Pincus Plastic Surgery

What Pincus Plastic Surgery does

Pincus Plastic Surgery is a privately held, founder-owned boutique plastic surgery practice founded in 2019 by Dr. David J. Pincus, MD, FACS, operating two clinical locations: 50 Route 111, Suite 300 in Smithtown, NY (Long Island headquarters) and 875 Meadows Road #313 in Boca Raton, FL (South Florida, opened 2024). The practice provides a full menu of cosmetic surgical procedures across face (Quiet Facelift, SMAS facelift, Deep Plane facelift, neck lift, eyelid surgery, rhinoplasty, otoplasty, skin resurfacing), breast (augmentation, reduction, lift, revision, implant removal, reconstruction, nipple correction), and body (Mommy Makeover, tummy tuck including a proprietary drainless technique, liposuction, arm lift, thigh lift, BBL, body lift, proprietary Body by Pincus comprehensive contouring, fat transfer), plus male-specific procedures (gynecomastia, male body contouring) and reconstructive breast surgery. Its non-surgical division, Empowerment Medspa, layers injectables (BOTOX, Dysport, Xeomin, Jeuveau, JUVEDERM, Restylane, Belotero, Radiesse, RHA), laser/light devices (BBL, MOXI, HALO, Lumecca, Contour TRL), and RF platforms (Morpheus8, truSculpt iD, truFlex, BODYtite IgniteRF, Define, Evoke).

The practice runs a service-based, consumer-pay business model with consultation-driven, quote-based pricing that is not publicly disclosed; revenue is generated one procedure at a time from individual patients, supported by third-party financing partnerships (Cherry, CareCredit, Alphaeon Credit) and an out-of-town patient infrastructure including virtual consultations and hotel partnerships (Hyatt Regency Long Island, Radisson Hauppauge, Hampton Inn, Three Village Inn, Holiday Inn Express). Patient acquisition is sales-led, combining SEO-optimized local landing pages for Smithtown and Boca Raton, an active blog, broad social media presence (Facebook, Instagram, TikTok, Threads, YouTube), PR placements in Forbes, Vogue, Hamptons, Modern Luxury Manhattan/Palm Beach, CNBC, Discovery, E! News, Travel Channel, and a Times Square billboard, plus patient testimonials and a 5-star Google rating with hundreds of reviews.

Ownership is concentrated in Dr. Pincus as founder and lead surgeon, with no evidence of external equity, PE, or VC involvement; clinical capacity is supported by a physician assistant, registered nurse, and nurse practitioner. Trademarks are registered for the practice name and proprietary procedure brands (Quiet Facelift, Body by Pincus, plus the Smithtown Plastic Surgery, Boca Plastic Surgery, and Empowerment Medspa sub-brand marks). Operating geographies are the USA (NY and FL), with no disclosed international operations.

Name

Pincus Plastic Surgery

Legal name

Pincus Plastic Surgery™

Website

https://pincusplasticsurgery.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Pincus Plastic Surgery is a founder-owned boutique plastic surgery practice founded by Dr. David J. Pincus, MD, FACS in 2019, operating two clinical locations in Smithtown, NY and Boca Raton, FL, serving individual cosmetic and reconstructive patients across face, breast, and body surgical procedures plus a non-surgical Empowerment Medspa division.

Ownership category

akta.pro rank

Product category

Cosmetic Surgery Services

akta.pro industry

PRIMARYHLAKAMAG

Facial Plastic & Reconstructive Surgery (ENT)

Healthcare & Life Sciences/Specialist Medical Practice/Otolaryngology (ENT)

SECONDARYHSALADAI

Microneedling / Collagen Induction Therapy

Home & Personal Services/Personal Care & Beauty Services/Skincare & Facial Services

SECONDARYTHAKAIAD

Cosmetic & Plastic Surgery Tourism Agencies

Travel & Hospitality/Travel Agencies, Tour Operators & OTAs/Medical Tourism Agencies & Facilitators

Keywords

• Plastic surgery services
• Cosmetic procedures
• Non-surgical aesthetics
• Facial rejuvenation
• Body contouring

Headquarters

HQ city

Ny Tolstrup

HQ country

Denmark

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Surgical Procedures: One-time surgical procedures including breast augmentation, breast reduction, breast lift, tummy tuck, liposuction, Brazilian butt lift, facelift, rhinoplasty, mommy makeover, male procedures, and more.
2. Non-Surgical/Medspa Services: Empowerment Medspa offering injectables (BOTOX, dermal fillers), laser treatments (HALO, MOXI, BBL, Morpheus8), body contouring (truSculpt, truFlex, BodyTite), and skin care treatments.
3. Financing Services: Partnership with Cherry, CareCredit, and Alphaeon Credit for patient financing, enabling patients to pay for procedures over time.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Pincus Plastic Surgery is a board-certified private plastic surgery practice offering surgical and non-surgical aesthetic procedures. The practice provides facial rejuvenation (facelift, eyelid surgery, rhinoplasty), breast surgery (augmentation, reduction, lift, reconstruction), body contouring (tummy tuck, liposuction, mommy makeover, Brazilian butt lift), male plastic surgery, and a non-surgical medspa line (Empowerment Medspa) offering injectables, laser, and radiofrequency treatments.

Product overview

Pincus Plastic Surgery is a luxury plastic surgery practice offering surgical and non-surgical aesthetic procedures. The practice operates two locations: Smithtown, NY (Long Island) and Boca Raton, FL (South Florida). Surgical offerings include facial procedures (Facelift with Quiet Facelift, Traditional SMAS Facelift, Deep Plane Facelift, Neck Lift, Eyelid Surgery, Nose Surgery, Ear Surgery, Skin Resurfacing), breast procedures (Augmentation, Reduction, Lift, Revision, Implant Removal, Reconstruction, Nipple Correction), and body procedures (Mommy Makeover, Tummy Tuck with drainless option, Liposuction, Arm Lift, Thigh Lift, Brazilian Butt Lift, Body Lift, Body by Pincus comprehensive contouring, Fat Transfer). The practice also offers male-specific procedures (Male Plastic Surgery, Gynecomastia Surgery). The non-surgical division, branded as Empowerment Medspa, provides injectables (BOTOX, Dysport, Xeomin, Jeuveau, JUVEDERM, Restylane, Belotero, Radiesse, RHA Collection), laser treatments (BBL, MOXI Laser, HALO Laser, Lumecca IPL), radiofrequency treatments (Morpheus8, Evoke, Define, truSculpt iD, truFlex, BODYtite IgniteRF), and skin care procedures. The practice combines surgical innovation with compassionate patient care, employing combination techniques for natural results.

Differentiator

Problem solved

Functional benefit

Products and services

• Facial Rejuvenation Surgery Surgical procedures including facelift, Quiet Facelift, Traditional (SMAS) Facelift, Deep Plane Facelift, neck lift, eyelid surgery, rhinoplasty, otoplasty, and laser skin resurfacing for facial aging reversal and aesthetic enhancement.
• Breast Surgery Breast enhancement procedures including breast augmentation with saline or silicone implants, breast reduction, breast lift (mastopexy), breast revision, breast implant removal, breast reconstruction following mastectomy/lumpectomy, and nipple correction.
• Body Contouring Surgery Body sculpting procedures including tummy tuck (abdominoplasty), liposuction, arm lift (brachioplasty), thigh lift, Brazilian butt lift via fat transfer, body lift after weight loss, fat transfer, and the proprietary 'Body by Pincus' comprehensive contouring program.
• Mommy Makeover Customizable combination of procedures including breast augmentation, lift, or reduction combined with tummy tuck and/or liposuction, designed to restore post-pregnancy body shape.
• Male Plastic Surgery Plastic surgery services tailored for male patients, including gynecomastia surgery (male breast reduction), male body contouring, facelift, eyelid surgery, and tummy tuck procedures adapted to male anatomy.
• Empowerment Medspa Non-surgical medspa offering injectables (BOTOX, Dysport, Xeomin, Jeuveau neuromodulators; JUVEDERM, Restylane, Belotero, Radiesse, RHA Collection dermal fillers), laser treatments (BBL, MOXI, HALO, Lumecca IPL), radiofrequency treatments (Morpheus8, Evoke, Define, truSculpt iD, truFlex, BODYtite IgniteRF), and skin care services.
• Breast Reconstruction Reconstructive surgery to restore breast shape and appearance following mastectomy or lumpectomy, which may be covered by insurance as medically necessary.

Quantifiable outcome

• Drainless tummy tuck recovery reduced to 2-4 weeks vs 6 weeks traditional
• +1 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered minor.

• Hyatt Regency Long IslandminorGTM or Marketing PartnerRecommended hotel partner for out-of-town patients traveling to Long Island for procedures. Part of patient convenience and experience offering.
• Radisson Hotels HauppaugeminorGTM or Marketing PartnerRecommended hotel partner for out-of-town patients in the Long Island area.
• Hampton Inn Long IslandminorGTM or Marketing PartnerRecommended hotel partner for patients traveling to Long Island for surgery.
• Three Village Inn Stony BrookminorGTM or Marketing PartnerBoutique hotel recommendation for patients seeking upscale accommodations near the Smithtown practice.
• Holiday Inn Express HauppaugeminorGTM or Marketing PartnerEconomical hotel option recommended for out-of-town patients.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• LaserAway: National medspa chain with strong digital marketing presence offering laser hair removal, injectables, and skin treatments. Competes for the same millennial and Gen X aesthetic consumer and for non-surgical medspa wallet share.
• Ideal Image: Largest U.S. medspa chain offering injectables, laser hair removal, and body contouring across 150+ locations. Competes with Pincus's Empowerment Medspa non-surgical services and represents the scaled, multi-state competitor model Pincus may aspire toward.
• SkinSpirit: Multi-location medical spa chain focused on injectables, laser, and skin services with a clinical, physician-affiliated positioning. Comparable to Pincus's Empowerment Medspa in service mix and affluent target demographic.

Direct peers

• CosmetiCare: Multi-location plastic surgery and medspa practice on the West Coast offering surgical breast, body, and facial procedures alongside injectable and laser services. Comparable boutique aesthetic model targeting affluent cosmetic patients.
• Lara Devgan Plastic Surgery: New York City luxury plastic surgery practice led by a board-certified female surgeon, offering surgical and non-surgical aesthetic services with strong social media and brand presence. Direct competitor in the high-end NYC aesthetic market.
• Dr. Cat Plastic Surgery: Beverly Hills plastic surgeon with a strong personal brand and significant social media following, offering comprehensive surgical and non-surgical aesthetic services. Closely comparable to Pincus in surgeon-led luxury model and digital patient acquisition.
• Marina Plastic Surgery: Los Angeles-based plastic surgery practice offering comprehensive surgical and non-surgical aesthetic services with a strong individual-physician brand. Closely aligned with Pincus in service breadth, luxury positioning, and surgeon-driven marketing.
• JUVA Skin & Laser Center: New York-based dermatology and cosmetic surgery practice offering injectables, laser treatments, and surgical procedures. Competes directly in the NYC/Long Island non-surgical and surgical aesthetic market.
• Sono Bello: National body-contouring and cosmetic surgery chain with dozens of locations across the U.S. Overlaps directly with Pincus's liposuction, tummy tuck, and Mommy Makeover offerings, and competes for similar patient demographics seeking surgical body transformation.

Others

• AbbVie (Allergan Aesthetics): Manufacturer of BOTOX Cosmetic and the JUVEDERM filler line, both of which are core products used in Pincus's medspa injectables practice. As a key supplier, Allergan's pricing, distribution, and product roadmap materially impact Pincus's medspa economics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UChGvblax_SBBzeqs9WezvYA
• Facebookfacebook.com/drdavidpincus
• Instagraminstagram.com/pincusplasticsurgery
• TikToktiktok.com/@pincusplasticsurgery
• LinkedInlinkedin.com/company/pincusplasticsurgery

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pincus Plastic Surgery