What Eco Canadian Organic does

Eco Canadian Organic Inc. is a privately held, boutique producer of 100% organic medical and recreational cannabis headquartered in Rexton, New Brunswick. Founded in 2020, the company operates a 12,000 sf state-of-the-art cultivation and processing facility on 11 acres of industrial land, employing regenerative living soil methodology with artisan well water, biologicals, and eco-friendly LED lighting, and holding Clean Green Certified, WHO GACP, and full Health Canada Cannabis Act licensing (cultivation, processing, retail, sensory R&D, excise). The product portfolio spans premium dried flower strains (notably the proprietary OKBC strain at 33-38% THC ranked #1 pre-roll in New Brunswick), bubble hash (67% THC), solventless live rosin (72% THC), sublingual Quick Strips, pre-rolls, and cannabis clones, cultivated under exclusive Canadian rights to Green House Seed Co. and Strain Hunters genetics secured in February 2023.

The company operates a multi-channel go-to-market: wholesale and shelf placement across five provincial cannabis retailers (Cannabis NB, Ontario Cannabis, PEI Cannabis, NSLC, Saskatchewan Liquor & Gaming) and Abba Medix; owned farmgate retail via the Trading Post store; direct-to-patient medical cannabis sales supported by Veterans Affairs Canada reimbursement; bulk wholesale supply to other Canadian licensed producers; and pending international distribution once EU-GMP certification is achieved (expected Q3 2025). Pricing is not publicly disclosed and is set through provincial retail channels and direct medical patient agreements. ECO additionally runs a research collaboration with the University of New Brunswick and Natoaganeg First Nation exploring cannabis as an alternative to opioid therapy, positioning the company in a differentiated medical and community-health narrative.

Revenue, funding, and headcount figures are not publicly disclosed; the company has raised no disclosed funding rounds and operates without a parent company or subsidiaries. Leadership is concentrated in a six-person executive team led by CEO Denise Hannay and VP Brent Hannay, with functional heads for Brand & Strategy, Finance, Quality Assurance, and Operations. Current production capacity is approximately 1 ton per year with stated expansion potential to 12 tons annually, and over 5,000 kg has been cultivated since founding.

Name

Eco Canadian Organic

Legal name

Eco Canadian Organic Inc.

Website

https://ecocnb.com

Company type

Private

Founded year

2020

Operating status

Operating

Ownership category

akta.pro rank

Product category

Organic Medical Cannabis Cultivation

NAICS

Medicinal and Botanical Manufacturing (325411), Greenhouse, Nursery, and Floriculture Production (1114), Vegetable and Melon Farming (1112)

SIC

Medicinal Chemicals & Botanical Products (2833), Agricultural Production-Crops (100), Biological Products, (No Disgnostic Substances) (2836)

akta.pro primary industry

Cannabis Wholesale Distribution (Flower, Extracts, Edibles) (CRAOAIAF)

akta.pro secondary industries

Cannabis Dispensary + Delivery/Online Pickup (Omnichannel Retail) (CRANAFAG), Cannabis Dispensary + Ancillary Retail (Accessories, CBD/Hemp, Merchandise) (CRANAFAH), Medical Cannabis Dispensaries (CRANAFAB)

Keywords

• Organic cannabis cultivation
• Medical cannabis products
• Cannabis concentrates
• Premium cannabis strains
• Cannabis wholesale supply

Headquarters

HQ city

Rexton

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Personnel, Supply Chain, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Retail Sales: ECO sells directly to provincial retailers including Cannabis NB, Ontario Cannabis, PEI Cannabis, NSLC, Saskatchewan Liquor & Gaming, and Abba Medix. Products include pre-rolls, dried cannabis, bubble hash, live rosin, and sublingual strips.
2. Wholesale: Wholesale supply of bulk organic cannabis to Canadian licensed producers for processing and resale.
3. Medical Patient Sales: Direct purchase of medical grade cannabis to registered patients via online registration. Patients provide cannabis prescription from physician/healthcare practitioner.
4. Farmgate Retail: Owned and operated farmgate stores (Trading Post) selling ECO's organic cannabis, other licensed producers' products, and premium cannabis accessories.
5. International Distribution: Premium 100% organic cannabis supplied for international distribution ensuring quality and consistency.

Go-to-market motion3 records

Distribution channels10 records

Marketing channels5 records

Core offering

Eco Canadian Organic is a boutique 100% organic medical cannabis producer that cultivates, processes, and distributes premium cannabis products from a state-of-the-art facility in Rexton, New Brunswick. The company grows cannabis in regenerative living soil using no synthetic chemicals, pesticides, herbicides, or artificial nutrients, and offers flower strains, concentrates (bubble hash, live rosin), pre-rolls, sublingual strips, and clones under Clean Green Certified and WHO GACP standards. Revenue is generated through provincial retail partnerships, direct medical patient sales, wholesale to licensed producers, farmgate retail, and international distribution.

Product overview

ECO Canadian Organic is a premier 100% organic medical cannabis corporation specializing in seed-to-sale cultivation and distribution. The company operates a state-of-the-art 12,000 sf facility in Rexton, NB with annual production capacity of up to 12 tonnes. The product portfolio includes: (1) Premium organic cannabis strains including OKBC (Indica), Lemorange (Sativa), Franco's Fullgas, Deadhead OG, Cherry Glue Fritter, Dosi Cake, and Dirty Banana; (2) Concentrates including Organic Bubble Hash (67% THC) and Live Rosin (72% THC); (3) Sublingual Quick Strips for fast-acting medical delivery; (4) Pre-rolls including ECO Libre brand; (5) Retail cannabis clones including Zookies, Mother Of Berry's, and Franco's Fullgas varieties; (6) Direct-to-patient medical cannabis sales with online registration; (7) Wholesale bulk cannabis for licensed producers; (8) Farmgate retail through the Trading Post store. All products are Clean Green Certified, non-irradiated, and grown in regenerative living soil with artisan well water.

Differentiator

Problem solved

Functional benefit

Brands

• ECO Libre: Brand campaign launched Spring 2025, featuring pre-roll products. The brand represents living libre (free) from judgment, stigma, and doubt.

Products and services

• OKBC (Organic Kiwi Banana Cabana) Dried Cannabis Proprietary indica-dominant cannabis strain (Banana OG x Kush Mints II) with 33-38% THC, offering sedative and calming effects. Ranked as the #1 pre-roll in Atlantic Canada and recognized as Cannabis NB's Growers Choice 2024. Clean Green Certified and 100% organic.
• Organic Lemorange Dried Cannabis Sativa cannabis strain (Lemon Haze x Clementine) grown exclusively by ECO in Canada under Green House Seed Co. partnership rights. 100% organically cultivated in regenerative living soil.
• Organic Franco's Fullgas Dried Cannabis Premium cannabis strain (Exodus Cheese x Sunset Sherbert x Diagonal OG) developed in collaboration with Green House Seed Co. and Strain Hunters, with exclusive Canadian cultivation rights held by ECO. 100% organic.
• Deadhead OG Dried Cannabis Indica cannabis strain (ChemDawg91 x OG Kush) grown using organic living soil methodology. Currently out of season.
• Cherry Glue Fritter Dried Cannabis Premium hybrid cannabis strain (Black Cherry Punch x Gorilla Glue #4 x Apple Fritter x Face Off OG) with boutique organic cultivation. Currently out of season.
• Dosi Cake Dried Cannabis Indica-dominant hybrid cannabis strain (Do-Si-Dos x Wedding Cake) crafted with organic growing methods.
• Dirty Banana Dried Cannabis Hybrid cannabis strain (Banana OG x GMO) grown organically in living soil.
• Quick Strips (Sublingual THC/CBD Strips) Sublingual THC and CBD strips offering fast-acting effects in under 60 seconds, providing an innovative alternative to traditional edibles for medical cannabis patients.
• Organic Bubble Hash Cannabis concentrate with 67% THC content, hand-crafted from organic cannabis.
• Live Rosin Premium cannabis concentrate with 72% THC, produced via solventless extraction from fresh frozen organic cannabis.
• ECO Libre Pre-Rolls Boutique pre-roll product line featuring the ECO Libre brand campaign. Hand-crafted organic cannabis in pre-roll format, representing living libre (free) from judgment, stigma, and doubt.
• Cannabis Clones (Zookies, Mother Of Berry's, Franco's Fullgas) Retail sale of cannabis clones including Zookies, Mother Of Berry's, and Franco's Fullgas varieties. ECO pioneered retail clone sales in Canada.
• Medical Cannabis Direct-to-Patient Sales Direct-to-patient medical cannabis sales via online registration. Patients submit medical documentation and prescriptions, and receive organic, lab-tested cannabis delivered to their residence or healthcare practitioner. Veterans Affairs Canada coverage is supported.
• Trading Post Farmgate Retail Store Owned and operated farmgate retail store (fifth in Canada, second in New Brunswick) selling ECO organic cannabis, other licensed producers' products, and premium cannabis accessories. Provides a farm-to-table consumer experience.
• Bulk Dried Cannabis (Wholesale Supply) Wholesale bulk organic cannabis supplied to Canadian licensed producers at competitive prices for processing and resale.

Quantifiable outcome

• 12 tons annual production capacity potential
• +3 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Green House Seed Co.coreStrategic or Co-development Partner · 1 February 2023In February 2023, ECO became the exclusive cultivator, processor, and distributor of Green House Seed Co. (GHSC) in Canada. This partnership provides ECO licensing rights to cultivate and brand world-renowned genetics. GHSC's strains are a result of years of intensive breeding with exceptional medical and recreational properties and unique terpene profiles.
• Strain HunterscoreStrategic or Co-development Partner · 1 February 2023Exclusive Canadian rights to cultivate and brand the Strain Hunters brand. Strain Hunters is a renowned cannabis breeding company with internationally award-winning cultivars.
• University of New Brunswick (UNB)coreStrategic or Co-development PartnerECO is engaged with UNB research project utilizing cannabis as an alternative to methadone for opioid therapy. UNB provides academic oversight and structure to the research, creating a secure research environment for First Nations opioid addiction treatment program.
• Natoaganeg First NationcoreStrategic or Co-development PartnerPilot location for ECO's medical cannabis research program to help First Nation communities alleviate opioid addiction and methadone dependence. The program combines therapeutic cannabis with spiritual wellness practices.
• GITPO Harm Reduction ProgramminorOthersCommunity partner for the First Nations opioid addiction research initiative, providing harm reduction support and resources.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• OrganiGram Holdings: Canadian licensed producer with a strong dried flower and pre-roll portfolio, multi-province distribution footprint, and medical patient programs. Comparable scale and channel mix as a Canadian LP serving both recreational and medical markets.
• Decibel Cannabis Company: Canadian licensed producer with a premium dried flower and pre-roll focus, multi-province listings, and a similar boutique-leaning product strategy. Comparable as a mid-tier Canadian LP competing for the same provincial shelf space.
• Sundial Growers: Canadian licensed producer with a pre-roll and dried flower portfolio, multi-provincial distribution, and a pivot toward premium and value segments. Comparable product mix and go-to-market model in the Canadian recreational market.
• Rubicon Organics: Canadian organic-focused licensed producer with similar premium positioning, Clean Green-style cultivation ethos, and dried flower/pre-roll product portfolio. Among the closest direct comparables given shared organic premium niche and Canadian LP regulatory framework.
• The Green Organic Dutchman Holdings: Canadian organic-certified cannabis producer with a similar premium positioning and focus on organic cultivation methods. Directly comparable on certification strategy, organic product mix, and Canadian provincial distribution model.

Emerging players

• MediPharm Labs: Canadian cannabis company specializing in cannabis concentrates and extracts — directly overlapping with ECO's bubble hash and live rosin product lines. Relevant for benchmarking concentrate pricing, extraction standards, and wholesale channel dynamics.

Broad incumbents

• Canopy Growth Corporation: One of Canada's largest cannabis companies with broad recreational and medical portfolios, international operations, and multi-province distribution. Relevant incumbent on Canadian LP landscape and EU medical channel competition.
• Aurora Cannabis: Major Canadian licensed producer with significant cultivation capacity, medical cannabis programs, and EU-GMP operations. Comparable as a large incumbent on Canadian production and international medical export.
• Cronos Group: Canadian-licensed producer with international operations and medical cannabis exposure. Comparable as a broad incumbent operating in both the Canadian recreational and international medical channels.
• Tilray Brands: One of Canada's largest cannabis producers with extensive cannabis cultivation, processing, and international medical distribution. Broader incumbent that overlaps with ECO on cultivation, Canadian distribution, and the EU-GMP-enabled international medical opportunity.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ecocanadianorganic
• LinkedInlinkedin.com/in/eco-canadian-organic-inc-403b87165

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eco Canadian Organic