LACHU E HIJOS SL

What LACHU E HIJOS SL does

LACHU E HIJOS SL is a family-owned Spanish limited company (Sociedad Limitada) operating the Yogi Jeans retail brand from Las Palmas de Gran Canaria in the Canary Islands. The company runs an omnichannel fashion retail business combining physical stores across the Canary Islands with an e-commerce site, selling men's, women's, and kids apparel and accessories drawn from a portfolio of 40+ premium international brands including Calvin Klein, Tommy Hilfiger, Armani Exchange, Hugo Boss, and Ralph Lauren. Its in-house/private-label categories include the Summer Time collection, a Curvy line, and a Kids segment, broadening the assortment beyond licensed premium brand resale. The company employs 5 people and targets end consumers in the Canary Islands market.

The business model is direct-to-consumer retail of branded and curated apparel, with unit prices ranging from roughly €15 for entry items to approximately €495 for premium pieces. The e-commerce platform is built on PrestaShop, the company offers free shipping for orders above €30 with 24-72 hour delivery across the islands, and has integrated SeQura buy-now-pay-later financing to broaden payment accessibility. Marketing is conducted through Facebook, Instagram, and an email newsletter that issues a 10% welcome discount. The company has also received FEDER (European Regional Development Fund) co-financing under the FSE+ 2021-2027 program to support the digital transformation of its commercial processes in the post-COVID recovery period.

Name

LACHU E HIJOS SL

Legal name

LACHU E HIJOS SL

Website

https://yogijeans.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Family-owned Spanish fashion retailer operating the Yogi Jeans brand, selling 40+ premium international labels plus private lines across men's, women's, and kids via physical stores and e-commerce in the Canary Islands.

Ownership category

akta.pro rank

Headquarters

HQ city

LAS PALMAS DE GRAN CANARIA, Las Palmas

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Retail merchandise sales: One-time transaction sales of clothing, footwear, and accessories. Customers purchase individual items at listed prices with free shipping threshold of €30.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

LACHU E HIJOS SL operates Yogi Jeans, an omnichannel specialty fashion retailer serving the Canary Islands market through both an e-commerce platform (yogijeans.com) and physical retail stores. The company sells clothing, footwear, and accessories for men, women, and children, curating a portfolio of over 40 premium international brands (Tommy Hilfiger, Calvin Klein, Ralph Lauren, Karl Lagerfeld, Guess, Lacoste, Michael Kors, Birkenstock, etc.) alongside its own Yogi Jeans branded merchandise, with free shipping on orders over €30 and 24–72 hour delivery across all Canary Islands.

Product overview

Yogi Jeans is an e-commerce fashion retail platform operated by LACHU E HIJOS SL, serving the Canary Islands market. The company operates a single unified online store (yogijeans.com) built on PrestaShop, offering a comprehensive fashion assortment across men's, women's, and children's categories. The platform sells both its own Yogi Jeans branded products alongside an extensive portfolio of over 40 premium international fashion brands including Tommy Hilfiger, Calvin Klein, Guess, Lacoste, Ralph Lauren, Michael Kors, Karl Lagerfeld, New Balance, Boss, Hugo, Diesel, and Armani Exchange. Product categories span clothing, footwear, and accessories including bags, watches, jewelry, and travel luggage. The business model combines direct-to-consumer online sales with physical retail locations throughout the Canary Islands.

Differentiator

Problem solved

Functional benefit

Products and services

• Yogi Jeans Online Store E-commerce fashion retail platform selling clothing, footwear, and accessories for men, women, and kids in the Canary Islands, offering both own-brand and premium international designer labels.
• Physical Retail Stores Multiple physical store locations across the Canary Islands offering in-person shopping of premium and own-brand fashion merchandise.
• Premium Brands Portfolio Curated portfolio of over 40 premium fashion brands including Tommy Hilfiger, Calvin Klein, Guess, Lacoste, Ralph Lauren, Michael Kors, Karl Lagerfeld, New Balance, Boss, Hugo, Diesel, Armani Exchange, and others.
• Summer Time Collection Seasonal beach and summer wear including towels, flip-flops, swimwear, and bikinis for men, women, and kids.

Quantifiable outcome

• Delivery to all Canary Islands within 24-72 hours
• +1 more outcomes

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Primark: International value apparel retailer with physical stores across the Canary Islands. Overlaps with Yogi Jeans on broad men's, women's, and kids' fashion assortment at value price points, competing for the same family and youth segments.
• Mango: Barcelona-based global fashion retailer with strong store presence in the Canary Islands and a robust online channel. Competes head-to-head with Yogi Jeans in mid-to-premium women's and men's apparel, footwear, and accessories across the same island geography.
• Bimba y Lola: Spanish contemporary fashion and accessories brand with omnichannel presence in Spain including the Canary Islands. Comparable on premium positioning, women's-led assortment, and accessories depth (bags, small leather goods) similar to Yogi Jeans' premium brand portfolio.
• H&M: Global fast-fashion retailer with multiple physical stores in the Canary Islands plus online delivery to the islands. Comparable on multi-category men's, women's, and kids' fashion at value-to-mid price points and a similar omnichannel retail model.
• Scalpers: Spanish premium-casual fashion brand with physical stores and e-commerce. Directly comparable as a Spanish-origin apparel and accessories brand competing in the same premium-but-accessible segment served by Yogi Jeans' curated premium brand portfolio.
• Lefties (Inditex): Inditex's value fashion chain with growing Spanish and international presence including the islands. Comparable on broad multi-category apparel and accessories at accessible price points, competing for the same value-conscious Canary Islands shopper.
• Cortefiel: Spanish heritage apparel retailer with stores across Spain and an online store serving the Canary Islands. Comparable multi-channel fashion retailer targeting adult men and women with classic and contemporary styles, overlapping directly with Yogi Jeans' core demographic.
• Zara (Inditex): Flagship Inditex brand and Spain's dominant fast-fashion retailer with extensive Canary Islands store coverage and a global e-commerce site. Comparable as a multi-channel apparel and accessories retailer competing for the same Canary Islands fashion shopper across men's, women's, and kids' categories.
• Springfield (Cortefiel Group): Spanish youth/casual fashion chain owned by Cortefiel with stores in the Canary Islands and a Spanish e-commerce site. Comparable as a multi-brand-style casual apparel and accessories retailer targeting the same demographic of Spanish island shoppers.

Broad incumbents

• El Corte Inglés: Spain's leading department store chain with a strong Canary Islands presence. Operates both physical stores and a large e-commerce site selling multi-brand apparel, footwear, and accessories from many of the same premium brands Yogi Jeans carries — directly comparable on assortment, premium positioning, and omnichannel model.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/yogipremiumbrands
• Instagraminstagram.com/yogi.premiumbrands
• LinkedInlinkedin.com/company/lachu-e-hijos-sl

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LACHU E HIJOS SL