Dogtopia of North Gilbert

What Dogtopia of North Gilbert does

Dogtopia of North Gilbert is a single franchise location within the Dogtopia Enterprises, LLC franchise system, one of nearly 300 Dogtopia-branded dog daycare facilities across the United States and Canada. The broader franchisor, founded in 2002 and franchising since 2005, was acquired by its current leadership in 2015 and is 100% privately owned with no debt. From a delivery standpoint, the franchisee network operates three flexible store formats (Urban, Suburban Retail, Traditional; 3,000-8,000 sq. ft.) offering dog daycare, overnight boarding, dog spa/grooming, and training, structured around subscription and membership-based daycare plans rather than purely transactional visits. The core technology stack includes a proprietary Salesforce-based daycare management system owned by Dogtopia, the DASH activity monitor (hardware powered by PitPat and integrated with the Dogtopia mobile app on iOS/Android), live webcam streaming in every playroom, and a custom mobile app supporting appointment booking, curbside/concierge drop-off, and DASH activity data.

The franchisor's go-to-market is the franchise model itself: it sells franchise rights (initial franchise fee $49,500; total investment $664,355-$1,478,820; $300,000 liquid capital and $1,000,000 net worth required; 7% ongoing royalty on gross sales; 10% veteran discount) and supports operators through Dogtopia University training, real estate and construction services, integrated localized marketing (Facebook, Instagram, Google), and a sophisticated local-search optimization program. Revenue streams at the franchisor level include franchise fees, 7% royalties on franchisee gross sales, and technology/training/advertising fees, while individual locations earn recurring revenue from daycare memberships, overnight boarding, grooming/spa, training, and shop products. The investor base includes H.I.G. Capital and Halle Capital Management board representation, with Chairman Chris Kempner (formerly Metalmark Capital, founder of Red Barn Equity Partners) and CEO Neil Gill (35+ years franchising experience at KFC, Pizza Hut, Brinker, Gloria Jean's) leading the system.

System-level performance signals include ten consecutive years of positive same-store sales growth, an NPS of 90, ~5 million dog visits recorded in 2025, 27 new franchise agreements signed in 2025, a development pipeline exceeding 250 units, and a stated public target of 350-500 locations by 2030. Awards include #65 overall on Entrepreneur's Franchise 500 (2026, up 9 spots), #1 in Pet Care category for seven consecutive years, #231 on Franchise Times Top 400 (2025), #28 on the Franchise Times Fast & Serious List, and consistent inclusion in franchisee-satisfaction and innovation recognition lists.

Name

Dogtopia of North Gilbert

Legal name

Dogtopia Enterprises, LLC

Website

https://dogtopia.com

Company type

Private

Founded year

2002

Operating status

Operating

Short description

Dogtopia of North Gilbert operates as a single franchise location within Dogtopia Enterprises, the largest pet-services franchise in North America, offering membership-based dog daycare plus boarding, spa, grooming, and training to local pet parents. The location is supported by a proprietary Salesforce-based management system, DASH activity monitor, and live webcams developed and operated at the franchisor level.

Ownership category

akta.pro rank

Product category

Pet Care Services

NAICS

Pet Care (except Veterinary) Services (812910)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Cage-Free / Open-Play Dog Daycare (HSANAFAC)

akta.pro secondary industries

Dog Daycare with Boarding Add-On (Daycare + Overnight) (HSANAFAM), Luxury / Premium Dog Daycare (HSANAFAI)

Keywords

• Dog daycare services
• Pet boarding facilities
• Dog grooming spa
• Pet wellness programs
• Dog training services

Headquarters

HQ city

Gilbert

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Dog Daycare Services: Core recurring revenue from dog daycare services. Dogtopia offers subscription and membership-based daycare products including weekly and monthly plans where customers enroll dogs at least 2-3 times per week, providing steady recurring cash flow. Single-day visits also available.
2. Overnight Boarding: Revenue from overnight stays where dogs enjoy open-play all day. Boarding includes all-inclusive meals prepared per parent request at no extra charge.
3. Spa Services: Premium spa services including grooming, bath services, and premium spa treatments. Spa product line includes individualized dog shampoos, conditioners, facial scrubs, wipes, and deodorizing sprays available at Dogtopia Shop and on Amazon.
4. Dog Training and Grooming: Training and grooming services available at select locations, providing additional ancillary revenue within the wellness ecosystem.
5. Franchise Royalty Fees: 7% royalty fees on gross sales collected from franchisees. This is the primary recurring revenue stream from the franchise network.

Pricing tiers

Distribution channels1 record

Marketing channels10 records

Core offering

Dogtopia of North Gilbert is a franchise-operated pet care facility offering award-winning dog daycare in supervised open-play rooms, overnight boarding with all-inclusive meals, full-service dog spa and grooming, and dog training programs. The location delivers services under the Dogtopia brand, which is the largest dog daycare franchise in North America with proprietary technology including live webcams and the DASH activity monitor that tracks each dog's daily steps and distance.

Product overview

Dogtopia is a franchise-based dog wellness company offering a comprehensive suite of pet care services centered around three core offerings: Dog Daycare (the primary recurring-revenue hero product), Dog Boarding (overnight stays), and Dog Spa (premium grooming). These are complemented by add-on modules including Dog Training, Dog Grooming, DASH Activity Monitor (proprietary wellness tracking), Webcams (live streaming), Virtual Dogtopia, and Dogtopia Shop retail products. The company operates on a membership/subscription model with a Salesforce-based management system, mobile app for customer engagement, and DASH activity monitoring integrated into the daycare experience. Dogtopia is North America's largest provider of dog daycare with 285+ locations across the U.S. and Canada.

Differentiator

Problem solved

Functional benefit

Products and services

• Dog Daycare
• Dog Boarding
• Dog Spa
• Dog Grooming
• Dog Training
• DASH Activity Monitor
• Dogtopia Mobile App

Quantifiable outcome

• Dogs in Dogtopia daycare average eight miles of activity, equating to more than 70,000 steps per day
• +4 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability1 record

Feature5 records

Partnerships

Three partnerships are on record, tiered core.

• SalesforcecoreTechnology or IntegrationDogtopia partnered with Salesforce to build a customized daycare management system specifically for Dogtopians. Unlike third-party or off-the-shelf applications, Dogtopia's system was built for scale and allows the company to be nimble and address changing areas of the business quickly. Dogtopia owns this technology, enabling access to latest updates and ensuring technology meets network needs.
• PitPatcoreTechnology or IntegrationDASH activity monitor is powered by PitPat technology. DASH was rigorously tested for several years inside active playrooms and approved for use in a social multi-dog playroom setting, making wellness trackable rather than assumed.
• Dogtopia FoundationcoreStrategic or Co-development PartnerDogtopia Foundation enables dogs to positively change the world, funding programs focused on Service Dogs for Veterans, Therapy Dogs for Students, and Employment Initiatives for Adults with Autism. Nearly 800 service dogs for veterans have been sponsored. The Foundation integrates with the business model through community engagement and social purpose.

Scale indicators19 records

Recent moves7 records

Expansion highlights5 records

Emerging players

• Rover: Marketplace for pet sitting, dog walking, and daycare; competes for occasional and lower-frequency pet care occasions rather than full-time daycare.
• Wag!: On-demand pet care platform offering dog walking, boarding, and sitting services that overlap with Dogtopia's lower-frequency use cases.

Broad incumbents

• PetSmart: Largest U.S. pet specialty retailer offering grooming, training, boarding at many locations; overlaps with Dogtopia's broader pet care services portfolio at scale.
• Petco: Major pet retailer expanding services including grooming and training; competes for premium pet parent wallet share with bundled offerings.

Regional players

• Pup Culture: Regional dog daycare and spa concept with comparable open-play and grooming services primarily operating in select U.S. markets.

Direct peers

• Best Friends Pet Hotel: Multi-location pet resort and daycare operator offering boarding, daycare, grooming, and training with a similar premium service model.
• Hounds Town USA: Direct competitor operating an interactive dog daycare franchise model with similar open-play socialization positioning targeting urban and suburban pet parents.
• Camp Bow Wow: Largest direct competitor in dog daycare and boarding franchise space with similar open-play model, subscription products, and multi-unit franchisee structure.
• K9 Resorts Luxury Pet Hotel: Luxury dog daycare, boarding, and spa franchise operator with similar premium positioning and franchise growth model in the U.S.

Others

• Doggie Daycare (Local Independents): Long tail of independent single-location dog daycare operators; collectively represent the fragmented competitive set Dogtopia consolidates against in each market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/dogtopia
• YouTubeyoutube.com/channel/UCpWpoOofGfyQgYuJIYH1_jw
• Facebookfacebook.com/Dogtopia
• Instagraminstagram.com/dogtopia

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dogtopia of North Gilbert