Xelectron Technologies

Name

Xelectron Technologies

Legal name

XElectron Technologies Pvt Ltd

Website

https://xelectron.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Consumer Electronics

NAICS

Electronics and Appliance Retailers (44921), Electronics and Appliance Retailers (4492)

SIC

Retail-Radio, Tv & Consumer Electronics Stores (5731), Household Audio & Video Equipment (3651)

akta.pro primary industry

Television Retail (LED/LCD/OLED/QLED/Mini-LED) (CRACAEAA)

akta.pro secondary industries

4K/5K/8K & High-Resolution Monitors (HDACADAH), Consumer Computer Monitors (Home & Office) (HDACADAA)

Keywords

• Consumer electronics
• Smart LED TVs
• Digital photo frames
• Smart projectors
• Portable monitors

Headquarters

HQ city

Noida

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Operations, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Hardware Product Sales: Primary revenue stream from selling consumer electronics including LED TVs, projectors, digital photo frames, and portable monitors. Products are sold at various price points ranging from budget to mid-range segments. Regular promotional pricing and sales drive transaction volume.
2. Extended Warranty Services: Additional revenue from extended warranty offerings that customers can purchase for projectors, portable monitors, and digital photo frames. Warranty plans cover spare parts, service charges, and offer premium support with additional discounts on accessories.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels3 records

Core offering

Xelectron Technologies designs, sources, and sells consumer display electronics under its own XElectron brand, including smart LED TVs (24-55 inches) with Android TV OS and Google TV, smart projectors with auto focus and keystone correction, WiFi-enabled digital photo frames integrated with the Frameo app, and portable monitors with USB-C and HDMI connectivity. The company sells primarily to Indian consumers through its owned e-commerce website xelectron.com, marketplaces, retail partners such as Croma, and a dealer/franchise program, offering premium smart features at budget-friendly price points.

Product overview

XElectron Technologies is an Indian electronics brand offering a portfolio of consumer display products including Digital Photo Frames (7"-15.6"), LED TVs (24"-55"), Projectors, and Portable Monitors. The products operate as standalone consumer electronics with smart features including Android TV OS, WiFi connectivity, voice control via Google Assistant, and app support for streaming services. The portfolio is sold direct-to-consumer through the xelectron.com website with warranty extension add-ons available for all product categories.

Differentiator

Problem solved

Functional benefit

Products and services

• XElectron LED TVs Smart LED TVs ranging from 24 to 55 inches with HD Ready and 4K Ultra HD resolution, running Android TV OS and Google TV, with built-in WiFi, voice control via Google Assistant, Dolby Audio, Chromecast built-in, and screen mirroring capabilities. Price range from ₹5,699 to ₹29,999.
• XElectron Projectors Smart projectors running Android and Google TV OS featuring auto focus, auto/4D keystone correction, WiFi 6, Bluetooth, screen mirroring, native 1080p and 4K Ultra HD support, and dust-proof designs. Price range from ₹5,990 to ₹27,990.
• XElectron Digital Photo Frames WiFi-enabled digital photo frames in sizes from 7 to 15.6 inches featuring IPS touch screens, Frameo app integration for wireless photo and video sharing, cloud storage, auto-rotate functionality, and support for photos, videos, and music playback. BIS certified for Indian safety and quality standards. Price range from ₹2,490 to ₹11,990.
• XElectron Portable Monitors Portable external displays in 13.3 to 17.3 inch sizes featuring Full HD and 4K UHD resolution, USB-C and HDMI connectivity, IPS panels with wide viewing angles, touchscreen and kickstand options, and compatibility with laptops, PCs, mobiles, and gaming consoles including PS5 and MacBook. Includes 144Hz gaming models and dual-screen variants. Price range from ₹11,990 to ₹16,990.
• XElectron iProjector 3 Plus Smart Projector Premium Google TV projector with 2000 ANSI brightness, native 1080p resolution supporting 4K Ultra HD, auto focus and keystone correction, HDMI ARC support, WiFi 6 and Bluetooth connectivity, dust-proof design, and screen mirroring capability for home use.
• XElectron Warranty Extension Extended 1-year warranty plans available for projectors, portable monitors, and digital photo frames covering spare parts, service charges, and premium support. Includes a 10% discount on accessories. Pricing ranges from ₹249 to ₹2,999 depending on product category.

Quantifiable outcome

• Regular promotional discounts of 30-70% off original prices on various products
• +1 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability4 records

Feature4 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• CromacoreChannel Partner/ Reseller/ DistributorCroma is a major Indian electronics retail chain and authorized distributor for Xelectron products, enabling physical retail presence in shopping centers across India.
• PepperfryminorChannel Partner/ Reseller/ DistributorPepperfry, a home furnishings and lifestyle platform, stocks Xelectron products including digital photo frames and smart TVs for home entertainment.
• BlinkitminorChannel Partner/ Reseller/ DistributorQuick commerce partnership enabling rapid delivery of selected Xelectron electronics products to customers in select locations.
• MoglixminorChannel Partner/ Reseller/ DistributorB2B industrial supplies platform serving as distribution channel for Xelectron products targeted at businesses and organizations.
• IndustryBuyingminorChannel Partner/ Reseller/ DistributorB2B procurement platform partner for Xelectron electronics, enabling business purchases and institutional sales.
• SamsungminorChannel Partner/ Reseller/ DistributorSamsung brand partnership indicated in associates section; appears to be a brand they distribute or are associated with for complementary electronics offerings.
• FNP (Ferns N Petals)minorChannel Partner/ Reseller/ DistributorGifting platform partnership; Xelectron digital photo frames appear to be available for gifting occasions through FNP platform.
• ArzopacoreChannel Partner/ Reseller/ DistributorArzopa is a brand of portable monitors sold exclusively through Xelectron in India. Xelectron distributes Arzopa portable monitors including 16.1 inch gaming monitors and other models with competitive pricing.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• TCL: Global smart-TV and home-theater brand with a strong India presence, directly competing with Xelectron's LED TVs and smart projectors on price and feature parity.
• OnePlus (TVs and monitors): Offers premium-affordable smart TVs and monitors in India with similar Android TV, 4K, and smart-home integrations; competes in overlapping price tiers for aspirational value buyers.
• Realme (TV and smart displays): Targets the same budget-to-mid smart-TV and display segments in India with aggressive pricing and feature parity; overlaps directly with Xelectron's LED TV and monitor positioning.
• Xiaomi (Mi TV): Dominant affordable smart-TV brand in India with comparable Android TV feature sets and aggressive pricing; directly competes with Xelectron's LED TV line for value-conscious Indian consumers.
• Hisense: Affordable smart-TV and display brand with growing India presence; competes with Xelectron across LED TVs and home-theater projector categories.
• Vu Technologies: Indian TV brand with similar premium-affordable positioning and Android TV feature sets; directly competes with Xelectron's LED TV lineup in the Indian market.
• Kodak (licensed brand TVs in India): Licensed-brand TVs and monitors sold in India at budget price points with comparable smart features; overlaps with Xelectron on LED TVs and portable monitors.

Broad incumbents

• Acer India (monitors and projectors): Established global brand selling monitors and projectors in India through broader IT and consumer-electronics channels; overlaps with Xelectron's portable-monitor and projector lines as a wider-portfolio incumbent.

Emerging players

• boAt: Indian D2C consumer-electronics brand with similar value-segment positioning and multi-channel distribution model; adjacent rather than direct overlap but comparable brand-building and pricing playbook.

Regional players

• Eureka Forbes (connected home electronics): Long-standing Indian consumer-electronics brand with broad household reach and retail presence; thematically comparable as a domestic brand seeking to reach every Indian household with smart electronics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/XElectronPages
• Facebookfacebook.com/XElectron
• LinkedInlinkedin.com/company/xelectron

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Xelectron Technologies