WTVN 610AM

What WTVN 610AM does

WTVN 610AM is a local AM news and talk radio station licensed to Columbus, Ohio, owned and operated by iHeartMedia, Inc. The station delivers a mix of local programming (Columbus' Morning News, The Mark Blazor Show, What Matters with Mindy and Mikaela) and nationally syndicated conservative talk and informational content (Glenn Beck, Clay & Buck, Sean Hannity, Mark Levin, Coast to Coast AM, retirement and legal advice programs). Its core technical infrastructure is built on iHeartMedia's iHeartRadio digital platform, which enables live streaming via web and mobile apps (iOS and Android), on-demand podcast distribution, and voice-activated listening through Amazon Alexa and Google Home smart speakers. The station website also integrates a real-time traffic map and weather widget for the Columbus metro area.

WTVN generates revenue primarily through on-air and digital advertising sold to local Columbus-area businesses and regional/national advertisers seeking Central Ohio audience reach, with additional revenue participation in iHeartMedia's iHeartRadio subscription tiers (iHeartRadio Plus, iHeartRadio All Access) and live event promotions such as the iHeartRadio Music Festival. The station does not charge listeners; consumer access is free over-the-air, and the business model is advertising-driven. Its go-to-market combines direct local ad sales (reached via the 1-844-844-iHeart contact line and a dedicated "Advertise on News Radio 610 WTVN" page) with iHeartMedia's broader national ad sales and digital platform marketing. The primary customer segments are Central Ohio residents seeking local news, traffic, and weather, news and talk radio listeners interested in political and financial programming, and local/regional advertisers seeking to reach that audience.

Name

WTVN 610AM

Legal name

iHeartMedia, Inc.

Website

https://wtvn.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

WTVN 610AM is a Columbus, Ohio AM news and talk radio station operated by iHeartMedia, delivering local news, traffic, weather, and syndicated talk programming to Central Ohio listeners via broadcast, iHeartRadio streaming, smart speakers, and podcasts, monetized primarily through local and regional advertising.

Ownership category

akta.pro rank

Product category

News Radio Broadcasting

NAICS

Radio Broadcasting Stations (51611)

SIC

Radio Broadcasting Stations (4832)

akta.pro primary industry

News Talk Radio & Current Affairs Stations (MPABAIAI)

akta.pro secondary industries

Network-Affiliated Local Radio Stations (News/Talk/Sports Syndication Affiliates) (MPABACAF), Local Radio Station Groups (Owned & Operated/Station Chains) (MPABACAC)

Keywords

• News radio broadcasting
• Talk radio programming
• Local news coverage
• Audio advertising sales
• Podcast streaming

Headquarters

HQ city

Columbus

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Advertising/Sponsorships: Primary revenue model for local radio stations. WTVN sells advertising spots to local Columbus businesses, regional advertisers, and national brands seeking to reach Central Ohio audiences. The station offers multiple promotional vehicles including on-air spots, digital advertising, podcast sponsorships, and contest/partnership integrations.
2. iHeartRadio Platform Revenue Share: As an iHeartMedia station, WTVN participates in the iHeartRadio digital ecosystem which generates revenue through subscription services (iHeartRadio Plus and iHeartRadio All Access), advertising on digital streams, and premium features.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

WTVN 610AM is a local news/talk AM radio station serving the Columbus, Ohio market, delivering continuous local and national news, traffic, weather, and talk programming to consumers free of charge over a 610 kHz AM broadcast signal. Programming combines local Columbus shows (Columbus' Morning News, The Mark Blazor Show, What Matters with Mindy and Mikaela) with nationally syndicated conservative talk content (Glenn Beck, Clay & Buck, Sean Hannity, Mark Levin, Coast to Coast AM), distributed additionally through iHeartRadio streaming, podcasts, and smart speakers.

Product overview

WTVN 610AM is a news radio station in Columbus, OH, operated by iHeartMedia. The station provides local and national news, traffic updates, and weather information through live radio broadcasts. The station's content is distributed via the iHeartRadio digital platform, which includes live streaming, on-demand podcasts, and mobile applications for iOS and Android. The station features a variety of talk shows including local programming (Columbus' Morning News, Mark Blazor Show, What Matters with Mindy and Mikaela) and syndicated national programs (Glenn Beck, Sean Hannity, Mark Levin, Coast to Coast AM with George Noory). Content is accessible through smart speakers (Amazon Alexa, Google Home) and the iHeartRadio app.

Differentiator

Problem solved

Functional benefit

Products and services

• News Radio 610 WTVN (610 kHz AM broadcast)
• iHeartRadio Mobile App (WTVN streaming channel)
• WTVN Podcast Network (on-demand shows)
• WTVN Advertising Sales

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature4 records

Partnerships

One partnership is on record.

• iHeartMediacoreChannel Partner/ Reseller/ DistributorWTVN is owned and operated by iHeartMedia, America's #1 Audio Company. The station operates under iHeartMedia's corporate infrastructure, utilizing the iHeartRadio platform for digital streaming, podcast distribution, and smart speaker integration. The iHeartMedia partnership provides the station with syndicated national programming (Glenn Beck, Sean Hannity, Mark Levin, Coast to Coast AM) and access to the iHeartRadio marketing platform and listener network.

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Townsquare Media: Operates local radio stations across mid-sized U.S. markets with a mix of news/talk and music formats, plus digital and event assets. Comparable as a local-radio group operator competing for similar local/regional ad spend.
• Cumulus Media / Westwood One: Major U.S. radio broadcasting group with news/talk and sports formats across top markets, plus Westwood One syndication. Directly comparable to iHeartMedia's station-and-syndication model that WTVN operates within.
• Spotify: Global audio streaming and podcast platform that has absorbed listening time and ad budgets from traditional broadcast radio. Comparable as a competing digital audio distribution and advertising channel for the same audiences WTVN targets.
• Audacy (formerly Entercom / CBS Radio): One of the largest U.S. radio operators, Audacy owns and operates news, talk, sports, and music stations across major markets and competes for the same local and national ad budgets as WTVN/iHeartMedia. Operates comparable digital audio distribution (Audacy app, podcasting) parallel to iHeartRadio.
• SiriusXM: Satellite and streaming audio subscription service carrying many of the same news/talk personalities as WTVN (Hannity, Glenn Beck, Coast to Coast). Competes for in-car and at-home listening occasions that historically belonged to AM news/talk stations.

Direct peers

• Salem Media Group: U.S. radio operator specializing in conservative Christian and news/talk formats, directly competing with WTVN for the same conservative talk audience (e.g., Salem carries Hannity, Beck, and other shared talent in other markets). Closest format-overlap peer.
• Bonneville International: Family-owned U.S. radio operator with news/talk and music stations in markets such as Salt Lake City, Phoenix, and Seattle. Closely comparable in format mix (news/talk-led) and corporate ethos to a single-market local radio property like WTVN.
• WBNS-10TV (Sinclair Broadcast Group): Dominant local TV news operation in Columbus and direct competitor for local news, weather, and traffic audiences and the regional advertising budgets WTVN monetizes. Both compete for the same Central Ohio consumer attention.
• WOSU Public Media (WOSU-FM / WOSU-TV): Columbus NPR-affiliated public radio station serving the same Central Ohio market with news, talk, and information programming. Direct in-market competitor for local news/talk listenership and donor/advertiser attention.

Others

• iHeartMedia (parent context reference): Not a competitive peer per se, but the publicly traded parent (NASDAQ: IHRT) that owns and operates WTVN. Included as context for the station's corporate structure rather than as a market competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/610wtvn
• YouTubeyoutube.com/user/iHeartRadio
• Facebookfacebook.com/610WTVN
• LinkedInlinkedin.com/company/wtvn-610am
• Instagraminstagram.com/iheartradio

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WTVN 610AM