gocallhub.com

What gocallhub.com does

HUB International New England is an independent insurance brokerage operating as a regional division of HUB International, distributing personal, commercial, and group benefits insurance products across five New England states (Massachusetts, New Hampshire, Maine, Vermont, Rhode Island). The company was acquired by HUB International in March 2020, when the predecessor entity Insurance Center of New England (ICNE) was folded into HUB International's brokerage network. Operations are supported by 575+ employees working out of 27 local offices, with customer engagement handled through in-person visits, a toll-free phone line (833-GoCallHUB), email, online quote forms, and the CSR24 self-service client portal that provides business customers 24/7 access to policies, certificates of insurance, auto ID cards, and claims reporting.

The product portfolio is organized into three horizontal segments: personal lines (car, homeowners, condo, renters, flood, umbrella, life, motorcycle, recreational vehicle, collector car, pet, and rental investment property insurance); commercial lines (general liability, workers' compensation, commercial auto, commercial property, cyber liability, human services, manufacturing, property management, used auto dealership, and artisan/contractor coverage); and employee benefits (group benefits, voluntary benefits, group life insurance). Because HUB International New England is an independent brokerage rather than a carrier, it does not underwrite risk; instead it places policies with a broad ecosystem of carrier partners (including Safeco, Arbella, Chubb, Hanover, Plymouth Rock, Pure, Philadelphia Insurance, Mapfre, and others) and earns commission revenue on each policy placed. Pricing is quote-based and varies by risk profile, coverage type, and carrier relationship, with no publicly disclosed standard rate card.

Customer concentration is low: the book of business spans thousands of individual policyholders and a diverse set of small and mid-sized commercial accounts across multiple verticals. The firm is privately held within HUB International, does not trade on a public exchange, and has not publicly disclosed revenue figures. Recent strategic activity has centered on integrating into the parent organization, building out the personal-lines team through a trainee program, strengthening finance and benefits-practice leadership, and modernizing service delivery through the Client Advisory Team structure and CSR24 portal.

Name

gocallhub.com

Legal name

HUB International New England

Website

https://gocallhub.com

Company type

Private

Operating status

Operating

Short description

HUB International New England is a privately held independent insurance brokerage distributing personal, commercial, and group benefits insurance across five New England states via 27 local offices, 575+ employees, and carrier partnerships, serving individuals and SMBs since its 2020 acquisition by HUB International.

Ownership category

akta.pro rank

Product category

Insurance Brokerage Services

NAICS

Agencies, Brokerages, and Other Insurance Related Activities (5242), Insurance Agencies and Brokerages (524210), Direct Life, Health, and Medical Insurance Carriers (52411)

SIC

Insurance Agents, Brokers & Service (6411), Life Insurance (6311), Accident & Health Insurance (6321)

akta.pro primary industry

Specialty Insurance Brokerage (Marine, Aviation, Cyber, Professional Lines) (FSAEADAJ)

akta.pro secondary industries

Small Business BOP (Main Street) (FSAJAFAA), Nonprofit / Social Services BOP (FSAJAFAM), Light Manufacturing / Small Industrial Package (FSAJAFAJ)

Keywords

• Insurance brokerage services
• Personal auto insurance
• Commercial property insurance
• Workers compensation insurance
• Employee benefits insurance

Headquarters

HQ city

East Longmeadow

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Insurance Commissions: As an independent insurance brokerage, HUB International New England earns commissions from insurance carriers for policies placed. They partner with multiple insurance carriers to offer optimal coverage options to clients.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

HUB International New England is an independent insurance brokerage that places personal, commercial, and group benefits insurance policies on behalf of clients through partnerships with multiple insurance carriers. The company earns commissions from carriers for policies placed and provides risk management, claims advocacy, and policy servicing across 27 New England locations. Its service offering spans personal lines (auto, home, life, recreational vehicles, pet), commercial lines (general liability, workers' compensation, cyber, manufacturing, property management), and employer group benefits.

Product overview

HUB International New England operates as an independent insurance brokerage offering a comprehensive portfolio of personal and commercial insurance products. The company provides personal lines including Car Insurance, Homeowners Insurance, Condo Insurance, Renters Insurance, Flood Insurance, Umbrella Insurance, Life Insurance, Motorcycle Insurance, Pet Insurance, Recreational Vehicle Insurance, and Collector Car Insurance. For business clients, offerings include General Liability Insurance, Workers' Compensation Insurance, Commercial Auto Insurance, Commercial Property Insurance, Cyber Liability Insurance, Human Services Insurance, Manufacturing Insurance, Property Management Insurance, Used Auto Dealership Insurance, and Artisan & Contractor Insurance. Employee Benefits services include Group Benefits Insurance, Voluntary Employee Benefits, and Group Life Insurance. Additionally, the company offers a self-service portal called CSR24 for business clients to manage their insurance policies online. The product portfolio functions as a unified brokerage service connecting clients with multiple insurance carrier partners to match coverage needs with optimal protection.

Differentiator

Problem solved

Functional benefit

Products and services

• Car Insurance

Quantifiable outcome

• One of the largest privately owned, independent insurance agencies in Massachusetts

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

14 partnerships are on record, tiered core and minor.

• Safeco InsurancecoreChannel Partner/ Reseller/ DistributorInsurance carrier partner providing personal and commercial insurance products through HUB International New England
• Arbella InsurancecoreChannel Partner/ Reseller/ DistributorRegional insurance carrier partner offering personal and commercial coverage options
• Andover CompaniescoreChannel Partner/ Reseller/ DistributorInsurance carrier partner providing coverage options for personal insurance products
• Safety InsurancecoreChannel Partner/ Reseller/ DistributorMassachusetts-based insurance carrier partner
• Central Insurance CompaniescoreChannel Partner/ Reseller/ DistributorInsurance carrier partner providing personal and commercial insurance products
• GFA Credit UnionminorChannel Partner/ Reseller/ DistributorCredit union partnership offering insurance products to credit union members
• AIM Mutual InsurancecoreChannel Partner/ Reseller/ DistributorWorkers compensation insurance carrier partner
• ChubbcoreChannel Partner/ Reseller/ DistributorLarge commercial and personal insurance carrier partner offering high-value coverage options
• Hanover Insurance GroupcoreChannel Partner/ Reseller/ DistributorInsurance carrier partner providing commercial and personal insurance products
• Mapfre InsurancecoreChannel Partner/ Reseller/ DistributorInsurance carrier partner offering personal and commercial coverage options
• Philadelphia Insurance CompaniescoreChannel Partner/ Reseller/ DistributorSpecialty insurance carrier partner for commercial insurance products
• Plymouth Rock InsurancecoreChannel Partner/ Reseller/ DistributorMassachusetts-based insurance carrier partner for personal insurance
• Pure InsurancecoreChannel Partner/ Reseller/ DistributorHigh-value home insurance carrier partner
• Vermont Mutual Insurance GroupcoreChannel Partner/ Reseller/ DistributorRegional insurance carrier partner serving New England area

Scale indicators3 records

Recent moves8 records

Expansion highlights4 records

Direct peers

• AssuredPartners: A fast-growing private insurance brokerage built through regional acquisitions, with a comparable model of regional hubs serving commercial and personal lines.
• USI Insurance Services: A mid-size national insurance brokerage and employee benefits firm with similar product breadth (P&C, benefits, specialty) and a comparable independent-agency distribution model.
• Brown & Brown Insurance: A national insurance brokerage with a diversified P&C and benefits book, comparable in business model as an independent agency placing business across multiple carriers.
• Acrisure: A large private insurance brokerage that has scaled rapidly through acquisitions of regional agencies, comparable in private-equity-backed growth trajectory and brokerage model.
• Cross Insurance: A large New England-based independent insurance brokerage offering personal, commercial, and benefits products across the same regional footprint, making it the closest direct competitor to HUB International New England.

Broad incumbents

• Arthur J. Gallagher & Co. A large publicly traded global insurance brokerage with overlapping P&C, benefits, and risk-management capabilities, serving as a broader incumbent competitor.
• Aon: A global professional services firm with a major insurance brokerage division, competing for larger commercial accounts in the same P&C and benefits space.
• Marsh & McLennan: One of the largest global insurance brokerages and parent of Marsh, offering overlapping commercial insurance brokerage capabilities with vastly greater scale.

Regional players

• The Rowley Agency: A regional New England insurance agency offering personal and commercial lines, comparable in geography and independent-agency distribution model though smaller in scale.

Others

• HUB International (parent): The parent brokerage platform that acquired HUB International New England in 2020; relevant as the strategic acquirer and network that defines carrier access, technology, and growth opportunities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about gocallhub.com