Dicom_events
Dicom_events is a Barcelona-based events agency with over 25 years' experience delivering corporate events, brand activations, and ephemeral construction for enterprise clients, with marquee accounts in automotive, technology, and healthcare across Europe and select international markets.
- Company typePrivate
- Founded1999
- HeadquartersBarcelona, Spain
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Dicom_events does
Dicom_events, legally DIPUNTOCOM, S.L., is a privately held, Barcelona-headquartered events agency operating for more than 25 years, with a secondary office in Madrid. It delivers three integrated service lines for enterprise clients: corporate events (conventions, conferences, dealer meetings, anniversary celebrations), brand activations (product launches, roadshows, retail and flagship-store experiences), and construction (design and fabrication of trade-show booths, pavilions, and ephemeral architecture). Differentiated projects include 16,000+ m² of construction at MWC 2025 delivered in two weeks, a 36-day transformation of the CUPRA Terramar Circuit, and the Glòries Unexpected Opening pyromusical show for Unibail-Rodamco Westfield. Capability is anchored by an in-house creative-to-construction pipeline augmented with immersive technologies including AR applications, VR environments such as Metahype CUPRA 360°, and interactive videomapping. The agency is privately held with no disclosed external investors, founder-controlled typical of Spanish SME agencies, and operates without public revenue disclosure.
The business model is project-based professional services with custom quotations tied to scope and complexity. Go-to-market is sales-led and relationship-driven, acquired through industry awards, case studies, client referrals, and direct business development rather than self-service or e-commerce channels. Customer segments are dominated by large multinational enterprises concentrated in automotive (CUPRA, Volkswagen Group, SEAT, EBRO, Hispano Suiza, Maserati), with diversification into technology (SONY, Airspan, Segway), healthcare and pharma (ISDIN, Proclinic), trade-fair venue operators (Fira Barcelona/GSMA), and consumer brands (PUIG, Nespresso, Roca, Etnia Eyewear, Unibail-Rodamco Westfield). Pricing is not publicly disclosed and varies by project scope. The firm markets primarily through its website portfolio, industry awards, client testimonials, and selective social channels, and holds ISO 14001:2015 environmental certification obtained in 2024.
Dicom_events firmographics
Firmographics- Name
- Dicom_events
- Legal name
- DIPUNTOCOM, S.L.
- Website
- https://dicomevents.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Dicom_events is a Barcelona-based events agency with over 25 years' experience delivering corporate events, brand activations, and ephemeral construction for enterprise clients, with marquee accounts in automotive, technology, and healthcare across Europe and select international markets.
- Ownership category
- akta.pro rank
Dicom_events industry classification
Industry- Product category
- Event Management Services
- NAICS
- Convention and Trade Show Organizers (561920)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Meeting & Conference Planning & Coordination (HSACADAA)
- akta.pro secondary industries
- Corporate & Brand Event Styling (Product Launches, Activations) (HSACAOAN), Event Signage, Props & Custom Installations (HSACAOAG), Conferences & Conventions Operations Services (Registration, AV, Logistics) (MPAGAGAM)
Keywords
Where Dicom_events is headquartered
LocationHeadquarters
- HQ city
- Barcelona
- HQ country
- Spain
- HQ region
- Europe
Offices3 records
Markets served
Dicom_events business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Corporate Events Management: Full-service event management including conceptualization, design, production, and execution of corporate events, conventions, and conferences
- Brand Activations: Design and execution of brand activation campaigns including product launches, roadshows, and experiential marketing initiatives
- Construction and Fabrication: Design, construction, and installation of event spaces, trade show booths, pavilions, and temporary structures including retail spaces and flagship stores
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Dicom_events product offering
Product offeringCore offering
Dicom_events is an international events agency providing end-to-end corporate event management, brand activation campaigns, and construction/fabrication of event spaces. Services span conceptualization, design, production, and execution for conventions, conferences, product launches, roadshows, trade fair booths, retail spaces, flagships stores, and ephemeral pavilions. The agency delivers projects for large enterprise clients across automotive, technology, healthcare, retail, and luxury sectors, operating from Barcelona and Madrid with international project execution capability.
Product overview
Dicom_events is an international events agency based in Barcelona and Madrid, operating as a single integrated service offering rather than a platform-plus-modules architecture. The company provides three core services: Corporate Events (vibrant experiences including conventions, summits, and corporate gatherings), Brand Activations (targeted audience engagement through tours, festivals, product launches, and experiential marketing), and Construction (design and build of exhibition stands, fair booths, flagship stores, and ephemeral spaces). These services are developed in-house with creativity and innovation as core principles, serving clients across the automotive, technology, healthcare, retail, and lifestyle sectors. The company has operated for over 25 years and develops integral projects from conceptualization through execution.
Differentiator
Problem solved
Functional benefit
Products and services
- Corporate Events High-impact corporate events designed to build teams or reach target audiences, including conventions, conferences, and anniversary celebrations for large enterprise corporations.
- Brand Activations Authentic brand experiences that create lasting impressions and deeper audience connections, including product launches, tours, festivals, and experiential marketing for enterprise brands.
- Construction Design, construction, and decoration of exhibition stands, fair booths, retail spaces, and ephemeral architecture for events and brand environments.
Quantifiable outcome
- Built over 16,000 m² at MWC 2025 in two weeks
- +3 more outcomes
Companies that use Dicom_events
Customer profileNamed customers19 records
Segments4 records
Ideal customer profiles1 record
Dicom_events technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Dicom_events partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core, flagship and notable.
- FIRA BarcelonacoreLong-standing partnership with FIRA Barcelona for the Mobile World Congress, designing and constructing spaces for the world's most important technology and connectivity event. Dicom has been building experiences at MWC for over 18 years.
- GSMAcoreOngoing partnership with GSMA for Mobile World Congress events, providing construction and decoration services for one of the world's largest connectivity events.
- buildUP (FIRA Barcelona)corePartnership through buildUP program by FIRA Barcelona, enabling Dicom to accompany major brands like SONY at ISE trade show for three consecutive years.
- Unibail-Rodamco WestfieldflagshipCollaboration on Glòries Shopping Center unexpected re-inauguration event, winning Gold Sabre Award for the 'Unexpected Opening' project.
- Andreu Buenafuente / LateMotivnotableSpecial collaboration with renowned TV host Andreu Buenafuente as master of ceremonies for Volkswagen Annual Convention 2024, bringing LateMotiv show format to corporate event.
- Franc AleunotableCollaboration with Franc Aleu as artistic director for Glòries Unexpected Opening event, featuring interactive videomapping, aerial dance, and pyromusical fireworks.
Scale indicators14 records
Recent moves6 records
Expansion highlights5 records
Dicom_events competitors and assessment
Company assessmentDirect peers
- Pico Group: International experiential events and exhibition services group combining creative design, fabrication, and event management. Direct comparison point due to its integrated creative + construction model serving enterprise brands globally.
- George P. Johnson (GPJ): Large experiential marketing agency producing brand experiences, product launches, and trade shows for enterprise technology and automotive clients. Direct peer on creative-driven brand activations and large-scale event execution.
- Jack Morton Worldwide: Global brand experience agency producing events, sponsorships, and immersive experiences for enterprise brands. Direct peer on B2B experiential work for large multinational accounts.
- MCI Group: Global association, congress, and corporate event management agency with full-service meetings, events, and experiential offerings. Highly comparable as a B2B events agency serving enterprise clients across sectors.
- Sparks: Experiential marketing agency specializing in trade shows, brand activations, and corporate events. Closely comparable in scope, customer profile (enterprise), and project-based delivery model.
- MKG (Experiential Marketing): French-headquartered experiential and event agency serving luxury, automotive, and lifestyle brands across Europe. Direct peer particularly relevant for Dicom_events's international automotive and lifestyle work.
Broad incumbents
- HAVAS Events / Havas Creative: Global communications group with a significant live events and experiential practice serving enterprise clients. Comparable as a broader incumbent offering integrated creative + event services at scale.
- GL Events: Major listed event infrastructure and live event services group operating venues, temporary structures, and exhibition services worldwide. Comparable through its event-construction and trade-show operations arm, though at much larger scale.
Regional players
- Grupo Eventia / Ablanca Group (regional Spain): Spanish/Iberian events and experiential agencies operating in similar verticals and geographies. Regional peer sharing the same Iberian enterprise customer base and trade-show calendar.
Others
- Fira Barcelona (as a venue partner/peer): Host venue for Mobile World Congress, ISE, and many of Dicom_events's anchor projects. Peer via shared ecosystem relationship rather than direct competition; relevant as the platform on which Dicom_events builds much of its recurring revenue.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Dicom_events social profiles
Digital presenceDicom_events compliance and trust
Trust signalCompliance1 record
Dicom_events financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dicom_events leadership team
Management profileNumber of profiles
Dicom_events funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dicom_events M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dicom_events
What does Dicom_events do?
Dicom_events is an international events agency providing end-to-end corporate event management, brand activation campaigns, and construction/fabrication of event spaces. Services span conceptualization, design, production, and execution for conventions, conferences, product launches, roadshows, trade fair booths, retail spaces, flagships stores, and ephemeral pavilions. The agency delivers projects for large enterprise clients across automotive, technology, healthcare, retail, and luxury sectors, operating from Barcelona and Madrid with international project execution capability.
Is Dicom_events a public or private company?
Dicom_events is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Dicom_events founded?
Dicom_events was founded in 1999. It employs 101 to 250 people.
Where is Dicom_events based?
Dicom_events is headquartered in Barcelona, Spain, in the Europe region.
How does Dicom_events make money?
Three revenue lines are on record. Corporate Events Management is the primary driver. The others are brand Activations and construction and Fabrication.
Who are Dicom_events's main competitors?
Direct peers on record are Pico Group, George P. Johnson (GPJ), Jack Morton Worldwide, MCI Group, Sparks and MKG (Experiential Marketing). Broad incumbents are HAVAS Events / Havas Creative and GL Events. Grupo Eventia / Ablanca Group (regional Spain) is listed as a regional player. Fira Barcelona (as a venue partner/peer) is listed as an others.
Does Dicom_events have an API?
No public API is recorded for Dicom_events.
What industry is Dicom_events in?
Dicom_events's product category is Event Management Services. Its primary akta.pro industry code is HSACADAA, Meeting & Conference Planning & Coordination, with a secondary code of HSACAOAN, Corporate & Brand Event Styling (Product Launches, Activations). Its NAICS code is 561920 and its SIC code is 7990.