Cox Campus

What Cox Campus does

Cox Campus is the free, online professional-learning platform of the Rollins Center for Language & Literacy at the Atlanta Speech School, delivering accredited training in children's language and reading development to educators, families, healthcare providers, and nonprofit staff. The platform runs on a conventional learning management system (built on the Thinkingcap platform) and offers self-paced video courses, downloadable resources, professional learning communities, and yearlong learning journeys, with continuing-education accreditation through IACET and structured-literacy accreditation through the International Dyslexia Association. The platform is anchored by a 11-course Structured Literacy Certificate Program, an Ecosystem Construction Measure assessment tool, and the Talk With Me Baby program that embeds language-nutrition coaching into birthing-center standard of care starting at Grady Healthcare and now expanding to four additional healthcare partners.

The business is organized as a nonprofit with no equity holders and no user fees. All content is 100% free, fully underwritten by foundation grants and donor support, with the James M. Cox Foundation serving as the anchor underwriter since the original $3M grant in 2014 that launched the global platform. Recent capital formation includes a $250,000 grant in late 2024 and $800,000 in 2025 sub-grants ($200K each to four new TWMB partners), supplementing the donor base that has cumulatively underwritten $195M+ of delivered professional learning. Cox Campus distributes through three primary channels: a self-serve web platform with 420,000+ members across 130+ countries; state-level partnerships with the Georgia Department of Education (Georgia Literacy Academy, 167 districts, 47,000+ educators trained) and the Ohio Department of Education; and a healthcare-integration channel via Talk With Me Baby birthing-center partnerships.

The operating footprint spans all 50 U.S. states and 130-138 countries, with reported outcomes including double-digit reading gains in 60 of Georgia's lowest-performing elementary schools, 96% family confidence after TWMB coaching, 90% Pre-K kindergarten readiness, 80% teacher improvement rates, 92% course completion rates, and 96% member satisfaction. The organization employs 51-100 staff led by Dr. Ryan Lee-James as Director, and sits within the Atlanta Speech School, which was founded in 1938 — placing Cox Campus within a 20-year institutional lineage of literacy work even though the online platform itself launched in 2014.

Name

Cox Campus

Legal name

Rollins Center for Language & Literacy

Website

https://coxcampus.org

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

51–100 employees

Short description

Cox Campus is a free, donor-funded online learning platform from the Rollins Center at the Atlanta Speech School, delivering accredited language-and-literacy professional development to educators, families, and healthcare providers across 130+ countries.

Ownership category

akta.pro rank

Product category

Literacy Professional Development and Training

NAICS

Educational Services (611), Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Open Courseware & Course Modules (OCW) (EDAGAJAB)

Keywords

• Literacy professional development
• Structured literacy training
• Early childhood education
• Language nutrition coaching
• Reading instruction platform

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Others

Revenue model

1. Donor-Funded Free Services: Cox Campus is 100% free to all users (educators, families, healthcare providers) and is fully underwritten by major foundations and donors including the James M. Cox Foundation. The platform has delivered over $195M worth of professional learning at no cost to members. Revenue is not generated from users but from foundation grants and philanthropic donations.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Cox Campus is a free, evidence-based online professional learning platform operated by the Rollins Center for Language & Literacy at the Atlanta Speech School. It delivers accredited language and literacy training courses, certificate programs, and a 1,000+ item resource library to educators, families, and healthcare providers globally. All content is 100% free and fully underwritten by foundation grants and donor support, with dual IACET and IDA accreditation.

Product overview

Cox Campus is a free, evidence-based online professional learning platform operated by the Rollins Center for Language & Literacy at the Atlanta Speech School. The platform offers a unified ecosystem of interconnected products and modules: the core Cox Campus Platform serves as the main learning management system with accredited courses and professional learning communities; the Talk With Me Baby program provides language nutrition coaching integrated into healthcare settings; the IDA-accredited Structured Literacy Program offers a certificate pathway for K-3 educators; Early Learning and PK-5 courses serve different educator segments; Social-Emotional Health courses address implicit bias and trauma-informed practice; Georgia LitLink is the annual state literacy conference; and supplementary modules include Nonprofit Training, Family Resources, School Leader Support, and a comprehensive Resource Library with 1,000+ tools. All offerings are 100% free and donor-funded, with dual accreditation from IACET and the International Dyslexia Association.

Differentiator

Problem solved

Functional benefit

Brands

• Talk With Me Baby (TWMB): An initiative focused on early language development providing language nutrition training and community partnerships for infants and families, including integration into healthcare settings at birthing centers
• Georgia LitLink
• Georgia Literacy Academy (GLA)
• Cox Campus Structured Literacy Program

Products and services

• Cox Campus Online Learning Platform A free, evidence-based online learning management platform providing accredited courses, downloadable resources, professional learning communities, and certificate tracking for educators, families, and healthcare providers. All content is self-paced, IACET-accredited for continuing education units, and accessible at no cost.
• Talk With Me Baby (TWMB) A public-private initiative providing language nutrition coaching to families from the prenatal period through early childhood, integrated into birthing center and hospital standard of care. Partners include Grady Healthcare and four new community-based organizations receiving $200,000 grants.
• Cox Campus Structured Literacy Certificate Program An IDA-accredited structured literacy certificate program consisting of 11 courses covering the IDA Knowledge and Practice Standards for teachers of reading, including oral language, phonics, vocabulary, fluency, comprehension, and writing instruction. Qualifies completers to sit for the CERI Structured Literacy Classroom Teacher (SLCT) Knowledge Certificate exam.
• Georgia LitLink Conference Georgia's statewide annual literacy conference co-hosted with the Georgia Department of Education, dedicated to K-5 classroom teachers as key change-agents in the statewide literacy effort, featuring national scholars, Georgia teachers, keynotes, and breakout sessions.
• TWMB Healthcare Integration Guide A free integration guide, training videos, and resources for healthcare organizations to implement Talk With Me Baby language nutrition practices into their standard of care for pregnant patients and families with infants.

Quantifiable outcome

• 96% of families report they're confident language partners after engaging with Talk With Me Baby
• +7 more outcomes

Named customers10 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

14 partnerships are on record, tiered major, core and minor.

• Brazelton Touchpoints CentermajorStrategic or Co-development Partner · 1 November 2024Engaged Brazelton Touchpoints Center in 2023-24 to conduct multi-year evaluation of Talk With Me Baby at Grady Healthcare. Evaluation determined short- and long-term impact of training clinical and nonclinical staff and coaching families in language nutrition. Results show children exceeding developmental language outcomes.
• Georgia Department of EducationcoreStrategic or Co-development Partner · 15 November 2023Georgia DOVE partnered with Rollins Center to launch the Georgia Literacy Academy, a statewide literacy training infrastructure under the Georgia Early Literacy Act. The program has trained 47,000+ educators across 167 districts and delivered $54 million in professional learning at no cost. State leaders are calling for HB1193 to scale job-embedded literacy coaching aligned with the GLA platform.
• Grady HealthcarecoreStrategic or Co-development Partner · 1 January 2017Grady Hospital joined the Talk With Me Baby Coalition in 2017 as the first birthing center in the nation to embed TWMB practices into standard care starting in the third trimester of pregnancy. Approximately 3,000 Grady Babies are welcomed annually surrounded by language-centered ecosystem. Their leadership has set a new national standard of care.
• Ohio Department of EducationcoreStrategic or Co-development PartnerCox Campus was selected by the Ohio DOE to create a credential for the state's early learning teachers, integrating Cox Campus training into Ohio's professional development infrastructure.
• Harvard Graduate School of EducationminorStrategic or Co-development PartnerRollins Center Data and Evaluation Team accepted to Harvard Strategic Data Project for four days of training in data visualization, dashboards, and data-driven storytelling to better communicate work realizing literacy and justice for all.
• Atlanta Birth CentermajorStrategic or Co-development PartnerNew Talk With Me Baby partner receiving $200,000 grant to deepen work in language nutrition and family-centered care. Adding TWMB program provides seamless integration with existing family services.
• Center for Black Women's WellnessmajorStrategic or Co-development PartnerNew Talk With Me Baby partner receiving $200,000 grant to advance language nutrition and equity for Black women and families through community-based care.
• Ethnē HealthmajorStrategic or Co-development PartnerNew Talk With Me Baby partner receiving $200,000 grant to integrate language nutrition practices into healthcare services with focus on equity and community health.
• Rainbow House Children's Resource CentermajorStrategic or Co-development PartnerNew Talk With Me Baby partner receiving $200,000 grant to build movement grounded in equity, home language, and early brain development for children and families.
• Kennesaw State UniversityminorStrategic or Co-development PartnerFaculty and students at Kennesaw State University co-constructed the Literacy & Justice for All curriculum with Rollins Center Teacher-Researchers and B-5 educators from 18 early care and learning centers in Marietta City.
• Westminster Schools of AtlantaminorStrategic or Co-development PartnerEducators and students from Westminster Schools of Atlanta provided translation support for the Literacy & Justice for All curriculum materials.
• Learn4LifeminorStrategic or Co-development PartnerRollins Center partnered with Learn4Life, a Georgia-based nonprofit, to create a completely free Nonprofit Certificate of Training designed to ensure all adults have knowledge and skills to positively impact children in their care.
• Atlanta Speech SchoolcoreStrategic or Co-development PartnerCox Campus is a program of the Rollins Center for Language & Literacy at the Atlanta Speech School. Founded in 1938, Atlanta Speech School has been expanding equity and access to every child. Rollins Center was founded in 2004 to extend science-based instruction to every child in the region.
• Georgia Early Literacy Act CoalitioncoreStrategic or Co-development PartnerPartnership supporting implementation of Georgia Early Literacy Act (HB538) requiring all K-3 teachers to be trained in structured literacy. Georgia is gaining traction with this legislation aligned to laws passed in 30+ states nationwide.

Scale indicators17 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Wilson Language Training: Provides accredited structured literacy professional development and credentialing programs for K-12 educators. Directly comparable to Cox Campus's IDA-accredited Structured Literacy Program in mission, audience, and curriculum focus, though Wilson operates as a paid commercial program.
• Learning Forward: National nonprofit dedicated to professional learning for educators, serving a similar mission around effective teacher development. Comparable in nonprofit professional learning focus, though broader than literacy and not delivering free accredited content at the same scale.
• Really Great Reading: Offers structured literacy intervention tools and teacher training aligned with the Science of Reading. Competes for the same educator professional development dollars and shares the structured literacy framework that drives Cox Campus's curriculum.
• Reach Out and Read: Pediatric literacy nonprofit that integrates reading promotion into healthcare visits. Closest functional model to Talk With Me Baby in terms of combining healthcare delivery with early language/literacy intervention through a free, donor-funded nonprofit structure.
• Reading Is Fundamental: Historic children's literacy nonprofit providing free books and literacy resources to children nationwide. Comparable as a free, donor-funded nonprofit with similar mission focus on literacy equity, though operating through book distribution rather than teacher professional learning.

Broad incumbents

• Amplify: Major education company offering mCLASS reading assessments and literacy curriculum along with professional development. Larger commercial incumbent that competes for the same structured literacy and educator training budgets at scale.
• International Literacy Association: Long-standing global literacy membership organization with professional learning resources for educators. Overlaps with Cox Campus on literacy-focused professional development but offers a broader portfolio beyond structured literacy K-3 training.
• Lexia Learning: Major K-12 reading instruction platform (part of Cambium Learning) with structured literacy curriculum, assessments, and educator resources. A much larger, commercial competitor with dedicated sales and implementation teams targeting the same school district budgets.
• Voyager Sopris Learning: Provides literacy intervention programs and professional development for K-12. Commercial competitor in literacy PD and curriculum with similar evidence-based positioning but paid business model.

Others

• Dolly Parton's Imagination Library: Global free book-gifting program for children birth to age five. Compares as a similarly donor-funded nonprofit focused on early childhood literacy equity, though focused on book distribution rather than educator professional development.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@coxcampus
• Facebookfacebook.com/CoxCampus
• LinkedInlinkedin.com/company/cox-campus
• Instagraminstagram.com/CoxCampus
• Xx.com/CoxCampus

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cox Campus