Velocity Capital Partners
Velocity Capital Partners is a private investment firm founded in 2022 in Independence, Ohio that provides capital plus operating support to small and mid-size businesses in the Northeast Ohio community, founded by Ryan S. Mifsud and Craig R. Kohrs following the exit of The Mifsud Group.
- Company typePrivate
- Founded2022
- HeadquartersIndependence, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
Velocity Capital Partners firmographics
Firmographics- Name
- Velocity Capital Partners
- Legal name
- Velocity Capital Partners
- Website
- https://velocitycappartners.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Velocity Capital Partners is a private investment firm founded in 2022 in Independence, Ohio that provides capital plus operating support to small and mid-size businesses in the Northeast Ohio community, founded by Ryan S. Mifsud and Craig R. Kohrs following the exit of The Mifsud Group.
- Ownership category
- akta.pro rank
Velocity Capital Partners industry classification
Industry- Product category
- Private Equity / Lower Middle Market Investment
- NAICS
- Portfolio Management and Investment Advice (52394), Other Financial Investment Activities (5239)
- SIC
- Investment Advice (6282), Security Brokers, Dealers & Flotation Companies (6211)
- akta.pro primary industry
- Micro-PE / Lower Middle Market ETA Funds (FSANALAG)
- akta.pro secondary industry
- Operator-Led / CEO-in-Residence ETA (FSANALAI)
Keywords
Where Velocity Capital Partners is headquartered
LocationHeadquarters
- HQ city
- Independence
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Velocity Capital Partners business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Investment Returns and Value Creation: As a private investment firm, VCP generates returns through strategic capital deployment into small to mid-size businesses, operational support, and eventual successful exits of portfolio companies.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Velocity Capital Partners product offering
Product offeringCore offering
Velocity Capital Partners is a privately held investment firm that makes strategic capital investments into small to mid-size businesses in Northeast Ohio, supplementing the capital with hands-on operational expertise drawn from the founders' 24 years of running, growing, and exiting family-owned aerospace, consumer, and manufacturing companies. The firm targets passionate business owners, operators, and contributing members of the Northeast Ohio community and supports them through acquisitions, growth initiatives, management team building, and successful exits.
Product overview
Velocity Capital Partners is a private equity and investment firm that offers strategic investment services rather than a traditional software product. Their core offering is providing capital and operational experience to support business growth. The firm, founded after the successful exit of The Mifsud Group in 2022, leverages decades of operating experience from previous family business operations to partner with business leaders. Their portfolio includes We Are The Ripple (a mission-based stainless steel drinkware company), along with historical portfolio companies TMG Performance Products (CORSA Performance, Volant Performance), Aero-Instruments, and Montana Metal Products that were built during the Mifsud Group era.
Differentiator
Problem solved
Functional benefit
Brands
- We Are The Ripple: Mission-based Stainless Steel Drinkware company (WATR Brands, LLC) acquired by VCP, using a portion of sales to help solve the global water crisis. Products include stainless steel water bottles, tumblers and accessories.
Products and services
- Strategic Capital Investment Equity capital investments into small to mid-size businesses led by passionate owners and operators in the Northeast Ohio community, intended to fund acquisitions, growth initiatives, recapitalizations, and exits.
- Hands-On Operational Support and Advisory Operator-led strategic, operational, and management support provided alongside capital investments, including growth strategy development, management team building, navigation of economic cycles, and execution toward successful exits for portfolio companies.
- Co-Lead Underwriting for Private Placements Transactional capital markets service in which Velocity Capital Partners acts as co-lead underwriter for bought deal private placements of common shares, transacting alongside institutional underwriters such as ATB Capital Markets Corp.
- We Are The Ripple (WATR) Stainless Steel Drinkware Mission-based stainless steel drinkware line, including double-walled vacuum insulated water bottles, tumblers, and accessories, supplied to consumers, corporate clients, schools, and universities through an Officially Licensed Collegiate program, with a portion of sales funding clean water access projects in specific regions of Africa.
Companies that use Velocity Capital Partners
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
Velocity Capital Partners technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Velocity Capital Partners partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- MACC Chief Azam Baki (Conflict of Interest Allegation)minorMACC chief Azam Baki faces scrutiny over a conflict of interest regarding his shareholding in Velocity Capital Partners, as reported in Malaysian news regarding a governance controversy.
- We Are The Ripple (WATR Brands, LLC)coreVCP acquired We Are The Ripple, a mission-based stainless steel drinkware company that donates a portion of sales to help solve the global water crisis. The company serves corporate clients, schools, universities, and has an Officially Licensed Collegiate program.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Velocity Capital Partners competitors and assessment
Company assessmentDirect peers
- Boathouse Capital: Philadelphia-based lower middle market PE firm investing in founder- and family-owned businesses with a hands-on operating partner model. Comparable target profile and direct equity approach.
- LFM Capital: Nashville-based lower middle market PE firm focused on U.S. manufacturing and industrial businesses, partnering with operators and management teams. Comparable to VCP in size, sector tilt toward Midwest manufacturing, and operator-led thesis.
- Shore Capital Partners: Chicago-based lower middle market private equity firm focused on founder-led, family-owned, and entrepreneur-backed businesses in the Midwest. Directly comparable to VCP by geography, fund size, and operator-led sourcing model.
- Aterian Investment Partners: Lower middle market PE firm focused on founder- and family-led businesses, often in industrial and consumer sectors. Comparable in scale, transition-oriented approach, and operator-led underwriting.
- Alpine Investors: San Francisco-based PE firm explicitly built around an 'CEO-in-Residence' and operator-led model that acquires founder-led lower middle market businesses. Closest archetype to VCP's operator-led/entrepreneurship-through-acquisition strategy, though larger in scale.
- Argosy Capital: Lower middle market PE firm focused on manufacturing, industrial, and consumer companies led by owner-operators. Comparable vertical mix (industrial/consumer manufacturing) and Midwest/Mid-Atlantic footprint overlap.
- Mainsail Partners: Lower middle market growth equity firm investing in founder-led businesses with revenue up to ~$20M. Comparable in thesis of partnering with passionate operators and providing both capital and operating expertise.
- Sterling Investment Partners: Lower middle market PE firm focused on founder- and family-led consumer, services, and specialty industrial businesses. Comparable fund size, ownership-transition thesis, and operating-partner playbook.
- Ironwood Capital: Lower middle market PE firm providing capital and operational support to small and middle-market companies, often family- or founder-owned. Comparable in target profile (sub-$50M revenue SMBs) and direct equity strategy.
Broad incumbents
- Pritzker Private Capital: Chicago-based lower middle market PE firm investing alongside operators in family- and founder-led businesses. Larger and more institutional than VCP, but overlapping geography, thesis, and operator-partner model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Velocity Capital Partners social profiles
Digital presenceVelocity Capital Partners financial estimates
Financial estimateRevenue estimate
Valuation estimate
Velocity Capital Partners leadership team
Management profileNumber of profiles
Profiles2 records
Velocity Capital Partners funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Velocity Capital Partners M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Velocity Capital Partners
What does Velocity Capital Partners do?
Velocity Capital Partners is a privately held investment firm that makes strategic capital investments into small to mid-size businesses in Northeast Ohio, supplementing the capital with hands-on operational expertise drawn from the founders' 24 years of running, growing, and exiting family-owned aerospace, consumer, and manufacturing companies. The firm targets passionate business owners, operators, and contributing members of the Northeast Ohio community and supports them through acquisitions, growth initiatives, management team building, and successful exits.
Is Velocity Capital Partners a public or private company?
Velocity Capital Partners is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Velocity Capital Partners founded?
Velocity Capital Partners was founded in 2022. It employs 11 to 50 people.
Where is Velocity Capital Partners based?
Velocity Capital Partners is headquartered in Independence, United States, in the North America region.
How does Velocity Capital Partners make money?
One revenue line is on record: investment Returns and Value Creation.
Who are Velocity Capital Partners's main competitors?
Direct peers on record are Boathouse Capital, LFM Capital, Shore Capital Partners, Aterian Investment Partners, Alpine Investors, Argosy Capital, Mainsail Partners, Sterling Investment Partners and Ironwood Capital. Pritzker Private Capital is listed as a broad incumbent.
Does Velocity Capital Partners have an API?
No public API is recorded for Velocity Capital Partners.
What industry is Velocity Capital Partners in?
Velocity Capital Partners's product category is Private Equity / Lower Middle Market Investment. Its primary akta.pro industry code is FSANALAG, Micro-PE / Lower Middle Market ETA Funds, with a secondary code of FSANALAI, Operator-Led / CEO-in-Residence ETA. Its NAICS code is 52394 and its SIC code is 6282.