Viveo

What Viveo does

Viveo Consulting Ltd. is a London-based marketing consultancy founded in 2017 that provides strategic marketing services to life science and technology companies across the UK and Europe. The firm operates with a core team of three principals — Marina Hop (a scientist with nearly two decades of experience in science marketing) and two consumer-brand marketers (Gary and Chris, who have built award-winning campaigns for iconic brands) — supplemented by a network of associates in PR, design, content creation, digital, and website design. The company is registered in England and Wales as a private limited company and operates from Kemp House / 128 City Road, London. It is privately held and founder-owned with no disclosed external funding.

The company's service portfolio spans brand development and positioning, go-to-market planning, multi-channel marketing campaigns, product launch support, content creation, and lead generation. Beyond pure consulting, Viveo has developed self-serve educational and assessment assets for its target market, including the Business Readiness Scorecard (an interactive tool measuring commercial readiness across four levels: strategic foundation, marketing strategy, campaigns, and execution) and a library of downloadable marketing frameworks, infographics, conference calendars, and buyer-journey tools. Revenue is generated through project-based consulting engagements and retainer arrangements; pricing is not publicly disclosed.

Viveo's go-to-market is sales-led with strong community and event-driven overlays. Direct client engagement is supported by a weekly Free Advice Fridays program offering free 30-minute video consultations as a lead-generation mechanism. Sponsorship of SAMPS (Sales and Marketing Professionals in Science) anchors its community presence, complemented by an active blog and LinkedIn footprint. The firm's stated differentiator is the combination of scientific marketing rigor with consumer-brand creative thinking, targeting the specific challenge life science and technology companies face in translating technical features into compelling customer value propositions and crossing the chasm from early adopters to mainstream markets.

Name

Viveo

Legal name

Viveo Consulting Ltd.

Website

https://viveo.io

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Viveo Consulting Ltd. is a London-based, founder-owned marketing consultancy founded in 2017 that helps life science and technology companies in the UK and Europe develop brands, go-to-market strategies, and marketing campaigns, delivered by a three-person core team and specialist associates.

Ownership category

akta.pro rank

Product category

Marketing Consulting Services

NAICS

Advertising Agencies (54181), Advertising, Public Relations, and Related Services (5418), Advertising Agencies (541810)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro industry

PRIMARYMPAAAFAM

B2B / Account-Based Marketing (ABM) Strategy Consulting

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Marketing Strategy & Consulting

SECONDARYMPAAAAAI

B2B/ABM Creative Agencies

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Advertising Agencies (Full-Service/Creative)

SECONDARYMPAAACAK

Lead Generation & Performance Media (B2B/B2C)

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Digital & Performance Marketing (SEO/SEM, Paid Social, Affiliate)

Keywords

• Marketing consulting services
• Life science marketing
• Brand strategy development
• Go-to-market planning
• Science marketing agency

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Marketing Consulting Services: Professional services providing strategic marketing support to life science and technology companies. Services include brand development, go-to-market planning, marketing campaigns, product launches, content creation, and lead generation. Billed through project-based engagements or retainer arrangements.

Go-to-market motion3 records

Distribution channels1 record

Marketing channels5 records

Core offering

Viveo is a B2B marketing consultancy that combines scientific methodology, strategic marketing, and creative storytelling to help life science and technology companies build brands, develop go-to-market plans, launch products, create multi-channel marketing campaigns, produce content, and generate and nurture sales leads. Deliverables are sold as consulting engagements (project-based or retainer) and complemented by free downloadable frameworks and a self-service Business Readiness Scorecard.

Product overview

Viveo is a marketing consultancy combining scientific methodology with creative storytelling to serve life science and technology companies. The company operates as a service-based agency rather than a software product company, offering strategic consulting across brand development, go-to-market planning, multi-channel marketing campaigns, product launch services, content creation, and lead generation. Viveo also provides complementary tools and resources including a Business Readiness Scorecard for assessing commercial readiness and a library of downloadable marketing infographics and frameworks. Services are delivered through a core team of three principals with a network of specialist associates in PR, design, content creation, digital, and website design.

Differentiator

Problem solved

Functional benefit

Products and services

• Marketing Strategy and Consulting Services Strategic marketing consulting combining scientific methodology with creative storytelling to help science and technology companies develop brands, articulate market positioning, and create go-to-market plans.
• Brand Development Analysis, development, and implementation of brand strategy and visual language to help companies stand out and resonate with target audiences.
• Go-to-Market Planning Development of go-to-market plans that demonstrate credible paths to customer acquisition and articulate market positioning, target audience, pricing model, and marketing strategy to attract investors.
• Multi-Channel Marketing Campaigns Creation of multi-channel marketing campaigns that drive engagement, raise awareness, expand reach, and trigger sales for science and technology companies.
• Product Launch Services End-to-end support for bringing products to market, including positioning, proposition development, and marketing campaigns to drive adoption.
• Content Creation Development of relevant content to enhance company reputation, increase website traffic and social media engagement, and generate more sales leads.
• Lead Generation and Nurturing Mapping of full customer purchase journeys to deliver the right information at the right time, building robust sales funnels.
• Free Advice Fridays Weekly free 30-minute video calls offering expert feedback on brand, value proposition, marketing plans, or digital marketing strategy.
• Business Readiness Scorecard Assessment tool for Life Science companies to evaluate commercial readiness across four levels: strategic foundation, marketing strategy, marketing campaigns, and execution; generates a business readiness score predicting readiness for commercial growth.
• Downloadable Marketing Infographics and Frameworks Free downloadable marketing frameworks including conference calendars, segmentation guides, product lifecycle marketing, 10Ps of marketing, customer journey metrics, and content matrices for life science marketers.

Named customers5 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• SAMPS (Sales and Marketing Professionals in Science)minorGTM or Marketing PartnerViveo is a proud sponsor of SAMPS, an organization for sales and marketing professionals in science. This partnership demonstrates their commitment to the life science marketing community and provides visibility among industry professionals.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/viveo-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Viveo