Procycle Lévis

Name

Procycle Lévis

Legal name

Procycle Lévis

Website

https://procycle-levis.com

Company type

Private

Headcount range

1–10 employees

Short description

Procycle Lévis is a privately held Canadian bicycle retailer based in Lévis, Quebec, selling bikes, e-bikes, and gear while providing repairs, tune-ups, fittings, and online ordering to local consumers.

Ownership category

akta.pro rank

Product category

Bicycle Retail

NAICS

Motorcycle, Bicycle, and Parts Manufacturing (336991)

SIC

Motorcycles, Bicycles & Parts (3751)

akta.pro primary industry

Cycling & Bike Retail (Sales, Service & Accessories) (CRAMABAH)

akta.pro secondary industries

Bicycle Retail (New Bikes) (CRAMAHAA), E-Bike Retail (CRAMAHAE), Bike Apparel, Helmets & Protective Gear Retail (CRAMAHAC)

Keywords

• Bicycle retail
• E-bike sales
• Bike repair
• Cycling gear
• Bike fitting

Headquarters

HQ city

Lévis

HQ country

Canada

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales

Core offering

Procycle Lévis is a local bicycle shop that sells bikes, e-bikes, and cycling gear to individual consumers, and provides related in-store services including repairs, tune-ups, and professional bike fittings. The shop also enables online ordering for its products.

Differentiator

Problem solved

Functional benefit

Products and services

• Bicycles Retail sale of bicycles for individual consumers, including recreational and commuter use cases, available through the Lévis store and via online ordering.
• E-bikes Retail sale of electric-assist bicycles (e-bikes) for individual consumers seeking motorized cycling options, available through the Lévis store and via online ordering.
• Cycling gear and accessories Retail sale of cycling-related gear and accessories to individual consumers, complementing bicycle and e-bike purchases.
• Bicycle repair and tune-up services In-store service offering covering bicycle repairs and tune-ups for individual customers who have purchased bikes or need ongoing maintenance.
• Bike fitting service Professional bike fitting service provided in-store to individual cyclists to ensure proper sizing, comfort, and riding posture.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Direct peers

• Rad Power Bikes: North American e-bike specialist selling direct-to-consumer and through retail partners. Directly comparable in the e-bike category that Procycle Lévis carries, and a key competitive threat on price and brand recognition.
• Biktrix: Canadian e-bike brand and retailer designing and selling e-bikes online with dealer partnerships. Directly comparable as a Canadian e-bike specialist with overlapping product category and market.
• Cycles Lambert: Established Quebec bike shop chain selling bikes, e-bikes, and accessories with in-house service. One of the closest direct peers — independent Canadian bike retailer with very similar product/service mix in the same region.

Broad incumbents

• Specialized: Global premium bike and e-bike brand operating company-owned and authorized retail stores with fitting and service. Comparable for its bike-plus-service retail model and strong e-bike presence, which overlaps Procycle Lévis's mix.
• Canadian Tire: National Canadian mass merchant with a cycling category spanning bikes, e-bikes, and accessories. Comparable as a high-footprint competitor applying pricing pressure on independent bike shops in the same Canadian retail market.
• Trek Bicycle: Major bicycle brand with branded retail stores selling complete bikes, e-bikes, and accessories plus in-store service. Comparable as a brand-led retailer with the same product-plus-service mix that Procycle Lévis operates.
• Mountain Equipment Company (MEC): Canadian outdoor co-op retailer selling bikes, apparel, and gear alongside broader outdoor categories. Comparable as a national omni-channel incumbent with overlapping cycling and gear assortment in the same Canadian market.
• Decathlon: Global sporting goods retailer with strong bike, e-bike, and accessories assortment at value price points. Comparable as a much larger, multi-category incumbent that competes with Procycle Lévis across both hardware and gear.
• Sports Experts / Intersport: Canadian sporting goods chain carrying bikes, e-bikes, and cycling gear. Comparable as a multi-location Canadian incumbent competing in the same broad sporting-goods retail space.

Regional players

• La Cordée: Quebec-based outdoor and cycling retailer with multiple locations selling bikes, gear, and related services. Highly comparable as a regional independent/specialty outdoor-sport retailer operating in the same Quebec market with overlapping product categories.

Market position

Customer concentration

• Facebookfacebook.com/ProcycleLevisCoureurBionick

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Procycle Lévis