Astranti
UK-founded online training provider for professional qualifications (CIMA, ACCA), legal practitioners (Astranti Law), counsellors (Astranti Connect), and management professionals. Bootstrapped, serving 170,000+ lifetime learners globally via self-serve website, subscriptions, and bespoke in-house training.
- Company typePrivate
- Founded2002
- HeadquartersTrowbridge, United Kingdom
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Astranti does
Astranti is a UK-founded, privately held online professional training provider established in 2002 and headquartered in Trowbridge, with additional offices in Cardiff and Birmingham and an 11–50 employee core team supported by a distributed global network of tutors, markers and content writers. Its core product is a self-serve learning platform delivering study texts, video tuition, mock exams, revision notes, pre-seen analysis packs and masterclasses for professional qualifications — primarily CIMA and ACCA accounting — together with CPD courses, CMI management training, and a dedicated 24/7 AI Legal Tutor embedded in its apprenticeship offerings. The company operates three brand divisions: Astranti (accountancy, CMI, AI for Accountants, Excel/Financial Modelling), Astranti Connect (CPCAB counselling qualifications, launched 2021) and Astranti Law (CILEX/CLC legal training and apprenticeships, established via the 2023 acquisition of Professional Vocational Training).
The underlying technology stack consists of an online learning management system delivering on-demand video, mock-exam engines, interactive assessment tools, and proprietary AI-powered features — most notably the 24/7 AI Legal Tutor for probate apprenticeships and an AI for Accountants Practical Guide Dashboard. Hosted on its own website, the platform is complemented by active social channels (YouTube, TikTok, LinkedIn, X, Instagram, Facebook), a free-content marketing funnel (free guides, free courses, free CPD) and an affiliate programme targeting CIMA-student websites such as Management Accounting Mastery, The CIMA Student and MJ the Tutor.
Astranti's revenue model is a hybrid of one-time course purchases (e.g., the £149 AI for Accountants course), annual subscriptions (£3,145/yr CIMA FLP) and monthly subscriptions (£30/month CPD on a 12-month minimum), plus professional-services pricing for in-house bespoke training (£1,750–£4,499 per session) and government-funded legal apprenticeships delivered via employer partnerships. Customer segments span B2C individual learners (CIMA, ACCA, law, counselling, CPD) and a smaller but higher-value B2B cohort of accountancy firms purchasing team AI training; an embedded ~4.8/5 Trustpilot rating across 600–700+ reviews and the 2025 AICPA & CIMA Global Pass Rate Excellence Award provide third-party validation of the customer experience and exam outcomes the platform delivers.
Astranti firmographics
Firmographics- Name
- Astranti
- Legal name
- Astranti
- Website
- https://astranti.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- UK-founded online training provider for professional qualifications (CIMA, ACCA), legal practitioners (Astranti Law), counsellors (Astranti Connect), and management professionals. Bootstrapped, serving 170,000+ lifetime learners globally via self-serve website, subscriptions, and bespoke in-house training.
- Ownership category
- akta.pro rank
Astranti industry classification
Industry- Product category
- Professional Accountancy Training
- NAICS
- Educational Services (611), Professional and Management Development Training (611430), Colleges, Universities, and Professional Schools (611310)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Professional Licensure & Certification Exam Prep (Bar/CPA/NCLEX/PMP, etc.) (EDAGADAD)
Keywords
Where Astranti is headquartered
LocationHeadquarters
- HQ city
- Trowbridge
- HQ country
- United Kingdom
- HQ region
- Europe
Offices3 records
Markets served
Astranti business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Professional Qualification Courses: Astranti sells courses and study materials for CIMA and ACCA professional accounting qualifications. Products include study texts, tuition videos, mock exams, revision notes, pre-seen analysis packs, and masterclass sessions. Individual courses and bundles are available for purchase on the website.
- CIMA FLP Annual Subscription: Annual subscription to the CIMA Finance Leadership Programme with Astranti materials. Priced at approximately £3,145 per year with monthly instalment options available. Includes full access to the CIMA FLP platform plus Astranti's supplementary materials.
- CPD Subscription: Monthly subscription providing unlimited access to over 60 online CPD courses. Priced at £30 per month with a minimum 12-month contract. Includes 6 free courses for all staff.
- On-Demand AI Course for Accountants: Self-paced 8-hour AI for Accountants course priced at £149. Includes video modules, handbooks, workbooks, and presentation slides with end-of-module assessments for verifiable CPD certification.
- In-House and Bespoke AI Training: Custom AI training courses for accountancy firms, including half-day and full-day in-house sessions, bespoke course design with business operation surveys, and AI implementation consulting services. Priced from £1,750 for half-day courses up to £4,499 for full-day bespoke training.
- Affiliate Commission: Astranti pays commission to affiliates who refer new students. Affiliates receive a commission on all sales made for referred students and are paid quarterly.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | CIMA FLP annual course — £3,145/year |
| Subscription | Monthly | CPD Subscription — £30/month |
| One time/ perpetual license | Pay-as-you-go | OnDemand AI for Accountants — £149 |
| Freemium | Pay-as-you-go | Free AI introductory course — £0 |
| Other | Pay-as-you-go | AI Internal Training — from £1,750 |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
Astranti product offering
Product offeringCore offering
Astranti provides online tuition courses, study texts, mock exams, revision materials and tuition for professional qualifications in accountancy (CIMA, ACCA, CIMA FLP), management (CMI), legal (CILEX, CLC via Astranti Law), counselling (CPCAB/BACP via Astranti Connect) and continuing professional development. The company also offers employer-sponsored legal apprenticeships plus an AI for Accountants training line (free, on-demand, and bespoke in-house firm training). Distribution is direct through its own studyHUB e-commerce platform with affiliate and apprenticeship partner channels.
Product overview
Astranti is a professional training provider offering a comprehensive suite of courses and study materials for professional qualifications and continuing development. The core portfolio spans accounting qualifications (CIMA, ACCA), management development (CMI), legal training (Astranti Law), counselling (Astranti Connect), and AI training for accountants. Products are organized as separate sub-brands with integrated study platforms: CIMA FLP provides a digital qualification pathway with online assessment; Finance CPD offers 60+ continuing education courses; Astranti Law provides legal qualifications including CILEX and conveyancing; Astranti Connect handles counselling training; and AI for Accountants delivers specialized artificial intelligence training. The company also offers Excel & Financial Modelling courses and Legal Apprenticeships as specialized add-on programmes. Materials include study texts, tuition videos, mock exams, revision notes, masterclasses, and 24/7 AI tutoring support.
Differentiator
Problem solved
Functional benefit
Brands
- Astranti Connect: Astranti's counselling division providing high-quality tuition for the counselling world including BACP registered professional training, classroom-based, live-online, and blended courses. Introduced in 2021.
- Astranti Law
Products and services
- CIMA Courses (including CIMA FLP Finance Leadership Program) Online tuition and study materials for the CIMA professional qualification across certificate, operational, management and strategic levels, plus the CIMA FLP Finance Leadership Program digital pathway. Bundles include study texts, tuition videos, mock exams, revision notes, pre-seen analysis packs and masterclasses, available individually or as the Astranti CIMA FLP annual subscription at approximately £3,145/year. Designed for individual learners preparing for CIMA objective tests and case study exams.
- ACCA Courses Online tuition and study materials for the ACCA qualification across Applied Knowledge, Applied Skills and Strategic Professional levels, including SBL preparation. Provides courses, mock exams, industry analysis packs and time management guides for individuals working towards ACCA chartered certified accountant status.
- Finance CPD Subscription (60+ courses including Excel and Financial Modelling) Monthly subscription at £30 per month (12-month minimum) giving unlimited access to over 60 online CPD courses covering tax updates, AI in accounting, ethics, AML, audit, leadership and team management, plus Excel and financial modelling courses and six free CPD courses for all firm staff. Targeted at qualified accountants and accountancy firms needing verifiable annual CPD.
- CMI Courses (Chartered Management Institute qualifications) Chartered Management Institute qualifications and training programmes for leadership and management skills, including chartered manager certification, delivered as an official CMI partner. Suited to professionals seeking management qualifications alongside or after accountancy studies.
- AI for Accountants (free, OnDemand, and bespoke firm training) Training line covering practical AI applications for accountants — ChatGPT usage, ethics, spreadsheet automation, financial report analysis and AI implementation. Includes a free 1-hour introductory course, an 8-hour self-paced OnDemand course priced at £149 with verifiable CPD, and bespoke half-day/full-day in-house training for accountancy firms from £1,750 + VAT.
- Astranti Law (CILEX and CLC qualifications) Legal training division offering approved tuition for CILEX Professional Qualification (CPQ) at Foundation, Advanced and Professional levels, the CILEX Graduate Fast-Track Diploma, CLC Level 4 and Level 6 Diplomas in Conveyancing Law and Practice and Probate Law and Practice. Targets individuals seeking careers as chartered legal executives, licensed conveyancers or probate practitioners.
- Legal Apprenticeships (CILEX and CLC, government-funded) Government-funded apprenticeship programmes delivered with dedicated Astranti tutors, mentors and access to the proprietary 24/7 AI legal tutor. Covers paralegal, licensed conveyancer and probate practitioner pathways. Combines on-the-job learning with structured professional qualification, targeting individuals aged 16+ employed in a legal environment with employer sponsorship.
- Astranti Connect (CPCAB / BACP counselling qualifications) Counselling training division operating as a CPCAB approved centre, delivering CPCAB Level 2 and Level 3 programmes and other BACP-registered professional training through classroom-based, live-online and blended formats. Targets individuals who want to qualify as BACP-registered counsellors with practical, supportive professional training.
Quantifiable outcome
- Over 170,000 people have taken Astranti courses or used their materials to qualify
- +4 more outcomes
Companies that use Astranti
Customer profileNamed customers10 records
Segments7 records
Ideal customer profiles5 records
Astranti technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature2 records
Astranti partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- CIMA (Chartered Institute of Management Accountants)coreAstranti is a CIMA Registered Tuition Provider and approved CGMA FLP provider. The partnership involves providing official CIMA exam preparation materials, tuition, and support services for students pursuing the CIMA qualification. Astranti has received the Global Pass Rate Excellence Award from AICPA & CIMA.
- ACCA (Association of Chartered Certified Accountants)coreAstranti provides tuition and study materials for ACCA students across Applied Knowledge, Applied Skills and Strategic Professional levels, including SBL exam preparation.
- CMI (Chartered Management Institute)coreAstranti is an official CMI partner, offering a suite of dedicated management and leadership courses to help professionals achieve CMI qualifications.
- CILEX (Chartered Institute of Legal Executives)coreAstranti Law is an approved CILEX tuition provider, offering courses for the CILEX Professional Qualification (CPQ) at Foundation, Advanced and Professional levels, as well as the Graduate Fast-Track Diploma.
- CPCAB (Counselling & Psychotherapy Central Awarding Body)coreAstranti Connect is an official CPCAB approved centre providing counselling qualifications including CPCAB Level 2 and Level 3 programmes.
- CLC (Council for Licensed Conveyancers)coreAstranti Law is a CLC registered tuition provider offering official CLC study texts and courses for Level 4 and Level 6 diplomas in Conveyancing Law and Practice and Probate Law and Practice, as well as CLC apprenticeships.
Scale indicators9 records
Recent moves8 records
Expansion highlights6 records
Astranti competitors and assessment
Company assessmentDirect peers
- Kaplan Professional: One of the largest UK-based providers of professional accountancy (CIMA, ACCA) and broader career training. Directly comparable to Astranti on core CIMA/ACCA exam preparation, with substantially larger scale and broader international reach.
- Mind Tools: Mind Tools is a long-established online provider of business, leadership, and professional development training via individual and corporate subscriptions. Comparable to Astranti's Finance CPD and CMI subscription products.
- Learnsignal: Learnsignal offers online CIMA, ACCA, and finance certification courses with subscription pricing, focused on self-paced learners. Directly comparable to Astranti's online CIMA/ACCA subscription products and freemium funnel.
- BPP Professional Education: BPP is a UK-based provider of professional training across accountancy, law, and financial services, including CIMA and ACCA tuition. Closely comparable to Astranti on core professional qualification content, with a much broader physical and digital footprint.
- OpenStudy College: OpenStudy College is a UK-based online distance-learning provider covering accountancy (AAT, ACCA, CIMA), bookkeeping, and CPD. Closely comparable to Astranti's online qualification catalogue and pricing model.
- ICS Learn: ICS Learn is a long-established online distance-learning provider offering AAT, ACCA, CIMA, and business courses. Closely comparable to Astranti's online, self-serve D2C model for professional accountancy qualifications.
- CILEx Law School (BARBRI): CILEx Law School, now part of BARBRI, is the leading tuition provider for CILEX qualifications and legal apprenticeships in England and Wales. Directly comparable to Astranti Law's CILEX and CLC apprenticeship offerings.
- First Intuition: First Intuition specialises in CIMA, ACCA, and AAT tuition with a strong classroom and online presence in the UK and Ireland. Directly comparable to Astranti's CIMA/ACCA courses and CPD portfolio.
- Acorn Accountancy Training: Acorn provides AAT, ACCA, and CIMA training alongside bookkeeping and tax courses. Comparable to Astranti on online professional accountancy qualification content and UK-focused delivery.
- Avado: Avado delivers online professional qualifications including AAT, ACCA, and CIM, with a focus on apprenticeships and digital learning. Comparable to Astranti on online professional qualifications and apprenticeship delivery.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Astranti social profiles
Digital presenceAstranti compliance and trust
Trust signalCompliance5 records
Astranti financial estimates
Financial estimateRevenue estimate
Valuation estimate
Astranti leadership team
Management profileNumber of profiles
Profiles7 records
Astranti subsidiaries and ownership
Company hierarchySubsidiaries3 records
Astranti funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Astranti M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Astranti
What does Astranti do?
Astranti provides online tuition courses, study texts, mock exams, revision materials and tuition for professional qualifications in accountancy (CIMA, ACCA, CIMA FLP), management (CMI), legal (CILEX, CLC via Astranti Law), counselling (CPCAB/BACP via Astranti Connect) and continuing professional development. The company also offers employer-sponsored legal apprenticeships plus an AI for Accountants training line (free, on-demand, and bespoke in-house firm training). Distribution is direct through its own studyHUB e-commerce platform with affiliate and apprenticeship partner channels.
Is Astranti a public or private company?
Astranti is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Astranti founded?
Astranti was founded in 2002. It employs 11 to 50 people.
Where is Astranti based?
Astranti is headquartered in Trowbridge, United Kingdom, in the Europe region.
How does Astranti make money?
Six revenue lines are on record. Professional Qualification Courses are the primary driver. The others are CIMA FLP Annual Subscription, CPD Subscription, on-Demand AI Course for Accountants, in-House and Bespoke AI Training and affiliate Commission.
Who are Astranti's main competitors?
Direct peers on record are Kaplan Professional, Mind Tools, Learnsignal, BPP Professional Education, OpenStudy College, ICS Learn, CILEx Law School (BARBRI), First Intuition, Acorn Accountancy Training and Avado.
Does Astranti have an API?
No public API is recorded for Astranti.
What industry is Astranti in?
Astranti's product category is Professional Accountancy Training. Its primary akta.pro industry code is EDAGADAD, Professional Licensure & Certification Exam Prep (Bar/CPA/NCLEX/PMP, etc.). Its NAICS code is 611 and its SIC code is 8200.