Змінотворці
Kyiv-based Ukrainian non-profit founded in 2019 that provides free online courses taught by successful professionals to teenagers aged 14+ from villages and small towns, as well as IDPs and military families, across 23 regions of Ukraine.
- Company typePrivate
- Founded2019
- HeadquartersKyiv, Ukraine
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Змінотворці does
Змінотворці (Zminotvortsi) is a Kyiv-based Ukrainian non-profit educational organization founded in 2019 that delivers a free, professionally-taught online curriculum to teenagers aged 14 and older from villages and small towns (population under 10,000), as well as to internally displaced persons and children of military personnel. The organization launched its educational pilot year in October 2023 and now operates across 23 regions of Ukraine with 119 memorandums of cooperation signed with rural schools and 1,284+ active participants.
The core product is a curriculum of 12 online courses plus one starter course, taught by recognized Ukrainian practitioners — entrepreneurs, civil servants, athletes, and other successful professionals. Delivery is ~90% synchronous online via Zoom and ~10% offline through camps and intensives (including a Carpathian camp series, with a second held in January 2025). A proprietary "Value Test" is used to screen applicants and measure impact on student aspirations. The organization does not use AI or proprietary technology platforms for instruction; the delivery stack is essentially Zoom plus offline events. Institutional credibility is reinforced by a May 2024 memorandum with the Ministry of Education and Science of Ukraine, a Korosten District Administration memorandum (October 2024), and recognition from the EU Delegation in Ukraine (August 2024).
The business model is that of a grant-funded non-profit: all courses are free to participants, and the organization is financed through donations, foundation grants, and corporate sponsorship. The stated 2024-2025 fundraising target is 74.6 million UAH (~$1.8 million) to scale the program to 20,000 teenagers. Funding sources include major Ukrainian corporates (Nova Poshta, Ukrnafta, MacPaw, Grammarly, Reface, EPAM) and international foundations such as the Education for Equality in Education (EED), ERSTE Foundation, the International Renaissance Foundation, and the Ukraine-Moldova American Enterprise Fund. Governance was professionalized in August 2024 with the appointment of Oksana Liutik as CEO, replacing the founder-led leadership model.
Змінотворці firmographics
Firmographics- Name
- Змінотворці
- Legal name
- Hromadska Orhanizatsiia «ZMİNOTVORTSI» (Громадська організація «ЗМІНОТВОРЦІ»)
- Website
- https://zminotvortsi.org
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Kyiv-based Ukrainian non-profit founded in 2019 that provides free online courses taught by successful professionals to teenagers aged 14+ from villages and small towns, as well as IDPs and military families, across 23 regions of Ukraine.
- Ownership category
- akta.pro rank
Змінотворці industry classification
Industry- Product category
- Youth Education Services
- NAICS
- Educational Services (61), Educational Services (611), Elementary and Secondary Schools (6111)
- SIC
- Services-Educational Services (8200), Services-Social Services (8300)
- akta.pro primary industry
- Integrated Tutoring + Learning Content Platforms (Curriculum + Tutors) (EDANAGAL)
- akta.pro secondary industries
- Online/Hybrid Lifelong Learning Platforms & Open Enrollment Programs (EDAAAEAL), Workshops, Webinars & Live Masterclasses (MPACALAD)
Keywords
Where Змінотворці is headquartered
LocationHeadquarters
- HQ city
- Kyiv
- HQ country
- Ukraine
- HQ region
- Europe
Offices2 records
Markets served
Змінотворці business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Charitable Donations: Individual donors contribute through one-time payments or monthly/annual subscriptions (100 UAH, 200 UAH, 500 UAH options). The organization targets 74.6 million UAH ($1.8 million) to educate 20,000 teenagers.
- Corporate Sponsorship: Business partners provide financial support, in-kind donations (logistics, fuel, snacks), and product sponsorships. Companies like Nova Poshta, Ukrnafta, MacPaw, Grammarly, Reface support programs and events.
- Foundation Grants: International foundations provide grants including Ukraine-Moldova American Enterprise Fund, International Renaissance Foundation, ERSTE Foundation, Nova Ukraine, and European Endowment for Democracy.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free educational programs for teenagers |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Змінотворці product offering
Product offeringCore offering
Змінотворці provides a free, structured educational system for Ukrainian teenagers aged 14+ from villages and small towns (settlements under 10,000 population), consisting of a mandatory Starter Course followed by 12 specialized online courses covering Relationships, Business, Society, State and Politics, Health, Art, Culture, Environment, Economics, National Security, Media and Information, and Technologies. The program is delivered 90% online via Zoom (2 sessions of 1.5 hours per week, up to 16 sessions per course) and 10% offline through weekend intensives and educational camps, with all content taught by practicing professionals rather than traditional teachers.
Product overview
Zminotvortsi is an educational organization offering a comprehensive learning system for teenagers from small towns and villages in Ukraine. The portfolio consists of a Starter Course (mandatory first step for all new participants) followed by 12 specialized online courses covering Relationships, Business, Society, State and Politics, Health, Art, Culture, Environment, Economics, National Security, Media and Information, and Technologies. Each course consists of 2 sessions per week lasting 1.5 hours each, delivered 90% online via Zoom and 10% offline through weekend intensives and educational camps. The program also includes the Zminotvortsi Box (sent upon course completion with items from Ukrainian companies) and the Value Test (research tool on teenage worldview). All 13 courses plus the Starter Course form a complete educational system designed to help teenagers become more aware and prepare for their future.
Differentiator
Problem solved
Functional benefit
Products and services
- Starter Course (Стартовий курс) Mandatory first stage of the Змінотворці program that all new participants complete; uses cross-sectoral sessions to help teenagers consciously choose their further educational trajectory.
- Relationships Course (Стосунки) 14-lesson online course covering interpersonal relationships, conflict resolution, and healthy communication patterns, taught by practicing professionals for Ukrainian teenagers aged 14+.
- Business Course (Бізнес) 13-lesson online course explaining how modern business works, entrepreneurship fundamentals, and practical business knowledge for teenagers aged 14+.
- Society Course (Суспільство) Online course exploring how society functions, social structures, and civic engagement for teenagers aged 14+.
- State and Politics Course (Держава і політика) 12-lesson online course covering how state institutions work, political systems, and civic participation for teenagers aged 14+.
- Health Course (Здоров'я) 16-lesson online course covering physical and mental health, healthy lifestyle, and wellness for teenagers aged 14+.
- Art Course (Мистецтво) 16-lesson online course exploring various forms of art, creative expression, and cultural appreciation for teenagers aged 14+.
- Culture Course (Культура) 14-lesson online course covering cultural phenomena, traditions, and cultural literacy for teenagers aged 14+.
- Environment Course (Довкілля) 16-lesson online course on environmental issues, ecology, and sustainable development for teenagers aged 14+.
- Economics Course (Економіка) 13-lesson online course explaining economic principles, financial literacy, and economic systems for teenagers aged 14+.
- National Security Course (Військова справа) 11-lesson online course on modern warfare, defense systems, and national security understanding for teenagers aged 14+.
- Media and Information Course (Медіа та інформація) 16-lesson online course on media literacy, information verification, critical thinking, and media market understanding for teenagers aged 14+.
- Technologies Course (Технології) 14-lesson online course analyzing technology trends, technological processes, innovations, and the role of science in technology development for teenagers aged 14+.
- Weekend Intensives (Виїзні інтенсиви) Offline intensive programs conducted across regions of Ukraine with interactive sessions drawn from the online course topics, designed to strengthen participant bonds and build community.
- Educational Camps (Освітні табори) Multi-day offsite camps that bring together participants from across Ukraine (e.g., in the Carpathians) for immersive learning experiences following completion of online courses.
- Zminotvortsi Box (Коробка Змінотворця) A reward box sent to participants after completing courses, containing branded items from progressive Ukrainian companies to introduce teenagers to successful Ukrainian businesses.
- Value Test (Ціннісний тест) Research study of the worldview of more than 9,000 Ukrainian teenagers from all regions, providing analytical insights on how youth see the world and their future, used by the public, educators, and state institutions.
Quantifiable outcome
- 371 teenagers currently enrolled in online courses
- +3 more outcomes
Companies that use Змінотворці
Customer profileNamed customers5 records
Segments1 record
Ideal customer profiles1 record
Змінотворці technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Змінотворці partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered minor and core.
- Korosten District AdministrationminorSigned memorandum of cooperation to implement youth development initiatives in Korosten District, Zhytomyr Region
- Нова Пошта (Nova Poshta)coreLogistics partner providing humanitarian support. Contributed to first offsite intensive and regional camp logistics.
- Укрнафта (Ukrnafta)coreProvides fuel for regional trips and school visits enabling Zminotvortsi to reach remote settlements
- Аврора (Aurora)coreRetail chain partner. Co-hosted Business and State intensive with Zminotvortsi at Aurora office in Poltava region. Lesia Klymenko, co-founder, conducted career workshop at second camp.
- Дмитрук (Dmytruk-Foods / KABANOSY)minorFood partner providing snacks for regional trips and events
- MacPawminorIncluded in Zminotvortsi Box with reflective bracelet, part of box contents from progressive Ukrainian businesses
- InfopulseminorIncluded in Zminotvortsi Box with powerbank. COO Lyubov Yudenko listed as patron.
- GrammarlyminorIncluded in Zminotvortsi Box with water bottle
- RefaceminorIncluded in Zminotvortsi Box with notepad and pencil. CTO and co-founder Oles Petriv listed as patron.
- Odgers Berndtson UkraineminorExecutive search firm that donated 5 Starlinks to schools in Kirovohrad, Zhytomyr, Poltava, and Odesa regions to ensure internet access for Zminotvortsi students
- Міністерство освіти і науки України (Ministry of Education and Science of Ukraine)coreSigned memorandum of cooperation in May 2024. Ministry provides informational and organizational support for nationwide educational system and facilitates involvement of children and schools in the program.
- Beetroot FundminorIncluded in Zminotvortsi Box with bandana
- MolfarminorListed as business partner
- Світанок (Svitanok)minorJuice partner included in box and support for events
Scale indicators9 records
Recent moves7 records
Expansion highlights7 records
Змінотворці competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key highlights7 records
Customer concentration
Змінотворці social profiles
Digital presenceЗмінотворці financial estimates
Financial estimateRevenue estimate
Valuation estimate
Змінотворці leadership team
Management profileNumber of profiles
Profiles4 records
Змінотворці funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Змінотворці M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Змінотворці
What does Змінотворці do?
Змінотворці provides a free, structured educational system for Ukrainian teenagers aged 14+ from villages and small towns (settlements under 10,000 population), consisting of a mandatory Starter Course followed by 12 specialized online courses covering Relationships, Business, Society, State and Politics, Health, Art, Culture, Environment, Economics, National Security, Media and Information, and Technologies. The program is delivered 90% online via Zoom (2 sessions of 1.5 hours per week, up to 16 sessions per course) and 10% offline through weekend intensives and educational camps, with all content taught by practicing professionals rather than traditional teachers.
Is Змінотворці a public or private company?
Змінотворці is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Змінотворці founded?
Змінотворці was founded in 2019. It employs 11 to 50 people.
Where is Змінотворці based?
Змінотворці is headquartered in Kyiv, Ukraine, in the Europe region.
How does Змінотворці make money?
Three revenue lines are on record. Charitable Donations are the primary driver. The others are corporate Sponsorship and foundation Grants.
Does Змінотворці have an API?
No public API is recorded for Змінотворці.
What industry is Змінотворці in?
Змінотворці's product category is Youth Education Services. Its primary akta.pro industry code is EDANAGAL, Integrated Tutoring + Learning Content Platforms (Curriculum + Tutors), with a secondary code of EDAAAEAL, Online/Hybrid Lifelong Learning Platforms & Open Enrollment Programs. Its NAICS code is 61 and its SIC code is 8200.