What YMCA WELLINGTON AND DISTRICT does

YMCA Wellington and District is a UK-registered charity (Charity No: 1172479, Company No: 10405070) operating since 1859 from Consort House in Wellington, Telford, Shropshire. It delivers supported housing and related services for vulnerable young people aged 16–25 across Wellington, Telford and surrounding communities, with an accommodation portfolio that has grown from 12 units in the 1990s to 40 bedspaces of supported accommodation, supplemented by 28 affordable one-bedroom apartments opened at the New College development on King Street in 2024. Its core products are Supported Housing (up to two years of accommodation with 24/7 staff, life-skills training, safeguarding, mental health and family support), Short Term Supported Accommodation (commissioned by Telford & Wrekin Council from 1 April 2026), New College Apartments (move-on housing for 18–25 year olds in employment or paid training, let at 80% or less of local market rents), and The Holly Project (a free, lived-experience-led support service for survivors of Child Sexual Exploitation and their families).

The organisation is not a technology business; its offering rests on physical accommodation, trained support staff and multi-agency referral partnerships, with no proprietary software, app, or AI components disclosed. Its business model is primarily government-commissioned: Telford & Wrekin Council nominates residents for supported housing and, from April 2026, contracts YMCA Wellington and District to deliver Short Term Supported Accommodation services, with revenue covering operational accommodation and support costs. Secondary revenue streams include Personal Contributions from New College residents and donation-funded activities (the Step Up programme and Holly Project activities). Go-to-market is referral-led through the Council's Nominations Team, leaving-care services, social services, and safeguarding agencies, with direct application pathways only for New College Apartments and The Holly Project. Leadership is provided by a Board of Trustees and a Senior Management Team led by CEO Louisa Howells-Morgan (appointed March 2026).

Name

YMCA WELLINGTON AND DISTRICT

Legal name

Young Men's Christian Association Wellington and District

Website

https://ymcawellington.co.uk

Company type

Private

Founded year

1859

Operating status

Operating

Headcount range

1–10 employees

Short description

YMCA Wellington and District is a Telford-based registered charity providing supported housing, short-term accommodation, affordable move-on apartments, and a specialist CSE support service for vulnerable young people aged 16–25 in Wellington, Telford and surrounding communities, primarily commissioned by Telford & Wrekin Council.

Ownership category

akta.pro rank

Product category

Supported Housing Services

NAICS

Child and Youth Services (62411)

SIC

Services-Social Services (8300)

akta.pro primary industry

Youth Housing, Foster Care & Wraparound Support (Education-Linked) Nonprofits (BPAGADAO)

akta.pro secondary industry

Housing Assistance & Homeless Services (BPAGAEAB)

Keywords

• Supported housing services
• Youth homelessness support
• Affordable housing provision
• CSE survivor support
• Community charity services

Headquarters

HQ city

Wellington, Telford

HQ country

United Kingdom

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Government Contracts and Commissioning: Primary revenue from commissioned services by Telford & Wrekin Council for Short Term Supported Accommodation (from April 2026) and Supported Housing services. Revenue covers operational costs of accommodation and support services.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

YMCA Wellington and District provides supported housing, short-term supported accommodation, move-on apartments, and specialist support for survivors of Child Sexual Exploitation for young people aged 16-25 in Wellington, Telford and surrounding communities. Core services include personalised support plans, life skills training, mental health and counselling support, education and employment access, and 24/7 staff presence across approximately 40 bedspaces and 28 move-on apartments.

Product overview

YMCA Wellington and District is a charity offering a portfolio of housing and support services for young people. The core offerings include Supported Housing (16-25 year olds, up to 2 years), Short Term Supported Accommodation (commissioned by Telford & Wrekin Council), New College Apartments (move-on housing for 18-25 year olds in employment/training), and The Holly Project (specialist CSE support service). The organization also accepts donations to support its Step Up programme and Holly Project initiatives. Services are delivered across Wellington, Telford and surrounding communities from locations including Consort House, Flora Dugdale House, and the New College development.

Differentiator

Problem solved

Functional benefit

Products and services

• Supported Housing Supported housing service for young people aged 16-25 who are homeless or have a housing need. Support includes life skills, budgeting, sexual health, education access, employment support, counselling, mental health services, and family relationship building. Support can last for up to two years with 24/7 staff availability across approximately 40 bedspaces.
• Short Term Supported Accommodation Safe, secure, and supportive housing for up to 2 years with tailored support to meet individual needs, providing a focused support pathway towards independence with access to education, employment, and wellbeing support. Commissioned by Telford & Wrekin Council from 1st April 2026.
• New College Apartments Move-on housing for 18-25 year olds currently in employment, apprenticeship, or paid training programme. Self-contained one-bedroom apartments in a Grade II listed building with electric panel heating, fitted kitchen, and affordable rent set at 80% or less of local market rents.
• The Holly Project Free, independent support service for survivors of Child Sexual Exploitation (CSE) and their families with a connection to Telford and Wrekin. Led by people with lived experience of CSE, offering confidential, judgement-free support including crisis support, emotional support, advocacy, creative activities, and help accessing other services.

Quantifiable outcome

• 100% personalised support plans for residents
• +4 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Telford & Wrekin CouncilcoreStrategic or Co-development Partner · 1 April 2026Telford & Wrekin Council commissioned YMCA Wellington and District to deliver Short Term Supported Accommodation services from 1st April 2026. This is the primary commissioning relationship for supported housing services, ensuring individuals with identified housing and support needs are appropriately assessed and supported.

Scale indicators7 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• Look Ahead Housing and Care: Large UK supported housing and care provider operating commissioned services for vulnerable adults and young people. Comparable as a scaled, contract-funded housing-plus-support operator.
• Sanctuary Housing: Major UK social housing provider delivering affordable and supported housing across multiple regions. Broad incumbent for the affordable housing and move-on rental model at New College Apartments.
• YMCA England & Wales: National umbrella body for the YMCA movement in England and Wales. Broad incumbent that defines standards, brand and national partnerships under which YMCA Wellington and District operates.

Regional players

• St Basils: Birmingham and West Midlands-based charity delivering supported housing and prevention services for young people at risk of homelessness. Regional peer operating a closely analogous model in the same macro region as YMCA Wellington.
• YMCA Shropshire (Telford & Shropshire YMCA): Local YMCA operating in Shropshire including overlapping communities with Telford. Regional peer sharing the YMCA brand, supported housing model, and youth homelessness focus.

Direct peers

• Depaul UK: UK charity providing accommodation and support for young people experiencing homelessness and exploitation. Comparable in service mix (housing plus wraparound support) and in reliance on local authority contracts.
• Centrepoint: UK national charity providing supported housing and services for young people aged 16-25 experiencing homelessness. Direct peer given similar beneficiary age band, housing-plus-support model, and reliance on local authority commissioning.
• YMCA Black Country Group: Sister YMCA charity operating supported housing and community services for young people in the neighbouring Black Country region of the West Midlands. Direct peer as a fellow autonomous local YMCA delivering the same housing-plus-support model.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/ymca-wellington-and-district

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about YMCA WELLINGTON AND DISTRICT