SM+
SM+ is an Indonesia-based digital infrastructure platform operating 24 edge data centers nationwide and developing an AI-ready flagship metro data center in Jakarta. It serves hyperscalers, enterprises, and regional businesses with colocation, interconnection, and managed technology solutions via its LG Sinar Mas partnership.
- Company typePrivate
- Founded2023
- HeadquartersJakarta, Indonesia
- Headcount51–100
- GTM typeB2B
- OfferingServices
What SM+ does
SM+ (legal entity PT SMPlus Digital Investama) is an Indonesia-headquartered digital infrastructure platform founded in 2023 and operating as a business unit of publicly listed PT Dian Swastatika Sentosa Tbk (DSSS), the energy and infrastructure pillar of the Sinar Mas conglomerate. The company runs two integrated segments: SM+ Data Centers, which operates 24 edge data centers (SME01-SME24) across Indonesian cities including Jakarta, Surabaya, Medan, Bandung, Makassar, Denpasar, and Manado with a combined ~10 MW IT load; and SM+ Technology Solutions, which delivers cloud, cybersecurity, AI, managed services, system integration, and smart city offerings through the LG Sinar Mas joint venture with South Korea's LG CNS.
The company's core technology stack centers on AI-ready colocation infrastructure. Flagship facility SMX01, under construction in Jakarta's Central Business District with a US$300 million investment from KIRA and LG Sinar Mas, will deliver 15,500 sqm of data hall white space across nine halls, approximately 2,400 racks, initial 18 MW IT load scalable to 60 MW, and direct liquid cooling supporting up to 130 kW per rack for AI and high-performance workloads. The facility targets a 99.998% uptime SLA, an 8-layer security architecture, and low PUE design. Interconnection services include Cross Connect, Internet DIA, Metro Connect, IPLC, Internet Exchange (via APJII/IIX integration), and a Cloud Exchange built on SDN.
SM+ generates revenue through recurring colocation subscriptions, interconnection services, and managed technology solutions priced via bespoke multi-year enterprise contracts. Go-to-market is direct enterprise field sales targeting hyperscalers, large enterprises, and regional businesses, augmented by channel partnerships with LG Sinar Mas, 57+ ISP partners, and major Indonesian telcos including Telkom, Indosat Ooredoo Hutchison, and XLSMART. The company is privately held with no disclosed revenue, backed by Sinar Mas Group capital and the US$300 million project financing from KIRA, with SMX01 targeting Ready-for-Service in Q4 2026.
SM+ firmographics
Firmographics- Name
- SM+
- Legal name
- PT SMPlus Digital Investama
- Website
- https://smplus.com
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- SM+ is an Indonesia-based digital infrastructure platform operating 24 edge data centers nationwide and developing an AI-ready flagship metro data center in Jakarta. It serves hyperscalers, enterprises, and regional businesses with colocation, interconnection, and managed technology solutions via its LG Sinar Mas partnership.
- Ownership category
- akta.pro rank
SM+ industry classification
Industry- Product category
- Data Center Colocation Services
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Computer Facilities Management Services (541513), Computer Systems Design and Related Services (5415)
- SIC
- Services-Facilities Support Management Services (8744), Communications Services, Nec (4899), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Edge Colocation & Distributed Data Center Services (HDABAOAB)
Keywords
Where SM+ is headquartered
LocationHeadquarters
- HQ city
- Jakarta
- HQ country
- Indonesia
- HQ region
- Asia
Offices26 records
Markets served
SM+ business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Infrastructure, Technology or R&D, Operations, Personnel, Marketing or Sales, Supply Chain
Revenue model
- Data Center Colocation Services: Colocation services including caged space, dedicated DR, and smart hands services across Metro and Edge Data Centers
- Interconnection Services: Cross Connect, Internet DIA, Metro Connect, IPLC, Internet Exchange, and Cloud Exchange services enabling seamless connectivity
- Technology Solutions: Cloud solutions, cybersecurity, AI solutions, managed services, system integration, and smart city solutions through LG Sinar Mas partnership
- Remote Hand Services: On-site technical support for hardware installation, troubleshooting, and maintenance
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Custom enterprise contracts based on capacity and service requirements |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
SM+ product offering
Product offeringCore offering
SM+ operates a nationwide digital infrastructure platform in Indonesia comprising 24 Edge Data Centers (SME01-SME24) across major cities and the flagship Metro Data Center (SMX01) under development in Jakarta. The company delivers colocation, interconnection, and carrier-neutral connectivity services to hyperscalers and enterprises, alongside a portfolio of technology solutions (cloud, cybersecurity, AI, managed services, system integration, and smart city) delivered through the LG Sinar Mas joint venture with LG CNS.
Product overview
SM+ operates as a dual-segment digital infrastructure and technology services company. The SM+ Data Centers segment provides colocation and hosting through 24 Edge Data Centers (SME01-24) across Indonesia plus the flagship Metro Data Center SMX01 in Jakarta, offering interconnection services including Cross Connect, Internet DIA, Metro Connect, IPLC, Internet Exchange, and Cloud Exchange. The SM+ Technology Solutions segment (powered by LG Sinar Mas) delivers cloud infrastructure, cybersecurity, AI solutions, managed services, system integration, and smart city platforms. Together, these segments provide a comprehensive ecosystem for enterprises and hyperscalers seeking digital transformation in Indonesia.
Differentiator
Problem solved
Functional benefit
Products and services
- SM+ Data Centers Digital infrastructure segment providing secure, scalable colocation and hosting services across Indonesia through 24 Edge Data Centers and the flagship SMX01 Metro Data Center in Jakarta's Central Business District. Designed for hyperscalers, enterprises, and regional customers requiring carrier-neutral infrastructure.
- SMX01 Metro Data Center AI-ready flagship Metro Data Center located in Jakarta's Central Business District with 15,500 sqm of data hall white space, nearly 2,400 racks across nine data halls, initial IT load of 18 MW (scalable to 60 MW), and support for high-density racks up to 130kW via advanced direct liquid cooling. Features 8-layer physical and digital security and 99.998% uptime SLA.
- Edge Data Centers (SME01-SME24) Network of 24 Edge Data Centers deployed across key cities in Indonesia with total capacity of 10 MW, redundant power systems, 24/7 monitoring, and direct ISP connectivity for low-latency regional compute and accelerated market entry across Indonesia's provinces.
- Interconnection Solutions Carrier-neutral connectivity services including Cross Connect (intra-facility rack connections), Internet DIA (Dedicated Internet Access), Metro Connect (point-to-point fiber between data centers), IPLC (International Private Line Circuits via subsea cable), Internet Exchange access, and Cloud Exchange (SDN-based integration with leading cloud providers).
- Technology Solutions (powered by LG Sinar Mas) Integrated portfolio of technology services delivered through the LG Sinar Mas joint venture with LG CNS, including cloud solutions, cybersecurity, AI solutions, managed services, system integration, and smart city platforms for enterprises undergoing digital transformation in Indonesia.
- Smart Hands / Remote Hand Services On-site technical support service providing hardware installation, troubleshooting, and maintenance for customers hosting equipment within SM+ Data Center facilities.
Quantifiable outcome
- 99.998% uptime ensuring reliable and uninterrupted performance
- +3 more outcomes
Companies that use SM+
Customer profileSegments3 records
Ideal customer profiles3 records
SM+ technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature5 records
SM+ partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and major.
- APJII (Asosiasi Penyelenggara Jasa Internet Indonesia)coreStrategic MoU to integrate Indonesia Internet Exchange (IIX) within SMX01 facility, creating a Digital Super-Hub. The partnership enables enterprises, OTTs, CDNs, and cloud providers with direct access to Indonesia's largest internet exchange.
- PT PLN (Persero)corePartnership with Indonesia's state electricity company to provide reliable power supply for SMX01. PLN provides 1,000 MVA power allocation with initial 10 MVA for Phase 1 operations, with plans for green energy composition.
- LG CNScoreExclusive strategic partnership with LG CNS, a leading South Korean digital transformation provider, forming LG Sinar Mas joint venture. LG CNS provides technology expertise, operational capabilities, and global standards for data center design, build, and operation. LG CNS has experience operating over 600 MW of data center capacity in Korea.
- LG Sinar MascoreJoint venture between SM+ and LG CNS providing cutting-edge IT solutions and services across Indonesia. LG Sinar Mas serves as technology advisor and operator for SMX01, bringing global engineering standards and operational expertise to Indonesian market.
- TelkommajorIndonesia's largest telecommunications company providing connectivity infrastructure and services within SM+ ecosystem
- XLSMARTmajorTelecommunications provider connectivity partner enabling network services within SM+ data centers
- MoraRepublicmajorConnectivity partner strengthening SM+'s network capabilities and digital infrastructure services
- China Mobile International (CMI)majorInternational connectivity partner providing global network reach and services
- ZenlayermajorGlobal edge cloud services provider enabling connectivity solutions
- PT Super Network (PSN)majorIndonesian network services provider supporting connectivity infrastructure
- LinknetmajorConnectivity partner providing network services within SM+ ecosystem
- LintasartamajorIT services and connectivity provider strengthening SM+'s service portfolio
- InfraCorp (Telkom)majorInfrastructure company providing connectivity solutions
- Indosat Ooredoo Hutchison (IOH)majorTelecommunications provider connectivity partner
Scale indicators12 records
Recent moves10 records
Expansion highlights5 records
SM+ competitors and assessment
Company assessmentBroad incumbents
- Equinix: Equinix operates a global IBX colocation platform with a presence in Indonesia via the CX1 Jakarta facility. It is the dominant global incumbent in carrier-neutral interconnection, competing for the same hyperscaler and enterprise customers as SM+.
- NTT GDC (Global Data Centers, NTT DATA): NTT operates hyperscale and enterprise data centers across Asia Pacific including facilities in Indonesia (e.g., Jakarta Cyber). As a global incumbent with strong hyperscaler relationships, it competes for the same anchor-tenant business that SM+ is targeting with SMX01.
Direct peers
- Biznet: Biznet is an Indonesian integrated data center and connectivity provider operating Biznet Data Center facilities alongside its national fiber network. It competes directly with SM+ on Indonesian colocation and interconnection services.
- Telkom Data Center (TelkomSigma / neuCentrIX): Telkom's neuCentrIX and TelkomSigma units operate a nationwide network of Indonesian data centers with deep carrier integration. As the incumbent telco-backed data center operator, it is a direct competitor for both hyperscaler and enterprise workloads.
- DCI Indonesia: DCI Indonesia operates carrier-neutral colocation data centers (JKT1, JKT2, JKT3) in Indonesia serving hyperscalers and enterprises. It is the most directly comparable Indonesian colocation peer to SM+'s SMX01 metro and edge data center portfolio.
- EDGE DC (previously Cyber DC by CBN): CBN Cloud / EDGE DC operates a network of Indonesian edge and metro data centers serving regional enterprises. Its hub-and-edge architecture and Indonesian focus make it one of the closest direct competitors to SM+'s 24 edge + 1 metro model.
Regional players
- GDS Holdings: GDS is a leading Asia Pacific carrier-neutral data center operator headquartered in China with expanding footprint across SEA. It is comparable in scale, business model, and hyperscaler targeting, though primarily operating outside Indonesia.
- YTL Data Center (YTL Power International): YTL operates hyperscale and AI-ready data center campuses in Southeast Asia (Malaysia, Singapore, Indonesia). As a Southeast Asian data center peer with regional ambitions, it offers a comparable template for SM+'s planned Indonesian hyperscaler play.
Emerging players
- AirTrunk: AirTrunk is a hyperscale data center specialist with major campuses across Asia Pacific (Singapore, Hong Kong, Malaysia, Japan, Indonesia). Its Indonesian campus targets the same hyperscaler tenants SM+ is courting with SMX01's AI-ready design.
- Princeton Digital Group: Princeton Digital Group operates hyperscale and enterprise data centers across Asia including Indonesia. As an Asia-focused data center platform with hyperscaler expertise, it is comparable in customer profile and operational design to SM+'s SMX01 ambitions.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
SM+ social profiles
Digital presenceSM+ financial estimates
Financial estimateRevenue estimate
Valuation estimate
SM+ leadership team
Management profileNumber of profiles
Profiles2 records
SM+ subsidiaries and ownership
Company hierarchySubsidiaries1 record
SM+ funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SM+ M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SM+
What does SM+ do?
SM+ operates a nationwide digital infrastructure platform in Indonesia comprising 24 Edge Data Centers (SME01-SME24) across major cities and the flagship Metro Data Center (SMX01) under development in Jakarta. The company delivers colocation, interconnection, and carrier-neutral connectivity services to hyperscalers and enterprises, alongside a portfolio of technology solutions (cloud, cybersecurity, AI, managed services, system integration, and smart city) delivered through the LG Sinar Mas joint venture with LG CNS.
Is SM+ a public or private company?
SM+ is a private company. It is classified as corporate owned and is currently operating.
When was SM+ founded?
SM+ was founded in 2023. It employs 51 to 100 people.
Where is SM+ based?
SM+ is headquartered in Jakarta, Indonesia, in the Asia region.
How does SM+ make money?
Four revenue lines are on record. Data Center Colocation Services are the primary driver. The others are interconnection Services, technology Solutions and remote Hand Services.
Who are SM+'s main competitors?
Broad incumbents on record are Equinix and NTT GDC (Global Data Centers, NTT DATA). Direct peers are Biznet, Telkom Data Center (TelkomSigma / neuCentrIX), DCI Indonesia and EDGE DC (previously Cyber DC by CBN). Regional players are GDS Holdings and YTL Data Center (YTL Power International). Emerging players are AirTrunk and Princeton Digital Group.
Does SM+ have an API?
No public API is recorded for SM+.
What industry is SM+ in?
SM+'s product category is Data Center Colocation Services. Its primary akta.pro industry code is HDABAOAB, Edge Colocation & Distributed Data Center Services. Its NAICS code is 5182 and its SIC code is 8744.