Wynand Fockink

What Wynand Fockink does

Wynand Fockink is a Dutch distillery founded in 1679, legally operated through Pijlsteeg bv, and headquartered at Pijlsteeg 31 in Amsterdam's historic city center. The company produces an extensive portfolio of handcrafted spirits — over 50 liqueurs, eight to nine genevers, seven to nine fruit brandies, four to seven bitters, plus an Amsterdam Dry Gin and annual limited Special Editions — using traditional copper-pot distillation, small-batch production with natural ingredients, and oak barrel aging (French Limousin and American oak). The facility, renovated in 2013 with two new copper kettles, also produces Lucas Bols brands such as Bols and Damrak under a co-production arrangement.

The business operates a hybrid go-to-market model. Direct-to-consumer sales run through the Shopify-powered e-commerce storefront wynand-fockink.nl with international shipping, while a 17th-century tasting room and retail store at the same Amsterdam address serves tourists and walk-in customers. HoReCa (hotels, restaurants, catering) wholesale is handled exclusively by distribution partner Bart's Bottles with 48-hour delivery. The company also offers private label and contract manufacturing services spanning concept development, recipe creation, label design, and bottling for corporate clients and other spirits brands. Pricing spans approximately €12.50 for 0.1L bitters to €59.95 for limited Special Edition releases, with standard liqueurs and genevers concentrated in the €22.50–€44.50 range.

Customers are segmented into individual consumers, professional HoReCa buyers, corporate/private label clients, and tourism visitors. Recent strategic activity centers on an annual Special Edition program featuring exotic cask finishes in partnership with craft producers (Two Chefs Brewing, Oedipus Brewery), the launch of contemporary liqueurs such as Pistache and Stroopwafel, and continued international DTC distribution. The company is privately held with no disclosed funding rounds and a current headcount of approximately 5 employees.

Name

Wynand Fockink

Legal name

Pijlsteeg bv

Website

https://wynand-fockink.nl

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Wynand Fockink is a historic Amsterdam distillery (founded 1679) producing handcrafted Dutch liqueurs, genevers, brandies, bitters, and gin, sold direct-to-consumer via Shopify and a 17th-century tasting room, wholesale through Bart's Bottles, and via private-label services.

Ownership category

akta.pro rank

Product category

Artisanal Spirits Distillery

NAICS

Distilleries (312140), Distilleries (31214), Beer, Wine, and Liquor Retailers (445320)

SIC

Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Spirits Distilling & Brands (CRADAIAC)

akta.pro secondary industries

Craft Distilleries & Microdistilleries (THAFALAH), Spirits Distillery Tours & Tastings (Whiskey, Rum, Gin, Vodka) (THAJAGAF), Distilled Spirits Production & Distilling (AFAFAAAC)

Keywords

• Dutch genever production
• Artisanal liqueur distilling
• Traditional spirits manufacturing
• Small-batch barrel aging
• Historic Amsterdam distillery

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Direct E-commerce Sales: The company operates a direct-to-consumer e-commerce storefront (wynand-fockink.nl) selling liqueurs, genevers, brandies, bitters, and gin directly to consumers in the Netherlands and internationally. Products are shipped with free shipping in the Netherlands from €70 order value.
2. Retail Store and Tasting Room Sales: Physical retail and tasting room at Pijlsteeg 31, Amsterdam, where customers can sample and purchase products. The tasting room has operated since the 17th century and offers the complete product range including draught beers.
3. Professional/B2B Wholesale: Wholesale distribution to restaurants, bars, hotels, and professional establishments through partner distributor Bart's Bottles. Orders are delivered within 48 hours.
4. Private Label Production: Contract manufacturing services for private label spirits and liqueurs, ranging from corporate gifts to global spirits brands. Services include concept development, recipe development, label design, and bottling.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Wynand Fockink is a historic Amsterdam distillery producing a broad portfolio of traditional Dutch spirits — genevers, liqueurs, brandies, bitters, and gin — handcrafted in small batches from natural ingredients using secret historic recipes and oak barrel aging. Beyond manufacturing, the company operates a 17th-century tasting room and retail store, sells directly to consumers via its own e-commerce site, and offers private-label and contract distilling services to corporate clients and global spirits brands.

Product overview

Wynand Fockink is a Dutch spirits distillery founded in 1679, located in the heart of Amsterdam. The company produces a wide range of premium liqueurs, genevers, brandies, bitters, and gin through small-batch handcrafted production using natural ingredients and traditional recipes. The product portfolio includes: 51 traditional liqueurs (such as Citrus, Licorice, Coffee, Chocolate, and fruit varieties), 11 genevers (including young, old, aged varieties, and specialty editions), 7 brandies (fruit brandies including cherry, apple, and berry varieties), 7 bitters (including orange, tobacco, and herbal bitter blends), 1 Amsterdam Dry Gin, and annual Special Edition releases featuring unique barrel-finishing techniques. The company operates a historic tasting room in Amsterdam and serves both retail/consumers and professional/bar customers.

Differentiator

Problem solved

Functional benefit

Products and services

• Jonge - Young Genever

Quantifiable outcome

• 340+ years of continuous distilling heritage since 1679
• +1 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered flagship, core and minor.

• Two Chefs BrewingflagshipStrategic or Co-development Partner · 1 April 2025Craft brewery collaboration for Special Edition Nr. 3 Imperial Stout Cask Finish Korenwijn. The Korenwijn was first aged 5 years in ex-Bourbon casks, then finished in casks previously used by Two Chefs Brewing for their Imperial Stout. Resulting product features notes of roasted malt, butterscotch, dark chocolate, walnut, with hints of coffee and honey.
• Bart's BottlescoreChannel Partner/ Reseller/ DistributorPrimary B2B distribution partner for professional customers including restaurants, bars, hotels, and cocktail venues. Delivers orders within 48 hours throughout the Netherlands. Professional inquiries directed to [email protected].
• Oedipus BreweryminorStrategic or Co-development PartnerCollaboration resulting in Any Upside Down IPA Genever. Distilled from Oedipus Gaia beer, resulting in a genever with grapefruit, hops, and pine needle flavors. Represents a collision between the Oedipus brewery and Wynand Fockink distillery.
• Mollie B.V.coreTechnology or IntegrationPayment service provider handling all credit card transactions including MasterCard, Visa, American Express, Apple Pay, iDeal, Sofort, and Cartes Bancaire. Headquartered at Keizersgracht 126, 1015CW Amsterdam.
• Lucas BolscoreStrategic or Co-development PartnerWynand Fockink distillery now serves as the Lucas Bols production facility, producing brands such as Bols and Damrak. The distillery was expanded in 2013 with two new copper kettles to accommodate this production.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Herman Jansen Beverages: Dutch producer of liqueurs, bitters and spirits with a broad portfolio (e.g., BOLS-related and craft labels). Comparable in B2B cocktail/bartender channel focus and SKU breadth.
• Lucas Bols N.V. Amsterdam-based global spirits company producing liqueurs and genevers including the Bols and Damrak brands. Wynand Fockink's own distillery now serves as the Lucas Bols production facility, making it both a strategic production partner and the closest direct peer in Dutch liqueur/spirits.
• Chartreuse (Carmelitès): Heritage herbal liqueur with centuries-old monastic secret recipe, premium positioning, and small-batch artisanal production. Closest analog to Wynand Fockink's heritage liqueurs like Vrijmetselaar with its 20-herb secret recipe.
• Bols Genever / Damrak Genever: Bols and Damrak are produced at the same Wynand Fockink distillery for Lucas Bols N.V., making them the most operationally adjacent direct peers in genever. Both share production facility, distillery heritage (1679 building), and target cocktail enthusiasts.
• Filliers Distillery: Belgian family-owned distillery producing jenever/genever, liqueurs and artisanal spirits. Comparable craft heritage positioning and product overlap with Wynand Fockink's genever and liqueur portfolio.
• Distilleerderij Rutte & Zn: Family-owned Dutch genever and jenever distillery in Dordrecht established 1872, specializing in traditional and barrel-aged jenevers plus cocktail liqueurs. Direct match on category, craft positioning, and family/heritage angle.
• De Kuyper Distillery: Historic Dutch distillery founded in 1695 producing a wide range of liqueurs, bitters and cocktail bases — a near-direct peer to Wynand Fockink in heritage, category breadth, and B2B bartender/cocktail channel focus.

Broad incumbents

• Lillet (Pernod Ricard): French aromatized aperitif wine with strong cocktail heritage story. Comparable product positioning to Wynand Fockink's heritage liqueurs oriented toward premium cocktail and aperitif occasions.
• St-Germain (Pernod Ricard): Premium French elderflower liqueur owned by Pernod Ricard, distributed globally with strong bartender recognition. Comparable to Wynand Fockink's premium liqueurs strategy targeting craft cocktail channels.

Emerging players

• Bobby's Gin / Bobby's Dry Gin: Dutch craft gin brand with strong heritage/colonial botanical storytelling and cocktail-channel distribution. Overlaps with Wynand Fockink's Amsterdam Dry Gin and craft provenance positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/wynandfockinknl
• Instagraminstagram.com/wynand_fockink
• LinkedInlinkedin.com/company/wynand-fockink

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wynand Fockink