Zwerger & Raab GmbH

What Zwerger & Raab GmbH does

Zwerger & Raab GmbH is a German experiential education provider founded in 1985 and headquartered in Hinterzarten, Baden-Württemberg. The firm designs and delivers outdoor-based team-buildings, leadership training, and process facilitation programs, drawing on a core staff of approximately 11 employees supported by a bench of ~40 freelance trainers and specialized facilitators. It serves corporate clients across the DAX ecosystem — including Bosch, SAP, Daimler, Bayer, BASF, Deutsche Bank, Lufthansa, Siemens, Accenture, Allianz, Porsche, Accor, Deutsche Post, and dm-drogerie — as well as academic institutions such as Universität St. Gallen, with a stated base of 100+ enterprise clients and 1,000+ participants per year.

The service portfolio spans basic outdoor training priced from €95 to multi-day executive programs priced up to €3,190 plus accommodation, delivered in Germany, Switzerland, Austria, France, Denmark, the Netherlands, Spain, and increasingly at international venues including the United States, Indonesia, Costa Rica, Lebanon, China, and Albania. The four Managing Directors are Ursula Raab, Rafaela Zwerger, Reinhard Zwerger, and Stefan Ehrenfried; Rafaela Zwerger joined the leadership circle in 2025 and co-founder Reinhard Zwerger was honored with a Lifetime Achievement Award in March 2025. The business model is professional services: project-based B2B engagements sold direct to enterprise HR/L&D functions, academic co-branded programs, and channel partnerships with sector bodies (e.g., Europa-Park, ACA, Katholische Hochschule Freiburg, Bundesverband).

The company holds formal certifications — Bildungszeitgesetz BW, AWbG NRW, the beQ quality seal, DAV climbing instructor credentials, and ACA canoe instructor credentials — which qualify its programs for subsidized continuing-education bookings in the German market. Revenues are not disclosed; the firm is privately held and operates as a GmbH with no public funding, M&A, or valuation signals in the available data.

Name

Zwerger & Raab GmbH

Legal name

Zwerger & Raab GmbH

Website

https://zwerger-raab.de

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

11–50 employees

Short description

Zwerger & Raab GmbH, founded 1985 in Hinterzarten, Germany, is a B2B experiential education provider delivering outdoor-based team-buildings, leadership training, and process facilitation to 100+ enterprise clients including Bosch, SAP, Daimler, Siemens, and Deutsche Bank, supported by ~40 specialized trainers.

Ownership category

akta.pro rank

Product category

Experiential Education Services

NAICS

Professional and Management Development Training (61143), Business Schools and Computer and Management Training (6114), Professional, Scientific, and Technical Services (54)

SIC

Services-Educational Services (8200), Services-Management Consulting Services (8742)

akta.pro primary industry

Learning & Development (L&D) & Training Management (EDABAIAC)

akta.pro secondary industries

Corporate Learning & Training Content Development (EDAGAKAC), Human Resources (HR) & Talent (SHRM/HRCI) Certifications (EDAAANAE)

Keywords

• Experiential education services
• Outdoor team building
• Corporate training programs
• Wilderness pedagogy training
• Professional development academy

Headquarters

HQ city

Hinterzarten

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Academy Education Programs: Certified training and education programs in experiential education, wilderness pedagogy, coaching, team development, and outdoor skills. Programs run from 2 days to 7 months with fees ranging from 95 EUR to 3,190 EUR plus accommodation costs.
2. Corporate Events and Team Building: Customized corporate events, team building activities, leadership training, and incentive programs for enterprises. Pricing varies by program scope and duration, including international events and activities at Europa-Park.
3. Adventure Education School Trips: Multi-day experiential education programs for school classes in the Southern Black Forest, Vosges, and Swiss Jura regions. Programs focus on wilderness training, team challenges, ecology, and personal development.
4. Gift Vouchers: Academy vouchers sold from 50 EUR in 25 EUR increments, redeemable for all academy courses including systemic experiential education, wilderness education, ACA canoe courses, and coaching programs.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Zwerger & Raab GmbH is an experiential education company that designs and delivers corporate events, team building programs, leadership training, and certified professional education. Their offerings span four main divisions: Corporate Events (teambuilding, incentives, large group events, international programs), Training (team development, leadership training, coaching, change management, vocational training), Akademie (certified programs in systemic experiential education, wilderness-oriented experiential education, wilderness pedagogy, coaching, and team development), and Experiential Education (school class trips and teacher training). The company serves enterprise clients, educational institutions, and individual professionals seeking certification.

Product overview

Zwerger & Raab GmbH is an experiential education company founded in 1985, offering a comprehensive portfolio of services organized into four main divisions: (1) Corporate Event covering team building, incentives, large group events, and international programs; (2) Training including team workshops, leadership development, coaching, change management, and vocational training; (3) Akademie providing certified professional education programs in systemic experiential education, wilderness-oriented experiential education, wilderness pedagogy, canoe courses (ACA), climbing (DAV), nature coaching, team development, and climate education; and (4) Experiential Education for school class trips, teacher training, and sports club programs. The company operates primarily in the Southern Black Forest region with international reach, holding certifications from the Bundesverband Individual- und Erlebnispädagogik e.V. and accreditation under Baden-Württemberg's Bildungszeitgesetz.

Differentiator

Problem solved

Functional benefit

Products and services

• Corporate Events Customized corporate team events and incentive programs including teambuilding, outdoor activities, team challenges, Management by Nature leadership development, raft building and canoeing, large group events for hundreds to thousands of employees, international events, online team events, forest bathing, campfire cooking, creative workshops, and CSR projects. Programs are held at venues including Europa-Park and international locations.
• Training Programs Professional development programs including team development workshops, leadership training (Führungskräfte Training), coaching and process facilitation (Coaching & Prozessbegleitung), retreat programs for social institutions, change management consulting, vocational training for apprentices, and train-the-trainer workshops for instructors and training managers.
• Akademie (Certified Professional Education) Certified education academy offering professional qualifications in coaching and training competence, team development, systemic experiential education (Systemische Erlebnispädagogik), wilderness-oriented experiential education (Wildnisorientierte Erlebnispädagogik), wilderness pedagogy (Wildnispädagogik), nature coaching (Naturcoaching), ACA-certified canoe courses, DAV-certified climbing courses, and the World Climate Game (Weltklimaspiel). Programs run from 2 days to 7 months with fees ranging from 95 EUR to 3,190 EUR plus accommodation.
• Experiential Education School Trips (Klassenfahrten) Multi-day experiential education programs for school classes in the Southern Black Forest, Vosges, and Swiss Jura regions. Programs focus on wilderness training, team challenges, ecology education, personal development, and democracy training. Also includes teacher continuing education (Pädagogische Fortbildungen) available internationally and programs for sports clubs (Programme für Sportvereine).

Quantifiable outcome

• Over 1000 students participate in school programs annually
• +1 more outcomes

Named customers15 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

18 partnerships are on record, tiered core and minor.

• Bundesverband Individual- und Erlebnispädagogik e.V.coreStrategic or Co-development PartnerThe industry association for experiential education in Germany. Managing Director Reinhard Zwerger serves on the executive board. Company is among the first two providers certified for both school trips and professional education programs with the 'Qualität in der Individual- und Erlebnispädagogik – Mit Sicherheit pädagogisch!' quality seal.
• Europa-ParkcoreStrategic or Co-development PartnerCooperation partner for team events at Europa-Park. The park and hotels provide excellent conditions for outdoor and indoor experiences from 2 to 2000 participants. Customized team programs offered within the theme park setting.
• American Canoe Association (ACA)coreStrategic or Co-development PartnerAll canoe instructors and whitewater rescue specialists trained to Instructor Level 3 according to ACA standards, the oldest canoe association worldwide. Company offers certified ACA canoe courses and instructor training.
• Katholische Hochschule FreiburgcoreStrategic or Co-development PartnerInstitute for Scientific Continuing Education (IWW) partnership allowing KH students to earn 'Erlebnis- und Umweltpädagogik' (ERLUm) supplementary qualification. Company provides teaching through Rafaela Zwerger as lecturer.
• The Adventure Company FreiburgminorChannel Partner/ Reseller/ DistributorPartner for outdoor equipment provision. Participants in continuing education programs receive 15% discount. Provides equipment consultation and outdoor supplies.
• Target e.V. (Rüdiger Nehberg)minorStrategic or Co-development PartnerHuman rights organization founded by Rüdiger Nehberg. 10% of revenue from all wilderness courses supports Target's human rights projects. Long-standing friendship relationship since over 25 years.
• Institut einS - Systemische AusbildungenminorStrategic or Co-development PartnerFounded by Oliver Dorgerloh, who contributed significantly to the company's book 'Außen handeln – Innen schauen'. Provides systemic thinking and training continuing education programs.
• Gantenbein ConsultingminorImplementation/ SI/ Consulting PartnerLong-standing partner in change management and organizational development. Collaborates on transformation projects with corporate clients.
• Bushcraft NorthminorChannel Partner/ Reseller/ DistributorRecommended partner for bushcraft and survival courses in northern Germany. Chris and team offer bushcraft, survival, hunting, and woodcraft courses with similar passion for nature as the company.
• Parkhotel AdlerminorOthers5-star resort with large hotel park in Hinterzarten. Recommended accommodation partner for residential programs.
• Hotel Vier Jahreszeiten am SchluchseeminorOthersConference and vacation hotel in High Black Forest region. Recommended venue for team events and conferences.
• Der BruderhofminorOthersHistoric 1679 Black Forest estate converted to unique event venue. Offers distinctive ambiance for corporate events, think tanks, and team retreats. Located in Southern Black Forest.
• BiWAz - Bildung in WANDELzeiten gGmbHminorStrategic or Co-development PartnerPartner for climate education and environmental programs in Northern Black Forest. Offers 'KlimaWANDELtage' for school classes, teacher training, and philosophical dialogue programs. Co-conducts World Climate Game workshops.
• Luft & LeeminorChannel Partner/ Reseller/ DistributorPartner for outdoor workshops and seminars in resilience, resources, potential work, orientation, communication, and team development. Offers accessible, inclusive programs.
• Wildsport ToursminorChannel Partner/ Reseller/ DistributorRecommended partner for canoe tours on the Upper Rhine (Altrhein). Provides group canoe and school/youth group programs.
• Steiert ReisenminorChannel Partner/ Reseller/ DistributorPartner for bus transfers to and from program locations.
• Der Ziel VerlagminorChannel Partner/ Reseller/ DistributorPublisher of company's book 'Außen handeln – innen schauen'. Specialized professional publisher for experiential education and training materials.
• Outdoor Erste Hilfe (Outdoor Schule Süd)minorChannel Partner/ Reseller/ DistributorRecommended partner for outdoor first aid courses. Highly recommended for anyone active outdoors.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Regional players

• EOS Erlebnispädagogik Osnabrück: Northern Germany-based experiential education provider focused on class trips, teacher training, and youth programs — comparable offering but operates in a different regional geography than the Black Forest-anchored Zwerger & Raab.
• Waldritter / Wildnisschule Teutoburger Wald: Germany-based wilderness school offering bushcraft, survival, and nature pedagogy courses; comparable to Zwerger & Raab's Wildnis / Naturcoaching academy programs but operating in northern Germany.

Broad incumbents

• Metaplan GmbH: Larger German consultancy specializing in facilitation, strategy development, and organizational change management — overlapping with Zwerger & Raab's coaching, change management, and large-group workshop offerings but from a more traditional consulting angle.
• National Outdoor Leadership School (NOLS): US-based global leader in wilderness education and leadership training; broader scope than Zwerger & Raab but directly comparable on outdoor pedagogy, certification programs, and leadership development curricula.

Direct peers

• Abenteuer Lernen e.V. Non-profit association delivering experiential education (Erlebnispädagogik) class trips, teacher training, and certification programs — overlapping with Zwerger & Raab's school division and academy certification offerings.
• Outdoor Unlimited GmbH: German experiential training provider offering outdoor team events, action learning, and corporate adventure programs — closely comparable service mix and target customer base.
• Teamgeist GmbH: Provider of corporate team events and incentive programs across Germany with a similar indoor/outdoor team-building portfolio and direct overlap on DAX-class enterprise clients.
• Schattenspringer GmbH: Germany-based provider of outdoor team training, coaching, and experiential education for corporate and school clients; competes head-to-head with Zwerger & Raab in team development and adventure-based leadership programs.
• Projekt Spiel und Sport / Hajo Hoffmann: Long-established German provider of outdoor team-building events, action learning, and experiential education for corporate and school clients — overlapping on methodology and customer segments.
• Outward Bound Deutschland: German arm of the global outdoor experiential education network, offering team-building, leadership courses, and wilderness programs to corporate clients and schools — directly comparable to Zwerger & Raab's core offering across DACH.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCX8amI-dLTn2L0FGDvEqOrg?view_as=subscriber
• Facebookfacebook.com/Zwerger-Raab-GmbH-133010500097502
• LinkedInlinkedin.com/company/zwerger-raab-gmbh
• Instagraminstagram.com/zwerger_raab

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zwerger & Raab GmbH