San Diego Oasis
San Diego Oasis is a 501(c)(3) nonprofit that delivers lifelong learning, healthy aging, and intergenerational tutoring programs for adults 50+ across San Diego County via two physical hubs, online classes, and specialized senior technology centers.
- Company typePrivate
- Founded1982
- HeadquartersLa Mesa, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What San Diego Oasis does
San Diego Oasis is a 501(c)(3) nonprofit organization founded in 1982, operating as part of the national Oasis Institute network and serving adults aged 50+ in San Diego County from two physical hubs: the La Mesa center at Grossmont Shopping Center and the Rancho Bernardo location at 17170 Bernardo Center Drive. Its core product is a lifelong learning and healthy aging platform delivering 500+ classes per cycle across arts, humanities, technology, science, fitness, and wellness categories, supplemented by Medicare-covered fitness programs (including the Better Balance falls-prevention curriculum) and the Oasis Everywhere online delivery channel over Zoom. Specialized technology programming is delivered through the Cox Tech Tank at La Mesa (smartphone and digital literacy, including Spanish-language consultations) and the Oasis Innovation Center at Rancho Bernardo (telehealth, smart campus, smart home demonstration, and Smart Bar tech support). A flagship Intergenerational Tutoring Program pairs senior volunteers with elementary students across five San Diego-area school districts to improve reading and math outcomes, reporting measurable academic gains (e.g., 20-point Measures of Academic Success gains in individual students and 32% increases in Academic Performance Index at active program schools).
The organization's business model combines a freemium consumer membership structure with diversified nonprofit revenue streams. Basic membership is free for adults 50+; a premium Lifetime Membership, released in limited annual quantities at variable pricing, provides unlimited in-person and online class access for life with priority registration. Additional revenue comes from per-class registration fees, venue rentals for corporate and community events (capacity up to 300), commission-based travel partnerships with AFC Vacations, Collette, and Daytripper Tours, corporate sponsorship packages at $500–$2,500 tiers, and a broad donation program covering one-time, recurring, legacy, RMD, stock, and planned giving. Distribution is direct-to-consumer through two physical sites, the MyOasis online registration platform, bi-monthly print catalogs, weekly email, social media, and community partner referrals; marketing relies on word-of-mouth through class ambassadors, instructors, and the volunteer base.
San Diego Oasis operates with 11-50 staff supplemented by a substantial volunteer ecosystem (class ambassadors, front desk, special events, technology tutors) and is led by President and CEO Simona Valanciute. The organization has earned repeated national recognition including the Generations United Program of Distinction (2017, 2024, 2025, 2026), Charity Navigator 4-star rating, NBC Universal Project Innovation Award for technology efforts with older adults, and the American Society on Aging Gloria Cavanaugh Award. Its board includes executives from Qualcomm, Scripps Health, Sony Electronics, Alliant Insurance, and senior services operators, providing domain depth in aging, healthcare, and technology adoption.
San Diego Oasis firmographics
Firmographics- Name
- San Diego Oasis
- Legal name
- San Diego Oasis
- Website
- https://san-diego.oasisnet.org
- Company type
- Private
- Founded year
- 1982
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- San Diego Oasis is a 501(c)(3) nonprofit that delivers lifelong learning, healthy aging, and intergenerational tutoring programs for adults 50+ across San Diego County via two physical hubs, online classes, and specialized senior technology centers.
- Ownership category
- akta.pro rank
San Diego Oasis industry classification
Industry- Product category
- Adult Education and Senior Services
- NAICS
- Fitness and Recreational Sports Centers (71394)
- SIC
- Services-Social Services (8300), Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Wellness Retreat Centers (Yoga, Meditation & Mindfulness) (THAGAMAB)
Keywords
Where San Diego Oasis is headquartered
LocationHeadquarters
- HQ city
- La Mesa
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
San Diego Oasis business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Membership Fees: Free basic membership with optional paid Lifetime Membership providing unlimited class access across all San Diego County locations. Lifetime Membership is offered in limited numbers annually with varying costs.
- Class Registration Fees: Per-class fees paid at time of registration. Individual class and program fees charged to members. Some classes have material fees additional to registration.
- Venue and Event Rentals: Rental revenue from corporate meetings, presentations, workshops, team-building events, celebration of life services, and community gatherings at both La Mesa and Rancho Bernardo locations. Rooms range from 10 to 300 capacity.
- Donations and Charitable Giving: Tax-deductible donations accepted through one-time, monthly, designated, tribute, legacy, and Required Minimum Distribution (RMD) gifts. Stock donations, vehicle donations, airline miles donations, and planned giving including bequests, life insurance, and real estate.
- Travel and Trips: Travel program through partnerships with AFC Vacations, Collette, and Daytripper Tours. Commission-based revenue from travel bookings organized through Oasis.
- Sponsorships: Corporate sponsorships for special events ($1,000-$2,500 levels), single classes or class series ($500 level), and annual sponsorships. Provides marketing exposure to demographic-aligned membership.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free basic membership with access to class registration, weekly emails, and MyOasis account features. |
| Subscription | Multi-year contract | Lifetime Membership offering unlimited access to all in-person and online Oasis programs for life at any San Diego County location. |
| Transaction based/ take rate | Pay-as-you-go | Special Events Sponsorship packages at $1,000, $1,500, and $2,500 levels. |
| Transaction based/ take rate | Pay-as-you-go | Single Class or Class Series Sponsorship at $500 level. |
| Unit Pricing | Pay-as-you-go | Venue rental pricing varies by room size, location, and event type. |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels8 records
San Diego Oasis product offering
Product offeringCore offering
San Diego Oasis is a 501(c)(3) nonprofit that provides free and paid lifelong learning, healthy living, and community engagement programs for adults aged 50 and older across two physical centers in La Mesa and Rancho Bernardo and via an online (Oasis Everywhere) Zoom platform. Core offerings include 500+ classes in arts, wellness, technology, history, languages, and fitness; Medicare-covered health and falls prevention programs; the Cox Tech Tank and Oasis Innovation Center technology education centers; an award-winning Intergenerational Tutoring Program partnering with school districts; Lifetime Membership subscriptions; art gallery exhibitions; venue rentals; and a volunteer network.
Product overview
San Diego Oasis is a nonprofit educational organization for adults 50+ that operates multiple interconnected programs. The core offerings include Lifelong Learning Classes (arts, wellness, technology, history, fitness) available at two physical centers in La Mesa and Rancho Bernardo, plus the Oasis Everywhere online platform. Specialized programs include the Cox Tech Tank and Oasis Innovation Center for technology education, Health & Medicare Programs with Medicare-covered fitness classes, and the Intergenerational Tutoring Program connecting seniors with schoolchildren. Additional services encompass Lifetime Membership subscriptions, Travel & Trips through partner agencies, Art Gallery exhibitions, Special Events & Rentals, a Resource Directory for senior services, and Volunteer Programs. The organization offers free basic membership and premium Lifetime Membership options.
Differentiator
Problem solved
Functional benefit
Brands
- Cox Tech Tank: Technology education center partnership with Cox Communications offering one-on-one sessions, demonstrations, and workshops for smartphone apps.
- Oasis Innovation Center (OIC)
- Better Balance: Free From Falls
Products and services
- Lifelong Learning Classes In-person adult education classes spanning arts, wellness, technology, history, languages, fitness, and personal enrichment, available to members aged 50+ at the La Mesa and Rancho Bernardo Oasis centers.
- Oasis Everywhere (Online Classes) Online learning platform providing virtual access to Oasis classes via Zoom for adult members, including technology education, wellness programs, and digital literacy content.
- Health & Medicare Programs Wellness Center fitness and health education programs including Medicare-covered fitness classes for eligible beneficiaries, Better Balance: Free From Falls prevention, and broader health education for older adults.
- Cox Tech Tank Technology learning center at La Mesa offering one-on-one sessions, smartphone app demonstrations, and mini workshops for older adults, with Spanish-language consultations.
- Oasis Innovation Center (OIC) Technology center at Rancho Bernardo featuring telehealth care, smart campus, smart home demonstration, technology classes, workshops, and Smart Bar tech support for older adults.
- Intergenerational Tutoring Program One-on-one tutoring program pairing older adult Oasis volunteer tutors with elementary school students to improve reading and math skills, with training and materials provided by Oasis staff and delivered through partnerships with San Diego-area school districts.
- Lifetime Membership Premium membership tier offering unlimited access to in-person and online Oasis programs for life at any San Diego County location, with priority registration, priority check-in, and a special Lifetime Member card.
- Travel & Trips Group travel program offering domestic and international trips for Oasis members through partner agencies AFC Vacations, Collette, and Daytripper Tours, with Oasis receiving commission-based revenue from bookings.
- Aurelia & Jim Temenak Art Gallery Permanent and rotating art gallery at the Rancho Bernardo and La Mesa Oasis locations showcasing local artists, with artwork available for purchase.
- Special Events & Rentals Venue rental services for corporate meetings, presentations, workshops, team-building events, celebrations of life, and community gatherings at the La Mesa and Rancho Bernardo Oasis locations.
- Resource Directory Online directory connecting older adults with service providers for assisted living, in-home care, Medicare, financial planning, and other senior services in San Diego County.
- Volunteer Programs Various volunteer opportunities for adults 50+ including class ambassadors, front desk, program support, special events representation, and tutoring program assistants at both Oasis locations and via online programming.
Quantifiable outcome
- Students tutored by Oasis volunteers show increases in reading skills, higher class participation, and lower truancy likelihood
- +3 more outcomes
Companies that use San Diego Oasis
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles3 records
San Diego Oasis technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
San Diego Oasis partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core, major, supportive and exploratory.
- Cox CommunicationscoreCox Communications partnered with San Diego Oasis to create the Cox Tech Tank at the La Mesa location. This center offers one-on-one technology sessions, demonstrations, and mini workshops for smartphone apps. Cox Communications provides funding and support for technology education targeting older adults to bridge the digital divide.
- Arlene & Michael BardinmajorMajor donors supporting the Oasis Innovation Center (OIC) at the Rancho Bernardo location. Their philanthropy enables technology programming and innovation center operations.
- McCarthy FamilymajorMajor donors supporting the Oasis Innovation Center (OIC) at Rancho Bernardo. Their contribution funds technology education and innovation programs for older adults.
- Rancho Bernardo Community FoundationcoreCommunity foundation supporting the Oasis Innovation Center and technology programs for older adults in the Rancho Bernardo area.
- Rancho Bernardo Sunrise RotarysupportiveRotary service club supporting Oasis Innovation Center technology programs and community initiatives.
- Rotary Club of Rancho BernardosupportiveService organization providing support for Oasis Innovation Center and technology education programs.
- AFC VacationscoreTravel partner offering extended vacation packages to Oasis members. Includes trips like 'Explore America's Historic East', 'West Virginia Rails & Williamsburg', 'Wonders of the Blue Danube River Cruise', 'Classical Italy', and 'Fantastic Florida'. Oasis facilitates bookings and receives referral/commission revenue.
- CollettecoreMajor travel partner offering guided tours to Oasis members. Includes destinations like 'Discover South Pacific Wonders', 'Scotland Discovery', 'National Parks of America', 'Spotlight on the French Riviera', and 'Enchanting Christmas Markets'. Commission-based partnership.
- Daytripper TourscoreLocal day trip tour operator providing short excursions for Oasis members. Offers day trips from San Diego area with curated itineraries.
- San Diego State UniversityexploratoryUniversity partnerships being developed for relevant studies on aging and technology at the Oasis Innovation Center. Potential for research collaboration and academic engagement.
- Healthcare and Senior Care ProvidersexploratoryPlanned collaborations with healthcare and senior care providers as part of OIC's social ecosystem vision. Includes telehealth partnerships and coordinated care initiatives.
Scale indicators6 records
Recent moves8 records
Expansion highlights5 records
San Diego Oasis competitors and assessment
Company assessmentDirect peers
- Oasis Institute: Parent organization of San Diego Oasis; operates the broader national Oasis network of affiliate centers providing lifelong learning, healthy aging, and community engagement programs to adults 50+. Identical mission, programmatic model, and target demographic, with shared curriculum and best practices across affiliates.
- Road Scholar: Not-for-profit educational travel organization (formerly Elderhostel) providing learning adventures for older adults across the U.S. and internationally. Comparable in targeting intellectually curious 50+ adults with structured learning experiences, though focused more heavily on travel-based programming.
- Osher Lifelong Learning Institutes (OLLI): Network of university-affiliated lifelong learning programs for adults 50+ offering non-credit courses, lectures, and social events. Operates 125+ institutes across the U.S. through Bernard Osher Foundation funding; directly competes for the same older-adult learner demographic with similar non-degree programming.
Broad incumbents
- AARP: Massive 50+ advocacy and member-services organization with 38 million members, offering educational programming, technology training (via OATS acquisition), and community engagement. Overlaps with Oasis's mission and demographics but operates at vastly greater national scale with broader advocacy focus.
- National Council on Aging (NCOA): National nonprofit dedicated to improving the lives of older adults through community partnerships, evidence-based programs (including falls prevention similar to Oasis's Better Balance), and advocacy. Operates as a national umbrella and program distributor rather than a direct local education provider.
Emerging players
- GetSetUp: Online learning platform offering live classes taught by peers for adults 50+, covering technology, wellness, and hobbies. Closest digital-native competitor to Oasis's Oasis Everywhere online platform, with overlapping curriculum and similar demographic focus but without physical locations.
- Village to Village Network: National nonprofit membership organization supporting the "village" aging-in-place model with 300+ member villages providing social engagement, learning, and mutual support for older adults. Comparable to Oasis's community-driven model but focused on neighborhood-based aging in place rather than center-based programming.
- Cyber-Seniors: Nonprofit providing intergenerational technology mentoring and digital literacy training for older adults, with corporate partnerships and a strong intergenerational component. Comparable to Oasis's Cox Tech Tank and Intergenerational Tutoring Program in addressing senior digital literacy through cross-generational engagement.
- SeniorNet: Nonprofit providing technology education to older adults through volunteer instructors and learning centers. Comparable to Oasis's Cox Tech Tank and Oasis Innovation Center offerings in addressing the senior digital divide, with similar volunteer-driven instructional model.
- Encore.org: Nonprofit promoting encore careers (second-stage work combining purpose and income for people 50+), with programs connecting older adults to volunteer tutoring and mentoring roles. Overlaps with Oasis's Intergenerational Tutoring Program and member purpose/volition engagement model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
San Diego Oasis social profiles
Digital presenceSan Diego Oasis compliance and trust
Trust signalCompliance2 records
San Diego Oasis financial estimates
Financial estimateRevenue estimate
Valuation estimate
San Diego Oasis leadership team
Management profileNumber of profiles
Profiles23 records
San Diego Oasis funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
San Diego Oasis M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about San Diego Oasis
What does San Diego Oasis do?
San Diego Oasis is a 501(c)(3) nonprofit that provides free and paid lifelong learning, healthy living, and community engagement programs for adults aged 50 and older across two physical centers in La Mesa and Rancho Bernardo and via an online (Oasis Everywhere) Zoom platform. Core offerings include 500+ classes in arts, wellness, technology, history, languages, and fitness; Medicare-covered health and falls prevention programs; the Cox Tech Tank and Oasis Innovation Center technology education centers; an award-winning Intergenerational Tutoring Program partnering with school districts; Lifetime Membership subscriptions; art gallery exhibitions; venue rentals; and a volunteer network.
Is San Diego Oasis a public or private company?
San Diego Oasis is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was San Diego Oasis founded?
San Diego Oasis was founded in 1982. It employs 11 to 50 people.
Where is San Diego Oasis based?
San Diego Oasis is headquartered in La Mesa, United States, in the North America region.
How does San Diego Oasis make money?
Six revenue lines are on record. Membership Fees are the primary driver. The others are class Registration Fees, venue and Event Rentals, donations and Charitable Giving, travel and Trips and sponsorships.
Who are San Diego Oasis's main competitors?
Direct peers on record are Oasis Institute, Road Scholar and Osher Lifelong Learning Institutes (OLLI). Broad incumbents are AARP and National Council on Aging (NCOA). Emerging players are GetSetUp, Village to Village Network, Cyber-Seniors, SeniorNet and Encore.org.
Does San Diego Oasis have an API?
No public API is recorded for San Diego Oasis.
What industry is San Diego Oasis in?
San Diego Oasis's product category is Adult Education and Senior Services. Its primary akta.pro industry code is THAGAMAB, Wellness Retreat Centers (Yoga, Meditation & Mindfulness). Its NAICS code is 71394 and its SIC code is 8300.