Deep Ocean Partners
Deep Ocean Partners is a New York-based, technology-enabled private credit platform providing asset-backed financing from $2M to $100M+ to growth-stage consumer brands, e-commerce companies, and fintechs, using direct data integration with borrower systems for underwriting and ongoing portfolio monitoring.
- Company typePrivate
- Founded-
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Deep Ocean Partners does
Deep Ocean Partners is a New York-based private credit platform that provides asset-backed and technology-enabled financing solutions to growth-stage businesses, primarily consumer brands, e-commerce companies, and fintechs with revenues ranging from $2 million to over $100 million per facility. The company's product suite spans revolving lines of credit, term loans, ARR/cohort financing, inventory, receivables, purchase order and equipment financing, structured equity, forward flow arrangements, special situations, and bespoke solutions. Its core differentiator is a technology-assisted underwriting platform that integrates directly with borrower proprietary systems—including ERP, CRM, QuickBooks Online, banking APIs, warehouse management, payroll, marketplace portals, and marketing platforms—to build a real-time operational health assessment used for credit evaluation and ongoing portfolio monitoring.
The firm generates revenue through two primary streams: interest and fee spreads on direct lending activity, and management and performance fees on capital deployed for institutional LPs, family offices, and accredited investors. Capital is raised through a private data room access model ([email protected]), with securities offerings and investment banking services conducted through a partnership with BA Securities, LLC, a FINRA/SIPC member. The go-to-market motion is a direct field sales process structured around five steps: data integration, proprietary model analysis, dynamic structuring, term-sheet-to-funding execution (term sheets in as fast as one week, funds in as fast as one month), and continuous scaling tied to real-time operating metrics.
Deep Ocean is led by a team of approximately 18 professionals, including Managing Partner Alex Urdea (co-founder of Upper90, $1B+ AUM), and senior leaders drawn from Blackstone, BlackRock, Point72, JP Morgan, Morgan Stanley, Solus, McKinsey, KPMG, and other financial institutions. The firm is actively building geographic reach with dedicated Managing Directors for Latin America and Central and Eastern Europe, and serves named clients including Ring Concierge, Geologie, Haven, Juvenon, Naadam, Earth Breeze, GreenSpark, Cure, and Diggs.
Deep Ocean Partners firmographics
Firmographics- Name
- Deep Ocean Partners
- Legal name
- Deep Ocean Partners
- Website
- https://deepoceanpartners.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Deep Ocean Partners is a New York-based, technology-enabled private credit platform providing asset-backed financing from $2M to $100M+ to growth-stage consumer brands, e-commerce companies, and fintechs, using direct data integration with borrower systems for underwriting and ongoing portfolio monitoring.
- Ownership category
- akta.pro rank
Deep Ocean Partners industry classification
Industry- Product category
- Private Credit Lending
- NAICS
- Credit Intermediation and Related Activities (522)
- SIC
- Short-Term Business Credit Institutions (6153), Asset-Backed Securities (6189)
- akta.pro primary industry
- Embedded Lending & Credit (POS, Working Capital, Credit Lines) (FSAGALAD)
- akta.pro secondary industry
- Large-Cap / Sponsor Finance Direct Lending (FSANADAJ)
Keywords
Where Deep Ocean Partners is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Deep Ocean Partners business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales, Supply Chain
Revenue model
- Private Credit Lending: Deep Ocean Partners generates revenue through providing asset-backed financing solutions to businesses. The company earns interest and fees on various credit facilities including revolving lines of credit, term loans, inventory financing, receivables financing, purchase order financing, equipment financing, and special situations. Revenue is driven by the spread between cost of capital from institutional investors/LPs and yields generated from lending activities to borrowers.
- Investment Management Fees: Operates as a private credit fund/platform generating returns for institutional LPs, family offices, and accredited investors. Revenue derived from management fees and performance/carry on deployed capital.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Flexible capital facility from $2m to $100m+ |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Deep Ocean Partners product offering
Product offeringCore offering
Deep Ocean Partners is a technology-enabled private credit and asset-backed lending platform that provides growth-stage businesses with flexible capital ranging from $2 million to $100 million+. Its offerings include revolving lines of credit, term loans, ARR/Cohort financing, inventory financing, receivables financing, purchase order financing, equipment financing, special situations financing, structured equity, forward flow arrangements, and bespoke solutions. The firm underwrites using a proprietary technology platform that integrates directly with borrower ERP, CRM, banking, payment, marketplace, marketing, warehouse, and payroll systems, and also operates a private credit fund serving institutional LPs, family offices, and accredited investors.
Product overview
Deep Ocean Partners operates as a technology-enabled private credit platform that combines quantitative investing, financial technology, and institutional-grade asset-backed lending. The company offers a unified platform of capital products built for growth-stage companies, integrating technology-assisted underwriting with data-driven credit evaluation. The core product portfolio includes revolving lines of credit, term loans, and asset-based financing solutions (inventory, receivables, purchase order, and equipment financing), supplemented by revenue-based products (ARR/Cohort Financing) and equity-adjacent solutions (Structured Equity, Special Situations). Deep Ocean's differentiating approach lies in its technology-enabled underwriting process that connects directly to borrower data systems (ERP, CRM, banking APIs) to build comprehensive, real-time operational health assessments, enabling faster credit decisions and more favorable terms than traditional lenders. The platform offers scalable capital ranging from $2 million to over $100 million with terms designed to grow alongside borrowers' businesses.
Differentiator
Problem solved
Functional benefit
Products and services
- Revolving Lines of Credit Continuous source of funding that borrowers can access as needed, providing flexible working capital for ongoing business needs.
- Term Loans Committed facility that borrowers pay back over multiple years, offering stable long-term capital for business growth and expansion.
- ARR / Cohort Financing Capital advance against future earnings based on repeat customer behavior, allowing high-growth companies to monetize recurring revenue streams.
- Inventory Financing Working capital facility that unlocks capital tied up in unsold goods and raw materials by using inventory as collateral.
- Receivables Financing Immediate conversion of Accounts Receivable into working capital, improving cash flow by monetizing outstanding invoices.
- Purchase Order Financing Capital access to pay suppliers for fulfilling growing demand, enabling businesses to accept larger orders without liquidity constraints.
- Equipment Financing Working capital facility in support of hard asset procurement, helping businesses acquire equipment while preserving cash flow.
- Special Situations Financing Flexible capital tailored for complex, time-sensitive, or transitional corporate events, including recapitalizations, turnarounds, and M&A support.
- Structured Equity Customized preferred equity structures designed to fund growth while minimizing shareholder dilution compared to common equity financing.
- Forward Flow Programmatic funding arrangements that provide continuous liquidity for newly originated assets, creating predictable capital deployment pipelines.
- Private Credit Fund for Institutional Investors Private credit fund/platform generating returns for institutional LPs, family offices, and accredited investors through management fees and performance/carry on deployed capital; accessed via an invitation-only data room at [email protected].
Quantifiable outcome
- Term sheets delivered in as fast as a week, funds in as fast as a month
- +2 more outcomes
Companies that use Deep Ocean Partners
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles3 records
Deep Ocean Partners technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
AI capability3 records
Feature3 records
Deep Ocean Partners partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights6 records
Deep Ocean Partners competitors and assessment
Company assessmentDirect peers
- Wayflyer: Revenue-based and inventory financing platform focused on e-commerce brands. Direct competitor in providing fast, flexible working capital to the same e-commerce/consumer brand segment.
- Architect Capital: Special situations and asset-based private credit manager serving growth-stage fintechs and consumer businesses. Multiple Deep Ocean senior team members previously worked at Architect Capital.
- Clearco: Revenue-based financing provider for e-commerce and SaaS businesses. Competes head-on in funding growth-stage consumer brands via data integrations and non-dilutive capital.
- Victory Park Capital: Asset-based and opportunistic private credit manager with fintech and growth-stage company exposure. Deep Ocean MD John Holman previously served as Principal at Victory Park, indicating operational overlap.
- LuminArx Capital: Private credit and special situations manager. Deep Ocean MD Jonathan Bednarz previously served as VP at LuminArx, suggesting shared deal sourcing and borrower relationships in structured credit.
- Upper90: Asset-backed and data-driven private credit platform lending to e-commerce and growth-stage companies. Deep Ocean founder Alex Urdea co-founded Upper90 (>$1B AUM), making it the closest comparable in business model and borrower profile.
Broad incumbents
- BlueVine: Online small-business banking and lending platform providing lines of credit and invoice factoring. Competes with Deep Ocean in providing fast, tech-enabled working capital to growth businesses.
- OnDeck: Established online small-business lender offering term loans and lines of credit. Serves a broader SMB base than Deep Ocean but competes in technology-enabled working capital lending.
- Fundbox: AI-powered working capital platform offering lines of credit and invoice advances to small businesses. Overlaps with Deep Ocean's receivables and working capital products at the smaller end of the ticket range.
Emerging players
- Pipe: ARR/SaaS financing and trading platform, including forward flow arrangements — directly overlapping Deep Ocean's ARR/Cohort Financing and Forward Flow products.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Deep Ocean Partners social profiles
Digital presenceDeep Ocean Partners financial estimates
Financial estimateRevenue estimate
Valuation estimate
Deep Ocean Partners leadership team
Management profileNumber of profiles
Profiles16 records
Deep Ocean Partners funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Deep Ocean Partners M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Deep Ocean Partners
What does Deep Ocean Partners do?
Deep Ocean Partners is a technology-enabled private credit and asset-backed lending platform that provides growth-stage businesses with flexible capital ranging from $2 million to $100 million+. Its offerings include revolving lines of credit, term loans, ARR/Cohort financing, inventory financing, receivables financing, purchase order financing, equipment financing, special situations financing, structured equity, forward flow arrangements, and bespoke solutions. The firm underwrites using a proprietary technology platform that integrates directly with borrower ERP, CRM, banking, payment, marketplace, marketing, warehouse, and payroll systems, and also operates a private credit fund serving institutional LPs, family offices, and accredited investors.
Is Deep Ocean Partners a public or private company?
Deep Ocean Partners is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Deep Ocean Partners founded?
Deep Ocean Partners was founded in -1. It employs 1 to 10 people.
Where is Deep Ocean Partners based?
Deep Ocean Partners is headquartered in New York, United States, in the North America region.
How does Deep Ocean Partners make money?
Two revenue lines are on record. Private Credit Lending is the primary driver. The others are investment Management Fees.
Who are Deep Ocean Partners's main competitors?
Direct peers on record are Wayflyer, Architect Capital, Clearco, Victory Park Capital, LuminArx Capital and Upper90. Broad incumbents are BlueVine, OnDeck and Fundbox. Pipe is listed as an emerging player.
Does Deep Ocean Partners have an API?
No public API is recorded for Deep Ocean Partners.
What industry is Deep Ocean Partners in?
Deep Ocean Partners's product category is Private Credit Lending. Its primary akta.pro industry code is FSAGALAD, Embedded Lending & Credit (POS, Working Capital, Credit Lines), with a secondary code of FSANADAJ, Large-Cap / Sponsor Finance Direct Lending. Its NAICS code is 522 and its SIC code is 6153.