Somewhere

What Somewhere does

Somewhere is a Liverpool-based creative agency specializing in storytelling, brand, content, and experience design for property developers, architects, and local authorities. Operating as a trading brand of Uniform Communications Ltd within the Uniform Group alongside sister agencies Uniform and Continuous, the firm delivers integrated creative services spanning CGI production, film and animation, AR/VR experiences, interactive 3D mapping, brand strategy, naming, identity design, and marketing suite experiences. Its core differentiator is a four-act development journey methodology (Vision, Approve, Sell, Use) that aligns creative output to each phase of a real estate project's lifecycle, codified in the PlaceMaker framework.

The agency's underlying technology stack combines traditional CGI/3D visualization with generative AI tools (notably Midjourney and other multimodal models) used to accelerate concept ideation and enhance human representation in architectural visualizations. It also develops immersive experiences such as the Paper Peninsula VR/online/physical platform for Knight Dragon's Greenwich Peninsula regeneration. Distribution is direct enterprise field sales, with the agency engaging major developers (Landsec, Peel Group, Knight Dragon, Emaar, Modon) and government bodies (Liverpool City Council, Lake District National Park Authority, Harrow Council) through relationship-based selling, case-study-led demand generation, and presence at industry events such as MIPIM.

The business model is professional services on a project-based, quote-based pricing structure with no public disclosure of rates. Revenue is generated through multi-phase engagements tied to the development journey, ranging from initial brand strategy and vision-setting to launch campaigns and ongoing community engagement. The firm employs 11-50 people, is privately held with no venture funding disclosed, and operates from a single headquarters in Liverpool while delivering projects across the UK, Egypt, UAE, and Saudi Arabia.

Name

Somewhere

Legal name

Uniform Communications Ltd

Website

https://wearesomewhere.net

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

Somewhere is a Liverpool-based creative agency that uses storytelling, CGI, film, AR/VR, and brand strategy to help property developers, architects, and local authorities market and deliver real estate developments across the development lifecycle.

Ownership category

akta.pro rank

Product category

Property Marketing & Place Branding Creative Services

NAICS

Advertising Agencies (541810)

SIC

Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

akta.pro secondary industries

Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD), Studios, Stages & Location Services (Facilities, Location Scouting/Permits) (MPAAAMAG)

Keywords

• Creative agency services
• Architectural visualization
• Property marketing
• Brand storytelling
• Place branding

Headquarters

HQ city

Liverpool

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Creative Agency Services: Project-based creative services including CGI production, film and animation, brand strategy, identity design, and communication campaigns for real estate developers and property companies

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Somewhere is a creative agency that delivers brand strategy, CGI, film and animation, AR/VR experiences, interactive 3D maps, and sales tools for property developers, architects, and local authorities. The agency guides clients through a four-act development journey (Vision, Approve, Sell, Use) using integrated storytelling, strategy, and AI-enhanced visualization. Services are delivered as project-based creative engagements rather than as a software platform.

Product overview

Somewhere is a creative agency specializing in storytelling, brand, content, and experiences for property and place. The agency operates as a unified service offering rather than a software platform, delivering a portfolio of interconnected creative services including CGIs, Film & Animation, AR & VR, Online 3D Maps, Sales Tools & Interactive, and Marketing Suite Experiences. These services are supported by strategic capabilities in Strategy, Naming, Identity, Design, and Communication. The agency also offers PlaceMaker, a proprietary methodology framework developed over a decade for placemaking brands. Services are applied across the development journey from vision-setting through to launch and community engagement.

Differentiator

Problem solved

Functional benefit

Products and services

• CGIs (Computer Generated Images) Photorealistic and illustrative CGI imagery for property developments, including architectural visualization, marketing materials, and concept exploration for real estate developers and architects.
• Film & Animation Cinematic video content and animation services for property marketing, including flythroughs, brand films, and promotional content for real estate developments.
• AR & VR Experiences Augmented and virtual reality experiences for property developments, including immersive visualization tools and interactive brand worlds for stakeholder engagement.
• Online 3D Maps Interactive 3D mapping tools enabling users to explore masterplans virtually from any angle, with smart layering systems for presenting properties, places, and concepts in immersive formats.
• Sales Tools & Interactive Interactive digital tools and sales materials designed to drive engagement, approval, and investment for property development projects throughout the development timeline.
• Strategy Strategic planning and positioning services for property and place brands, including market analysis and the four-act development journey framework (Vision, Approve, Sell, Use).
• Naming Brand naming services for property developments and places, creating distinctive identities for new projects and urban destinations.
• Identity Brand identity design including visual systems, logos, color palettes, and brand guidelines for place brands and property developments.
• Design Design services encompassing visual communication, marketing materials, and experiential design for property and place brands.
• Communication Communication strategy and messaging development for property brands, including audience engagement and narrative crafting.
• Marketing Suite Experience Immersive marketing experiences for property sales environments, combining multiple media formats to engage prospective buyers and investors.
• PlaceMaker A proprietary placemaking methodology framework providing six principles for building thriving, authentic place brands, developed over a decade of working with local authorities and developers. Distributed as a downloadable guide.

Quantifiable outcome

• Lake District achieved UNESCO World Heritage Status with 6M reach and 320+ articles at 95% positive sentiment
• +4 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature5 records

Partnerships

Six partnerships are on record, tiered core and supporting.

• Able PartnerscoreStrategic or Co-development PartnerArchitecture practice collaboration on creative projects including BT Tower reimagining initiative with WSP. Co-founders Bill Webb and Ben Stuart have worked with Somewhere on multiple visualization projects combining architectural expertise with creative storytelling.
• WSPsupportingStrategic or Co-development PartnerEngineering firm partnership on BT Tower reimagining project alongside Able Partners and Somewhere, bringing structural engineering expertise to creative visualization collaborations.
• UmbracosupportingTechnology or IntegrationCMS platform provider for website operations and analytics tracking as referenced in privacy policy
• Google AnalyticssupportingTechnology or IntegrationWeb analytics and reporting platform used for audience measurement and website performance tracking
• MidjourneyTechnology or IntegrationAI image generation tool used for concept exploration and creative ideation in early project stages
• Uniform GroupcoreOthersParent company and creative group providing ecosystem of complementary agencies including Continuous (digital) and shared infrastructure. Somewhere operates as part of Uniform Communications Ltd.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Framestore: Framestore is an Oscar-winning VFX and immersive experience studio with a real estate / location-based entertainment practice. Overlap in immersive CG, AR/VR, and film production for property and place storytelling at global incumbent scale.
• DNEG: DNEG is a global VFX and visualization company whose real-estate visualization arm serves developers with cinematic CGI and immersive experiences. Comparable technology base (CGI, AR/VR) at much larger scale; offers overlapping capability to enterprise property clients.
• Gensler: Gensler is a global architecture and design firm that increasingly bundles brand and place-strategy services for enterprise developers. A broad incumbent that competes for place-branding and developer-stories mandates at much larger scale.

Direct peers

• Hayes Davidson: Hayes Davidson is a London-based architectural visualization and CGI studio serving UK and international property developers. Comparable in CGI-led marketing, architectural storytelling, and serving the same developer/architect buyer profile.
• Visualhouse: Visualhouse is a creative studio specializing in CGI, animation, and immersive experiences for high-end real estate and hospitality developments. Direct peer across CGI, film, and luxury property marketing for enterprise developers globally.
• Squint/Opera: Squint/Opera is a London creative studio producing digital experiences, immersive media, and brand storytelling for cultural and real estate clients. Overlap in immersive AR/VR, 3D mapping, and developer-grade property narratives.
• DBOX: DBOX is a creative agency producing CGI, film, and interactive experiences for major real estate developers worldwide. Direct comparable: same vertical (luxury/mixed-use property marketing), same deliverables (architectural visualization, sales films, branding), and a similar enterprise client profile.
• Playground (now Boundless): Playground was a London-based creative agency producing brand, content, and digital experiences for major property developers. Comparable mid-size UK creative agency competing for the same developer pitch lists and MIPIM-driven pipeline.

Others

• Uniform (Uniform Group): Uniform is the parent-brand sibling of Somewhere within Uniform Group, a digital brand and experience agency. Adjacent comparator showing the cross-selling and shared services available to Somewhere within the same group.
• Continuous: Continuous is a digital product/UX agency within the same Uniform Group as Somewhere. Sibling capability comparator for digital build, web, and platform delivery that complements Somewhere's storytelling work.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/somewhere-creative-agency
• Instagraminstagram.com/somewhere_agency

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Somewhere