Mythri Movie Makers

What Mythri Movie Makers does

Mythri Movie Makers is a Hyderabad-headquartered, privately held Telugu film production company co-founded by Naveen Yerneni and Ravi Shankar Yalamanchili. The company operates a slate-based production model, releasing a mix of major-budget tentpole films and smaller modest-budget films annually, with a stated focus on producing profitable movies. Its filmography spans action dramas (Srimanthudu, Janatha Garage, Rangasthalam), the Pushpa franchise starring Allu Arjun, and recent high-budget productions including Peddi (Ram Charan), Dragon (Jr NTR), and Jai Hanuman. Mythri has progressively scaled into pan-India distribution, releasing films in Telugu, Tamil, Hindi, Kannada, and Malayalam through its T-Series partnership and securing premium OTT valuations (Netflix paid Rs 105 crore for Peddi digital rights).

The company's revenue model is multi-stream and project-based, derived from theatrical box office collections, digital/OTT streaming rights sales (Netflix and others), satellite rights licensing, and music rights monetisation. Mythri does not have product or service pricing in the traditional sense — each film functions as a discrete commercial project with revenue realised across the theatrical window, followed by OTT and satellite exploitation. Distribution occurs through pan-India theatrical release, international theatrical partnerships (USA, UK, other territories), and post-theatrical OTT/satellite sales. The company complements film production with the Greta App, a mobile application for film-related content and audience engagement.

Mythri's strategic posture is expanding: it is building the Prasanth Varma Cinematic Universe through Jai Hanuman, entering Hindi/Bollywood production via a Salman Khan superhero co-production with Atul Agnihotri, and deepening co-financing arrangements with talent-linked entities (NTR Arts, Sukumar Writings, IVY Entertainment, Vriddhi Cinemas). The core technology of the business is film production craft — relationships with top Telugu directors (Sukumar, Koratala Shiva, Prashanth Neel, Lokesh Kanagaraj, Prasanth Varma) and A-list stars, supported by experienced promoter management. No AI/ML, software platform, or recurring SaaS revenue is present; the business model is fundamentally project-based creative content production with multi-window monetisation.

Name

Mythri Movie Makers

Legal name

Mythri Movie Makers

Website

https://mythrimoviemakers.com

Company type

Private

Operating status

Operating

Headcount range

251–500 employees

Short description

Mythri Movie Makers is a Hyderabad-based private Telugu film production company producing profitable major-budget and modest-budget movies for Indian cinema audiences, with pan-India and international distribution and growing OTT monetisation.

Ownership category

akta.pro rank

Product category

Film Production Services

NAICS

Motion Picture and Video Production (512110), Motion Picture and Sound Recording Industries (512)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro industry

PRIMARYMPADABAA

Scripted Feature Film Production (Live-Action)

Media, Entertainment & Sports/Film & Video Production/Distribution/Film & TV Production (Live-Action)

Keywords

• Film production services
• Telugu cinema production
• Pan-india theatrical releases
• Movie distribution rights
• Entertainment content creation

Headquarters

HQ city

Hyderabad

HQ country

India

HQ region

Asia

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Marketing or Sales, Operations

Distribution channels4 records

Marketing channels5 records

Core offering

Mythri Movie Makers is a Hyderabad-based film production company that produces Telugu-language and pan-India movies across different budget scales. The company produces major-budget films alongside smaller modest-budget productions, generating revenue through theatrical box office collections, OTT/digital streaming rights, satellite rights, and music rights licensing. It also operates the Greta App for film-related content and audience engagement.

Product overview

Mythri Movie Makers is a Telugu film production company that operates as a single, unified production house producing movies across different budget scales. The company produces major big-budget films alongside smaller modest-budget productions, maintaining a slate-based approach to maximize profitability. Key film productions include action dramas like Srimanthudu, Janatha Garage, Rangasthalam, and Pushpa franchise; crime thrillers like Mathu Vadalara; romantic films like Dear Comrade; and comedy-action films like Nani's Gang Leader. The company also operates a mobile application called Greta App for film-related content. Mythri Movie Makers collaborates with T-Series for pan-India distribution and has partnerships with Netflix, Prime Video, and JioHotstar for streaming rights.

Differentiator

Problem solved

Functional benefit

Products and services

• Srimanthudu 2015 Telugu-language action drama film starring Mahesh Babu, directed by Koratala Shiva; UA rated with a 2h 38min runtime, released theatrically on 7 August 2015.
• Janatha Garage 2016 Telugu action drama starring Junior NTR and Samantha, directed by Koratala Shiva; UA rated, 2h 42min runtime, released 2 September 2016.
• Rangasthalam 2018 Telugu action drama starring Ram Charan and Samantha, directed by Sukumar; UA rated with 2h 50min runtime.
• Savyasachi 2018 Telugu action film starring Nag Chaithanya, directed by Chandu Mondeti; UA rated, 2h 31min runtime.
• Amar Akbar Antony 2018 Telugu action film starring Ravi Teja, directed by Srinu Vaitla; UA rated, 2h 33min runtime.
• Chitralahari 2019 Telugu drama starring Sai Dharam Tej, directed by Kishore Tirumala; UA rated, 2h 11min runtime.
• Dear Comrade 2019 Telugu action drama romance starring Vijay Deverakonda and Rashmika Mandanna, directed by Bharath Kamma; UA rated, 2h 49min runtime.
• Nani's Gang Leader 2019 Telugu action comedy starring Nani, directed by Vikram Kumar; UA rated, 2h 35min runtime.
• Mathu Vadalara 2019 Telugu comedy crime thriller starring Simha Koduri and Satya, directed by Rithesh Rana; UA rated, 2h 10min runtime.
• Uppena 2021 Telugu film starring Panjaa Vaishnav Tej and Krithi Shetty, directed by Bucchi Babu Sana, featuring Vijay Sethupathi; earned National Award recognition.
• Pushpa

Quantifiable outcome

• Peddi crossed Rs 400 crore worldwide box office
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core, minor and major.

• T-SeriescoreChannel Partner/ Reseller/ Distributor · 1 October 2025T-Series serves as presenter and distribution partner for multiple Mythri Movie Makers productions including Dragon (Jr NTR starrer), Ranabaali (Vijay Deverakonda starrer), and Jai Hanuman. T-Series handles Hindi market distribution and promotional support for pan-India releases.
• Clap EntertainmentminorStrategic or Co-development Partner · 1 May 2025Clap Entertainment produces Jetlee starring Satya, with Mythri Movie Makers as presenting studio. The action-comedy film features Miss Universe India Rhea Singha's Telugu debut.
• Atul AgnihotrimajorStrategic or Co-development Partner · 1 May 2025Atul Agnihotri is co-producing Salman Khan's superhero film with Mythri Movie Makers. The project marks potential entry of Mythri into Bollywood production with big-budget star-driven content.
• Vriddhi CinemascoreStrategic or Co-development Partner · 1 March 2025Vriddhi Cinemas is the primary production company for Ram Charan's Peddi, collaborating with Mythri Movie Makers as presenting studio and co-producer for the Rs 300+ crore budget film.
• Rishab Shetty FilmscoreStrategic or Co-development Partner · 1 March 2025Collaboration with Rishab Shetty Films for Jai Hanuman, the sequel to blockbuster Hanu-Man. Mythri Movie Makers produces with T-Series, while Rishab Shetty Films contributes creative direction and stars as Lord Hanuman.
• NTR ArtscoreStrategic or Co-development Partner · 1 January 2024NTR Arts co-produces films starring Jr NTR, including the Dragon film with director Prashanth Neel. The partnership combines Mythri's production expertise with the NTR family legacy for major Telugu cinema projects.
• IVY EntertainmentcoreStrategic or Co-development Partner · 1 January 2024IVY Entertainment co-produces Ram Charan's Peddi alongside Mythri Movie Makers and Vriddhi Cinemas, contributing to the high-budget sports drama production.
• Sukumar WritingscoreStrategic or Co-development Partner · 1 January 2024Sukumar Writings co-produces Peddi with Mythri Movie Makers, leveraging director Sukumar's successful track record including Uppena which earned National Award recognition.

Recent moves6 records

Expansion highlights6 records

Direct peers

• Haarika & Hassine Creations: Haarika & Hassine Creations is a Telugu production house behind several star-driven releases. Directly comparable as a mid-to-large Telugu production house operating in the same talent pool and theatrical ecosystem as Mythri.
• Geetha Arts: Geetha Arts is a Hyderabad-based Telugu film production house founded by Allu Aravind. It is a direct competitor to Mythri in producing star-driven Telugu films with pan-India reach and shares access to overlapping Tollywood talent.
• DVV Entertainment: DVV Entertainment, founded by Dil Venkatesh Daggubati, produces and distributes Telugu and pan-India films including RRR. Directly comparable as a Telugu film production/distribution company with major theatrical reach.
• Red Giant Movies: Red Giant Movies is a Tamil/Telugu film production company distributing films across South India. Directly comparable as a regional South Indian production and distribution peer with similar budget ranges.
• Lyca Productions: Lyca Productions is a Chennai-based pan-Indian film production company behind major Tamil/Telugu releases. Comparable as a pan-India producer operating in the same South Indian star-vehicle market with similar large-budget project structures.
• Hombale Films: Hombale Films is a Karnataka-based film production company behind KGF, Salaar, and other pan-India blockbusters. It is the closest direct peer to Mythri, operating in the same South Indian big-budget space with overlapping director and star talent (e.g., Prashanth Neel).
• Sri Venkateswara Creations: Sri Venkateswara Creations is one of the largest Telugu production houses behind major Chiranjeevi-starrer films. Directly comparable as a Telugu-focused, star-driven production house with similar theatrical distribution economics.
• People Media Factory: People Media Factory is a Telugu film production and distribution company producing a slate of mid-to-high budget films. Comparable to Mythri's lower-budget leg of the slate and in theatrical distribution across South India.
• UV Creations: UV Creations is a Telugu production company behind high-budget releases such as Saaho. Comparable to Mythri in producing pan-India big-budget action films with top Telugu stars.

Broad incumbents

• Dharma Productions: Dharma Productions is one of India's largest pan-India film production houses, producing both Hindi and South Indian titles. Comparable as a broader incumbent competing with Mythri for pan-India audience mindshare and OTT/digital rights buyers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key highlights7 records

Customer concentration

• Xx.com/MythriOfficial
• Facebookfacebook.com/MythriMovieMakers
• LinkedInlinkedin.com/company/mythri-movie-makers
• Instagraminstagram.com/mythriofficial
• Pinterestpinterest.com/mythrimoviemakers

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mythri Movie Makers