What Obuma does

OBUMA SpA is a private Chilean SaaS company that operates a 100% web-based cloud ERP platform serving more than 1,000 active businesses in Chile. The platform connects sales, inventory, purchasing, finance, HR/payroll, accounting, production, and project workflows through more than 15 integrated modules delivered as a single browser-accessible suite, with native real-time integration to Chile's tax authority (SII) for electronic invoicing (DTE) and electronic dispatch guides.

The product portfolio centers on the core OBUMA ERP and a surrounding ecosystem of add-on modules: OBUMA CRM, electronic invoicing (Facturación Electrónica / Boleta Electrónica), inventory, accounting (Contabilidad / OBUMA contar), payroll (Remuneraciones), POS, production, native e-commerce (Tienda Online), OBUMA IoT (with GeoVictoria attendance-clock integration), OBUMA esign (electronic signatures), SAT (technical service), fixed assets, contracts (CCM), equipment rental, WebForms, and OBUMA Mobile. The platform exposes a REST API and webhooks and maintains native integrations with WooCommerce, Shopify, MercadoLibre, Jumpseller, Prestashop, Previred, Transbank, RindeGastos, Chilean banks (including BCI), and Chile's government procurement platform (Mercado Público / Chile Compra).

OBUMA monetizes exclusively through recurring SaaS subscriptions, with a 15-day free trial and self-serve web signup as the primary acquisition motion, supplemented by a direct enterprise sales motion via phone, WhatsApp, and email. Target segments are Chilean SMBs in commerce/retail and manufacturing that require SII compliance, payroll integration with Previred, and multi-channel (online + offline POS + e-commerce marketplace) operations. The company is headquartered in Providencia, Santiago de Chile (Av. Manuel Montt 037 Of. 404) and shows no public funding, valuation, or ownership disclosures; operations, ownership, and revenue figures are not publicly disclosed.

Name

Obuma

Legal name

OBUMA SpA

Website

https://obuma.cl

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Obuma is a private Chilean SaaS company offering a 100% web-based cloud ERP with native SII tax-compliance integration, serving more than 1,000 Chilean SMBs across commerce, retail, and manufacturing through 15+ integrated modules on a recurring-subscription model.

Ownership category

akta.pro rank

Product category

Cloud ERP Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Core ERP Suites (Financials, Procurement, Projects) (HDAEAEAA)

akta.pro secondary industries

Retail ERP (Merchandising, POS Back Office) (HDAEAEAD), ERP Extensions & Add-ons (CPQ, Billing, Revenue Management) (HDAEAEAO)

Keywords

• Cloud ERP software
• Electronic invoicing
• Business management platform
• Inventory management software
• Chilean payroll software

Headquarters

HQ city

Providencia

HQ country

Chile

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. SaaS ERP Subscription: Subscription-based access to the cloud ERP platform with all integrated modules. Customers pay recurring fees for access to the software, support, and updates.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Obuma provides a 100% web-based, cloud-native SaaS ERP platform that centralizes sales, inventory, purchasing, finance, accounting, HR, payroll, production, and operations for Chilean businesses. The core offering is delivered as a suite of 7 interconnected products covering more than 15 integrated modules, with native integration to Chile's Servicio de Impuestos Internos (SII) for electronic invoicing (DTE) validation, plus pre-built connectors to Previred, Transbank, Chilean banks, and leading e-commerce platforms (WooCommerce, Shopify, MercadoLibre, Jumpseller, Prestashop).

Product overview

OBUMA is a cloud-native, SaaS B2B ERP platform offering a suite of interconnected business management modules accessible 100% via web browser. The core platform (OBUMA ERP) connects sales, inventory, purchasing, finance, HR, and operations, built around over 15 integrated modules. The product portfolio includes core ERP plus specialized add-on modules: OBUMA CRM for customer management, Facturación Electrónica and Boleta Electrónica for Chilean tax document compliance (DTE), Inventario for stock control, Contabilidad for automated accounting, Remuneraciones for payroll, POS for point-of-sale, Producción for manufacturing, Tienda Online for native e-commerce, and API e Integraciones for external platform connectivity. Additional modules cover OBUMA IoT (device/attendance integration), OBUMA esign (electronic signatures), OBUMA contar (simplified accounting), SAT (technical service), Proyect (project management), Activos Fijos, Mod CCM (contracts), Rental Equipos, Mercado Público (government procurement), WebForms, and OBUMA Mobile. Products can be used independently or together as a unified ecosystem.

Differentiator

Problem solved

Functional benefit

Brands

• OBUMA ERP: Core ERP system for business management
• OBUMA POS
• OBUMA Tienda Online
• OBUMA esign
• OBUMA contar
• OBUMA IoT
• OBUMA SAT

Products and services

• OBUMA ERP Core 100% web-based cloud ERP platform that connects sales, inventory, purchasing, finance, HR, and operations in a single suite with more than 15 integrated modules, targeted at Chilean businesses needing integrated management of sales, inventory, accounting, electronic invoicing, and payroll.
• OBUMA CRM Customer relationship management module with lead tracking, newsletters, chat, and client portal features, for Chilean businesses that need to manage customer interactions alongside ERP operations.
• Facturación Electrónica (Electronic Invoicing) Electronic invoicing (DTE) module directly connected to SII Chile, supporting facturas, guías de despacho, notas de crédito, and notas de débito, for Chilean businesses requiring tax-authority-validated electronic document issuance.
• Inventario (Inventory Management) Inventory management module covering product listings, stock movements, reports, lot expiration control, and picking operations, for retailers and distributors in Chile needing real-time stock control integrated with accounting and invoicing.
• Contabilidad (Accounting) Accounting module with voucher management, bank reconciliation, petty cash, fund accounting, auxiliary books, and automatic accounting generation from connected sales, inventory, and purchasing modules, for Chilean businesses requiring integrated bookkeeping linked to operational transactions.
• Remuneraciones (Payroll) Payroll and compensation module integrated with Previred for Chilean employee contribution submissions and with Chilean banks for direct salary payment file generation, for Chilean employers requiring automated payroll and social security compliance.
• OBUMA POS (Point of Sale) Point-of-sale system available in both online and offline (local) modes for retail transaction processing, designed for Chilean retail businesses needing POS operations integrated with inventory and electronic invoicing.
• Tienda Online (OBUMA Online Store) Native e-commerce storefront integrated with the OBUMA ERP for online selling, for Chilean merchants that need an online store connected to inventory, sales, and electronic invoicing.
• API e Integraciones (API and Integrations) REST API and webhooks integration module enabling bidirectional synchronization of customers, suppliers, products, employees, sales, purchases, and accounting with external platforms, for businesses and integrators needing to connect OBUMA with custom or third-party systems.

Quantifiable outcome

• Over 1,000 Chilean companies actively managing their business with the platform

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Feature7 records

Partnerships

Seven partnerships are on record, tiered core.

• SII Chile (Servicio de Impuestos Internos)coreTechnology or IntegrationNative integration with Chile's tax authority for electronic document validation. The system connects directly with SII to validate all electronic tax documents (DTE) including invoices, credit notes, debit notes, and electronic dispatch guides in real-time.
• WooCommercecoreTechnology or IntegrationE-commerce platform integration allowing synchronization of products, inventory, and orders between WooCommerce stores and the OBUMA ERP system.
• ShopifycoreTechnology or IntegrationIntegration with Shopify e-commerce platform for synchronized product catalogs and order management.
• MercadoLibrecoreTechnology or IntegrationIntegration with Latin America's leading marketplace for synchronized inventory and order processing from MercadoLibre sales.
• PreviredcoreTechnology or IntegrationIntegration with Chile's primary payroll and social security platform for automated employee data submissions and AFP pension calculations.
• TransbankcoreTechnology or IntegrationPayment gateway integration for credit and debit card processing through Chile's dominant payment processor.
• Chilean Banks (General)coreTechnology or IntegrationBank integration capabilities including BCI for electronic payment file generation (nomina de pagos), account reconciliation, and automated bank statement imports.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Defontana: Chilean cloud ERP serving SMBs with accounting, payroll, inventory, POS, and electronic invoicing integrated with SII. Direct head-to-head competitor in the same Chilean SMB ERP category with overlapping modules and PLG-style onboarding.
• Softland: Chilean ERP vendor (Grupo Softland) with ERP, payroll, and accounting solutions for SMBs and mid-market, including SII electronic invoicing. Closest legacy competitor with comparable module breadth and Chilean localization.
• Nubox: Chilean cloud accounting, payroll, and ERP platform serving SMBs with SII-integrated electronic invoicing. Competes with OBUMA's accounting, payroll, and core ERP modules in the same Chilean SMB segment.
• Buk: Chilean-born cloud HR and payroll platform that has expanded into broader ERP-adjacent functionality. Direct competitor for OBUMA's Remuneraciones and HR modules within Chilean SMBs and a meaningful local SaaS competitor.
• Bsale: Chilean cloud POS and commerce platform with electronic invoicing (SII) for retail and SMBs. Overlaps with OBUMA's POS, Inventario, and Facturación Electrónica modules within Chilean retail.

Regional players

• ContaAzul: Brazilian cloud accounting and management platform for SMBs. Regional comparable in product positioning (SMB SaaS, integrated modules, localized tax compliance) and a potential benchmark or future LATAM competitor.

Broad incumbents

• Odoo: Global open-source ERP suite with strong LATAM localization and an app-store ecosystem. Competes with OBUMA on breadth of modules (CRM, inventory, accounting, e-commerce) and has active partners localizing for Chile.
• Oracle NetSuite: Global cloud ERP/financials suite increasingly targeting LATAM SMBs and mid-market. Competes for the same end-of-funnel enterprise deals that OBUMA's direct sales motion targets.
• SAP Business One: Global incumbent ERP aimed at SMBs and subsidiaries of larger firms. Indirect competitor in the Chilean mid-market as businesses graduate upmarket; pressures OBUMA's enterprise-up motion.

Emerging players

• Bind: Chilean SaaS focused on electronic invoicing and tax compliance (SII/DTE). Adjacent competitor that overlaps with OBUMA's Facturación Electrónica module and could expand into broader ERP features over time.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Customer concentration

• Xx.com/obumaerp
• Facebookfacebook.com/obumachile
• LinkedInlinkedin.com/company/obuma-erp

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Obuma