BART S.R.L.

What BART S.R.L. does

BART S.R.L. is an Italian privately-held limited liability company (Bart Srl, VAT 02360080507) headquartered in San Giuliano Terme, in the province of Pisa, Tuscany. The company produces and sells pre-mixed cocktails under the "Bart" and "Bart Cocktail" trade names, serving both consumer and B2B hospitality customers. Its product portfolio spans three formats: 125ml glass bottles with aluminum Corona caps, 3-liter Talos One-Way MiniKegs with proprietary connections and integrated dispensers, and 20-liter Polykeg One-Way kegs with S-type bayonet fittings. The core technical platform is a draft cocktail dispensing system using pressurized one-way PET keg technology, delivering up to 160 cocktails per 20Lt keg with a 12-month shelf life under pressure and dispensing speeds of up to 200 cocktails per hour per operator. The company offers 18 cocktail recipes across formats, including Negroni, Spritz, Mai Tai, Gin Tonic, Americano, Manhattan, Cosmopolitan, Moscow Mule, Mojito, Martini, Daiquiri, Hugo, Long Island, Margarita, Old Fashioned, and Whiskey Sour.

The business operates across three revenue streams: B2B keg and bottle sales into the Ho.Re.Ca (hotel, restaurant, catering) sector priced from €34 per MiniKeg and €159 per 20Lt keg; direct-to-consumer and SMB e-commerce sales via shop.bartcocktail.it; and event services featuring staffed mobile cocktail bars (4-way and 6-way configurations) and freestanding Welcome Wall tap structures for private and corporate events of 0-200+ attendees. GTM is sales-led, with direct B2B engagement supplemented by content marketing across the website, Facebook, Instagram, and YouTube channels. The customer base reportedly exceeds 2,000 B2B accounts across verticals including hotels, restaurants, bars, pubs, wine shops, catering companies, transportation operators, and event organizers. Ownership is concentrated with founder Niccolò Paladini as legal representative; the company is bootstrapped with no institutional investors, no parent company, no subsidiaries, and no disclosed funding rounds. Geographic footprint is domestic Italy, with regional concentration in Tuscany and a single operational headquarters.

Name

BART S.R.L.

Legal name

Bart Srl

Website

https://bartcocktail.it

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

BART S.R.L. is an Italian producer of pre-mixed cocktails sold in 125ml bottles, 3Lt MiniKegs, and 20Lt Polykegs, serving the Ho.Re.Ca sector, event organizers, and consumers via direct B2B sales, e-commerce, and mobile cocktail bar services.

Ownership category

akta.pro rank

Product category

Ready-to-Drink Cocktails

NAICS

Beverage Manufacturing (3121), Drinking Places (Alcoholic Beverages) (72241)

SIC

Beverages (2080), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Ready-to-Drink (RTD) Alcoholic Beverage Production (Canned Cocktails, Hard Seltzer) (AFAFAAAE)

akta.pro secondary industries

Bar & Beverage Catering (Mobile Bar, Bartending) (HSACAGAF), Alcoholic Beverage Mixers & Cocktail Ingredients Brands (Non-alcoholic) (CRADAIAH)

Keywords

• Ready to drink cocktails
• Draft cocktail kegs
• Mobile cocktail bars
• Pre-mixed cocktail distribution
• Hospitality beverage solutions

Headquarters

HQ city

San Giuliano Terme

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Draft Cocktail Keg Sales (B2B): Sale of pre-mixed cocktails in pressurized one-way kegs (20Lt Polykeg and 3Lt MiniKeg formats) to hospitality businesses. Pricing starts at €159 for 20Lt keg (under €1 per cocktail) and €34 for 3Lt MiniKeg (under €1.4 per cocktail). Targets Ho.Re.Ca sector exclusively.
2. Bottled Cocktail Sales: Sale of bottled cocktails in 125ml glass bottles with Corona aluminum cap. Consumer-ready format for minibars, gifting, and retail.
3. Event Services: Mobile cocktail bar rental with staffing for events. Services include cocktail bars (4-way, 6-way configurations), Welcome Wall structures, garnishes, ice, polycarbonate glassware. Extra services include extra hours, custom cocktails, illuminated bars.
4. E-commerce Direct Sales: Online ordering through shop.bartcocktail.it for individual consumers purchasing bottled cocktails and keg products. Payment via card, bancomat, or bank transfer with invoice.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

BART S.R.L. produces and distributes premixed classic cocktails (18 recipes including Negroni, Spritz, Mai Tai, Gin Tonic, Manhattan, Mojito, etc.) in three formats: 125 ml glass bottles, 3 Lt Talos MiniKegs, and 20 Lt Polykegs with pressurized one-way PET keg technology. The company primarily serves the Italian Ho.Re.Ca (hotel, restaurant, catering) sector with draft cocktail dispensing solutions that eliminate the need for specialized bartenders, and complements the product line with staffed mobile cocktail bar and Welcome Wall services for events.

Product overview

BART S.R.L. is an Italian cocktail company offering pre-mixed cocktails in multiple formats: 125ml glass bottles, MiniKeg 3Lt one-way kegs, and Polykeg 20Lt one-way kegs. The core products are cocktail recipes (18 varieties including Negroni, Spritz, Mai Tai, Gin Tonic, Manhattan, Cosmopolitan, Moscow Mule, Mojito, Cocktail Martini, Daiquiri, Hugo, Long Island, Margarita, Old Fashioned, Whiskey Sour) available in all three packaging formats. Draft Cocktail (cocktail alla spina) is the key product line sold through kegs, enabling rapid service of up to 200 cocktails per hour per operator. The company also provides event services including mobile Cocktail Bar stations (4-way, 6-way, 2-way configurations) and Welcome Wall freestanding tap structures for venues like hotels, restaurants, bars, wine shops, catering companies, transport services, and event organizers.

Differentiator

Problem solved

Functional benefit

Brands

• Keg by Bart Cocktail: Draft cocktail line featuring cocktails in 20Lt Polykeg and 3Lt MiniKeg formats for professional use.

Products and services

• Cocktail in Bottiglia 125 ml Ready-to-serve premixed classic cocktails in 125 ml glass bottles with aluminum Corona caps, available in variants including Negroni (24% Vol), Spritz (11% Vol), Mai Tai (23% Vol), Gin Tonic (14% Vol), Americano (14% Vol), Manhattan (24% Vol), Cosmopolitan (21% Vol), Moscow Mule (12% Vol), Mojito (14% Vol), Martini (30% Vol), Daiquiri (18% Vol), Hugo (11% Vol), Long Island (22% Vol), Margarita (21% Vol), Old Fashioned (24% Vol), and Whiskey Sour (18% Vol). Targeted at minibar service, gifting, wine shops, and consumer retail.
• MiniKeg 3 Lt (Talos One-Way) Talos One-Way 3 Lt keg with proprietary attachment and integrated dispenser, requiring no external draft equipment. Supports 18 different cocktail recipes, works for both carbonated and non-carbonated cocktails, maintains long shelf life under pressure, and is easily portable for small venues, home use, and small events. Priced from €34 per keg (less than €1.4 per cocktail).
• Polykeg 20 Lt One-Way Keg PolyKeg One-Way 20 Lt keg with S-type bayonet attachment compatible with all standard tap systems. Produces up to 160 cocktails per keg, offers 12-month shelf life, delivers fast service speed, and is positioned for high-volume hospitality venues. Priced from €159 per keg (under €1 per cocktail).
• Cocktail Bar Service (Mobile Bars) Mobile cocktail bar stations on wheels available in 4-way (0-60 pax) and 6-way (60-100 pax) configurations for events. Includes 3 hours of service, polycarbonate glasses, ice, garnish, and free transport within 50 km. Scalable to 200+ attendees. Extra services include additional hours, custom cocktails, illuminated bars, and glassware upgrades.
• Welcome Wall Freestanding 3-way draft tap structure for events (0-100 pax) including one cocktail keg, one 24 Lt prosecco keg, and one non-alcoholic keg. Available as self-service or with staffing. Extra service hours can be added.

Quantifiable outcome

• Up to 200 cocktails per hour per operator
• +4 more outcomes

Segments8 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Deep MarketingminorOthersDeep Marketing is the digital agency responsible for website design and digital marketing services for Bart Cocktail. Website design credit appears in footer.

Scale indicators4 records

Recent moves5 records

Expansion highlights6 records

Broad incumbents

• Diageo (cocktail portfolio): Global spirits giant owning multiple RTD cocktail brands including On The Rocks and Captain Morgan RTDs. Could leverage scale to dominate the draft keg and RTD cocktail channels that Bart targets in Ho.Re.Ca.
• Campari Group: Major Italian beverage company with a broad portfolio of spirits and RTD brands (including Crodino, Campari, Aperol). Competes broadly in the Italian cocktail and aperitivo space and could enter draft cocktail kegs with greater resources than Bart.
• Fever-Tree: Premium mixer brand supplying tonic water, ginger beer, and cocktail mixers to the hospitality industry. Adjacent to Bart's cocktail ecosystem and competing for the same Ho.Re.Ca shelf and tap space.
• Italicus Rosolio di Bergamotto: Italian premium liqueur brand used in cocktails, distributed broadly in Ho.Re.Ca. Comparable Italian roots and hospitality channel focus, though positioned as a single cocktail ingredient rather than a complete RTD solution.

Direct peers

• NIO Cocktails: Italy/UK-founded premium RTD cocktail brand selling pre-mixed cocktails in single-serve pouches for on-trade and consumer channels. Operates in the same Italian RTD cocktail category as Bart with comparable target customers in hospitality.
• Cutwater Spirits: US-based RTD cocktail brand (owned by Anheuser-Busch) producing canned and bottled pre-mixed cocktails for retail and on-premise consumption. Directly comparable RTD cocktail manufacturing and brand model.
• Tails Cocktails: Premium RTD cocktail brand offering bartender-quality pre-mixed cocktails in single-serve bottles for hospitality and home consumption. Comparable product format (glass-bottled ready-to-serve cocktails) and Ho.Re.Ca channel focus.
• On The Rocks: Premium RTD cocktail brand (owned by Diageo) selling pre-mixed cocktails in glass bottles for on-trade and consumer channels. Closely comparable bottled RTD cocktail proposition and customer base.

Emerging players

• Lyre's Spirit Co. Non-alcoholic spirits brand offering RTD bottled mocktails and spirit alternatives for hospitality. Adjacent category targeting the same bartender-labor and consistency problems Bart addresses, but in the zero-proof segment.
• Three Cents: Premium cocktail mixer brand (tonic, ginger beer, soda) targeting the on-trade hospitality channel across Europe. Overlaps with Bart's Ho.Re.Ca distribution and cocktail-centric value proposition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@bartcocktail
• Facebookfacebook.com/bartcocktail
• Instagraminstagram.com/bartcocktail

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BART S.R.L.