OKAL Haus
OKAL Haus GmbH is a German prefabricated homebuilder founded in 1928 that designs, factory-produces, and delivers turnkey single-family, multi-family, and investment homes through 36 model showrooms and a nationwide field-advisor network across Germany.
- Company typePrivate
- Founded1928
- HeadquartersSimmern, Germany
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
What OKAL Haus does
OKAL Haus GmbH is a German prefabricated homebuilder headquartered in Simmern, founded in 1928. The company designs, factory-produces, and assembles turnkey single-family homes, bungalows, townhouses, multi-family houses, multi-generational homes (ZweiRaum, DreiRaum, VierRaum series), investment properties (Zinshaus), and a premium Bauhaus-style line (Black Label), claiming more than 90,000 homes delivered over roughly 95 years. Distribution runs through 36 model home showrooms and a nationwide field-sales network of personal Hausberater (home advisors), supported by a website lead-generation funnel and a mobile customer app (OKAL KundenApp) that provides a digital construction file.
Technically, OKAL combines serial precision manufacturing with individual architectural planning. Standard technical features include integrated PROXON fresh-air heating/ventilation systems, smart-home wiring preparation, electric aluminum roller shutters, and DGNB sustainability certification across the home lifecycle, with additional insurances bundled (Bauherren-Haftpflicht, Wohngebäude, Feuer-Rohbau, Bauleistung, ALV plus, and Baufertigstellungsbürgschaft). A modern Bemusterungszentrum enables in-person customization, and OKAL Prime offers express delivery for time-sensitive buyers.
The business model is one-time turnkey home sales with quote-based, individually negotiated pricing rather than public list prices. A 15-month fixed price guarantee locks terms from order confirmation. Customer segments span owner-occupier families, multi-generational households, singles/couples (bungalows), and individual real-estate investors. The company is privately held with no disclosed parent or external funding and no international footprint beyond Germany.
OKAL Haus firmographics
Firmographics- Name
- OKAL Haus
- Legal name
- OKAL Haus GmbH
- Website
- https://okal.de
- Company type
- Private
- Founded year
- 1928
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- OKAL Haus GmbH is a German prefabricated homebuilder founded in 1928 that designs, factory-produces, and delivers turnkey single-family, multi-family, and investment homes through 36 model showrooms and a nationwide field-advisor network across Germany.
- Ownership category
- akta.pro rank
OKAL Haus industry classification
Industry- Product category
- Prefabricated Home Construction
- NAICS
- Prefabricated Wood Building Manufacturing (321992), New Single-Family Housing Construction (except For-Sale Builders) (236115)
- SIC
- Prefabricated Wood Bldgs & Components (2452)
- akta.pro primary industry
- Residential Modular & Prefabricated Home Construction (IMAFABAF)
- akta.pro secondary industries
- Custom Home Building (IMAFABAC), Residential Design-Build & Renovation-Integrated Builders (IMAFABAE)
Keywords
Where OKAL Haus is headquartered
LocationHeadquarters
- HQ city
- Simmern
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
OKAL Haus business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Custom Home Construction and Sales: OKAL generates revenue through the sale of custom-built prefabricated houses. Houses are individually planned with architects and delivered as turnkey (schlüsselfertig) properties. Pricing is quote-based and not publicly disclosed as houses are customized to each customer's requirements. The company also offers various Ausbaustufen (completion levels) allowing customers to self-complete certain interior work.
- Architectural Planning Services: Architectural planning is included in the house package, with experienced architects working with customers to plan their individualized home piece by piece.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Custom turnkey houses with individual pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
OKAL Haus product offering
Product offeringCore offering
OKAL Haus designs, factory-produces, delivers, and finishes turnkey prefabricated single-family and multi-family homes for private buyers in Germany. The offering covers architectural planning, serial factory production, on-site assembly, and complete finishing (schlüsselfertig), supported by a single dedicated home advisor from consultation through move-in. Houses come in product series (Design, TownHouse, Bungalow, Doppelhaus, ZweiRaum/DreiRaum/VierRaum, Zinshaus) and the Black Label sub-brand, with options for self-completion at various Ausbaustufen.
Product overview
OKAL Haus is a Germany-wide provider of high-quality, turnkey single-family and multi-family houses built using prefabricated construction methods. The company operates a diverse portfolio of house models organized into distinct product series and sub-brands, including: Design houses (Design series), TownHouses, Bungalows, Einfamilienhäuser (single-family homes), Stadtvillen (city villas), Mehrfamilienhäuser (multi-family houses), Doppelhäuser (semi-detached houses), Zinshäuser (investment properties), and the Black Label sub-brand (Bauhaus-style houses). Multi-generational living is supported through the ZweiRaum, DreiRaum, and VierRaum series. Services include architectural planning, a customer app, financing consultation, and a modern bemusterung center (selection center). The company maintains model houses across 36 locations in Germany and is DGNB certified for sustainability.
Differentiator
Problem solved
Functional benefit
Brands
- Black Label: Bauhaus-style premium house series featuring minimalist architecture and functional design
- ZweiRaum
- DreiRaum
- VierRaum
- Zinshaus
- TownHouse
- Design House
- OKAL Prime
- OKAL KundenApp
Products and services
- Design 13 Classic and stylish 1.5-storey single-family home under a 35° pitched roof (Satteldach), approximately 183.55 m² of living space with 5 bedrooms and 3 bathrooms. Part of the Design house series for design-conscious families.
- TownHouse 13.2 S Townhouse with generous living across 2.5 storeys, approximately 250.18 m², with two roof terraces and pitched roof, suitable for families needing up to 7 bedrooms. Part of the TownHouse series.
- Bungalow 2 Walmdach Single-storey bungalow with approximately 118 m² of living space and a 22° hip roof (Walmdach), designed for singles, couples, and small families seeking barrier-free, single-level living.
- Bungalow 4 Walmdach Single-storey bungalow with integrated flat, approximately 168 m², offering two residential units with maximum living comfort on one floor. Part of the Bungalow line.
- Zinshaus series (investment properties) Investment properties (Zinshaus 01, 04, 07) configured as multiple rental units — including townhouse-style and triple-storey flat-roof variants from approximately 226 m² to 250.23 m² — for owners seeking rental income combined with potential personal use. Includes DGNB-certified sustainability and energy efficiency.
- Doppelhaus series (semi-detached houses) Semi-detached houses (Doppelhaus 04–11) with two units of approximately 107–189 m² each, offered in pitched-roof, flat-roof, shed-roof, and hip-roof variants for families, multi-generational living, and small plots.
- ZweiRaum series (two-generation / two-family houses) Multi-generational and two-family houses (ZweiRaum 1–19) with two residential units per property, from approximately 151 m² to 326 m², in pitched-roof, pyramid-roof, and flat-roof city villa variants, often including an integrated flat (Einliegerwohnung) for relatives, guests, or rental.
- DreiRaum 1 (three-unit multi-family house) Attractive multi-family house with approximately 349.03 m² and three residential units, two of which are barrier-free, plus an exclusive penthouse with great views. Designed for families and investors.
- VierRaum series (four-unit multi-family houses) Multi-family houses (VierRaum 1 and 2) with four residential units of approximately 316.97 m² to 377.16 m², including two barrier-free ground floor apartments, designed for investors and multi-generational ownership.
- Black Label sub-brand (Bauhaus-style design houses) Bauhaus-style premium design houses (Black Label 1, 5, 9, 12, 13, 16, 17, 20, 22, 24, 95) with minimalist architecture, flat or asymmetric roofs, and functional design, ranging from approximately 134 m² to 257 m². Award-winning design series for design-conscious buyers.
- OKAL KundenApp Digital customer portal and mobile app serving as a construction file with 24/7 access to all project data and information for in-progress OKAL customers.
- OKAL Prime Lieferung Express delivery and premium service for customers who need faster construction processes and additional comfort when speed is essential.
- Bemusterungszentrum (Selection Center) Germany's most modern selection center offering two days of equipment consultation with personal advice, providing maximum planning certainty for materials and finishes before construction.
- Architektenplanung (Architectural Planning Service) Individual architectural planning service included with every house, where experienced architects work with customers to plan their personalized home step by step.
- Finanzierung & Förderung (Financing and Funding Advisory)
Quantifiable outcome
- Over 90,000 houses built in nearly 100 years
- +2 more outcomes
Companies that use OKAL Haus
Customer profileSegments4 records
Ideal customer profiles4 records
OKAL Haus technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature7 records
OKAL Haus partnerships and signals
Strategic signalScale indicators5 records
Recent moves4 records
Expansion highlights5 records
OKAL Haus competitors and assessment
Company assessmentDirect peers
- FingerHaus: FingerHaus is a family-owned German prefabricated home manufacturer with a long history (founded 1820), offering custom-designed, energy-efficient homes through regional sales offices and model homes. It is highly comparable to OKAL on brand heritage, custom product offering, and national distribution footprint.
- Hanse Haus: Hanse Haus is a German prefab home builder specializing in turnkey, individually planned single-family and multi-family houses, distributed through a national model home and advisor network. It overlaps directly with OKAL's custom-built, fixed-price, turnkey delivery model.
- WeberHaus: WeberHaus is one of Germany's largest and most established prefabricated home manufacturers, offering custom-designed, energy-efficient single-family and multi-family homes. It competes head-to-head with OKAL across similar customer segments, distribution (model home/showroom networks), and product positioning (sustainability-certified, turnkey delivery).
- SchwörerHaus: SchwörerHaus is a major German prefabricated home manufacturer producing custom single- and multi-family houses with an emphasis on energy efficiency and timber construction. Its product range, sustainability positioning, and nationwide dealer network make it a close comparable to OKAL.
- Allkauf Haus: Allkauf Haus (part of the DFH Group) is a German prefab home manufacturer offering turnkey, individually planned houses at accessible price points through a nationwide model home network. It competes with OKAL in the same German market with a comparable custom turnkey proposition.
- Living Haus (DFH Group): Living Haus is a DFH Group brand offering modern, individually planned prefabricated homes in Germany. It directly competes with OKAL on custom prefab design, turnkey service, and nationwide dealer coverage.
- Bien-Zenker: Bien-Zenker is a long-established German prefab home builder (part of the DFH Group) offering a broad portfolio of single-family, multi-generational, and investment homes via a national dealer and model home network. It directly overlaps with OKAL's product breadth, target buyer segments, and turnkey delivery model.
- Baufritz: Baufritz is a German prefabricated home manufacturer specializing in sustainable, healthy, energy-efficient custom homes (frequently timber-based). It overlaps with OKAL on the custom-premium, sustainability-certified segment and uses a comparable model home and consultative sales approach.
- Kampa: Kampa is a German prefabricated home manufacturer focused on energy-efficient, sustainability-certified single- and multi-family houses. It overlaps with OKAL on sustainability positioning (DGNB-style credentials), turnkey delivery, and a national sales/advisor network.
- Heinz von Heiden: Heinz von Heiden is one of Germany's largest mass-market homebuilders, producing predominantly masonry-built but also prefab single- and multi-family homes via a strong national sales network. It is comparable to OKAL as a German national-scale residential home builder targeting similar buyer profiles, though with a broader build methodology.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
OKAL Haus social profiles
Digital presenceOKAL Haus compliance and trust
Trust signalCompliance7 records
OKAL Haus financial estimates
Financial estimateRevenue estimate
Valuation estimate
OKAL Haus leadership team
Management profileNumber of profiles
Profiles1 record
OKAL Haus funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OKAL Haus M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OKAL Haus
What does OKAL Haus do?
OKAL Haus designs, factory-produces, delivers, and finishes turnkey prefabricated single-family and multi-family homes for private buyers in Germany. The offering covers architectural planning, serial factory production, on-site assembly, and complete finishing (schlüsselfertig), supported by a single dedicated home advisor from consultation through move-in. Houses come in product series (Design, TownHouse, Bungalow, Doppelhaus, ZweiRaum/DreiRaum/VierRaum, Zinshaus) and the Black Label sub-brand, with options for self-completion at various Ausbaustufen.
Is OKAL Haus a public or private company?
OKAL Haus is a private company. It is classified as unknown and is currently operating.
When was OKAL Haus founded?
OKAL Haus was founded in 1928. It employs 101 to 250 people.
Where is OKAL Haus based?
OKAL Haus is headquartered in Simmern, Germany, in the Europe region.
How does OKAL Haus make money?
Two revenue lines are on record. Custom Home Construction and Sales are the primary driver. The others are architectural Planning Services.
Who are OKAL Haus's main competitors?
Direct peers on record are FingerHaus, Hanse Haus, WeberHaus, SchwörerHaus, Allkauf Haus, Living Haus (DFH Group), Bien-Zenker, Baufritz, Kampa and Heinz von Heiden.
Does OKAL Haus have an API?
No public API is recorded for OKAL Haus.
What industry is OKAL Haus in?
OKAL Haus's product category is Prefabricated Home Construction. Its primary akta.pro industry code is IMAFABAF, Residential Modular & Prefabricated Home Construction, with a secondary code of IMAFABAC, Custom Home Building. Its NAICS code is 321992 and its SIC code is 2452.