Nepean Pools
Nepean Pools is a family-owned Sydney-based fibreglass pool supply and installation specialist, acting as the NSW state-wide distributor for Aqua Technics pools, serving residential homeowners, builders, architects, and landscapers with full turnkey installations.
- Company typePrivate
- Founded-
- HeadquartersSydney, Australia
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Nepean Pools does
Nepean Pools is a family-owned and operated swimming pool supply and installation business headquartered in Penrith, Sydney, NSW, Australia. The company operates as the exclusive NSW state-wide distributor for Aqua Technics fibreglass pools, supplying and installing inground and engineered aboveground pools for residential homeowners, builders, architects, and landscapers across the Sydney Metropolitan area and NSW. The business has been operating for over 30 years and is independently owned (not a franchise), with a fully in-house installation team that does not subcontract excavation, plumbing, or concreting.
The product portfolio spans small (4-6m), medium (6-8m), large (8-11m), lap, and pool-and-spa combination fibreglass pools, plus inground spas, all built on Aqua Technics' patented 7-layer structural construction. Key proprietary technologies include Pool ColourGuard (Australian patent, Lifetime Interior Surface Guarantee with guaranteed colour fastness), Microtech Anti-Microbial Protection, and optional Ceramic Composite Core delivering up to 47% greater stiffness than conventional systems. Pools are manufactured in Perth, Western Australia, and shipped to NSW, where Nepean Pools handles installation, equipment supply (Viron pumps, AstralPool, Zodiac, MagnaPool, Badu Swim Jets, Sunbather solar heating, Acoustic Box enclosures), and optional landscaping. All pools carry an Extended Lifetime Structural Warranty (25+ years).
Nepean Pools operates a quote-based, sales-led go-to-market model through digital lead capture (website quote forms, Facebook, Instagram, Google Business) followed by on-site consultation. Two service tiers are offered: a trade-only pool + coping installation, or a full turnkey package from private certification through to landscaping completion, including all necessary certificates, home warranty insurance, and final fencing certification. Revenue is generated from one-time pool shell sales, installation labour, equipment and accessory attach, and consumer financing facilitated through Handypay. The company is privately held with 1-10 employees and has earned multiple SPASA, Master Builders Association, and National Dealer of the Year awards.
Nepean Pools firmographics
Firmographics- Name
- Nepean Pools
- Legal name
- Nepean Pools
- Website
- https://nepeanpools.com.au
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Nepean Pools is a family-owned Sydney-based fibreglass pool supply and installation specialist, acting as the NSW state-wide distributor for Aqua Technics pools, serving residential homeowners, builders, architects, and landscapers with full turnkey installations.
- Ownership category
- akta.pro rank
Nepean Pools industry classification
Industry- Product category
- Swimming Pool Installation Services
- akta.pro primary industry
- Pool Decking & Surrounds (HSAPALAK)
- akta.pro secondary industry
- Equipment Installation & Upgrades (Automation, Covers, Sanitizers) (HSAIALAJ)
Keywords
Where Nepean Pools is headquartered
LocationHeadquarters
- HQ city
- Sydney
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Nepean Pools business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Fibreglass Swimming Pool Sales and Installation: Nepean Pools sells and installs Aqua Technics fibreglass pools to residential customers in Sydney and NSW. Two service packages: (1) trade installation of pool + coping only, or (2) complete pool area from private certification through to completion including landscaping. Revenue is generated from pool shells, installation labour, equipment, and optional add-ons.
- Pool Equipment and Accessories: Sales of pool equipment including pumps, filtration systems, salt water chlorinators, UV filters, gas heaters, heat pumps, robotic cleaners, Badu swim jets, pool enclosures, and solar heating. Equipment is sourced from Astral Pool, Zodiac, and other manufacturers.
- Financing Services via Handypay: Low rate finance offered through Handypay partner for pool purchases and installations, providing customers with payment plan options.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Trade Package - Pool + Coping Installation |
| One time/ perpetual license | Multi-year contract | Complete Pool Area - Private Certification to Completion |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Nepean Pools product offering
Product offeringCore offering
Nepean Pools sells and installs Aqua Technics fibreglass swimming pools (inground and engineered aboveground) for residential customers in Sydney and NSW, offering a full in-house installation service from on-site consultation through excavation, plumbing, concreting, project management, council/private certification, fencing certification, and optional landscaping. The portfolio spans small (4-6m), medium (6-8m), large (8-11m), lap, and pool/spa combination designs, supported by water treatment systems, heating, equipment, and financing via Handypay.
Product overview
Nepean Pools is an award-winning Sydney-based fibreglass pool specialist offering inground and engineered aboveground swimming pools through the Aqua Technics brand. The product portfolio spans Small Pools (4m-6m), Medium Pools (6m-8m), Large Pools (8m-11m), Lap Pools, and Pool & Spa Combinations, all featuring proprietary technologies including Pool ColourGuard (fade-free lifetime guarantee) and Microtech Anti-Microbial Protection. The company provides complete turnkey solutions including pool installation, equipment (pumps, filters, chlorinators, heating), water treatment options (salt water, mineral/magnesium systems), and financing, backed by lifetime structural warranties and 6-year installation warranties.
Differentiator
Problem solved
Functional benefit
Products and services
- Small Fibreglass Pools
Quantifiable outcome
- Lifetime Interior Surface Guarantee on Pool ColourGuard — pool colour will not fade even after years of regular use
- +3 more outcomes
Companies that use Nepean Pools
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles2 records
Nepean Pools technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Nepean Pools partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Aqua TechnicscoreAqua Technics is the manufacturer of fibreglass pools. Nepean Pools is the NSW state-wide distributor for Aqua Technics fibreglass pools, being an authorised Aqua Technics Agent for NSW. Pools are manufactured in Perth, Western Australia and shipped to Nepean Pools for distribution throughout NSW.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Nepean Pools competitors and assessment
Company assessmentDirect peers
- Freedom Pools: Major Australian fibreglass pool manufacturer with a national dealer network. Direct competitor to Aqua Technics in the same residential fibreglass pool market, with comparable manufacturing-plus-dealer installation business model.
- Vogue Pools: Australian pool manufacturer and installer specializing in fibreglass pools. Operates in the same residential pool installation market with similar offering and dealer/installer business model.
- Barrier Reef Pools: Australian fibreglass pool manufacturer with a national dealer network. Sells through authorized dealers/installers servicing residential customers, very similar to Nepean's operating model with Aqua Technics.
- Compass Pools: Major Australian fibreglass pool manufacturer with a dealer/installer network spanning multiple states. Competes with Aqua Technics through its own dealer network; Compass dealers directly compete with Nepean for residential pool installation contracts in overlapping geographies.
- Summertime Pools: Australian fibreglass pool manufacturer with dealer network. Competes with Aqua Technics through its own dealer/installers for residential pool installation projects, with similar pool shapes and dealer economics.
- Leisure Pools: Australian composite/fibreglass pool manufacturer with international dealer network. Competes with Aqua Technics in the premium residential fibreglass pool market with comparable dealer-led installation model.
Others
- Aqua Technics: Manufacturer of Nepean's pool shells and exclusive supplier. While not a competitor to Nepean, Aqua Technics is the upstream supplier that Nepean depends on for its core product offering and proprietary technology (Pool ColourGuard).
Broad incumbents
- Narellan Pools: Australia's largest pool builder with franchise model offering both fibreglass and concrete pools. Broader portfolio and larger scale than Nepean, but operates in the same Australian residential pool installation market with overlapping service offerings.
- Poolwerx: Australia's largest pool service and maintenance franchise network with national footprint. While primarily a pool service business rather than installer, it represents a broader pool industry incumbent that could potentially expand into installation to compete with Nepean.
Emerging players
- Plungie: Australian precast concrete plunge pool manufacturer selling direct to consumers and installers. Different material (concrete vs fibreglass) but emerging as a competitor in the residential pool installation market, particularly for compact plunge pools.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Nepean Pools social profiles
Digital presenceNepean Pools financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nepean Pools leadership team
Management profileNumber of profiles
Profiles2 records
Nepean Pools funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nepean Pools M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nepean Pools
What does Nepean Pools do?
Nepean Pools sells and installs Aqua Technics fibreglass swimming pools (inground and engineered aboveground) for residential customers in Sydney and NSW, offering a full in-house installation service from on-site consultation through excavation, plumbing, concreting, project management, council/private certification, fencing certification, and optional landscaping. The portfolio spans small (4-6m), medium (6-8m), large (8-11m), lap, and pool/spa combination designs, supported by water treatment systems, heating, equipment, and financing via Handypay.
Is Nepean Pools a public or private company?
Nepean Pools is a private company. It is classified as family owned and is currently operating.
When was Nepean Pools founded?
Nepean Pools was founded in -1. It employs 1 to 10 people.
Where is Nepean Pools based?
Nepean Pools is headquartered in Sydney, Australia, in the Oceania region.
How does Nepean Pools make money?
Three revenue lines are on record. Fibreglass Swimming Pool Sales and Installation is the primary driver. The others are pool Equipment and Accessories and financing Services via Handypay.
Who are Nepean Pools's main competitors?
Direct peers on record are Freedom Pools, Vogue Pools, Barrier Reef Pools, Compass Pools, Summertime Pools and Leisure Pools. Aqua Technics is listed as an others. Broad incumbents are Narellan Pools and Poolwerx. Plungie is listed as an emerging player.
Does Nepean Pools have an API?
No public API is recorded for Nepean Pools.
What industry is Nepean Pools in?
Nepean Pools's product category is Swimming Pool Installation Services. Its primary akta.pro industry code is HSAPALAK, Pool Decking & Surrounds, with a secondary code of HSAIALAJ, Equipment Installation & Upgrades (Automation, Covers, Sanitizers).