product sales, custom manufacturing (with 1-2 day sample turnaround), turnkey installation services, and design/consultation services. Pricing is quote-based with unit prices starting from 2,900 rubles/m2 for engineered board and 3,500 rubles/m2 for solid board and modular parquet. Customer segments include residential homeowners, architects and designers, construction companies, and luxury/institutional projects such as embassies, museums, theaters, and state institutions.

In 2023 the company restructured away from mass production toward a custom 'parquet atelier' model, focusing on bespoke orders aligned with individual design specifications. General Director Yakushik Pavel Stepanovich leads a privately held firm with 6 reported employees and no disclosed outside funding. Geographic reach is single-country (Russia), with company transport covering Moscow and Moscow Region and third-party carriers for nationwide delivery.

Name

WOODEX

Legal name

WOODEX

Website

https://woodex.ru

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

1–10 employees

Short description

WOODEX is a Moscow-based Russian parquet atelier, founded 1995, producing bespoke solid, engineered, modular, and artistic parquet using 30+ wood species for residential, architectural, and institutional clients across Russia.

Ownership category

akta.pro rank

Product category

Wooden Flooring Manufacturing

NAICS

Wood Product Manufacturing (321), Other Wood Product Manufacturing (3219), Cut Stock, Resawing Lumber, and Planing (321912)

SIC

Lumber & Wood Products (No Furniture) (2400), Millwood, Veneer, Plywood, & Structural Wood Members (2430)

akta.pro primary industry

Wood Flooring & Wood Veneer Products (IMADADAI)

akta.pro secondary industries

Wood Decking, Fencing & Outdoor Lumber Products (IMADADAF), Wood Coatings & Finishes (IMADAKAD)

Keywords

• Custom parquet flooring
• Solid wood flooring
• Engineered wood flooring
• Artistic parquet
• Modular parquet

Headquarters

HQ city

Moscow

HQ country

Russia

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Parquet Product Sales: Direct sales of various parquet products including solid wood boards, engineered boards, artistic parquet, modular parquet, and individual parquet pieces. Products are sold with finishing options including oil, lacquer, or oil-wax coatings.
2. Custom Manufacturing Services: Custom parquet manufacturing under order with any type of treatment (toning, brushing, patina) and any finishing coating (oil, lacquer, oil-wax). Sample production in 1-2 days.
3. Installation Services: Complete parquet installation services 'turnkey' performed by professional parquet installers with guarantees on all work
4. Design and Consultation Services: Design projects for individual dimensions and plans, technologist consultations, project calculations

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

WOODEX manufactures and sells custom wooden parquet flooring, including individual parquet planks, solid wood boards, engineered boards, modular parquet, and artistic parquet compositions using over 30 wood species. The company also offers related products such as terrace boards, garden parquet, decorative borders, grilles, wooden windowsills, stairs, and wall panels, along with professional installation, design, and consultation services. Operations span a Moscow showroom plus a production facility in the Tula region, with delivery across Moscow, Moscow Region, and broader Russia.

Product overview

WOODEX is a Russian parquet and wooden flooring manufacturer established in 1995, operating as a traditional manufacturing company without a unified software platform. The company produces a comprehensive portfolio of wooden flooring products including individual parquet (штучный паркет), solid board (массивная доска), and engineered board (инженерная доска) as core offerings. The product range extends to artistic parquet (художественный паркет), modular parquet (модульный паркет), French and Italian herringbone patterns (французская/итальянская елка), terrace boards (террасная доска), and garden parquet (садовый паркет). Additional products include decorative borders (бордюры), decorative grilles (декоративные решетки), parquet chemicals, wooden windowsills, stairs, and wall panels. The company offers custom manufacturing with various wood species (oak, walnut, cherry, pear, acacia, maple, ash) and finishes (oil, lacquer, oil-wax). Services include design projects, installation, and delivery throughout Moscow and Moscow Region.

Differentiator

Problem solved

Functional benefit

Products and services

• Individual Parquet (Штучный паркет) Solid-wood individual parquet planks with tongue-and-groove joints, offered in multiple wood species (oak, walnut, cherry, pear, acacia, maple, ash) and used as the core flooring product for residential and architectural projects.
• Solid Wood Board (Массивная доска)

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Regional players

• Stadler Parquet (Stadler): Stadler is a Russian parquet manufacturer offering solid and engineered boards with multi-species capability. Comparable to WOODEX in domestic market segments and custom finishing, though with greater emphasis on retail distribution.
• Amber Wood: Amber Wood is a Russian manufacturer of engineered and solid wood flooring targeted at the premium residential market. Directly comparable to WOODEX in Russian market presence, wood species range, and project-driven GTM.

Broad incumbents

• Quick-Step (Unilin): Quick-Step, part of Unilin, is a major laminate and wood flooring brand with wide retail distribution. Competes with WOODEX at the lower-premium end of the Russian market but does not offer custom artistic parquet.
• Tarkett: Tarkett is a global flooring manufacturer with a wide portfolio spanning wood, vinyl, and laminate. Overlaps with WOODEX in wood flooring but operates as a broad incumbent with mass-market distribution rather than a custom atelier.

Direct peers

• Finex: Finex is a Russian engineered wood flooring manufacturer targeted at the mid-to-premium residential segment. Directly comparable to WOODEX in domestic Russian market positioning, engineered board technology, and sales channels.
• Kährs (Kahrs): Kährs is a leading Nordic manufacturer of engineered wood flooring with herringbone and ship-deck patterns. Comparable to WOODEX in engineered boards, herringbone offerings, and premium residential positioning.
• Barlinek: Barlinek is a major European engineered wood flooring manufacturer with a strong multi-layer board lineup. Comparable to WOODEX's engineered board product line and custom-finishing approach, though at substantially larger scale.
• Coswick: Coswick is a CIS-based hardwood flooring manufacturer producing solid, engineered, and mosaic parquet across multiple wood species. Direct comparable to WOODEX in product portfolio, custom finishing, and regional market presence.
• Boen: Boen produces multi-layer parquet and solid hardwood flooring with a focus on European wood species and sports/hardwood flooring. Comparable to WOODEX in solid and engineered product platforms and custom finishing options.

Emerging players

• Royal Parquet: Royal Parquet specializes in premium engineered wood flooring with custom sizes and finishes. Comparable to WOODEX in bespoke product positioning and project-based sales, but operates at a different geographic scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/woodex.ru
• Instagraminstagram.com/woodex.ru
• LinkedInlinkedin.com/company/woodex

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WOODEX