Remi Cachet

What Remi Cachet does

Remi Cachet, operated by Additional Lengths Ltd and founded in 2011 in Stockton-on-Tees, UK, is a manufacturer and retailer of professional hair extensions and related accessories. The company sells directly to consumers via Shopify-powered e-commerce and to professional stylists through trade accounts, supported by a Find a Stylist directory and the Cachet Club loyalty programme. Its product range spans 14 application methods, 60+ colours, and lengths from 10" to 30", organised across three tiers — Luxury, Elegance, and Studio (formerly Deluxe) — with per-pack retail pricing ranging roughly £27–£186.

The company's core technical differentiation rests on a portfolio of proprietary, trademarked application technologies: Ultra Tips®, Pro Tips®, Memory Tip® Technology, Twin Tabs - Micro Weft, Ultra Locks, and Memory Glue. Adjacent products include colour rings, extension removers, accessories, and Hairsurance®-branded insurance offerings. Beyond hardware, the company has invested in education, training certifications, and professional partnerships — including with the Fellowship of British Hairdressing and The King's Trust — to embed itself in the stylist onboarding pipeline and lock in long-term trade-account relationships.

The business model combines B2C e-commerce revenue (direct to end consumers worldwide) with B2B trade-account sales to salon professionals, who in turn serve end clients. B Corp certification and Marie Claire award recognition (2024, 2026) provide brand-credibility assets increasingly relevant to procurement-conscious salon buyers. With 11–50 employees and no disclosed funding, the company operates as a privately held SME, generating revenue across its three price tiers, worldwide shipping, and the Cachet Club loyalty programme.

Name

Remi Cachet

Legal name

Additional Lengths Ltd

Website

https://remicachet.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Remi Cachet is a UK-based manufacturer and retailer of professional hair extensions, serving both salon stylists via trade accounts and end consumers via e-commerce across three price tiers (Luxury, Elegance, Studio) using proprietary application technologies.

Ownership category

akta.pro rank

Product category

Professional Hair Extensions

NAICS

Cosmetics, Beauty Supplies, and Perfume Retailers (456120), Health and Personal Care Retailers (4561), Soap and Cleaning Compound Manufacturing (32561)

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Hair Extensions, Wigs & Hairpieces (CRABABAH)

akta.pro secondary industries

Professional/Salon Haircare (Backbar & Retail) (CRABABAK), Hair Care (Shampoo, Conditioner, Styling, Treatments) (CRADANAE)

Keywords

• Professional hair extensions
• Salon training courses
• Hair extension tools
• Ethically sourced hair
• Haircare products

Headquarters

HQ city

Stockton

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Hair Extensions (B2B & B2C): Remi Cachet sells a comprehensive range of hair extension products including Pre-Bonded (Ultra Tips, Pro Tips, Mini Tips, Flat Tips, Nano Tips, Keratin Tips), Tape Extensions, Weft Extensions, Clip-Ins, and Hair Pieces. Products are sold directly through the e-commerce website to both trade professionals (salons, stylists) and consumers. Pricing varies by range (Luxury, Elegance, Studio), application method, length, and colour.
2. Professional Tools & Accessories: Sale of professional application tools including Ultra Locks, Mini Locks, Nano Rings, Silicone Rings, Tape Tabs, Application Tools, Pliers, Adhesives & Removers, and Hair Extension Holders. Also includes Color Rings for colour matching.
3. Haircare Products: Sale of proprietary haircare line including Shampoo, Dry Shampoo (Original and Brunette variants), Conditioner, Oil & Masks, Treatments, and Styling products. Also includes styling tools such as hair straighteners, curling tongs, hair dryers, and brushes.
4. Education & Training Courses: Revenue from professional training courses including Hollywood Weave Training Course, Pre Bonded & Ultra Tips Training Course, and Toupee Application Training. Online Training Portal provides ongoing education.
5. The Cachet Club (Loyalty Programme): Trade professionals earn points when they spend on products, unlocking additional benefits over time. Supports recurring engagement and customer retention.
6. Outlet/Sale Products: Discounted hair extensions, styling tools, accessories and haircare sold through the outlet collection, supporting margin optimisation for salons.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Remi Cachet manufactures and sells 100% ethically sourced professional human hair extensions (pre-bonded, tape, weft, clip-in, and hair pieces) across three quality tiers (Luxury, Elegance, Studio) in 14+ application methods and 60+ colours. The company also sells proprietary application tools and locks, branded haircare, and certified professional training courses, serving both trade professionals via trade accounts and individual consumers via direct e-commerce.

Differentiator

Problem solved

Functional benefit

Brands

• Studio by Remi Cachet: A professional hair extension range designed for everyday wear, featuring 100% remy human hair with double drawn, mid ratio construction. Available in weft, tape, nano and keratin tips across 4 methods, 3 lengths and 38 colours.

Products and services

• Pre-Bonded Hair Extensions (Ultra Tips, Pro Tips, Mini Tips, Flat Tips, Nano Tips, Keratin Tips, Stick Tips, Nail Tips) Range of pre-bonded human hair extensions using various tip technologies (Ultra Tips, Pro Tips, Mini Tips, Flat Tips, Nano Tips, Keratin Tips, Stick Tips, Nail Tips) for permanent/semi-permanent professional application. Designed for salon stylists and end clients seeking long-lasting length and volume.
• Tape Hair Extensions (Injection Tape, Smart Tape, Micro Tape) Professional tape-in hair extensions (Injection Tape, Smart Tape, Micro Tape) offered in multiple lengths for quick salon application. Aimed at stylists and clients seeking faster, reusable application methods.
• Weft Hair Extensions (Full Flat Weft, Twin Tabs Micro Weft, Nano Weft, Half Weft, Full Weft, Super Weft, Curl Collection Weft) Range of weft hair extensions including Full Flat Weft, Twin Tabs Micro Weft, Nano Weft, Half Weft, Full Weft, Super Weft, and Curl Collection Weft. Targeted at professional stylists, with the Twin Tabs - Micro Weft applying like a weft at the speed of tapes using 3.5mm Silicone Rings without heat or glue.
• Clip-In Hair Extensions (Wonderpiece, Clip In Deluxe, Clip In Deluxe Plus) Non-permanent clip-in hair extensions designed for individual consumer use. Includes the Wonderpiece, Clip In Deluxe, and Clip In Deluxe Plus for everyday, occasion, or seasonal wear.
• Hair Pieces (Hair Buns, Ponytails, Wavy Wraps, Hair Replacement, Silk Toppers, Master Partings) Human hair hair pieces including Hair Buns, Ponytails, Wavy Wraps, Silk Toppers, Master Partings, and a Hair Replacement collection for clients experiencing hair loss.
• Professional Tools & Accessories (Ultra Locks, Mini Locks, Nano Rings, Silicone Rings, Color Rings, Tape Tabs, Pliers, Adhesives & Removers) Professional application hardware and accessories including Ultra Locks, Mini Locks, Nano Rings, Silicone Rings, Color Rings, Tape Tabs, Application Tools, Pliers, Adhesives & Removers, and Hair Extension Holders — designed to support Remi Cachet extension methods.
• Haircare & Styling Range (Shampoo, Dry Shampoo, Conditioner, Oil & Masks, Treatments, Styling, Straighteners, Curling Tongs, Hair Dryers, Brushes) Proprietary haircare line including Shampoo, Dry Shampoo (Original and Brunette variants), Conditioner, Oil & Masks, Treatments, and Styling products, plus styling tools (hair straighteners, curling tongs, hair dryers, brushes).
• Professional Training Courses (Hollywood Weave, Pre Bonded & Ultra Tips, Toupee Application) Paid professional training courses including Hollywood Weave Training, Pre-Bonded & Ultra Tips Training, and Toupee Application Training, delivered alongside an Online Training Portal for ongoing education.
• Studio By Remi Cachet (range) Everyday/accessible hair extension range made from 100% remy human hair with double drawn, mid ratio construction. Designed for first-time, seasonal, or occasion wearers seeking an accessible price point with 6-9 months lifespan. Previously branded as Deluxe.

Quantifiable outcome

• Ultra Tips last approximately 12 months with proper care
• +4 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Two partnerships are on record, tiered core and minor.

• Fellowship of British HairdressingcoreGTM or Marketing PartnerRemi Cachet serves as a Commercial Creative Partner to the Fellowship of British Hairdressing, joining legacy hair brands such as Schwarzkopf Professional and L'Oréal. This prestigious partnership positions Remi Cachet within the storied organisation's ecosystem, enhancing brand credibility and visibility among top UK hair professionals. The partnership supports the brand's presence at industry events and competitions.
• The King's Trust - Change A Girl's Life CampaignminorOthersRemi Cachet supports The King's Trust Change A Girl's Life Campaign, a charitable initiative that provides opportunities for young people. The partnership reflects Remi Cachet's commitment to giving back and supporting social causes through the power of hair transformations that restore confidence.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Beauty Industry Group: US-based parent company of multiple professional hair extension brands (e.g., Hairdo, Bellami). Strategic roll-up acquirer and direct competitor serving salons with extension products across price tiers comparable to Remi Cachet's Luxury/Elegance/Studio segmentation.
• Donna Bella Hair: US-based professional hair extension company offering tape-in, Kera-Link and I-Link extensions to salons. Direct competitor in the professional B2B channel with comparable application methods and trade pricing structure.
• Hotheads Hair Extensions: US-based professional hair extension brand selling tape-in and pre-bonded extensions to stylists through a trade account model. Direct competitor in the B2B professional extension channel with overlapping product formats and similar stylist education programmes.
• Hairdreams: Austrian professional hair extension brand selling hand-tied, pre-bonded and tape extensions to salons globally. Direct competitor with comparable B2B trade model, professional training and premium positioning to Remi Cachet.
• Great Lengths: Italian-based global leader in professional pre-bonded hair extensions, serving salons and stylists with patented bonding technology. Direct competitor to Remi Cachet in the B2B professional extension category with similar application methods and stylist training programmes.
• Easihair / SoCap USA: US-based professional hair extension brand focused on tape-in and pre-bonded extensions for stylists. Direct competitor with similar trade-account programme, training certifications and reusable bond positioning.

Emerging players

• Luxy Hair: Canada-based DTC clip-in hair extension brand with strong digital marketing and influencer presence. Emerging competitor targeting the same end-consumer wallet as Remi Cachet's clip-in line, though without the professional B2B channel.

Regional players

• Cliphair: UK-based hair extension specialist with strong direct-to-consumer clip-in focus but also serving stylists. Closest geographic peer to Remi Cachet, competing in the UK market across clip-ins, tape-ins and pre-bonded extensions.

Broad incumbents

• Schwarzkopf Professional: Henkel-owned global professional hair brand offering colouring, care and styling products alongside extensions. Listed alongside Remi Cachet as a Fellowship of British Hairdressing Commercial Creative Partner, representing a broader incumbent in the professional channel.
• L'Oréal Professionnel: L'Oréal's professional salon brand offering colour, care and styling with extension-adjacent products. Fellow Fellowship of British Hairdressing partner to Remi Cachet and a broad incumbent with overlapping salon customers and far greater scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/remicachet
• Xx.com/RemiCachet
• Facebookfacebook.com/RemiCachetHairExtensions
• LinkedInlinkedin.com/company/remi-cachet

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Remi Cachet