Huasteca Network

What Huasteca Network does

Huasteca Network is a private Mexican digital agency headquartered in Ciudad Valles, San Luis Potos\u00ed, founded in 2016 (some sources cite 2017) and operating with 1–10 employees. The company provides web design and development, e-commerce store creation, mobile application development, social media management, and website maintenance services, primarily targeting entrepreneurs, small and medium-sized businesses (PyMEs), digital news publishers, and tourism service providers across Mexico, with a particular focus on the Huasteca Potosina region. The company claims 109+ clients and 10+ years of combined industry experience.

The agency's technology stack is anchored on WordPress CMS as the primary web platform, with React and Vue.js for CRM and frontend development, Firebase and MongoDB for backend data, and VPS hosting with Cloudflare integration bundled into higher-tier packages. Two proprietary products distinguish the portfolio: HuastecApp, a regional tourism mobile application for the Huasteca Potosina, and the We Make Your Calls omnichannel CRM system built for a US-based virtual assistance company, which began conversion to a SaaS model in 2022. Service pricing is denominated in Mexican Pesos and structured as modular tiered offerings: one-time project fees range from approximately $3,458 MXN (basic WordPress site) to $19,543 MXN (online news portal with mobile app), while recurring monthly retainers for maintenance and social media management span $796–$3,978 MXN and $1,759–$4,846 MXN respectively.

Huasteca Network operates primarily through direct engagement via WhatsApp and website contact forms, supported by a content-led go-to-market approach built on a 520+ article blog covering web design, SEO, mobile apps, and tourism technology. The business model blends project-based one-time fees with an expanding recurring services base. The company is founder-operated with no disclosed external funding, ownership changes, or M&A activity.

Name

Huasteca Network

Legal name

Huasteca Network

Website

https://huastecanetwork.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Huasteca Network is a private Mexican digital agency founded in 2016 in Ciudad Valles, San Luis Potos\u00ed, providing WordPress web design, e-commerce, social media management, mobile app development, and website maintenance to entrepreneurs, PyMEs, digital news publishers, and tourism providers across Mexico, with a focus on the Huasteca Potosina region.

Ownership category

akta.pro rank

Headquarters

HQ city

Ciudad Valles

HQ country

Mexico

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Web Design & Development Services: One-time project fees for website design, e-commerce stores, news portals, and mobile applications. Prices vary by complexity, number of pages, and included features (e.g., $3,458 MXN for basic WordPress site, $8,583 MXN for e-commerce with payment gateway).
2. WordPress Maintenance Services: Recurring monthly retainer for website maintenance and support. Three tiers (Básico $796 MXN/mo, Plus $2,121 MXN/mo, Premium $3,978 MXN/mo) offering 3–15 hours/month of services including updates, backups, SEO, and analytics.
3. Social Media Management: Recurring monthly fees for social media content creation and posting. Three tiers from $1,759 MXN/month (10 posts) to $4,846 MXN/month (20 posts + stories).
4. Web Hosting & Domain Services: Bundled with web projects: free domain and hosting for the first year. Renewal at $1,800 MXN/year. VPS hosting with Cloudflare integration included.
5. SaaS CRM for We Make Your Calls: In 2022, the company began converting the We Make Your Calls CRM into a SaaS product, representing a potential new recurring revenue stream.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Huasteca Network is a digital agency that designs and develops WordPress websites, e-commerce stores, mobile applications, and online news portals for entrepreneurs, small businesses, and tourism service providers in Mexico. It also provides recurring WordPress maintenance, social media management packages, web hosting, and has developed proprietary products including the HuastecApp tourism mobile app and the We Make Your Calls omnichannel CRM system.

Product overview

Huasteca Network is a digital agency specializing in tourism-sector entrepreneurs and SMEs in Mexico. Its offering is a services-led portfolio (not a unified software platform) comprising web design and development, e-commerce stores, social media management, mobile application development, and maintenance services. Core products include: (1) Tienda en Línea — WordPress-based e-commerce stores with payment gateway integrations (PayPal, Stripe, Conekta), Facebook integration, and optional mobile app add-ons; (2) WordPress Website Design & Development — in three tiers from budget to custom; (3) Página Web para Prestadores de Servicios Turísticos — specialized tourism provider websites with booking/payment and AIRBNB/Booking.com integrations; (4) Página Web de Noticias — online newspaper/digital media portals with monetization tools; (5) Paquetes de Redes Sociales — social media content and management packages; (6) Servicio de Mantenimiento en WordPress — three-tier maintenance and support. The portfolio includes two sub-brand products: HuastecApp (a pioneering regional tourism mobile app for the Huasteca Potosina) and We Make Your Calls (an omnichannel CRM system for a US-based virtual assistance company, now evolving into a SaaS product). Additionally, Huasteca Network offers guidance on Kodu.ai — an AI-powered no-code development platform enabling product building without coding experience.

Differentiator

Problem solved

Functional benefit

Brands

• HuastecApp: A pioneering mobile application in the Huasteca Potosina region that helps tourists plan their trips and stays, providing information about attractions, hotels, restaurants, routes, schedules, prices, and reviews.
• We Make Your Calls

Products and services

• Tienda en Línea (E-commerce Store Creation) Design and implementation of online stores built on WordPress with payment gateway integration (PayPal, Stripe, Conekta), product catalog management, social media integration (Facebook), responsive design, SEO optimization, and WhatsApp contact button. Available in multiple tiers including basic online store and packages with Android/iOS mobile app add-ons. For SMBs, entrepreneurs, and tourism providers.
• Diseño y Desarrollo de Sitios Web de WordPress (WordPress Website Design & Development) WordPress website design and development service offered in three tiers (Low Cost, Litche, and custom). Includes responsive design, contact forms, basic and advanced security configuration, live chat tool setup, free domain and hosting for one year, Cloudflare setup, and VPS server. Targets small businesses, blogs, entrepreneurs, and enterprises.
• Servicio de Mantenimiento en WordPress (WordPress Maintenance Service) Recurring WordPress website maintenance and support service covering updates, image optimization, broken link fixes, content changes, SEO metadata updates, speed optimization, form additions, Google Analytics reporting, plugin updates, sitemap/robots management, and server backups. Offered in three tiers: Básico (3 hrs/month, $796 MXN), Plus (8 hrs/month, $2,121 MXN), and Premium (15 hrs/month, $3,978 MXN).
• Paquetes de Redes Sociales (Social Media Packages) Social media management packages covering content creation, post publication (10-20 posts per month), static stories, and Facebook cover image design. Three tiers ranging from $1,759 MXN/month (10 posts) to $4,846 MXN/month (20 posts + 10 static stories). Targets businesses in Mexico and internationally seeking affordable social media marketing.
• Página Web para Prestadores de Servicios Turísticos (Tourism Provider Website) Website package tailored for tourism service providers in the Huasteca region. Includes tour/travel websites with online booking and payment capabilities, and hotel websites with AIRBNB/Booking.com integration. Covers up to 6 internal pages, image optimization, and basic SEO. Priced from $9,736 MXN.
• Página Web de Noticias (Online News Portal) Online news portal/newspaper website creation with three tiers (Basic $3,500 MXN, Plus $14,658 MXN, Full with mobile app $19,543 MXN). Features include banner ad placement, Google News registration, Google AdSense monetization setup, Facebook Pixel integration, Google Tag Manager reporting, and optional Android/iOS mobile app. Targets digital news publishers and local newspapers.
• HuastecApp Mobile Application A pioneering mobile application (Android, available on Google Play) for tourists visiting the Huasteca Potosina region. Helps travelers plan trips and stays by providing information on attractions, hotels, restaurants, routes, schedules, prices, reviews, and ratings. Includes social media image design and content positioning.
• We Make Your Calls Omnichannel CRM System An omnichannel CRM system built for a virtual assistance company serving real estate, credit repair, mortgage, and solar panel sectors across Canada, the USA, and Australia. Includes call tracking, appointment management, lead control, and campaign reporting across multiple channels. Migrated from Firebase to MongoDB for performance and from Vue.js to React in 2022. Evolving into a SaaS product.
• Kodu.ai No-Code Development Consulting Guidance and consulting service on using Kodu.ai, an AI-powered no-code platform that enables users to build digital products without coding experience. Includes voice-to-voice interaction, real-time development, rapid prototyping, AI-driven UI design, and instant cloud deployment. Huasteca Network helps clients install VSCode, configure the Kodu.ai extension, and obtain $10 USD in free credits.

Quantifiable outcome

• Positioned We Make Your Calls (US company) as one of the top options for virtual assistance services through brand strategy, social media, CRM, and local SEO

Named customers7 records

Segments3 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

Feature5 records

Partnerships

Three partnerships are on record, tiered core and minor.

• HuastecAppcoreStrategic or Co-development PartnerHuastecApp is a mobile application developed by Huasteca Network that helps tourists plan trips and stays in the Huasteca Potosina. It serves as a showcase project for the company's mobile development capabilities and is positioned as a pioneer in the region's tourism tech ecosystem.
• We Make Your CallscoreTechnology or IntegrationWe Make Your Calls (wemakeyourcalls.center) is a US-based virtual assistance company. Huasteca Network developed their omnichannel CRM system (initially Firebase, migrated to MongoDB), brand strategy, social media presence, and SEO. As of 2022, they are working on converting the CRM into a SaaS product. WMYC operates in USA, Canada, and Australia.
• Visita La HuastecaminorStrategic or Co-development PartnerTourism-related partner listed in the footer alliances section, suggesting cross-promotion or integration between Huasteca Network's digital services and the tourism platform Visita La Huasteca.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Rootstack: Panama-based software development agency offering web, mobile, e-commerce, and CRM development for SMBs across Latin America and the US. Comparable in business model (multi-service digital agency targeting SMBs) and Latin American footprint, though operating at a broader geographic scale.
• Designveloper: Vietnam-based web and mobile development agency offering custom software, web design, and maintenance services to SMB and startup clients. Comparable as a multi-service digital agency targeting SMBs with tiered project and maintenance offerings.
• NineTwoThree Studio: US-based digital product studio specializing in mobile app development, web apps, and product design for startups and SMBs. Comparable as a small-to-mid digital agency offering bundled web + mobile + product development.
• Brizzo Group: Latin American digital agency offering web design, e-commerce, mobile apps, and social media management for SMBs. Comparable in service portfolio (bundled web + e-commerce + social) and target customer segment.
• NEORIS: Mexico-headquartered IT consulting and digital services firm providing software development, digital transformation, and enterprise solutions. Comparable as a Mexican-rooted digital services competitor operating in overlapping web/mobile/CRM capabilities.

Broad incumbents

• Endava: Global technology services company providing custom software development, digital product engineering, and CRM/platform services. Comparable in offering web, mobile, and CRM development, though serving enterprise customers at much greater scale.
• Globant: Global IT and digital services firm with strong Latin American roots, offering web, mobile, e-commerce, and digital marketing capabilities. Comparable as a regional incumbent in digital services, though at vastly larger scale and with a more enterprise-centric client mix.
• BairesDev: Large Latin American software development and outsourcing firm offering web, mobile, and CRM engineering services to SMB and enterprise clients. Comparable as a regional software services provider, though orders of magnitude larger and serving a global client base rather than a localized niche.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/HuastecaNetwork
• Facebookfacebook.com/HuastecaNetwork
• LinkedInlinkedin.com/company/huastecanetwork

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Huasteca Network