Michigan Lottery

What Michigan Lottery does

Michigan Lottery is a state-operated lottery organization headquartered in Lansing, Michigan, founded in 1972. It offers draw-based games, instant-win scratch tickets, and online lottery play, with mobile ticket purchase available to consumers. The organization operates under the authority of the State of Michigan as the exclusive provider of legal lottery products within the state.

The platform combines a traditional retail distribution network for draw games and instant tickets with a digital presence via michiganlottery.com and mobile channels, allowing players to participate without visiting a physical retailer. The named leadership in the input consists of Joseph Froehlich, Chief Operating Officer. The organization employs between 51 and 100 staff based on the supplied firmographic data.

As a government-authorized franchise, Michigan Lottery generates revenue through ticket sales across its game portfolio and channels. Detailed revenue figures, pricing structures, headcount trends, and product-level breakdowns were not present in the supplied source material, so any deeper financial or operational characterization cannot be supported from this evidence base.

Name

Michigan Lottery

Website

https://michiganlottery.com

Company type

Private

Founded year

1972

Headcount range

51–100 employees

Short description

Michigan Lottery is the state-operated lottery of Michigan, headquartered in Lansing and founded in 1972. It serves Michigan residents with draw-based games, instant-win scratch tickets, online lottery play, and mobile ticket purchase across retail and digital channels.

Ownership category

akta.pro rank

Product category

State Lottery Gaming

NAICS

Gambling Industries (7132), Other Gambling Industries (713290), Other Gambling Industries (71329)

akta.pro industry

PRIMARYMPAEAFAA

Lottery Operators (Government & Private Licensed)

Media, Entertainment & Sports/Gambling, Betting & Casinos/Lottery & Lottery Services

SECONDARYMPAEAFAE

Draw-Based Lottery Management (Number Games, Keno as Lottery)

Media, Entertainment & Sports/Gambling, Betting & Casinos/Lottery & Lottery Services

SECONDARYMPAEAFAC

Lottery Ticket & Instant Games (Scratch-Off) Publishing/Printing

Media, Entertainment & Sports/Gambling, Betting & Casinos/Lottery & Lottery Services

SECONDARYMPAEAFAD

Digital Lottery & iLottery Platforms (Web/App)

Media, Entertainment & Sports/Gambling, Betting & Casinos/Lottery & Lottery Services

Keywords

• State lottery games
• Instant-win scratch tickets
• Draw-based lottery games
• Online lottery play
• Mobile lottery play

Headquarters

HQ city

Lansing

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Others

Core offering

Michigan Lottery is the state-operated lottery of Michigan, established in 1972 and headquartered in Lansing. It sells draw-based lottery games, instant-win scratch-off tickets, and provides online and mobile platforms for ticket purchase and gameplay to adult Michigan residents. The lottery operates an authorized retail network across the state alongside digital channels, with proceeds historically directed to state education funding.

Product overview

Michigan Lottery is a state-operated lottery organization offering lottery products and services. Based on the limited source data available (official homepage only), no specific named products, modules, or detailed service offerings were identified in the provided content.

Differentiator

Problem solved

Functional benefit

Products and services

• Draw-based lottery games Scheduled lottery draw games in which players select numbers and win prizes based on matching numbers drawn at predetermined times. Targeted at adult Michigan residents who prefer traditional lottery play with scheduled draws.
• Instant-win scratch tickets Scratch-off lottery tickets that provide immediate results and prize determination upon purchase. Sold through authorized retail locations to adult Michigan residents who prefer instant-result lottery games.
• Online lottery play Web-based platform at michiganlottery.com that enables adult Michigan residents to purchase lottery tickets and play lottery games online. Targeted at consumers who prefer digital participation in lottery gaming.
• Mobile lottery play Mobile application that allows adult Michigan residents to purchase lottery tickets and play lottery games from smartphones and tablets. Targeted at consumers who prefer mobile convenience for lottery participation.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves2 records

Expansion highlights3 records

Direct peers

• Illinois Lottery: Midwest state-operated lottery offering draw, instant, and online games. Comparable regional positioning, multi-channel strategy, and government-monopoly structure to Michigan Lottery.
• Florida Lottery: Large-volume US state lottery offering draw games, scratch-offs, and significant online play. Comparable in scale, product breadth, and state-monopoly operating model.
• Massachusetts Lottery: One of the highest-revenue US state lotteries, operating draw, instant, and online lottery products. Highly comparable in business model, product mix, and government operation structure.
• Ohio Lottery: Neighboring Midwest state lottery with draw games, instant tickets, and digital play. Directly comparable in geographic market dynamics, retailer distribution model, and demographic base.
• Pennsylvania Lottery: State-run lottery operator in a neighboring state, offering instant games, draw games, and one of the most mature iLottery programs in the US. Closely comparable in product portfolio and digital maturity.
• New York State Lottery: Another large US state-operated lottery offering draw games, instant tickets, and iLottery. Directly comparable as a government-run lottery monopoly with similar product mix and channel structure.

Broad incumbents

• Scientific Games (now Light & Wonder): Major supplier of instant scratch tickets, draw game systems, and lottery technology to US state lotteries. Comparable as the dominant B2B partner enabling Michigan Lottery's product offering.
• Lottomatica (Lottomatica Group / IGT): International lottery operator and B2B lottery technology provider serving multiple jurisdictions. Comparable as a commercial lottery operator with multi-jurisdictional footprint, offering a benchmark for private-sector lottery economics.
• International Game Technology (IGT): Global lottery systems and services provider operating the lottery systems for multiple US states. Comparable as the underlying technology and operating partner for state lotteries including Michigan.

Emerging players

• Allwyn (formerly Sazka Group / Camelot): European-headquartered multi-jurisdiction lottery operator expanding into the US. Comparable as a private commercial lottery operator model that contrasts with Michigan's state-run structure, providing a valuation benchmark.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/MILottery
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/michigan-lottery

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Michigan Lottery