Watermark Real Estate Group
Watermark Real Estate Group is a real estate company serving the Myrtle Beach, South Carolina market, with its web presence built on the Lofty real estate technology platform.
- Company typePrivate
- Founded2007
- HeadquartersMurrells Inlet, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
Watermark Real Estate Group firmographics
Firmographics- Name
- Watermark Real Estate Group
- Website
- https://yourmyrtlebeach.com
- Company type
- Private
- Founded year
- 2007
- Headcount range
- 11–50 employees
- Short description
- Watermark Real Estate Group is a real estate company serving the Myrtle Beach, South Carolina market, with its web presence built on the Lofty real estate technology platform.
- Ownership category
- akta.pro rank
Watermark Real Estate Group industry classification
Industry- Product category
- Real Estate Brokerage Services
- NAICS
- Offices of Real Estate Agents and Brokers (53121)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Residential Real Estate Brokerage (Buy/Sell) (FSAEAJAA)
Keywords
Where Watermark Real Estate Group is headquartered
LocationHeadquarters
- HQ city
- Murrells Inlet
- HQ country
- United States
- HQ region
- North America
Markets served
Watermark Real Estate Group business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations
Watermark Real Estate Group product offering
Product offeringCore offering
Watermark Real Estate Group is referenced as a real estate group operating a website (yourmyrtlebeach.com), but the source content provides no substantive information about the company's actual products or services. No specific core offerings can be confirmed from the available source material.
Differentiator
Problem solved
Functional benefit
Companies that use Watermark Real Estate Group
Customer profileIdeal customer profiles1 record
Watermark Real Estate Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Watermark Real Estate Group competitors and assessment
Company assessmentOthers
- Lofty: Real estate technology platform (CRM, marketing, transaction tools) whose iframe appears on the subject company's web property. Comparable as an ecosystem enabler that powers the firm's tech stack rather than a direct brokerage competitor.
Broad incumbents
- Compass: Tech-enabled national residential real estate brokerage. Comparable in that it competes for both agents and consumers in coastal resort markets, though with a different scale and technology-led marketing model.
- Century 21 Real Estate: Established global residential real estate brand with franchisees operating in the Myrtle Beach region. Directly comparable as an alternative brokerage option for buyers and sellers in the same coastal market.
- RE/MAX: Global residential real estate franchise network with offices throughout coastal South Carolina including the Myrtle Beach area. Competes for the same agents, listings, and buyer/seller clients as a regional independent like Watermark Real Estate Group.
- Keller Williams Realty: Agent-centric residential real estate franchise with a strong footprint in the Carolinas. Comparable as a competing brokerage model targeting the same residential transaction flow in Myrtle Beach.
- Coldwell Banker: Large national residential real estate brokerage franchise with established agent presence in the Myrtle Beach market. Directly comparable as a competing residential buy/sell brokerage serving the same geography and consumer base.
- Berkshire Hathaway HomeServices: National residential real estate franchise with active Myrtle Beach-area offices. Competes head-to-head for listings and buyer representation in the same submarket.
Direct peers
- eXp Realty: Cloud-based residential real estate brokerage with agents nationwide, including in the Carolinas. Comparable as a competing residential brokerage with a low-overhead, tech-driven operating model that targets the same independent-agent pool.
- Redfin: Tech-enabled residential brokerage operating in many U.S. metros, including Carolinas coastal markets. Comparable as a buyer/seller brokerage competing for the same Myrtle Beach consumer, with a stronger technology and digital marketing orientation.
Regional players
- Howard Hanna Real Estate: Large privately held residential brokerage primarily serving the Mid-Atlantic and Southeastern U.S. Comparable as a regional competitor pursuing coastal and resort-market business similar to the Myrtle Beach submarket.
Market position
Customer concentration
Watermark Real Estate Group social profiles
Digital presenceWatermark Real Estate Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Watermark Real Estate Group leadership team
Management profileNumber of profiles
Watermark Real Estate Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Watermark Real Estate Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Watermark Real Estate Group
What does Watermark Real Estate Group do?
Watermark Real Estate Group is referenced as a real estate group operating a website (yourmyrtlebeach.com), but the source content provides no substantive information about the company's actual products or services. No specific core offerings can be confirmed from the available source material.
When was Watermark Real Estate Group founded?
Watermark Real Estate Group was founded in 2007. It employs 11 to 50 people.
Where is Watermark Real Estate Group based?
Watermark Real Estate Group is headquartered in Murrells Inlet, United States, in the North America region.
Who are Watermark Real Estate Group's main competitors?
Lofty is listed as an others. Broad incumbents are Compass, Century 21 Real Estate, RE/MAX, Keller Williams Realty, Coldwell Banker and Berkshire Hathaway HomeServices. Direct peers are eXp Realty and Redfin. Howard Hanna Real Estate is listed as a regional player.
Does Watermark Real Estate Group have an API?
No public API is recorded for Watermark Real Estate Group.
What industry is Watermark Real Estate Group in?
Watermark Real Estate Group's product category is Real Estate Brokerage Services. Its primary akta.pro industry code is FSAEAJAA, Residential Real Estate Brokerage (Buy/Sell). Its NAICS code is 53121 and its SIC code is 6531.