Bartram Trail High School
Bartram Trail High School is a Cognia-accredited public high school in St. Johns County, Florida, serving approximately 2,500 grades 9–12 students with AP courses, dual enrollment, career academies, and 20+ varsity sports.
- Company typePublic
- Founded2000
- HeadquartersSt. Johns, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Bartram Trail High School does
Bartram Trail High School (BTHS) is a public high school serving grades 9–12 in St. Johns, Florida, operated by the St. Johns County School District and located on a 120-acre campus with a 190,000 square foot, two-story octagon building. Founded in 2000, the school enrolls approximately 2,500 students and delivers a college-preparatory curriculum anchored by 20+ Advanced Placement courses, dual enrollment partnerships with St. Johns River State College and First Coast Technical Center, and three named career academies (Information Technology, VyStar Academy of Business and Finance, and Design Academy). Supplementary programs include U.S. Air Force JROTC, Character Counts! character education, over 50 student clubs, and a 20+ sport athletics program.
The school's technology stack is a standard K-12 public school configuration: Clever provides single sign-on across Schoology (LMS for grades 9–12 coursework and parent progress monitoring), Microsoft 365 (productivity), and ParentSquare (family communication). Payment, food service, transcript, athletics streaming, safety reporting, and cafeteria integrations (PayPAMS, SchoolPay, Parchment, MealViewer, GoFan, NFHS Network, AthleticClearance, FortifyFL, MINGA) complete the operational platform. The technology is interoperable rather than proprietary, with no AI/ML capabilities disclosed.
Bartram Trail operates as a non-revenue government entity within Florida's public education system. There is no tuition; funding flows from Florida state education appropriations and St. Johns County School District allocations on a per-pupil basis, supplemented by minor fee-based programs (pay-to-participate athletics, yearbooks, parking permits) and ancillary meal revenue. Customer segments are resident high school students and their families; enrollment is managed centrally through the district rather than commercialized. The school's competitive positioning rests on Cognia accreditation, embedding within Florida's No. 1 ranked school district, and brand recognition from being the first high school selected as an NFL Super Bowl practice facility (New England Patriots, Super Bowl XXXIX, 2005).
Bartram Trail High School firmographics
Firmographics- Name
- Bartram Trail High School
- Legal name
- Bartram Trail High School
- Website
- https://www-bths.stjohns.k12.fl.us
- Company type
- Public
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Bartram Trail High School is a Cognia-accredited public high school in St. Johns County, Florida, serving approximately 2,500 grades 9–12 students with AP courses, dual enrollment, career academies, and 20+ varsity sports.
- Ownership category
- akta.pro rank
Bartram Trail High School industry classification
Industry- Product category
- Public Secondary Education
- NAICS
- Elementary and Secondary Schools (611110), Elementary and Secondary Schools (6111)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Public High Schools (EDAJAAAD)
- akta.pro secondary industry
- Public School Districts (K–12) (EDADABAA)
Keywords
Where Bartram Trail High School is headquartered
LocationHeadquarters
- HQ city
- St. Johns
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Bartram Trail High School business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain, Marketing or Sales
Revenue model
- Public Education Funding: Funded by St. Johns County School District and Florida state education funding; no direct tuition charged as this is a public school.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Standard enrollment (free) |
Distribution channels2 records
Marketing channels5 records
Bartram Trail High School product offering
Product offeringCore offering
Bartram Trail High School is a Cognia-accredited public high school serving grades 9-12 in St. Johns County, Florida. The school delivers college-preparatory academic instruction including Advanced Placement courses and dual enrollment, three specialized career academies (Information Technology, VyStar Academy of Business and Finance, and Design Academy), AFJROTC, and supporting services such as school counseling, media center/library, school meal program, character development, and athletics.
Product overview
Bartram Trail High School is a public high school offering a comprehensive educational program with career academies, AP courses, and extracurricular activities. The school's portfolio includes three specialized Career Academies: Information Technology Academy (computer applications, hardware, programming, networks), VyStar Academy of Business and Finance (finance and entrepreneurship strands with DECA), and Design Academy (interior design, drafting, fashion design). The school also offers U.S. Air Force JROTC as a program of interest. Academic offerings include 20+ Advanced Placement courses across art, language arts, mathematics, science, social studies, and world languages. The school provides Character Counts! character development based on six pillars, over 50 student clubs and activities, and a full athletics program with 20+ sports. Supporting services include school counseling, media center/library, school meal program, and dual enrollment partnerships with St. Johns River State College and First Coast Technical Center.
Differentiator
Problem solved
Functional benefit
Products and services
- Information Technology Academy Career academy providing students with technical knowledge and skills aligned with challenging academic standards, preparing them for further education and careers in all aspects of the Information Technology industry.
- VyStar Academy of Business and Finance Academic and internship program for high school students exploring career opportunities within the financial services and business management industries, featuring dual enrollment, AP opportunities, honors credit, DECA participation, and Finance or Entrepreneurship strands.
- Design Academy Rigorous and relevant program of study focusing on Interior Design, Drafting, or Fashion Design, where students explore creative talents while gaining valuable carpentry skills.
- Advanced Placement (AP) Courses Standardized high school courses equivalent to undergraduate college courses, administered by The College Board, with AP exams enabling students to earn college credits and accelerated placement.
- Dual Enrollment Program Partnership with St. Johns River State College and First Coast Technical Center allowing eligible students to earn college credit while in high school, with on-campus and campus-based dual enrollment options.
- U.S. Air Force JROTC Air Force Junior Reserve Officers' Training Corps program exploring historic and scientific aspects of aerospace technology while teaching self-reliance, self-discipline, and leadership, with integrated STEM concepts.
- Athletics Program Comprehensive athletics program offering boys and girls sports including Cross Country, Football, Golf, Swimming, Basketball, Soccer, Wrestling, Baseball, Lacrosse, Tennis, Track, Weightlifting, Volleyball, Cheerleading, Dance, Flag Football, and Softball.
- School Counseling Services Comprehensive school counseling including academic advising, college planning, career planning, financial aid assistance (FAFSA, Bright Futures), scholarship information, dual enrollment guidance, mental health resources, and testing coordination for SAT, ACT, PSAT, and AP exams.
- School Meal Program Comprehensive school meal program offering nutritionally balanced breakfast and lunch options meeting Federal guidelines, including ala carte options and free/reduced meal applications based on household income.
- Student Clubs and Activities Over 50 approved clubs and activities including academic honor societies, service organizations, special interest clubs, performing arts groups, and career-focused programs such as DECA, TSA, HOSA, National Honor Society, and various athletic and arts clubs.
- Media Center/Library School library offering access to library catalog, databases, ebooks, instructional materials, online textbooks, tutoring services (Wednesdays 2:50-4:00pm with NHS student tutors), and parental choice library book restriction options.
- Character Counts! Character education program based on six pillars: trustworthiness, respect, responsibility, fairness, caring, and citizenship, implementing Bear Standards and ROAR expectations with PAWsitive referral system and connect clubs.
Companies that use Bartram Trail High School
Customer profileSegments2 records
Ideal customer profiles1 record
Bartram Trail High School technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
Feature3 records
Bartram Trail High School partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- ParchmentcoreParchment is used for official transcript ordering and delivery. Both current students and alumni can request and send transcripts to colleges and scholarship funds through the Parchment platform.
- PayPAMScoreOnline prepayment system for students' cafeteria meals. Parents can add funds to lunch accounts through this secure platform.
- SchoolPaycoreElectronic payment system for school-related expenses including VPK registration fees, extended day program fees, and school-branded clothing. Supports VISA, MasterCard and Discover cards.
- MealViewercoreOnline menu platform allowing families to view daily school meal offerings including breakfast and lunch options, nutritional information, and ala carte selections.
- ClevercoreSingle sign-on portal enabling students to access Schoology, Microsoft 365, and other educational applications from one central platform.
- ParentSquarecoreSchool communication platform for announcements, messages, and two-way communication between school staff and families. Supports email, text, and app notifications.
- SchoologycoreLearning management system used for online textbooks, coursework, and assignment tracking. Parents use it to monitor student academic progress.
- World Golf VillageminorLocated near Bartram Trail; selected by NFL as New England Patriots lodging during Super Bowl XXXIX, which led to Bartram Trail being chosen as the practice facility.
- Jacksonville JaguarsminorPartnered with Bartram Trail, ProGrass and Grimes Companies to fund Project Alaska Turf, raising $800,000 to provide an artificial turf field for Barrow Whalers football team in Alaska.
- VyStar Credit UnioncoreVyStar Academy of Business and Finance - named academy partnership providing students with career exploration in financial services and business management industries, with dual enrollment and AP opportunities.
- Envision Payment SolutionsminorPartnered with St. Johns County School District for recovery of returned checks. Assesses service fees in accordance with state law for dishonored checks.
Scale indicators5 records
Recent moves7 records
Expansion highlights4 records
Bartram Trail High School competitors and assessment
Company assessmentDirect peers
- Stanton College Preparatory School: Magnet/public high school in Duval County (Jacksonville) with a strong college-preparatory focus, heavy AP/dual enrollment catalog, and selective admissions. Comparable on academic rigor, public-school governance, and competitive positioning against Bartram Trail for Northeast Florida high-achieving students.
- Allen D. Nease High School: Sister high school within the St. Johns County School District serving grades 9-12 in Ponte Vedra. Directly comparable on grade band, district oversight, public funding model, AP offerings, and college-preparatory focus, and competes for the same district-wide talent pool.
- St. Augustine High School: Historic public high school within the St. Johns County School District serving grades 9-12. Comparable on district governance, college-prep curriculum, athletics footprint, and extracurricular breadth; competes for student-athletes and AP-bound students in the same district.
- Creekside High School: St. Johns County School District high school in St. Johns, FL serving grades 9-12. Operates under identical funding, accountability, and accreditation frameworks as Bartram Trail and competes for the same catchment population.
- Ponte Vedra High School: Another St. Johns County School District high school serving grades 9-12 in Ponte Vedra. Same district, same funding structure, comparable AP/dual enrollment programs, and direct competition for students within the same high-growth corridor.
Regional players
- Fleming Island High School: Public high school in nearby Clay County, FL serving grades 9-12 with comparable AP/dual enrollment offerings and a similar suburban, college-prep orientation. Comparable on academic programming and student profile but operates in a different district and does not compete head-to-head for Bartram Trail's catchment.
- Pine View School: Public gifted/college-prep high school in Sarasota County, FL, frequently ranked among Florida's top public schools. Comparable on academic intensity, AP breadth, and college-readiness outcomes, though it serves a different region and draws from a different talent pool.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Bartram Trail High School social profiles
Digital presenceBartram Trail High School compliance and trust
Trust signalCompliance1 record
Bartram Trail High School financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bartram Trail High School leadership team
Management profileNumber of profiles
Profiles15 records
Bartram Trail High School funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bartram Trail High School M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bartram Trail High School
What does Bartram Trail High School do?
Bartram Trail High School is a Cognia-accredited public high school serving grades 9-12 in St. Johns County, Florida. The school delivers college-preparatory academic instruction including Advanced Placement courses and dual enrollment, three specialized career academies (Information Technology, VyStar Academy of Business and Finance, and Design Academy), AFJROTC, and supporting services such as school counseling, media center/library, school meal program, character development, and athletics.
Is Bartram Trail High School a public or private company?
Bartram Trail High School is a public company. It is classified as state government owned and is currently operating.
When was Bartram Trail High School founded?
Bartram Trail High School was founded in 2000. It employs 11 to 50 people.
Where is Bartram Trail High School based?
Bartram Trail High School is headquartered in St. Johns, United States, in the North America region.
How does Bartram Trail High School make money?
One revenue line is on record: public Education Funding.
Who are Bartram Trail High School's main competitors?
Direct peers on record are Stanton College Preparatory School, Allen D. Nease High School, St. Augustine High School, Creekside High School and Ponte Vedra High School. Regional players are Fleming Island High School and Pine View School.
Does Bartram Trail High School have an API?
No public API is recorded for Bartram Trail High School.
What industry is Bartram Trail High School in?
Bartram Trail High School's product category is Public Secondary Education. Its primary akta.pro industry code is EDAJAAAD, Public High Schools, with a secondary code of EDADABAA, Public School Districts (K–12). Its NAICS code is 611110 and its SIC code is 8200.