Zamzam Bros. Company

What Zamzam Bros. Company does

Zamzam Bros. Company — legally Zamzam Brothers Company for Industry and Trade (شركة زمزم إخوان للتجارة) — is a privately held, family-owned Jordanian food trading and manufacturing business established in 1965 and officially registered with the Ministry of Industry and Commerce under Registration Number 22676. It is headquartered in North Marka, Amman, Jordan, has no parent company and no subsidiaries, and no external institutional, private equity, or public shareholders are identified in the source material. The business began as an import/export operation in the food industry and today serves three commercial segments: hotels, restaurants and catering operations requiring bulk kitchen supply; supermarkets and retail chains carrying its branded shelf products; and wholesale food distributors buying the full range for downstream resale. Its markets are Jordan domestically, with export activity into the wider Middle East.

The operating base is physical food processing rather than technology. In 2010 the company extended beyond trade into manufacturing, establishing a modern vegetable oil, ghee (samna) and shortening production facility, after which the portfolio was broadened into rice, sugar and legumes. Core technical competence sits in vegetable oil refining, ghee production and shortening manufacture. The catalogue spans 176+ products across 21+ categories — corn and sunflower oils, ghee and margarine variants (Baladi, Balava, Butter Flavour, Red Flower), basmati and medium-grain rice, tomato paste and ketchup, pasta cuts, canned legumes and prepared Egyptian/Lebanese/Palestinian recipes, pickles and olives, mayonnaise and sauces, dairy, spices and cooking essentials. The company operates a multi-brand architecture: house brands Karam (the primary line), Zamzam and Melody, alongside distribution of third-party brands Ottima, Meggle, Sysco and Sennor Pepes. Quality positioning rests on displayed ISO, HACCP and HALAL certifications. There is no API, no mobile application, and no software product; the digital surface is a bilingual catalogue website with contact forms and WhatsApp ordering.

Revenue mechanics are conventional one-time product sales rather than recurring contracts. Go-to-market combines direct B2B account relationships with hotels and foodservice buyers, wholesale channel distribution into supermarket chains and distributor networks across Jordan and the region, and a direct-ordering channel for consumers and small businesses via the website and WhatsApp. Pricing is not publicly disclosed — orders route through WhatsApp and a contact form, with negotiated bulk wholesale terms referenced in customer testimonials as "fair wholesale pricing." Demand generation is low-intensity and trust-led: a product-education blog (basmati rice preparation, pomegranate molasses, yalanji), customer testimonials from a hotel procurement manager, a supermarket owner and food distributors, and prominent display of quality certifications rather than paid digital acquisition.

Name

Zamzam Bros. Company

Legal name

Zamzam Brothers Company for Industry and Trade

Website

https://zamzam.com.jo

Company type

Private

Founded year

1965

Operating status

Operating

Headcount range

1–10 employees

Short description

Jordanian food manufacturer and trader founded in 1965, producing vegetable oils, ghee and shortening and distributing 176+ grocery SKUs under Karam, Zamzam and Melody brands to hotels, supermarkets and food distributors across Jordan and the Middle East.

Ownership category

akta.pro rank

Product category

Food Manufacturing and Distribution

NAICS

Food Manufacturing (311), Fruit and Vegetable Preserving and Specialty Food Manufacturing (3114), Specialty Canning (311422), Grain and Oilseed Milling (3112)

SIC

Food And Kindred Products (2000), Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030), Canned, Fruits, Veg, Preserves, Jams & Jellies (2033), Wholesale-Groceries, General Line (5141)

akta.pro primary industry

Specialty Condiments, Sauces & Pickles Wholesale (AFAIAIAJ)

akta.pro secondary industries

Pesto, Cooking Pastes & Concentrated Flavor Bases Manufacturing (AFAKADAN), Dips, Salsas, Relishes & Chutneys Manufacturing (AFAKADAM), Food Ingredients & Commodities Wholesale (Sugar, Flour, Oils, Spices) (AFAIABAK), International Specialty Ingredients & Import Markets (CRAHAFAL)

Keywords

• Cooking oil manufacturing
• Food product distribution
• Ghee and margarine production
• Canned food products
• Food import export

Headquarters

HQ city

Amman

HQ country

Jordan

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Food Product Sales: Sale of manufactured and traded food products including oils, ghee, rice, canned goods, pasta, condiments, and spices to B2B customers (hotels, restaurants, distributors) and retail consumers.

Go-to-market motion3 records

Distribution channels4 records

Marketing channels4 records

Core offering

Zamzam Bros. Company manufactures, imports, exports, and distributes a broad portfolio of food products including cooking oils (corn and sunflower), ghee and margarine, basmati rice, tomato paste, ketchup, pasta, canned legumes and vegetables, pickles, olives, condiments, and sauces. The company operates its own vegetable oil, ghee, and shortening manufacturing facility established in 2010, while also trading and distributing third-party international food brands across Jordan and the Middle East.

Product overview

Zamzam Bros. Company is a Jordan-based food import, export, and trading company established in 1965, operating both as a distributor of third-party brands and as a manufacturer of its own branded products. The company portfolio is organized as a multi-category food portfolio spanning cooking oils (corn oil, sunflower oil), ghee and margarine, rice (basmati and medium grain), tomato products (paste and ketchup), pasta in various cuts, canned foods (legumes, vegetables, and prepared dishes), pickles and olives, condiments and sauces, dairy products, spices, and specialty items. Key proprietary brands include Karam (their primary house brand covering oils, rice, ghee, condiments, and pickles), Zamzam house brand (oils, tomato paste), and Melody (tomato products). The company also distributes international brands including Ottima, Meggle, Sysco, and Sennor Pepes. With 177 total products across 22 categories, the company serves both retail and foodservice channels across local and international markets.

Differentiator

Problem solved

Functional benefit

Brands

• Ottima: Brand of food products distributed by Zamzam.
• Meggle
• Sysco
• Sennor Pepes
• Melody
• Karam

Products and services

• Karam Corn Oil Cooking oil made from corn, available in multiple sizes including 3L, 4.5L, and 5L packaging under the Karam brand for retail and foodservice use.
• Karam Sunflower Oil Sunflower cooking oil sold under the Karam brand, available in sizes ranging from 500ml to 14L for retail and commercial kitchens.
• Zamzam Sunflower Oil Zamzam house brand sunflower oil in 9L packaging for household and small business use.
• Karam Ghee & Margarine Range of ghee and margarine products including vegetable ghee, butter flavour, Baladi, Balava, and Red Flower variants produced at the in-house manufacturing facility.
• Karam Basmati Rice Long-grain basmati rice sold under the Karam brand in various packaging sizes from 500g to 20kg for retail and food service.
• Karam Ketchup Tomato ketchup under the Karam brand, available in multiple sizes from 340mL to 4.5kg.
• Karam Tomato Paste Tomato paste under the Karam brand in various pack sizes from 135gm to 4.25kg for household and food service use.
• Zamzam Tomato Paste House brand tomato paste available in 135ml and 1300gm sizes under the Zamzam brand.
• Melody Tomato Paste Tomato paste under the Melody sub-brand in 1000gm packaging.
• Pasta (Various Cuts) Pasta products including Spaghetti, Vermicelli, Rigatoni, Penne, Fusilli, Small Elbows, Big Elbows, Small Shells, and Big Shells in various pack sizes.
• Canned Food (Legumes and Vegetables) Canned food products including Fava Beans, Broad Beans, Chickpeas, White Beans, Red Kidney Beans, Green Peas, and various prepared recipes in Egyptian, Lebanese, and Palestinian styles.
• Karam Pickles Pickled products under the Karam brand including Pickled Turnip, Grilled Green Olives, Black Olives, Spicy Sliced Olives, Makdous, and Spicy Pickled Garlic.
• Mayonnaise and Sauces Condiments under the Karam brand including Mayonnaise, BBQ Sauce, and Hot Sauce.

Quantifiable outcome

• Consistent quality maintained over decades of operation
• +1 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Halwani Bros. Co. Family-owned Saudi food manufacturer established in the 1940s producing canned foods, dairy, juices, and oils. Closely comparable to Zamzam in vintage, family-owned profile, multi-category food manufacturing, and MENA regional presence.
• National Food Industries Co. (NAFI): Saudi food manufacturer specializing in canned foods, dairy products, oils, and processed items with regional MENA distribution. Comparable product breadth and similar foodservice/retail channel mix to Zamzam.
• Bayara: UAE-based specialty producer of condiments, sauces, pickled vegetables, and tomato products serving MENA retail. Directly comparable product overlap with Zamzam's Karam tomato paste, pickles, and condiment categories.

Broad incumbents

• Almarai: Largest vertically integrated dairy and food company in MENA with extensive bakery, juice, and poultry operations. Overlaps with Zamzam in oils and dairy-adjacent products but operates at vastly greater scale.
• Agthia Group: UAE-based food and beverage conglomerate spanning flour, animal feed, packaged foods, and bottled water. Comparable in regional food manufacturing and distribution but with a broader and more capital-intensive portfolio.
• Savola Group: Largest Saudi food conglomerate with edible oil brands (Afia, Laziza), dairy, and retail operations. Overlaps with Zamzam in oils and packaged foods but operates at far greater scale and breadth as a publicly listed incumbent.
• Americana Group (Kuwait Food Company): Major Kuwaiti/MENA foodservice and packaged food conglomerate operating QSR franchises and food manufacturing. Comparable in multi-category food distribution across MENA but operates at much larger institutional scale.

Regional players

• Tanmiah Food Company: Saudi food company producing poultry, processed foods, and animal feed with MENA distribution. Comparable in regional food manufacturing footprint but differs in primary category mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/zamzam-bros-company

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zamzam Bros. Company