Wurtulla Plumbing and Drainage

What Wurtulla Plumbing and Drainage does

Wurtulla Plumbing and Drainage is a family-owned plumbing service business headquartered in Caloundra West, Queensland, Australia. Founded in 1991, the company delivers residential, commercial, and industrial plumbing across the Sunshine Coast, North Brisbane, Gympie, and the Hinterland. In April 2021 the business was acquired by the Fiedler family, with Todd Fiedler—an industry veteran with 20+ years of experience including 12 years as CEO of Fiedler Brothers Plumbing—taking ownership as Business Owner and Managing Director. The firm operates with approximately 11 employees and runs 24/7 emergency response alongside scheduled and project work.

The service portfolio is organised into six core lines: residential plumbing (tap and toilet repairs, roof and gutter leaks, burst pipes, bathroom renovations); commercial and industrial plumbing (new installations, scheduled maintenance, supermarkets, sports clubs, high-rise buildings); blocked drain cleaning using high-pressure jetters and CCTV cameras capable of clearing drains up to 225mm diameter; gas fitting for LPG and natural gas systems including compliance testing; TMV and backflow prevention including certified testing and Form 9 council submissions; and hot water system replacement and repair across electric, gas, solar, and heat pump systems. Technical capability is anchored in physical equipment—CCTV drain cameras, high-pressure water jetters, leak detection systems, rigid pipe locators—rather than any proprietary software platform. The team holds licensed plumber endorsements for backflow prevention, TMV testing, gas fitting, and sewerage treatment systems, supporting pre-qualification for council and government contracts.

The go-to-market is direct-to-consumer and direct-to-business via phone (07 5491 6746) and a website quote request form, with field plumbers dispatched to customer sites. Revenue is generated through a mix of transactional callouts and labour charges, recurring maintenance contracts with property managers, body corporates, and councils, one-time commercial installation projects, and specialist compliance services. Marketing relies on suburb-specific local SEO landing pages, a plumbing-tips blog, promotional discount codes (e.g., $199 off hot water system replacement, $90 backflow tests, 10% off gutter cleans, free leak tests), and Google reviews social proof (170+ five-star ratings). Pricing is predominantly quote-based; revenue is not publicly disclosed.

Name

Wurtulla Plumbing and Drainage

Legal name

Wurtulla Plumbing and Drainage

Website

https://wurtullaplumbing.com.au

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

11–50 employees

Short description

Wurtulla Plumbing and Drainage is a family-owned plumbing trade business founded in 1991 in Caloundra West, Queensland, delivering residential, commercial, and industrial plumbing—including drainage, gas fitting, backflow prevention, and 24/7 emergency response—across the Sunshine Coast and North Brisbane regions.

Ownership category

akta.pro rank

Product category

Plumbing Services

NAICS

Plumbing, Heating, and Air-Conditioning Contractors (23822), Plumbing, Heating, and Air-Conditioning Contractors (238220), Water and Sewer Line and Related Structures Construction (237110), Water and Sewer Line and Related Structures Construction (23711), Septic Tank and Related Services (562991)

SIC

General Bldg Contractors - Residential Bldgs (1520), General Bldg Contractors - Nonresidential Bldgs (1540), Sanitary Services (4950)

akta.pro primary industry

Plumbing & Pipefitting Contracting (IMAFALAC)

akta.pro secondary industries

Drain Cleaning (Residential) (HSAOABAA), Drain Cleaning (Commercial/Industrial) (HSAOABAB), Sewer & Stormwater Line Cleaning (Jetting, Rooting) (BPALAMAG), Underground Downspout Drain Lines (Installation, Cleaning & Repair) (HSAIAKAG), Drain & Sewer Pipe Descaling (HSAOABAJ)

Keywords

• Residential plumbing services
• Commercial plumbing services
• Blocked drain cleaning
• Gas fitting services
• Backflow prevention testing

Headquarters

HQ city

Caloundra West

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Service Callouts and Labour: Charges for plumbing service calls including labour, parts, and travel. Covers emergency callouts available 24/7.
2. Maintenance Contracts: Scheduled maintenance programs for commercial sites, property managers, real estate agents, body corporates, and government/council multi-year service agreements.
3. New Installations and Projects: One-time project-based revenue from new plumbing installations for commercial sites, high-rise buildings, supermarkets, clubs, and industrial facilities.
4. Specialist Services: Backflow prevention testing and certification, TMV testing, gas compliance testing, and hot water system replacement/installation.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Wurtulla Plumbing & Drainage is a licensed plumbing and drainage contractor that delivers residential, commercial, and industrial plumbing services across the Sunshine Coast, North Brisbane, and Hinterland in Queensland, Australia. The business sells six integrated service lines (residential plumbing, commercial and industrial plumbing, blocked drain cleaning, gas fitting, TMV and backflow prevention, and hot water system replacement) supported by a 24/7 emergency response. Services are delivered on-site by licensed, insured plumbers using professional-grade equipment including CCTV drain cameras, high-pressure jetters, and leak detection systems.

Product overview

Wurtulla Plumbing & Drainage operates as a unified service portfolio centered around traditional plumbing trade services rather than a software platform. The core offering spans six integrated service lines: Residential Plumbing (tap repairs, toilet installations, roof plumbing, water leak detection), Commercial & Industrial Plumbing (new installations, scheduled maintenance, CCTV inspections, jetting), Blocked Drain Cleaning (high-pressure jetters, CCTV cameras, excavation and pipe repair), Gas Fitting (LPG and natural gas appliance installation and compliance), TMV & Backflow Prevention (certified testing, council reporting), and Hot Water System Replacement (electric, gas, solar, heat pump systems with tempering valve installation). A 24/7 Emergency Plumbing add-on service supplements all core offerings. The company also provides specialized services including stormwater solutions, sewerage treatment system maintenance, water efficiency audits, and Zip/Billi instant hot/cold water unit servicing. All services are delivered by licensed, insured plumbers across the Sunshine Coast, North Brisbane, and surrounding regions.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Plumbing Comprehensive domestic plumbing maintenance and repair services including tap and toilet repairs, roof and gutter leaks, burst pipes, water pressure issues, bathroom renovations, and 24/7 emergency plumbing for homeowners, property managers, and body corporates.
• Commercial & Industrial Plumbing Full-service commercial and industrial plumbing for retail, hospitality, healthcare, and industrial facilities including new installations, scheduled maintenance, supermarket and high-rise projects, and CCTV inspections and jetting, with dedicated project managers overseeing planning through delivery.
• Blocked Drain Cleaning Professional drain cleaning using high-pressure jetters and CCTV cameras to locate and clear blockages in residential, commercial, and industrial drainage systems up to 225mm, with excavation and pipe repair services for damaged sections.
• Gas Fitting Licensed gas fitting services for safe installation, repairs, and compliance testing of gas appliances including cooktops, ovens, heaters, hot water systems, and pool heaters for homes, businesses, and boats, covering both LPG and natural gas systems.
• TMV & Backflow Prevention Certified thermostatic mixing valve (TMV) testing and backflow prevention services including annual testing, compliance reporting, Form 9 council submissions, and installation for residential, commercial, and regulated properties to protect potable water supplies.
• Hot Water System Replacement Supply, installation, and replacement of electric, gas, solar, and heat pump hot water systems with emergency repairs, tempering valve and TMV installation for safety compliance, and advice on energy-efficient system selection.
• Emergency Plumbing (24/7) Round-the-clock emergency plumbing response for burst pipes, blocked drains, hot water failures, gas leaks, overflowing toilets, and roof leaks, available 24 hours, 7 days a week including weekends and public holidays.

Quantifiable outcome

• 170+ satisfied customers with 5-star reviews across Sunshine Coast, North Brisbane and Hinterland

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Others

• Tradie Net: Australian trade services marketplace and contractor support platform. Comparable as an enabling ecosystem participant that connects residential plumbing demand with local trade operators similar to Wurtulla.
• Reece Group: Australia and New Zealand's largest plumbing and bathroom supplies wholesaler. Comparable as the upstream ecosystem participant that supplies Wurtulla with parts and equipment, and is exposed to the same end-market demand.

Direct peers

• Mr Splash Plumbing: Australian plumbing and gas fitting service operator covering multiple east-coast regions. Comparable for similar residential/commercial plumbing menu, hot water replacement focus and emergency callout model.
• Jim's Plumbing: Franchised Australian plumbing brand under the Jim's Group network. Comparable for offering residential, commercial and emergency plumbing with local owner-operators in a similar service-area model.
• Same Day Trades: Australian on-demand trades services platform connecting customers with local plumbers, gas fitters and drain specialists. Comparable for the same direct-to-consumer plumbing service delivery and emergency response model.
• 1300AnyPlumber: Australian plumbing referral and service network providing residential and commercial plumbing across multiple states. Comparable for the same direct-to-consumer plumbing service model targeting suburban households.

Broad incumbents

• Service Today: Multi-state Australian home services provider offering 24/7 plumbing, drainage, gas and hot water services. Comparable because it competes head-to-head with Wurtulla in residential and small commercial plumbing across eastern Australia.
• Metropolitan Plumbing: National Australian plumbing service brand operating across metropolitan and regional areas. Comparable for its residential plumbing, drainage and gas fitting service menu and 24/7 emergency positioning.

Regional players

• Whytes Plumbing: Queensland plumbing contractor serving Sunshine Coast, Brisbane and regional Queensland. Comparable for similar residential, commercial, drainage and gas fitting services in overlapping territory.
• Active Plumbing: Queensland-based plumbing and gas service provider focused on residential and commercial work in South East Queensland. Comparable for overlapping Sunshine Coast/Brisbane service territory and similar service menu.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/wurtulla-plumbing-and-drainage

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wurtulla Plumbing and Drainage