Caring Carroll

What Caring Carroll does

Caring Carroll is a 501(c)(3) nonprofit organization founded in December 2007 and headquartered in Westminster, Maryland. The organization's function is to match trained volunteers with isolated adults aged 60 and older in Carroll County, MD who have limited resources and wish to remain living independently. Service offerings include non-emergency transportation, friendly visiting, light housekeeping, meal preparation, respite care, shopping assistance, minor home repairs, and regular social phone calls. The organization also runs group activity days in partnership with congregations and community groups for one-time chores. The operating model is explicitly volunteer-driven: the organization employs only two paid part-time staff members and coordinates a network of more than 100 trained volunteers.

The underlying technology stack is minimal. Caring Carroll uses the 'Assisted Rides' web-based management system to organize volunteer drivers and coordinate service assignments, particularly for transportation. There is no mobile application, no API, no AI or machine learning capability, and no disclosed proprietary platform beyond this scheduling tool. Service delivery is conducted in person or by phone within Carroll County.

The business model is donation-funded rather than fee-based. Services are provided free of charge to care receivers. Revenue streams include individual tax-deductible donations (tiered from $1 to $1,000+ with impact-based framing such as $25 funding two rides), the Holiday Hope annual giving campaign co-sponsored by Carroll County Times and Kahlert Foundation (cumulatively over $2 million raised for local charities since inception, not solely attributable to Caring Carroll), the Mike Fitzsimmons Memorial Fund (renamed April 2025), an annual Golf Classic fundraiser, and an annual Purse Auction event. Donations are accepted via check, PayPal, Venmo, and Amazon Smile. The geographic market served is exclusively Carroll County, Maryland, USA.

Name

Caring Carroll

Legal name

Caring Carroll

Website

https://caringcarroll.org

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Short description

Caring Carroll is a 501(c)(3) nonprofit founded in 2007 that matches trained volunteers with isolated adults aged 60+ in Carroll County, MD to provide free transportation, household help, meals, and companionship, enabling them to remain living independently.

Ownership category

akta.pro rank

Product category

Senior Care Services

NAICS

Services for the Elderly and Persons with Disabilities (62412), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Misc Health & Allied Services, Nec (8090), Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Companion Care & Social Support (non-clinical) (HLADAGAB)

akta.pro secondary industries

Conversation, Cognitive Stimulation & Activity Facilitation (HSABAAAB), Senior Social Clubs & Community-Based Day Programs (Non-Clinical) (HSABANAK), Independent Living with Supportive Services (Light ADL/IADL Support) (HLADAAAE)

Keywords

• Senior care services
• Volunteer caregiving
• Non-emergency transportation
• Aging in place
• Friendly visiting

Headquarters

HQ city

Westminster

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Individual Donations: Tax-deductible donations from individual donors supporting volunteer insurance, materials for home repairs, one-time services to seniors, and operating costs. Donation tiers range from $1 to $1000+. Specific impact levels: $25 provides 2 rides, $100 provides meals for a group of care receivers, $200 provides a month of meals, rides, and services for a care receiver.
2. Holiday Hope Annual Campaign: Annual local giving campaign sponsored by Carroll County Times and Kahlert Foundation. Has helped raise more than $2 million for local charities since its inception. Donations accepted via PayPal, Venmo, or check.
3. Mike Fitzsimmons Memorial Fund: Special fund established in honor of a dedicated volunteer to assist care receivers with financial needs where no other community resource exists.
4. Golf Classic Event: Annual golf tournament fundraiser (2026 Caring Carroll Golf Classic on September 4, 2026 at Oakmont Green Golf Course, Hampstead, MD).
5. Purse Auction Event: Annual purse auction fundraiser (2026 Purse Auction running April 15 - May 15, 2026).

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Caring Carroll matches trained volunteers with older, isolated adults (60+) in Carroll County, MD who have limited resources and wish to remain living independently. Core services include non-emergency transportation, friendly visiting, light housekeeping, meal preparation and grocery delivery, shopping assistance, minor home repairs, respite care, and social phone calls. The organization also coordinates group volunteer activities with congregations and community groups for one-time chores.

Product overview

Caring Carroll is a 501(c)(3) non-profit organization founded in December 2007 that operates as a volunteer-based caregiving service rather than a technology platform. The organization matches trained volunteers with older, isolated adults (60+) in Carroll County, MD who have limited resources and wish to remain living independently. The core offering consists of volunteer caregiving services including transportation, meal delivery, light housekeeping, friendly visiting, minor home repairs, shopping assistance, and social phone calls. The organization also runs fundraising programs including the Holiday Hope annual giving campaign, an annual Golf Classic tournament, and a Purse Auction event.

Differentiator

Problem solved

Functional benefit

Products and services

• Volunteer Caregiving Services Matches trained volunteers with older, isolated adults (60+) in Carroll County, MD who have limited resources and wish to remain living independently. Coordinates delivery of non-emergency caregiving support.
• Transportation Services Provides non-emergency transportation assistance to seniors, helping them get to medical appointments, grocery stores, and other essential destinations.
• Meal and Grocery Delivery Delivers meals and groceries to seniors, particularly during periods when in-person support is difficult or impossible.
• Friendly Visiting Regular social visits by volunteers to combat isolation and provide companionship for seniors living independently.
• Light Housekeeping Volunteer assistance with light housekeeping tasks to help seniors maintain their homes.
• Shopping Assistance Help with grocery shopping and picking up essential items for seniors.
• Minor Home Repair Volunteers assist with minor home repairs and chores to help seniors maintain safe living environments.
• Social Phone Calls Regular phone calls to check on seniors and provide social connection.
• Holiday Hope Annual Giving Campaign Annual fundraising and awareness campaign co-sponsored with Carroll County Times and Kahlert Foundation that supports Caring Carroll and other local charities through donor contributions.
• Golf Classic Fundraiser Annual golf tournament fundraiser to support Caring Carroll operations.
• Purse Auction Fundraiser Annual purse auction fundraiser conducted online to support Caring Carroll operations.
• Mike Fitzsimmons Memorial Fund Special financial-assistance fund honoring long-time volunteer Michael Fitzsimmons that helps care receivers cover needs not met by other community resources.

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered flagship, minor and core.

• Carroll County TimesflagshipStrategic or Co-development PartnerCo-sponsor of the Holiday Hope annual giving campaign, which has raised more than $2 million for local charities since its inception.
• Kahlert FoundationflagshipStrategic or Co-development PartnerCo-sponsor of the Holiday Hope annual giving campaign, which has raised more than $2 million for local charities since its inception.
• Oakmont Green Golf CourseminorGTM or Marketing PartnerVenue partner for the annual Caring Carroll Golf Classic fundraiser held in September.
• Amazon SmileminorGTM or Marketing PartnerAmazon Smile program allows shoppers to support Caring Carroll when purchasing on Amazon.
• PayPalminorGTM or Marketing PartnerOnline donation platform accepting tax-deductible contributions to support volunteer services and operations.
• VenmominorGTM or Marketing PartnerMobile payment platform for making donations to support Caring Carroll services.
• Assisted RidescoreTechnology or IntegrationWeb-based management system used to organize volunteer drivers and coordinate transportation assignments for care receivers.
• Congregations and Community GroupscoreChannel Partner/ Reseller/ DistributorPartner organizations that spend a few hours doing one-time chores such as raking leaves, cleaning houses, picking up groceries, or helping with needed repairs. Also referral sources for seniors who may benefit from services.

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Meals on Wheels America: National nonprofit network delivering meals and welfare checks to homebound seniors, largely through volunteers. Directly comparable to Caring Carroll's meal preparation and friendly visiting components, but operates at national scale with affiliated local programs.
• Catholic Charities Baltimore - Senior Services: Large regional faith-based nonprofit offering senior services including case management, in-home support, and companionship. Comparable in mission but operates as part of a much larger multi-service organization with broader geographic reach.
• AmeriCorps Seniors (RSVP): Federal program engaging adults 55+ in volunteer service to address community needs including senior care and isolation. Comparable in mobilizing older volunteers to support at-risk seniors, though operates as a federal grant-funded program rather than an independent nonprofit.

Direct peers

• Village to Village Network: Network of grassroots 'Villages' that mobilize volunteers to help aging neighbors remain in their homes. Closest direct comparable to Caring Carroll's volunteer-powered aging-in-place model, though organized as a federation of independent local villages.
• Little Brothers Friends of the Elderly: Volunteer-driven nonprofit providing companionship and non-medical support to isolated elders. Comparable mission and delivery model (friendly visiting, transportation, errands) for seniors facing isolation.
• Shepherd's Centers of America: Interfaith nonprofit supporting local Shepherd's Centers that provide volunteer-driven services (transportation, errands, social connection) to older adults. Highly comparable volunteer-based, non-medical companion care model serving seniors wishing to age in place.
• Neighborly Network: Volunteer-driven senior village program providing transportation, light chores, and social connection to aging neighbors in Maryland. Direct comparable in geography (Maryland) and volunteer-powered aging-in-place model.

Emerging players

• A Little Help: Colorado-based nonprofit connecting volunteers with older adults and people with disabilities for non-medical help with daily tasks. Comparable volunteer-matching platform approach with similar services (transportation, light chores, companionship).

Others

• Eldercare Locator (USA.gov): Federal public resource connecting seniors to local services like Caring Carroll. Acts as a referral/ecosystem channel rather than a direct service provider; relevant because Caring Carroll partners with congregations and community referral sources similar to this network's directory function.

Regional players

• Daily Bread Inc. Maryland-based nonprofit providing home-delivered meals and other supportive services to homebound seniors. Comparable geographic focus on Maryland and overlapping service set with Caring Carroll (meals, friendly visits, transportation support).

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/caringcarroll
• LinkedInlinkedin.com/company/caring-carroll-inc-

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Caring Carroll