Serendipity Arts Foundation
- Company typePrivate
- Founded2014
- HeadquartersNew Delhi, India
- Headcount51–100
- GTM typeB2C
- OfferingServices
Serendipity Arts Foundation firmographics
Firmographics- Name
- Serendipity Arts Foundation
- Legal name
- Serendipity Arts Foundation
- Website
- https://serendipityarts.org
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Serendipity Arts Foundation industry classification
Industry- Product category
- Arts and Cultural Foundation Services
- NAICS
- Grantmaking and Giving Services (81321), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Civic and Social Organizations (813410)
- akta.pro primary industry
- Arts, Culture & Humanities Grantmaking Foundations (BPAGAKAJ)
- akta.pro secondary industries
- Public Art, Arts Councils & Grantmaking Programs (BPAGAHAH), Arts Education & Community Arts Programs (BPAGAHAC), Performing Arts Organizations (Theater, Dance, Opera, Music) (BPAGAHAB), Scholarship & Fellowship Foundations and Trusts (EDADAHAC)
Keywords
Where Serendipity Arts Foundation is headquartered
LocationHeadquarters
- HQ city
- New Delhi
- HQ country
- India
- HQ region
- Asia
Offices2 records
Markets served
Serendipity Arts Foundation business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Foundation/Grant Model: Serendipity Arts Foundation operates as a non-profit arts organization that funds its activities through partnerships, institutional collaborations, and grant programmes. Revenue is generated through grants and institutional support rather than commercial revenue streams.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Serendipity Arts Foundation product offering
Product offeringCore offering
Serendipity Arts Foundation is a non-profit cultural organization that supports multidisciplinary arts practice through the annual Serendipity Arts Festival in Goa and year-round programs including grants, artist residencies, commissions, public art fellowships, and writing platforms such as Write | Art | Connect. It provides financial support and presentation platforms to artists across visual, performing, culinary, literary, and lens-based disciplines in the South Asian region.
Product overview
Serendipity Arts Foundation is a cultural organization that facilitates pluralistic cultural expressions across South Asia. Its core offerings include the annual Serendipity Arts Festival in Goa (one of the largest multidisciplinary arts events in the region), supported by a diverse portfolio of grant programs including Food Matters Grant, Independent Music Production Grant, Folk Arts Grant, Performing Arts Grant, Arts Journalism Grant, and the Serendipity Arles Grant for lens-based artists. The foundation also operates the Write | Art | Connect (WAC) writing platform, public art programs like Futures in Formation (in partnership with FICA), artist residencies, and commissions. Additionally, it publishes collaborative works such as 'Imaginable Worlds' with the Smart Museum of Art. The organization focuses on supporting practice and research in the arts across visual, performing, culinary, literary, and film disciplines.
Differentiator
Problem solved
Functional benefit
Products and services
- Serendipity Arts Festival One of the largest multidisciplinary arts initiatives in South Asia, spanning visual, performing, and culinary arts, film, live arts, literature, and fashion. Held annually in Panjim, Goa, and free for public attendance.
- Food Matters Grant Grant programme for practitioners investigating food practices, cultures, and systems across India through research, documentation, and artistic outcomes.
- Independent Music Production Grant Grant supporting independent musicians, bands, duos, and groups to create, record, produce, and release new music, with awards up to INR 1,50,000.
- Folk Arts Grant Financial support for folk artists in performing arts traditions, enabling mentorship and development of traditional practices passed down through generations.
- Performing Arts Grant (Theatre) Support for theatre practitioners to develop bold, experimental approaches to writing, storytelling, and theatrical presentation, with grants up to INR 2,00,000.
- Arts Journalism Grant Support for early- and mid-career journalists to develop reportage around creative communities and practices in South Asia, with structured mentorship and editorial guidance.
- Serendipity Arles Grant
Companies that use Serendipity Arts Foundation
Customer profileSegments3 records
Ideal customer profiles4 records
Serendipity Arts Foundation technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Serendipity Arts Foundation partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core, major, flagship and supporting.
- Ministry of Culture, Government of IndiacorePartnership for presenting the National Pavilion of India at the Biennale Arte 2026, in collaboration with Nita Mukesh Ambani Cultural Centre (NMACC) and Serendipity Arts Foundation.
- Nita Mukesh Ambani Cultural Centre (NMACC)corePartnership for presenting the National Pavilion of India at the Biennale Arte 2026, in collaboration with Ministry of Culture, Government of India.
- The Foundation for Indian Contemporary Art (FICA)coreCollaborative partnership for Futures in Formation: A Public Art Programme, supporting artistic projects by Indian artists working with various publics, communities and environments. The programme provides Rs. 3 Lakh financial support per fellow.
- Smart Museum of Art, ChicagomajorCollaboration on publication 'Imaginable Worlds: Art, Crisis, and Global Futures' - a collection of essays offering creative perspectives on crises past, present, future, and speculative, produced by Smart Museum and Serendipity Arts Foundation's Projects/Processes essay collection series.
- Rencontres d'ArlesflagshipPartnership for the Serendipity Arles Grant - the biggest lens-based media grant for South Asia. Phase 2 awards €15,000 to develop and showcase work at Les Rencontres d'Arles in France. Winner receives project development grant, production support, travel, and accommodation for the festival.
- British CouncilsupportingSupported the City as Stage programme - a course exploring the intersection between public space and performance, with 8 participants (4 from UK/South Asian diaspora, 4 from India) culminating in projects presented at Serendipity Arts Festival 2024.
- Edible IssuessupportingCollective co-founded by Elizabeth Yorke, SAF artist, that fosters thought and conversation on the Indian food system. Collaborated on Culinary Arts programming for the festival.
- Somewhere ArtsupportingCuratorial partner for the ArtxMachine exhibition exploring intersection of art and technology, featuring AI-based works at Serendipity Arts Festival.
- Thukral and TagrasupportingCurators of the Panjim Cube Project for Serendipity Arts Festival 2024 - an open call for proposals for an 8x8x8 feet suspended cube installation in Panjim, inspired by Gutai art movement.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Serendipity Arts Foundation competitors and assessment
Company assessmentBroad incumbents
- Sangeet Natak Akademi: India's national academy for music, dance, and drama; comparable in grantmaking and fellowship support for performing arts, though a government body with broader national mandate.
- British Council: UK's international cultural relations organization and active SAF partner; comparable in arts programming, grants, and cross-border cultural exchange but operating at much larger scale across many sectors.
Direct peers
- Foundation for Indian Contemporary Art (FICA): India-based non-profit grantmaker and public art program operator; active SAF partner on Futures in Formation and a direct peer given overlapping grant/fellowship offerings in contemporary Indian art.
- Inlaks Shivdasani Foundation: Mumbai-based foundation offering scholarships, grants, and fellowships in the arts and other disciplines; comparable in grantmaking model and Indian geography.
- India Foundation for the Arts (IFA): Bangalore-headquartered arts grantmaker funding practice and research across India; comparable in mission, grantmaking model, and South Asian scope, though with a longer operating history.
- Kochi-Muziris Biennale: India's largest contemporary art biennale held in Kerala; directly comparable as a large multidisciplinary Indian arts event with similar audience-development and partnership dynamics.
- KHOJ International Artists' Association: New Delhi-based non-profit running artist residencies, workshops, and exhibitions — directly comparable to SAF's residency/workshop programming and Indian contemporary arts focus.
Regional players
- Asia Art Archive: Hong Kong-based non-profit research and archive organization for contemporary Asian art; adjacent in mission (supporting art ecosystem in Asia) though focused on archival/research rather than festivals/grantmaking.
- Pro Helvetia: Swiss Arts Council supporting Swiss and international cultural exchange; comparable as a national arts-promotion body with grant programs, though focused on Switzerland's ecosystem.
Emerging players
- Prince Claus Fund: Netherlands-based international grantmaker supporting culture and development in regions including South Asia; comparable in grantmaking model and cross-border cultural support, with different geographic anchor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Serendipity Arts Foundation social profiles
Digital presenceSerendipity Arts Foundation financial estimates
Financial estimateRevenue estimate
Valuation estimate
Serendipity Arts Foundation leadership team
Management profileNumber of profiles
Profiles1 record
Serendipity Arts Foundation funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Serendipity Arts Foundation M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Serendipity Arts Foundation
What does Serendipity Arts Foundation do?
Serendipity Arts Foundation is a non-profit cultural organization that supports multidisciplinary arts practice through the annual Serendipity Arts Festival in Goa and year-round programs including grants, artist residencies, commissions, public art fellowships, and writing platforms such as Write | Art | Connect. It provides financial support and presentation platforms to artists across visual, performing, culinary, literary, and lens-based disciplines in the South Asian region.
Is Serendipity Arts Foundation a public or private company?
Serendipity Arts Foundation is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Serendipity Arts Foundation founded?
Serendipity Arts Foundation was founded in 2014. It employs 51 to 100 people.
Where is Serendipity Arts Foundation based?
Serendipity Arts Foundation is headquartered in New Delhi, India, in the Asia region.
How does Serendipity Arts Foundation make money?
One revenue line is on record: foundation/Grant Model.
Who are Serendipity Arts Foundation's main competitors?
Broad incumbents on record are Sangeet Natak Akademi and British Council. Direct peers are Foundation for Indian Contemporary Art (FICA), Inlaks Shivdasani Foundation, India Foundation for the Arts (IFA), Kochi-Muziris Biennale and KHOJ International Artists' Association. Regional players are Asia Art Archive and Pro Helvetia. Prince Claus Fund is listed as an emerging player.
Does Serendipity Arts Foundation have an API?
No public API is recorded for Serendipity Arts Foundation.
What industry is Serendipity Arts Foundation in?
Serendipity Arts Foundation's product category is Arts and Cultural Foundation Services. Its primary akta.pro industry code is BPAGAKAJ, Arts, Culture & Humanities Grantmaking Foundations, with a secondary code of BPAGAHAH, Public Art, Arts Councils & Grantmaking Programs. Its NAICS code is 81321.