Uyuni Lighting
Uyuni Lighting is a Danish premium flameless LED candle brand under Piffany Copenhagen ApS, selling wax-bodied LED candles with proprietary Signature Flicker technology to B2C home decor enthusiasts and B2B retailers and interior designers across 28 European countries.
- Company typePrivate
- Founded-
- HeadquartersHelsinge, Denmark
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Uyuni Lighting does
Uyuni Lighting is a premium flameless LED candle brand headquartered in Helsinge, Denmark, operating under parent Piffany Copenhagen ApS alongside sister brands EKTA Living and Mr. Wattson. The company designs, sources, and sells wax-bodied LED candles — including tapers, pillars, tealights, glass candles, scented wax candles, and seasonal/celebration figures — with its proprietary Signature Flicker technology that simulates realistic candlelight movement, plus remote control, multi-stage dimming, and 4/6/8/10-hour programmable timers. Supporting products include candleholders (Light, LightArch, Chamber, Marble Round, Matrix, Travertine), lanterns, premium remotes, replacement batteries, and silicone caps, made from premium materials such as virgin paraffin wax, marble, zinc alloy, and brass. Outdoor variants are IPX5/IPX4-rated with up to 2,500-hour battery life, and a Rechargeable Collection adds eco-friendly rechargeable options.
The business runs a hybrid direct-to-consumer and B2B wholesale model: D2C through uyunilighting.com (shipping to 28 European countries with free delivery above €70) and a dedicated B2B portal at b2b.piffany.eu serving retailers and interior designers, complemented by a global authorized retailer network accessed via a 'Find Retailer' tool. The product catalog spans entry accessories from €3 to premium candleholders at €109, with all pricing transacted in EUR, and seasonal promotions (e.g., 50% Summer Styling classics) drive volume. Payments are processed via Visa, Mastercard, PayPal, Apple Pay, Google Pay, and Nordic MobilePay, with logistics handled through DHL and PostNord. The customer base is bifurcated between B2C home decor enthusiasts seeking Nordic-design ambiance products and B2B retailers/designers specifying premium safe candle alternatives. The company holds CE marking on products sold in the EEA and IPX4/IPX5 water-resistance ratings on outdoor SKUs.
Uyuni Lighting firmographics
Firmographics- Name
- Uyuni Lighting
- Legal name
- Piffany Copenhagen Aps
- Website
- https://uyunilighting.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Uyuni Lighting is a Danish premium flameless LED candle brand under Piffany Copenhagen ApS, selling wax-bodied LED candles with proprietary Signature Flicker technology to B2C home decor enthusiasts and B2B retailers and interior designers across 28 European countries.
- Ownership category
- akta.pro rank
Uyuni Lighting industry classification
Industry- Product category
- LED Candles
- NAICS
- Electric Lamp Bulb and Other Lighting Equipment Manufacturing (335139), Residential Electric Lighting Fixture Manufacturing (335131)
- SIC
- Electric Lighting & Wiring Equipment (3640)
- akta.pro primary industry
- Candles, Home Fragrance & Diffusers Retail (CRAIACAC)
- akta.pro secondary industries
- Scented Candles & Wax Melts (Home Fragrance) (CRAJAEAD), Home Fragrance (Candles, Diffusers, Room Sprays) (CRABADAE)
Keywords
Where Uyuni Lighting is headquartered
LocationHeadquarters
- HQ city
- Helsinge
- HQ country
- Denmark
- HQ region
- Europe
Offices1 record
Markets served
Uyuni Lighting business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure
Revenue model
- LED Candle Products: The primary revenue stream comes from selling LED candles and candleholders. Products include taper candles, pillar candles, tealights, glass candles, rechargeable candles, outdoor candles, candleholders, lanterns, and accessories (remotes, batteries, silicone caps). Prices range from €3.00 for accessories to €109.00 for premium candleholder collections. Both B2C e-commerce and B2B wholesale channels are utilized.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Taper Candles (2-pack) |
| Unit Pricing | Pay-as-you-go | Pillar Candles |
| Unit Pricing | Pay-as-you-go | Candleholders |
| Unit Pricing | Pay-as-you-go | Outdoor Lanterns & Accessories |
| Unit Pricing | Pay-as-you-go | Glass Candles |
| Unit Pricing | Pay-as-you-go | Batteries |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Uyuni Lighting product offering
Product offeringCore offering
Uyuni Lighting designs, manufactures, and sells premium flameless LED candles under its proprietary Signature Flicker™ technology, which simulates a realistic dancing candle flame. The product portfolio spans taper, pillar, tealight, glass, scented wax glass, rechargeable, outdoor, and seasonal/celebration candle collections, complemented by coordinating candleholders, lanterns, remote controls, batteries, and silicone caps. Sales are executed through the company's direct-to-consumer e-commerce site, a dedicated B2B wholesale portal, and a global authorized retailer network.
Product overview
Uyuni Lighting is a premium LED candle brand owned by Piffany Copenhagen ApS, offering a comprehensive portfolio of flameless candles with cutting-edge LED technology. The core offering centers on LED candles featuring the proprietary Signature Flicker technology that creates a realistic candlelight effect. The product line includes Taper Candles (Classic, Slim, Tall, Grooved, Mini variants), Pillar Candles (Smooth, Melted, Rustic, Grooved), Scented Wax Glass Candles, Glass Candles, and Tealight Candles. The ecosystem extends to the Rechargeable Collection with eco-friendly rechargeable options, and the Outdoor Collection featuring IPX-rated water-resistant candles designed for outdoor use with enhanced durability. Supporting accessories include Candleholders (Light, LightArch, Chamber, Marble Round, Matrix, Travertine collections), Lanterns (Upside Down, Ceramic, Marble, Outdoor), Remote Controls (Premium and Oval variants), Batteries (AAA, AAAA, AA, C, D, and lithium batteries), and Silicone Caps. All products feature remote control functionality with dimming and programmable timer options, combining Nordic design aesthetics with practical LED technology for safe, flame-free candlelight ambiance.
Differentiator
Problem solved
Functional benefit
Products and services
- Taper Candles LED taper candles in Classic, Slim, Tall, Grooved, and Mini sizes with multiple color variations. Feature Signature Flicker™ flame, remote control, dimming, and 4/6/8/10-hour timers. Designed for dinner tables and Nordic-style interior styling.
- Pillar Candles LED pillar candles in smooth, melted (with realistic melt-pool effect), rustic, and grooved finishes across multiple heights. Feature Signature Flicker™ flame and remote control functionality for indoor ambient lighting.
- Tealight Candles Compact LED tealight candles offering up to 400 hours of illumination per CR2477 battery, designed for use in candleholders, lanterns, and decorative displays.
- Glass Candles LED candles elegantly encased in glass vessels, with the Signature Flicker™ glow reflected through the glass for ambient illumination. Offered in multiple sizes.
- Scented Wax Glass Candles LED candles housed in elegant ribbed glass vessels with aromatic-infused wax. Smoke-free, safe scented candle alternative featuring Signature Flicker™ technology.
- Figure Candles Decorative LED figure-shaped candles from the Multi-Flame Collection, designed as ornamental pieces combining sculptural form with the Signature Flicker™ flame effect.
- Rechargeable Collection Eco-friendly LED candles with built-in rechargeable batteries, including tealights, tealight maxi, glow rod, glass candles, and rechargeable bases and pillars. Designed to reduce disposable battery use while retaining Signature Flicker™ flame realism.
- Outdoor Collection Weather-resistant LED candles for outdoor use, including outdoor pillar candles, outdoor taper candles, lanterns, spikes, and wall mounts. IPX-rated water resistance, wind-resistance, and UV protection; outdoor pillars deliver up to 2,500 hours of battery life with D batteries.
- Celebration Collection Seasonal and holiday-themed LED candles including Christmas figure candles, advent candles, Christmas tree candles, cone candles, pine cone candles, round candles, glitter round candles, Christmas string candles, taper packages, and gold-finish pillar candles.
- Candleholders Candleholder collections including Alabaster, Bonfire, Chamber (marble with brass insert), Light (zinc alloy, designed by Knud Holscher), LightArch (modular, designed by Knud Holscher), Marble Round (genuine Indian marble), Marble Double, Matrix, and Travertine. Crafted from marble, travertine, brass, zinc alloy, and ceramic.
- Lanterns Decorative lantern accessories including Upside Down Lanterns, Ceramic Lanterns, Marble Lanterns, and Outdoor Lantern accessories (lantern set with glass dome handle, spike with base, wall mount, metal holder).
- Remote Controls Wireless remote controls for Uyuni LED candles, including the Premium Remote (3-level dimmer, 4 timer options 4/6/8/10 hours, silicone cover, built-in magnet, 4.5m control distance) and Oval Remote. Compatible with all remote-ready Uyuni candles.
- Batteries Replacement batteries for Uyuni LED candles, including AAA, AAAA, AA, C, D alkaline batteries and CR2477, CR2450, CR2032 lithium batteries, plus rechargeable inserts.
- Silicone Caps Accessory silicone caps (4-pack, 2.3 cm) designed to secure Uyuni taper candles in candleholders, preventing wobble or tilt.
Quantifiable outcome
- Outdoor pillar candles powered by D batteries offer up to 2,500 hours of battery life—nearly a full year when used on a 6-hour daily timer
- +2 more outcomes
Companies that use Uyuni Lighting
Customer profileSegments2 records
Ideal customer profiles2 records
Uyuni Lighting technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature5 records
Uyuni Lighting partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
Uyuni Lighting competitors and assessment
Company assessmentEmerging players
- Vitruvi: Vitruvi is a design-forward home fragrance brand with diffuser and candle products positioned around minimalist aesthetics. Comparable in design-led DTC positioning and premium target customer, though stronger in fragrance than LED lighting.
Broad incumbents
- Yankee Candle: Yankee Candle is a mass-market candle industry leader within the broader P&G Prestige Beauté portfolio. Comparable as a candle category incumbent, though traditional-flame focus makes it a partial category competitor.
- Voluspa: Voluspa is a premium home fragrance brand spanning traditional scented candles and lifestyle home decor. Comparable in premium positioning, brand-led storytelling, and accessory ecosystem (candleholders, gift sets).
- Philips Hue: Philips Hue is the leading smart-lighting brand from Signify specializing in connected LED bulbs and ambiance lighting. Comparable on ambient home lighting use cases, though competing via smart-app control rather than flame-simulation realism.
- Sterno: Sterno is a long-established brand in flame and flameless lighting for foodservice and retail. While broader and more institutional, its Home division overlaps with Uyuni's LED candle and outdoor lantern offerings.
Direct peers
- Liown: Liown is a major manufacturer of flameless candles with realistic moving-flame technology, serving both retail and hospitality markets. Direct overlap with Uyuni's pillar, taper, and tealight product lines makes it a primary direct competitor.
- Luminara: Luminara is a leading premium LED candle brand specializing in realistic flameless candles with proprietary moving-flame technology. It is the most direct competitor to Uyuni's Signature Flicker™ in the premium LED candle category, targeting both B2C and B2B/hospitality channels.
- Luminess: Luminess is a Belgium-based flameless candle brand focused on European distribution with realistic LED flame technology. Comparable in geographic focus (Europe), product portfolio (tapers, pillars, glass candles), and premium positioning.
- Hollowick: Hollowick is a US-based manufacturer of flameless candles and tabletop lighting primarily for hospitality and foodservice. Comparable product category and B2B distribution orientation with Uyuni's B2B/wholesale channel.
Others
- Mr. Wattson: Mr. Wattson is a sister brand from Piffany Copenhagen, focused on design-led lamp products. Treated as a portfolio peer rather than direct competitor; comparable in Nordic design positioning and parent company distribution.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Uyuni Lighting social profiles
Digital presenceUyuni Lighting compliance and trust
Trust signalCompliance3 records
Uyuni Lighting financial estimates
Financial estimateRevenue estimate
Valuation estimate
Uyuni Lighting leadership team
Management profileNumber of profiles
Uyuni Lighting funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Uyuni Lighting M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Uyuni Lighting
What does Uyuni Lighting do?
Uyuni Lighting designs, manufactures, and sells premium flameless LED candles under its proprietary Signature Flicker™ technology, which simulates a realistic dancing candle flame. The product portfolio spans taper, pillar, tealight, glass, scented wax glass, rechargeable, outdoor, and seasonal/celebration candle collections, complemented by coordinating candleholders, lanterns, remote controls, batteries, and silicone caps. Sales are executed through the company's direct-to-consumer e-commerce site, a dedicated B2B wholesale portal, and a global authorized retailer network.
Is Uyuni Lighting a public or private company?
Uyuni Lighting is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Uyuni Lighting founded?
Uyuni Lighting was founded in -1. It employs 1 to 10 people.
Where is Uyuni Lighting based?
Uyuni Lighting is headquartered in Helsinge, Denmark, in the Europe region.
How does Uyuni Lighting make money?
One revenue line is on record: LED Candle Products.
Who are Uyuni Lighting's main competitors?
Vitruvi is listed as an emerging player. Broad incumbents are Yankee Candle, Voluspa, Philips Hue and Sterno. Direct peers are Liown, Luminara, Luminess and Hollowick. Mr. Wattson is listed as an others.
Does Uyuni Lighting have an API?
No public API is recorded for Uyuni Lighting.
What industry is Uyuni Lighting in?
Uyuni Lighting's product category is LED Candles. Its primary akta.pro industry code is CRAIACAC, Candles, Home Fragrance & Diffusers Retail, with a secondary code of CRAJAEAD, Scented Candles & Wax Melts (Home Fragrance). Its NAICS code is 335139 and its SIC code is 3640.